Common Stock Equivalents Excluded From Diluted Net Loss Per Share (Details) - shares	9 Months Ended
	Sep. 30, 2018	Sep. 30, 2017
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Common stock equivalents diluted net loss per share inclusion anti-dilutive	7,852,371	3,149,740
RSUs
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Common stock equivalents diluted net loss per share inclusion anti-dilutive	1,455,045	1,698,900
Options
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Common stock equivalents diluted net loss per share inclusion anti-dilutive	621,971	675,485
Warrants
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Common stock equivalents diluted net loss per share inclusion anti-dilutive	765,000	765,000
Noncontrolling Interest
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Common stock equivalents diluted net loss per share inclusion anti-dilutive	10,355	10,355
Shares of Common Stock Issuable upon Conversion of Series B Preferred Stock
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Common stock equivalents diluted net loss per share inclusion anti-dilutive	5,000,000