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Revenue Recognition Revenue Recognition
 9 Months Ended
Sep. 30, 2020
Revenue from Contract with Customer [Abstract]  
Revenue Recognition
Note 3Revenue Recognition
We generate all of our revenue through contracts with customers. Revenue is either recognized over time as the service is provided, or at a point in time when the product is transferred to the customer, depending on the contract type. Our performance obligations typically have an original duration of one year or less.
Disaggregation of Revenue
The following table presents our disaggregated revenue by source and segment (in thousands):
Quarter Ended September 30, 2020Nine Months Ended September 30, 2020
Consumer MediaMobile ServicesGamesConsumer MediaMobile ServicesGames
Business Line
Software License$642 $931 $— $4,364 $2,734 $— 
Subscription Services892 5,469 2,705 2,719 16,817 8,205 
Product Sales193 — 3,874 676 — 10,564 
Advertising and Other816 — 1,032 1,438 — 2,944 
Total$2,543 $6,400 $7,611 $9,197 $19,551 $21,713 
Quarter Ended September 30, 2019Nine Months Ended September 30, 2019
Consumer MediaMobile ServicesGamesConsumer MediaMobile ServicesGames
Business Line
Software License$1,987 $888 $— $3,666 $2,444 $— 
Subscription Services1,028 6,007 3,056 3,156 18,387 9,114 
Product Sales207 — 3,078 632 — 7,243 
Advertising and Other410 — 1,030 1,284 — 2,565 
Total$3,632 $6,895 $7,164 $8,738 $20,831 $18,922 
The following table presents our disaggregated revenue by sales channel (in thousands):
Quarter Ended September 30, 2020Nine Months Ended September 30, 2020
Consumer MediaMobile ServicesGamesConsumer MediaMobile ServicesGames
Sales Channel
Business to Business$1,457 $6,304 $1,191 $5,800 $19,250 $3,483 
Direct to Consumer1,086 96 6,420 3,397 301 18,230 
Total$2,543 $6,400 $7,611 $9,197 $19,551 $21,713 
Quarter Ended September 30, 2019Nine Months Ended September 30, 2019
Consumer MediaMobile ServicesGamesConsumer MediaMobile ServicesGames
Sales Channel
Business to Business$2,398 $6,784 $1,362 $4,951 $20,482 $3,513 
Direct to Consumer1,234 111 5,802 3,787 349 15,409 
Total$3,632 $6,895 $7,164 $8,738 $20,831 $18,922 
Contract Balances
The timing of revenue recognition may differ from the timing of invoicing to our customers. We record accounts receivable when the right to consideration becomes unconditional, except for the passage of time. For certain contracts, payment schedules may exceed one year; for those contracts we recognize a long-term receivable. As of September 30, 2020 and December 31, 2019, our balance of long-term accounts receivable was $0.5 million and $0.3 million, respectively, and is included in other long-term assets on our condensed consolidated balance sheets. The increase in this balance from December 31, 2019 to September 30, 2020 is primarily due to a contract renewal in 2020. During the quarter and nine months ended September 30, 2020, we recorded no impairments to our contract assets.
We record deferred revenue when cash payments are received in advance of our completion of the underlying performance obligation. As of September 30, 2020 and December 31, 2019, we had a deferred revenue balance of $2.3 million and $2.1 million, respectively.
Practical Expedients
For those contracts for which we recognize revenue at the amount to which we have the right to invoice for service performed, we do not disclose the value of any unsatisfied performance obligations. We also do not disclose the remaining unsatisfied performance obligations which have an original duration of one year or less. Additionally, we immediately expense sales commissions when incurred as the amortization period would have been less than one year. These costs are recorded within sales and marketing expense.