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Goodwill and Other Intangible Assets
12 Months Ended
Dec. 27, 2013
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Other Intangible Assets
Goodwill and Other Intangible Assets
 
The following table reflects our indefinite-lived intangible assets, including goodwill and our definite-lived intangible assets along with related accumulated amortization by major category (U.S. dollars in millions):

 
December 27, 2013
 
December 28, 2012
Goodwill
$
331.4

 
$
405.6

Indefinite-lived intangible assets:


 


Trademarks
44.8

 
68.6

Definite-lived intangible assets:


 


Definite-lived intangible assets
9.7

 
9.7

Accumulated amortization
(5.0
)
 
(4.2
)
Definite-lived intangible assets, net
4.7

 
5.5

Goodwill and other intangible assets, net
$
380.9

 
$
479.7



Indefinite-lived and definite-lived intangible assets are included in other noncurrent assets in the Consolidated Balance Sheets.

7. Goodwill and Other Intangible Assets (continued)

The following table reflects the changes in the carrying amount of goodwill by business segment (U.S. dollars in millions):

 
Bananas
 
Other fresh produce
 
Prepared food
 
Totals
  Goodwill
$
64.8

 
$
284.8

 
$
74.7

 
$
424.3

  Accumulated impairment losses

 
(22.0
)
 

 
(22.0
)
Balance at December 30, 2011
$
64.8

 
$
262.8

 
$
74.7

 
$
402.3

 
 
 
 
 
 
 
 
Foreign exchange and other
0.3

 
0.3

 
2.7

 
3.3

 
 
 
 
 
 
 
 
  Goodwill
$
65.1

 
$
285.1

 
$
77.4

 
$
427.6

  Accumulated impairment losses

 
(22.0
)
 

 
(22.0
)
Balance at December 28, 2012
$
65.1

 
$
263.1

 
$
77.4

 
$
405.6

 
 
 
 
 
 
 
 
Acquisitions

 
0.3

(1) 

 
0.3

2004 Prepared Food acquisition goodwill impairment

 

 
(75.7
)
 
(75.7
)
Foreign exchange and other
0.1

 
0.2

 
0.9

 
1.2

 
 
 
 
 
 
 
 
  Goodwill
$
65.2

 
$
285.6

 
$
78.3

 
$
429.1

  Accumulated impairment losses

 
(22.0
)
 
(75.7
)
 
(97.7
)
Balance at December 27, 2013
$
65.2

 
$
263.6

 
$
2.6

 
$
331.4

 

(1) See Note 6, "Property, Plant and Equipment, Net" for further discussion on acquisitions.

Results of Impairment Tests

In accordance with the ASC guidance on Goodwill and Other Intangible Assets”, we review goodwill for impairment on an annual basis or earlier if indicators of impairment arise. Based on the valuation of goodwill performed as of the first day of our fourth quarter in 2013 and 2012, the fair value of goodwill exceeded its carrying value and thus there was no impairment recorded except for the goodwill impairment related to the 2004 acquisition of prepared foods reporting unit.  The remaining goodwill in the prepared foods reporting unit of $2.6 million relates to our Poultry and Meats business. As of December 27, 2013, we are not aware of any items or events that would cause a further adjustment to the carrying value of goodwill.

As a result of our annual impairment test performed during the first day of the fourth quarter and due to the failure of the prepared food business to meet our expectations, we recorded $99.6 million of asset impairment charges, of which $75.7 million and $23.9 million related to the impairment of this unit's goodwill and the perpetual, royalty-free licenses to use the DEL MONTE® brand trademarks, respectively, related to our 2004 acquisition of Prepared Foods in Europe, Africa, the Middle East and the countries formerly part of the Soviet Union.
The fair value of the prepared food unit’s remaining trademarks of $44.8 million and the banana reporting unit's goodwill are highly sensitive to differences between estimated and actual cash flows and changes in the related discount rate used to evaluate the fair value of these assets.  








7. Goodwill and Other Intangible Assets (continued)

The following table highlights the sensitivities of the goodwill and indefinite-lived intangibles at risk as of December 27, 2013 (U.S. dollars in millions):

 
 
 
Prepared Foods Reporting Unit Trademarks
 
Banana
Reporting Unit
Goodwill
 
U.K.
Beverage
Trademarks
 
Remaining
DEL MONTE® 
Trademarks
Carrying value of indefinite-lived intangible assets
$
65.2

 
$
3.2

 
$
41.6

 
 
 
 
 
 
 
 
Approximate percentage by which the fair value exceeds the carrying value based on annual impairment test as of 1st day of fourth quarter
1.0
%
 
%
 
%
 
 
 
 
 
 
 
 
Amount that a one percentage point increase in the discount rate and a 5% decrease in cash flows would cause the carrying value to exceed the fair value and trigger a fair valuation
$
65.2

 
$
0.4

 
$
5.1

 


See Note 3, “Asset Impairment and Other Charges, Net” and Note 19, "Fair Value Measurements" for further discussion related to impairments of intangible assets occurring during 2013.
 




7. Goodwill and Other Intangible Assets (continued)

The estimated amortization expense related to definite-lived intangible assets for the five succeeding years is as follows (U.S. dollars in millions):
 
2014
$
0.8

2015
0.8

2016
0.8

2017
0.8

2018
0.4