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CONSOLIDATED BALANCE SHEETS (USD $)
In Thousands, unless otherwise specified
Mar. 31, 2015
Mar. 31, 2014
Current assets:    
Cash and cash equivalents $ 35,613us-gaap_CashAndCashEquivalentsAtCarryingValue $ 18,305us-gaap_CashAndCashEquivalentsAtCarryingValue
Short term investments - available for sale 15,591us-gaap_AvailableForSaleSecuritiesCurrent 15,539us-gaap_AvailableForSaleSecuritiesCurrent
Accounts receivable, less allowance for doubtful accounts of $8 and $7, respectively 1,931us-gaap_AccountsReceivableNetCurrent 1,761us-gaap_AccountsReceivableNetCurrent
Inventories - finished goods 25,068us-gaap_InventoryFinishedGoods 35,727us-gaap_InventoryFinishedGoods
Prepaid expenses and other current assets 1,380us-gaap_PrepaidExpenseAndOtherAssetsCurrent 1,761us-gaap_PrepaidExpenseAndOtherAssetsCurrent
Deferred tax assets 817us-gaap_DeferredTaxAssetsNetCurrent 1,062us-gaap_DeferredTaxAssetsNetCurrent
Prepaid income taxes   54us-gaap_PrepaidTaxes
Total current assets 80,400us-gaap_AssetsCurrent 74,209us-gaap_AssetsCurrent
Nonurrent assets:    
Prepaid expenses   1,996us-gaap_PrepaidExpenseNoncurrent
Property and equipment, net 1,569us-gaap_PropertyPlantAndEquipmentNet 1,310us-gaap_PropertyPlantAndEquipmentNet
Intangible assets 860us-gaap_IntangibleAssetsNetExcludingGoodwill 860us-gaap_IntangibleAssetsNetExcludingGoodwill
Deferred tax assets 23us-gaap_DeferredTaxAssetsNetNoncurrent  
Total noncurrent assets 2,452us-gaap_AssetsNoncurrent 4,166us-gaap_AssetsNoncurrent
Total assets 82,852us-gaap_Assets 78,375us-gaap_Assets
Current liabilities:    
Accounts payable 5,153us-gaap_AccountsPayableCurrent 5,768us-gaap_AccountsPayableCurrent
Accrued expenses and other current liabilities 2,214pets_AccruedExpensesAndOtherCurrentLiabilities 2,325pets_AccruedExpensesAndOtherCurrentLiabilities
Income taxes payable 50us-gaap_AccruedIncomeTaxesCurrent  
Total current liabilities 7,417us-gaap_LiabilitiesCurrent 8,093us-gaap_LiabilitiesCurrent
Deferred tax liabilities   65us-gaap_DeferredTaxLiabilitiesNoncurrent
Total liabilities: 7,417us-gaap_Liabilities 8,158us-gaap_Liabilities
Commitments and contingencies      
Shareholders' equity:    
Preferred stock, $.001 par value, 5,000 shares authorized; 3 convertible shares issued and outstanding with a liquidation preference of $4 per share 9us-gaap_PreferredStockValue 9us-gaap_PreferredStockValue
Common stock, $.001 par value, 40,000 shares authorized; 20,262 and 20,190 shares issued and outstanding, respectively 20us-gaap_CommonStockValue 20us-gaap_CommonStockValue
Additional paid-in capital 3,117us-gaap_AdditionalPaidInCapital 1,578us-gaap_AdditionalPaidInCapital
Retained earnings 72,343us-gaap_RetainedEarningsAccumulatedDeficit 68,647us-gaap_RetainedEarningsAccumulatedDeficit
Accumulated other comprehensive loss (54)us-gaap_AccumulatedOtherComprehensiveIncomeLossNetOfTax (37)us-gaap_AccumulatedOtherComprehensiveIncomeLossNetOfTax
Total shareholders' equity 75,435us-gaap_StockholdersEquity 70,217us-gaap_StockholdersEquity
Total liabilities and shareholders' equity $ 82,852us-gaap_LiabilitiesAndStockholdersEquity $ 78,375us-gaap_LiabilitiesAndStockholdersEquity