0001193125-21-255078.txt : 20210824 0001193125-21-255078.hdr.sgml : 20210824 20210824162331 ACCESSION NUMBER: 0001193125-21-255078 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 13 CONFORMED PERIOD OF REPORT: 20210820 ITEM INFORMATION: Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers: Compensatory Arrangements of Certain Officers ITEM INFORMATION: Regulation FD Disclosure ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20210824 DATE AS OF CHANGE: 20210824 FILER: COMPANY DATA: COMPANY CONFORMED NAME: WW INTERNATIONAL, INC. CENTRAL INDEX KEY: 0000105319 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-PERSONAL SERVICES [7200] IRS NUMBER: 116040273 STATE OF INCORPORATION: VA FISCAL YEAR END: 0101 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 001-16769 FILM NUMBER: 211202423 BUSINESS ADDRESS: STREET 1: 675 AVENUE OF THE AMERICAS STREET 2: 6TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10010 BUSINESS PHONE: 2125892700 MAIL ADDRESS: STREET 1: 675 AVENUE OF THE AMERICAS STREET 2: 6TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10010 FORMER COMPANY: FORMER CONFORMED NAME: WEIGHT WATCHERS INTERNATIONAL INC DATE OF NAME CHANGE: 19991123 8-K 1 d219194d8k.htm 8-K 8-K
false 0000105319 0000105319 2021-08-20 2021-08-20

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

 

FORM 8-K

 

 

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported): August 20, 2021

 

 

WW INTERNATIONAL, INC.

(Exact name of registrant as specified in its charter)

 

 

 

Virginia   001-16769   11-6040273

(State or other jurisdiction

of incorporation)

 

(Commission

File Number)

 

(IRS Employer

Identification No.)

 

675 Avenue of the Americas, 6th Floor, New York, New York   10010
(Address of principal executive offices)   (Zip Code)

Registrant’s telephone number, including area code: (212) 589-2700

Not Applicable

(Former name or former address, if changed since last report.)

 

 

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

 

Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

 

Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

 

Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

 

Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

 

Title of each class

 

Trading

Symbol(s)

 

Name of each exchange

on which registered

Common Stock, no par value   WW   The Nasdaq Stock Market LLC

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company  

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

 

 

 


Item 5.02         Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.

On August 24, 2021, WW International, Inc. (the “Company”) issued a press release announcing that Gail B. Tifford, Chief Brand Officer, will be leaving the Company effective as of September 10, 2021 (the “End Date”). On August 22, 2021, Ms. Tifford entered into an agreement with the Company regarding her compensation (the “Agreement”) in connection with her departure from the Company. The material terms of the Agreement are as follows: (i) receipt of salary continuation at her current base salary rate in biweekly payments equal to $24,638 from the End Date through September 9, 2022 (the “Salary Continuation Period”) subject to mitigation; (ii) an aggregate cash payment of $800,000, payable in two equal installments; and (iii) continued employer contributions for health coverage under Company-sponsored health plans during the Salary Continuation Period. Ms. Tifford will have no vested options on the End Date and all of Ms. Tifford’s unvested equity awards as of the End Date will be forfeited. Ms. Tifford is subject to covenants with respect to non-competition for one year, non-solicitation of employees of the Company for two years and confidentiality perpetually. As part of the Agreement, Ms. Tifford executed a release of claims against the Company and all of its affiliates and related entities and predecessors and successors and has agreed to re-execute the release of claims as a bring-down release on or following the End Date.

Item 7.01        Regulation FD Disclosure.

A copy of the above-referenced press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K.

Item 9.01        Financial Statements and Exhibits.

(d) Exhibits.

 

Exhibit

  

Description

Exhibit 99.1    Press Release dated August 24, 2021.
Exhibit 104    The cover page from this Current Report on Form 8-K, formatted in Inline XBRL.

 

2


SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

    WW INTERNATIONAL, INC.
DATED: August 24, 2021     By:  

/s/ Amy O’Keefe

    Name:   Amy O’Keefe
    Title:   Chief Financial Officer

 

3

EX-99.1 2 d219194dex991.htm EX-99.1 EX-99.1

Exhibit 99.1

For more information, contact:

Joe Quenqua, WW

joe.quenqua@ww.com

Gail Tifford to Step Down as Chief Brand Officer of WW International, Inc.

Cindy Gustafson Named Chief Marketing Officer

NEW YORK, NY (August 24, 2021) — WW International, Inc. (NASDAQ: WW) announced today that Gail Tifford has made the decision to step down as Chief Brand Officer to focus on a serious family health matter. Ms. Tifford joined WW’s executive team in 2018 to build world class global marketing, content, e-commerce and consumer product capabilities. During her time she also orchestrated a complete rebrand of the company formerly known as Weight Watchers. In this period, WW hit an all-time high for overall membership and digital subscribers.

While the Chief Brand Officer role will not be replaced, Senior Vice President of Global Brand Marketing Cindy Gustafson has been named Chief Marketing Officer and will report directly to Mindy Grossman, President and CEO of WW.

“The last 3 1/2 years at WW have been the most fulfilling of my career with the opportunity to build a world class team and be able to help millions of people live healthier lives,” said Gail Tifford. “I am so proud of the work we have done and I am confident that under Cindy’s leadership the team is strategically positioned to lead WW into the future. I am committed to helping oversee a smooth transition.”

“I am deeply grateful to Gail for her incredible contribution and accomplishments since joining WW. She has been a partner to me as we have transformed the brand and the business and I thank her for her passion and commitment to our mission to inspire people to lead healthier lives. Our hearts are with her and her family during this challenging time,” said Mindy Grossman, President and CEO of WW International. “I am looking forward to working closely with Cindy in her newly expanded role and have great confidence in her ability to inspire and lead our Global Marketing teams.”

Tifford joined WW as Chief Brand Officer in March 2018. Prior to WW, Tifford served as Vice President of Media North America and Global Digital Innovation for Unilever and served as a member of the Unilever Global Media Leadership Team. Prior to Unilever, Tifford was Vice President, Strategic Partnerships at Viacom. Tifford is Co-founder of the #SeeHer initiative of the Association of National Advertisers and Co-Chair of AdWeek’s DEI (Diversity, Equity and Inclusion) Council.

Cindy Gustafson joined WW as SVP of Global Brand Marketing in 2018 and leads the company’s efforts in creating and driving the global brand marketing strategy and execution across channels. Gustafson has worked with some of the world’s largest brands including Nike,


American Express, Jaguar/Land Rover, Unilever, and Royal Caribbean International. Prior to WW, Cindy spent over 10 years at Mindshare, holding several roles of varying scope and responsibility, most recently serving as Chief Strategy Officer for the global media agency. Cindy has been recognized as Ad Age “40 under 40” and American Advertising Federation’s Advertising Hall of Achievement Inductee, amongst other accolades.

About WW International, Inc.

WW (formerly Weight Watchers) is a human-centric technology company powered by the world’s leading commercial weight management program. As a global wellness company, we inspire millions of people to adopt healthy habits for real life. Through our comprehensive digital app, expert Coaches and engaging experiences, members follow our proven, sustainable, science-based program focused on food, activity, mindset and sleep. Leveraging nearly six decades of expertise in nutritional and behavioral change science, providing real human connection and building inspired communities, our purpose is to democratize and deliver holistic wellness for all. To learn more about the WW approach to healthy living, please visit ww.com. For more information about our global business, visit our corporate website at corporate.ww.com.

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