14. Warrants Outstanding (Details) (Warrants, USD $)	9 Months Ended	12 Months Ended
	Sep. 30, 2013	Dec. 31, 2012
Warrants
Warrants Outstanding
Beginning Balance	132,285,242	59,530,245
Exercised	0	0
Ratchet-down impact		56,991,667
Granted	17,391,667	15,763,330
Ending Balance	51,806,912	132,285,242
Range of Exercise Prices
Beginning Balance Minimum	$ 0.30	$ 0.65
Beginning Balance Maximum	$ 2.00	$ 2.00
Exercised
Ratchet-down impact		0.30
GrantedMinimum		$ 0.30
GrantedMaximum		$ 0.75
Ending Balance Minimum	$ 0.30	$ 0.30
Ending Balance Maximum	$ 2.00	$ 2.00
Weighted Average Remaining Life in Years
Beginning Balance	3 years 6 months	3 years 6 months
Exercised	0 years	0 years
Granted	0 years	4 years 6 months
Ending Balance	4 years 3 months 18 days	3 years 6 months
Weighted Average Exercise Price
Exercised
Ratchet-down impact		$ 0.30
Granted		$ 0.38
Warrants Exercisable
Beginning Balance	126,910,242	59,530,245
Exercised	0	0
Ratchet-down impact		56,991,667
Granted	17,391,667	10,388,330
Cancelled	(93,994,997)
Ending Balance	50,306,912	126,910,242
Weighted Average Remaining Life in Years
Beginning Balance	3 years 6 months	3 years 6 months
Exercised	0 years	0 years
Granted	0 years	4 years 7 months 6 days
Ending Balance	3 years 2 months 12 days	3 years 6 months
Weighted Average Exercise Price
Beginning Balance	$ 0.38	$ 2.00
Exercised
Ratchet-down impact		$ 0.30
Granted
Ending Balance	$ 0.38	$ 0.38