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Segment Information (Tables)
3 Months Ended
Mar. 31, 2014
Segment Reporting [Abstract]  
Long-lived Assets by Geographic Areas
The Company's long-lived tangible assets were located as follows:
 
As of
 
March 31,
2014
 
December 31,
2013
 
(in thousands)
United States
$
126,330

 
$
126,455

International
7,143

 
7,150

Information On Reportable Segments And Reconciliation To Consolidated Net Income
The following tables represent segment information for the three months ended March 31, 2014 and 2013:
 
 
As of/ Three months ended March 31, 2014
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
 
(in thousands)
Total members at end of period (1)
35,674

 
12,683

 
6,652

 

Revenues
$
798,617

 
$
267,118

 
$
204,354

 
$
1,270,089

Cost of revenues
517,094

 
245,267

 
106,825

 
869,186

Marketing
80,258

 
56,840

 

 
137,098

Contribution profit (loss)
$
201,265

 
$
(34,989
)
 
$
97,529

 
$
263,805

Other operating expenses
 
 
 
 
 
 
166,210

Operating income
 
 
 
 
 
 
97,595

Other income (expense)
 
 
 
 
 
 
(8,651
)
Provision for income taxes
 
 
 
 
 
 
35,829

Net income
 
 
 
 
 
 
$
53,115


 
As of/ Three months ended March 31, 2013
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
 
(in thousands)
Total members at end of period (1)
29,174

 
7,142

 
7,983

 

Revenues
$
638,649

 
$
142,019

 
$
243,293

 
$
1,023,961

Cost of revenues
440,334

 
166,892

 
129,726

 
736,952

Marketing
66,965

 
52,047

 
74

 
119,086

Contribution profit (loss)
$
131,350

 
$
(76,920
)
 
$
113,493

 
$
167,923

Other operating expenses
 
 
 
 
 
 
136,101

Operating income
 
 
 
 
 
 
31,822

Other income (expense)
 
 
 
 
 
 
(30,892
)
Benefit for income taxes
 
 
 
 
 
 
(1,759
)
Net income
 
 
 
 
 
 
$
2,689

The following table represents the amortization of the content library:
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
Three months ended March 31,
(in thousands)
2014
$
386,315

 
$
214,420

 
$
16,121

 
$
616,856

2013
335,748

 
149,992

 
18,237

 
503,977

The following table represents total content library, net:
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
 
(in thousands)
As of March 31, 2014
$
3,009,260

 
$
918,979

 
$
22,645

 
$
3,950,884

As of December 31, 2013
2,973,023

 
804,690

 
19,779

 
3,797,492



(1)
A membership (also referred to as a subscription) is defined as the right to receive either the Netflix streaming service or Netflix DVD service. Memberships are assigned to territories based on the geographic location used at time of sign up as determined by the Company's internal systems, which utilize industry standard geo-location technology. The Company offers free-trial memberships to new and certain rejoining members. For inclusion in the definition of a member in the above metrics, a method of payment is required to be provided even during the free-trial period. Total members therefore include those who are on a free-trial and have provided a method of payment. A membership would be canceled and cease to be reflected in the above metrics as of the effective cancellation date. Voluntary cancellations become effective at the end of the monthly membership period, while involuntary cancellation of the service, as a result of a failed method of payment, becomes effective immediately.