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Segment Information
12 Months Ended
Dec. 31, 2018
Segment Reporting [Abstract]  
Segment Information Segment Information
Our two reportable segments are i) general rentals and ii) trench, power and fluid solutions. The general rentals segment includes the rental of i) general construction and industrial equipment, such as backhoes, skid-steer loaders, forklifts, earthmoving equipment and material handling equipment, ii) aerial work platforms, such as boom lifts and scissor lifts and iii) general tools and light equipment, such as pressure washers, water pumps and power tools. The general rentals segment reflects the aggregation of 11 geographic regions—Carolinas, Gulf South, Industrial (which serves the geographic Gulf region and has a strong industrial presence), Mid-Atlantic, Mid Central, Midwest, Northeast, Pacific West, South, Southeast and Western Canada—and operates throughout the United States and Canada. We periodically review the size and geographic scope of our regions, and have occasionally reorganized the regions to create a more balanced and effective structure. 
The trench, power and fluid solutions segment includes the rental of specialty construction products such as i) trench safety equipment, such as trench shields, aluminum hydraulic shoring systems, slide rails, crossing plates, construction lasers and line testing equipment for underground work, ii) power and HVAC equipment, such as portable diesel generators, electrical distribution equipment, and temperature control equipment and iii) fluid solutions equipment primarily used for fluid containment, transfer and treatment. The trench, power and fluid solutions segment is comprised of the following regions, each of which primarily rents the corresponding equipment type described above: i) the Trench Safety region, ii) the Power and HVAC region, iii) the Fluid Solutions region and iv) the Fluid Solutions Europe region. The trench, power and fluid solutions segment’s customers include construction companies involved in infrastructure projects, municipalities and industrial companies. This segment operates throughout the United States and in Canada and Europe.
The following table presents the percentage of equipment rental revenue by equipment type for the years ended December 31, 2018, 2017 and 2016: 
 
Year Ended December 31, 
 
2018
 
2017
 
2016
Primarily rented by our general rentals segment:
 
 
 
 
 
General construction and industrial equipment
44
%
 
43
%
 
43
%
Aerial work platforms
28
%
 
32
%
 
32
%
General tools and light equipment
8
%
 
7
%
 
8
%
Primarily rented by our trench, power and fluid solutions segment:
 
 
 
 
 
Power and HVAC equipment
8
%
 
7
%
 
7
%
Trench safety equipment
6
%
 
6
%
 
6
%
Fluid solutions equipment
6
%
 
5
%
 
4
%
 
These segments align our external segment reporting with how management evaluates business performance and allocates resources. We evaluate segment performance based on segment equipment rentals gross profit.
The accounting policies for our segments are the same as those described in the summary of significant accounting policies in note 2. Certain corporate costs, including those related to selling, finance, legal, risk management, human resources, corporate management and information technology systems, are deemed to be of an operating nature and are allocated to our segments based primarily on rental fleet size.
The following table sets forth financial information by segment as of and for the years ended December 31, 2018, 2017 and 2016:  
 
General
rentals
 
Trench,
power and fluid solutions
 
Total
2018
 
 
 
 
 
Equipment rentals
$
5,550

 
$
1,390

 
$
6,940

Sales of rental equipment
619

 
45

 
664

Sales of new equipment
186

 
22

 
208

Contractor supplies sales
68

 
23

 
91

Service and other revenues
127

 
17

 
144

Total revenue
6,550

 
1,497

 
8,047

Depreciation and amortization expense
1,410

 
261

 
1,671

Equipment rentals gross profit
2,293

 
670

 
2,963

Capital expenditures
1,980

 
311

 
2,291

Total assets
$
15,597

 
$
2,536

 
$
18,133

2017
 
 
 
 
 
Equipment rentals
$
4,727

 
$
988

 
$
5,715

Sales of rental equipment
509

 
41

 
550

Sales of new equipment
159

 
19

 
178

Contractor supplies sales
65

 
15

 
80

Service and other revenues
105

 
13

 
118

Total revenue
5,565

 
1,076

 
6,641

Depreciation and amortization expense
1,188

 
195

 
1,383

Equipment rentals gross profit
1,950

 
490

 
2,440

Capital expenditures
1,675

 
214

 
1,889

Total assets
$
13,351

 
$
1,679

 
$
15,030

2016
 
 
 
 
 
Equipment rentals
$
4,166

 
$
775

 
$
4,941

Sales of rental equipment
459

 
37

 
496

Sales of new equipment
128

 
16

 
144

Contractor supplies sales
64

 
15

 
79

Service and other revenues
91

 
11

 
102

Total revenue
4,908

 
854

 
5,762

Depreciation and amortization expense
1,066

 
179

 
1,245

Equipment rentals gross profit
1,725

 
364

 
2,089

Capital expenditures
1,189

 
150

 
1,339

Total assets
$
10,496

 
$
1,492

 
$
11,988


Equipment rentals gross profit is the primary measure management reviews to make operating decisions and assess segment performance. The following is a reconciliation of equipment rentals gross profit to income before provision (benefit) for income taxes:
 
 
Year Ended December 31, 
 
2018
 
2017
 
2016
Total equipment rentals gross profit
$
2,963

 
$
2,440

 
$
2,089

Gross profit from other lines of business
401

 
329

 
314

Selling, general and administrative expenses
(1,038
)
 
(903
)
 
(719
)
Merger related costs
(36
)
 
(50
)
 

Restructuring charge
(31
)
 
(50
)
 
(14
)
Non-rental depreciation and amortization
(308
)
 
(259
)
 
(255
)
Interest expense, net
(481
)
 
(464
)
 
(511
)
Other income, net
6

 
5

 
5

Income before provision (benefit) for income taxes
$
1,476

 
$
1,048

 
$
909


 

We operate in the United States, Canada and Europe. As discussed in note 4 to the consolidated financial statements, in July 2018, we completed the acquisition of BakerCorp, which allowed for our entry into select European markets. Our presence in Europe is limited, and the foreign information in the table below primarily reflects Canada. The following table presents geographic area information for the years ended December 31, 2018, 2017 and 2016, except for balance sheet information, which is presented as of December 31, 2018 and 2017:
 
Domestic 
 
Foreign
 
Total 
2018
 
 
 
 
 
Equipment rentals
$
6,388

 
$
552

 
$
6,940

Sales of rental equipment
609

 
55

 
664

Sales of new equipment
184

 
24

 
208

Contractor supplies sales
80

 
11

 
91

Service and other revenues
126

 
18

 
144

Total revenue
7,387

 
660

 
8,047

Rental equipment, net
8,910

 
690

 
9,600

Property and equipment, net
559

 
55

 
614

Goodwill and other intangibles, net
$
5,665

 
$
477

 
$
6,142

2017
 
 
 
 
 
Equipment rentals
$
5,253

 
$
462

 
$
5,715

Sales of rental equipment
494

 
56

 
550

Sales of new equipment
157

 
21

 
178

Contractor supplies sales
70

 
10

 
80

Service and other revenues
102

 
16

 
118

Total revenue
6,076

 
565

 
6,641

Rental equipment, net
7,264

 
560

 
7,824

Property and equipment, net
425

 
42

 
467

Goodwill and other intangibles, net
$
4,642

 
$
315

 
$
4,957

2016
 
 
 
 
 
Equipment rentals
$
4,524

 
$
417

 
$
4,941

Sales of rental equipment
444

 
52

 
496

Sales of new equipment
129

 
15

 
144

Contractor supplies sales
68

 
11

 
79

Service and other revenues
87

 
15

 
102

Total revenue
$
5,252

 
$
510

 
$
5,762