SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) (USD $)	3 Months Ended		9 Months Ended		12 Months Ended
	Sep. 30, 2012	Sep. 30, 2011	Sep. 30, 2012	Sep. 30, 2011	Dec. 31, 2011	Dec. 31, 2010
Allowance for Doubtful Accounts [Abstract]
Allowance for doubtful accounts	$ 0		$ 0		$ 0
Accounting fro Derivative Instruments [Abstract]
Interest rate on convertible senior secured notes (in hundredths)	8.00%		8.00%
Cash and Cash Equivalents [Abstract]
Cash and cash equivalents	477,148	1,464,264	477,148	1,464,264	313,073	2,327,013
Fair value of financial instruments [Abstract]
Fair value of derivative liability	24,591,922		24,591,922		11,031,432
Change in fair value of derivative liability			(15,216,421)	2,926,866	3,396,298
Loss on Derivative			0	411,192
Advertising Costs [Abstract]
Advertising costs	12,604	7,197	22,206	13,869
Stock Based Compensation [Abstract]
Compensation expense related to stock options			$ 1,032,267	$ 1,869,207
Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Estimated useful lives			15 years
Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Estimated useful lives			20 years
Machinery and Equipment [Member] | Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			5 years
Machinery and Equipment [Member] | Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			10 years
Office Equipment and Furniture [Member] | Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			5 years
Office Equipment and Furniture [Member] | Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			10 years
Automobiles [Member] | Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			5 years
Automobiles [Member] | Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			10 years
Computer Equipment and Related Software [Member] | Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated useful lives			5 years