XML 43 R44.htm IDEA: XBRL DOCUMENT v2.4.0.8
Segment Information (Information On Reportable Segments And Reconciliation To Consolidated Net Income) (Details) (USD $)
3 Months Ended 9 Months Ended
Sep. 30, 2013
subscription
Sep. 30, 2012
subscription
Sep. 30, 2013
segment
subscription
Sep. 30, 2012
subscription
Dec. 31, 2012
Segment Reporting Information [Line Items]          
Number of Operating Segments     3    
Total members at end of period 0 [1] 0 [1] 0 [1] 0 [1]  
Revenues $ 1,105,999,000 $ 905,089,000 $ 3,199,332,000 $ 2,664,043,000  
Cost of revenues 791,019,000 662,638,000 2,271,407,000 1,929,999,000  
Marketing 116,109,000 108,448,000 367,044,000 352,340,000  
Contribution profit (loss) 198,871,000 134,003,000 560,881,000 381,704,000  
Other operating expenses 141,751,000 117,868,000 414,822,000 351,350,000  
Operating income 57,120,000 16,135,000 146,059,000 30,354,000  
Other income (expense) (7,629,000) (4,189,000) (48,989,000) (14,778,000)  
Provision for income taxes 17,669,000 4,271,000 33,088,000 6,321,000  
Net income 31,822,000 7,675,000 63,982,000 9,255,000  
As of September 30, 2013 3,385,901,000   3,385,901,000   2,874,170,000
Amortization of content library 570,940,000 424,079,000 1,602,876,000 1,176,162,000  
Domestic Streaming [Member]
         
Segment Reporting Information [Line Items]          
Total members at end of period 31,092,000 [1] 25,101,000 [1] 31,092,000 [1] 25,101,000 [1]  
Revenues 701,083,000 556,027,000 2,010,821,000 1,595,397,000  
Cost of revenues 470,631,000 399,124,000 1,356,610,000 1,138,474,000  
Marketing 63,971,000 61,197,000 205,066,000 201,334,000  
Contribution profit (loss) 166,481,000 95,706,000 449,145,000 255,589,000  
As of September 30, 2013 2,643,433,000   2,643,433,000   2,317,070,000
Amortization of content library 363,787,000 296,234,000 1,043,976,000 826,254,000  
International Streaming [Member]
         
Segment Reporting Information [Line Items]          
Total members at end of period 9,188,000 [1] 4,311,000 [1] 9,188,000 [1] 4,311,000 [1]  
Revenues 183,051,000 77,744,000 490,972,000 186,142,000  
Cost of revenues 207,989,000 124,379,000 555,898,000 324,332,000  
Marketing 49,359,000 45,742,000 152,124,000 146,297,000  
Contribution profit (loss) (74,297,000) (92,377,000) (217,050,000) (284,487,000)  
As of September 30, 2013 715,962,000   715,962,000   527,235,000
Amortization of content library 189,607,000 114,713,000 505,408,000 300,426,000  
Domestic DVD [Member]
         
Segment Reporting Information [Line Items]          
Total members at end of period 7,148,000 [1] 8,606,000 [1] 7,148,000 [1] 8,606,000 [1]  
Revenues 221,865,000 271,318,000 697,539,000 882,504,000  
Cost of revenues 112,399,000 139,135,000 358,899,000 467,193,000  
Marketing 2,779,000 1,509,000 9,854,000 4,709,000  
Contribution profit (loss) 106,687,000 130,674,000 328,786,000 410,602,000  
As of September 30, 2013 26,506,000   26,506,000   29,865,000
Amortization of content library 17,546,000 13,132,000 53,492,000 49,482,000  
International [Member]
         
Segment Reporting Information [Line Items]          
Long-Lived Assets 4,700,000   4,700,000   4,000,000
Domestic [Member]
         
Segment Reporting Information [Line Items]          
Long-Lived Assets $ 122,600,000   $ 122,600,000   $ 127,700,000
[1] A membership (also referred to as a subscription) is defined as the right to receive either the Netflix streaming service or Netflix DVD service. In connection with these services, the Company offers free-trial memberships to new and certain rejoining members. For inclusion in the definition of a member in the above metrics, a method of payment is required to be provided even during the free-trial period. Total members therefore include those who are on a free-trial and have provided a method of payment. A membership would be canceled and cease to be reflected in the above metrics as of the effective cancellation date. Voluntary cancellations become effective at the end of the monthly membership period, while involuntary cancellation of the service, as a result of a failed method of payment, becomes effective immediately.