Exhibit 24(b)(10) – Consent of Ernst and Young LLP, Independent Registered Public
Accounting Firm

We consent to the reference to our firm under the caption “Independent Registered Public
Accounting Firm” and to the use of our report dated March 26, 2009, with respect to the
consolidated financial statements of ING Life Insurance and Annuity Company as of
December 31, 2008 and 2007, and for each of the three years in the period ended
December 31, 2008, and to the use of our report dated March 12, 2009, with respect to
the statements of assets and liabilities of Variable Annuity Account B of ING Life
Insurance and Annuity Company as of December 31, 2008, and the related statements of
operations and changes in net assets for the periods disclosed in the financial statements,
included in Pre-Effective Amendment No. 1 to the Registration Statement (Form N-4 No.
333-162593) and the related Prospectus and Statement of Additional Information of
Variable Annuity Account B of ING Life Insurance and Annuity Company.

/s/ Ernst & Young LLP

Atlanta, Georgia
February 19, 2010