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ADVERTISING AND PROMOTIONS (Details) - USD ($)
$ in Millions
3 Months Ended 6 Months Ended
Jun. 30, 2024
Jun. 30, 2023
Jun. 30, 2024
Jun. 30, 2023
Other Income and Expenses [Abstract]        
Marketing and advertising expense $ 7.8 $ 14.8 $ 8.7 $ 15.8