-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, TunsWC7i4HrVeWZfssut7W2Qobm7G/PygXkksaMGTcYP7zGqvIrG15hEQ7RcFlsw yN1FZ6paGQn04JxwOLkEdw== 0001332547-10-000006.txt : 20100428 0001332547-10-000006.hdr.sgml : 20100428 20100428165154 ACCESSION NUMBER: 0001332547-10-000006 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20100426 FILED AS OF DATE: 20100428 DATE AS OF CHANGE: 20100428 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Rubel Matthew E CENTRAL INDEX KEY: 0001332547 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-14770 FILM NUMBER: 10777509 MAIL ADDRESS: STREET 1: 3231 SE SIXTH AVENUE CITY: TOPEKA STATE: KS ZIP: 66607 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: COLLECTIVE BRANDS, INC. CENTRAL INDEX KEY: 0001060232 STANDARD INDUSTRIAL CLASSIFICATION: RETAIL-SHOE STORES [5661] IRS NUMBER: 431813160 STATE OF INCORPORATION: DE FISCAL YEAR END: 0202 BUSINESS ADDRESS: STREET 1: 3231 SOUTH EAST SIXTH STREET CITY: TOPEKA STATE: KS ZIP: 66607-2207 BUSINESS PHONE: 7852335171 MAIL ADDRESS: STREET 1: 3231 S E 6TH ST CITY: TOPEKA STATE: KS ZIP: 66607-2207 FORMER COMPANY: FORMER CONFORMED NAME: PAYLESS SHOESOURCE INC /DE/ DATE OF NAME CHANGE: 19980903 FORMER COMPANY: FORMER CONFORMED NAME: PAYLESS SHOESOURCE HOLDINGS INC DATE OF NAME CHANGE: 19980421 4 1 edgar.xml PRIMARY DOCUMENT X0303 4 2010-04-26 0001060232 COLLECTIVE BRANDS, INC. PSS 0001332547 Rubel Matthew E 3231 S.E. SIXTH AVENUE TOPEKA KS 66607 1 1 0 0 Chairman, CEO and President Common Stock 2010-04-26 4 M 0 192800 20.65 A 532475 D Common Stock 2010-04-26 4 S 0 192800 26.15 D 339675 D Common Stock 2010-04-27 4 M 0 37500 20.65 A 377175 D Common Stock 2010-04-27 4 S 0 37500 26.56 D 339675 D Employee Stock Option 20.65 2010-04-26 4 M 0 192800 0 D 2012-07-18 Common Stock 192800 455200 D Employee Stock Option 20.65 2010-04-27 4 M 0 37500 0 D 2012-07-18 Common Stock 37500 417700 D The price reported in Column 4 is the weighted average price. These shares were sold in multiple transactions at prices ranging from $25.90 to $26.415, inclusive. The reporting person undertakes to provide to Collective Brands, Inc., any security holder of Collective Brands, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth. The price reported in Column 4 is the weighted average price. These shares were sold in multiple transactions at prices ranging from $26.40 to $26.64, inclusive. The reporting person undertakes to provide to Collective Brands, Inc., any security holder of Collective Brands, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth. Grant of an option to buy 720,000 shares of common stock under the 1996 Payless ShoeSource, Inc. Stock Incentive Plan which provides for tax withholding rights under Rule 16b-3. 120,000 shares of the option vested on July 18, 2006; 240,000 shares of the option vested on July 18, 2007; 240,000 shares of the option vested on July 18, 2008 and 120,000 shares of the option vested on July 18, 2009. Harold J. Herman II, Attorney-in-fact 2010-04-28 EX-24 2 rubel05poa.htm POWER OF ATTORNEY 
Power of Attorney



KNOW ALL MEN BY THESE PRESENTS, that the undersigned hereby constitutes and

appoints Michael J. Massey and Harold J. Herman II, as the undersigned's true and lawful attorney-in-fact and agent, with full and several power of substitutions, for the undersigned and in the undersigned's name, place and stead, in any and all capacities, to sign any or all Form 3, Form 4 or Form 5 and any amendments and supplements to those forms, and to file the same with the Securities and Exchange Commission and with the New York Stock Exchange, granting unto said attorney-in-fact and agent full power and authority to do and perform each and every act and thing requisite and necessary to be done in and about the premises, as fully and to all intents and purposes as he or she might or could do in person, hereby ratifying and confirming all that said attorney-in-fact and agent or his or her or their substitute or substitutes may lawfully do or cause to be done by virtue thereof.  This power of attorney shall remain in effect until revoked in writing by the undersigned, and any person may rely on its bein
g in effect until such person actually receives such written revocation.



Dated this 19th day of July, 2005.



/s/  Matthew E. Rubel







State of   Kansas)

       ) ss.

County  of Topeka)



On this 19th  day of  July, 2005,  before me appeared Matthew E. Rubel, to me known to be the person who executed the foregoing instrument and acknowledged that he or she executed the same as his or her free act and deed.



In Testimony Whereof, I have hereunto set my hand and affixed my official seal in the County and State aforesaid, the day and date first above written.









(SEAL)

 /s/Deborah A. Ortega

Notary Public



My term expires: 12/2/08
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