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Goodwill and Other Intangibles
12 Months Ended
Dec. 31, 2012
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Other Intangibles
I.    Goodwill and Other Intangibles

Changes in the carrying value of goodwill during 2010, 2011 and 2012, by reporting segment, are presented in the following table (in millions):
 
Property and
Casualty
 
Annuity
 
Medicare
Supplement and Critical Illness
 
Total
Balance at January 1, 2010
$
152

 
$
34

 
$
22

 
$
208

Impairment charge

 

 
(22
)
 
(22
)
Balance at December 31, 2010 and 2011
152

 
34

 

 
186

Sale of subsidiary

 
(1
)
 

 
(1
)
Balance at December 31, 2012
$
152

 
$
33

 
$

 
$
185



In the third quarter of 2010, management decided to de-emphasize the sale of supplemental health insurance products through career agents, including the sale of a marketing subsidiary. As a result of this decision, AFG performed an interim impairment test of the goodwill associated with the reporting unit using an income valuation method based on discounted cash flows. Based on the results of this test, AFG recorded a goodwill impairment charge of $22 million (included in realized gains (losses) on subsidiaries) to write off all of the goodwill related to this reporting unit. In the third quarter of 2012, goodwill decreased $1 million due to the sale of a small annuity subsidiary.

Included in other assets in AFG’s Balance Sheet is $28 million at December 31, 2012 and $41 million at December 31, 2011 in amortizable intangible assets related to property and casualty insurance acquisitions. These amounts are net of accumulated amortization of $61 million and $47 million, respectively. Amortization of these intangibles was $14 million in 2012 and $12 million in each of 2011 and 2010. Future amortization of intangibles (weighted average amortization period of 2 years) is estimated to be $14 million in 2013, $13 million in 2014 and $1 million in 2015. Other assets also include $8 million in non-amortizable intangible assets related to property and casualty insurance acquisitions.