General Counsel

0001567619-19-008288.txt : 20190403 0001567619-19-008288.hdr.sgml : 20190403 20190403140136 ACCESSION NUMBER: 0001567619-19-008288 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20190331 FILED AS OF DATE: 20190403 DATE AS OF CHANGE: 20190403 EFFECTIVENESS DATE: 20190403 FILER: COMPANY DATA: COMPANY CONFORMED NAME: PRIVATE ASSET MANAGEMENT INC CENTRAL INDEX KEY: 0001026200 IRS NUMBER: 330524568 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-03581 FILM NUMBER: 19728484 BUSINESS ADDRESS: STREET 1: 5348 CARROLL CANYON RD STREET 2: #200 CITY: SAN DIEGO STATE: CA ZIP: 92121 BUSINESS PHONE: 6197923800 MAIL ADDRESS: STREET 1: 5348 CARROLL CANYON RD STREET 2: #200 CITY: SAN DIEGO STATE: CA ZIP: 92121 13F-HR 1 primary_doc.xml 13F-HR LIVE false true false 0001026200 XXXXXXXX 03-31-2019 03-31-2019 PRIVATE ASSET MANAGEMENT INC

5348 CARROLL CANYON RD #200 SAN DIEGO CA 92121

13F HOLDINGS REPORT 028-03581 N Michael D. Berlin General Counsel 858-750-4209 /s/ Michael D. Berlin San Diego CA 04-03-2019 0 131 561664 false INFORMATION TABLE 2 form13fInfoTable.xml Qualcomm Inc. Common Stock 747525103 34621 607069 SH SOLE None 0 0 607069 Bank of America Corporation Common Stock 060505104 20201 732176 SH SOLE None 0 0 732176 Visa Inc Class A Common Stock 92826C839 18625 119245 SH SOLE None 0 0 119245 Pfizer Inc Common Stock 717081103 18503 435671 SH SOLE None 0 0 435671 Intel Corp Common Stock 458140100 18459 343734 SH SOLE None 0 0 343734 Merck & Co Inc Common Stock 58933Y105 17386 209034 SH SOLE None 0 0 209034 JPMorgan Chase & Co Common Stock 46625H100 16841 166363 SH SOLE None 0 0 166363 The Home Depot Inc Common Stock 437076102 16458 85764 SH SOLE None 0 0 85764 Chevron Corp Common Stock 166764100 16409 133212 SH SOLE None 0 0 133212 Apple Inc Common Stock 037833100 15852 83451 SH SOLE None 0 0 83451 Citigroup Inc Common Stock 172967424 13903 223436 SH SOLE None 0 0 223436 Johnson & Johnson Common Stock 478160104 13809 98781 SH SOLE None 0 0 98781 Microsoft Corp Common Stock 594918104 13644 115681 SH SOLE None 0 0 115681 Costco Wholesale Corp Common Stock 22160K105 13433 55473 SH SOLE None 0 0 55473 Micron Technology Inc Common Stock 595112103 12901 312150 SH SOLE None 0 0 312150 Exxon Mobil Corp Common Stock 30231G102 12276 151933 SH SOLE None 0 0 151933 Alphabet Inc C Common Stock 02079K107 12008 10147 SH SOLE None 0 0 10147 United Technologies Corp Common Stock 913017109 11375 88252 SH SOLE None 0 0 88252 AT&T Inc Common Stock 00206R102 10665 340087 SH SOLE None 0 0 340087 Amazon.com Inc Common Stock 023135106 10015 5624 SH SOLE None 0 0 5624 Walt Disney Co Common Stock 254687106 9151 82420 SH SOLE None 0 0 82420 Starbucks Corp Common Stock 855244109 9012 121218 SH SOLE None 0 0 121218 Colgate-Palmolive Co Common Stock 194162103 7646 111555 SH SOLE None 0 0 111555 Emerson Electric Co Common Stock 291011104 7488 109354 SH SOLE None 0 0 109354 Oracle Corp Common Stock 68389X105 7454 138790 SH SOLE None 0 0 138790 BP PLC ADR Common Stock 055622104 7350 168104 SH SOLE None 0 0 168104 Gilead Sciences Inc Common Stock 375558103 7129 109657 SH SOLE None 0 0 109657 Berkshire Hathaway Inc B Common Stock 084670702 6780 33750 SH SOLE None 0 0 33750 Raytheon Co Common Stock 755111507 6697 36780 SH SOLE None 0 0 36780 Autodesk Inc Common Stock 052769106 6415 41172 SH SOLE None 0 0 41172 PepsiCo Inc Common Stock 713448108 6292 51339 SH SOLE None 0 0 51339 Procter & Gamble Co Common Stock 742718109 6105 58672 SH SOLE None 0 0 58672 International Business Machines Corp Common Stock 459200101 5904 41845 SH SOLE None 0 0 41845 Alibaba Group Holding Ltd ADR Common Stock 01609W102 5895 32310 SH SOLE None 0 0 32310 Bristol-Myers Squibb Company Common Stock 110122108 5845 122514 SH SOLE None 0 0 122514 Novartis Ag Common Stock 66987V109 5600 58253 SH SOLE None 0 0 58253 Eaton Corp PLC Common Stock G29183103 5583 69301 SH SOLE None 0 0 69301 Cisco Systems Inc Common Stock 17275R102 5435 100672 SH SOLE None 0 0 100672 PacWest Bancorp Common Stock 695263103 5431 144405 SH SOLE None 0 0 144405 Illumina Inc Common Stock 452327109 5131 16514 SH SOLE None 0 0 16514 Wells Fargo & Co Common Stock 949746101 4691 97088 SH SOLE None 0 0 97088 Welltower Inc Com Common Stock 95040Q104 4308 55512 SH SOLE None 0 0 55512 SPDR S&P 500 ETF Exchange Traded Funds (ETF) 78462F103 3983 14099 SH SOLE None 0 0 14099 Southern Co Common Stock 842587107 3906 75584 SH SOLE None 0 0 75584 Charles Schwab Corp Common Stock 808513105 3834 89666 SH SOLE None 0 0 89666 Xylem Inc Common Stock 98419M100 3749 47435 SH SOLE None 0 0 47435 Kinder Morgan Inc P Common Stock 49456B101 3726 186181 SH SOLE None 0 0 186181 Allstate Corp Common Stock 020002101 3675 39016 SH SOLE None 0 0 39016 Pentair PLC Common Stock G7S00T104 3424 76926 SH SOLE None 0 0 76926 DowDuPont Inc Common Stock 26078J100 3359 63006 SH SOLE None 0 0 63006 iShares Core S&P Mid-Cap Exchange Traded Funds (ETF) 464287507 3297 17409 SH SOLE None 0 0 17409 Verizon Communications Inc Common Stock 92343V104 3062 51781 SH SOLE None 0 0 51781 Berkshire Hat A 100th Common Stock 084990175 3012 1000 SH SOLE None 0 0 1000 Salesforce.com Inc Common Stock 79466L302 2797 17662 SH SOLE None 0 0 17662 SPDR S&P MidCap 400 ETF Exchange Traded Funds (ETF) 78467Y107 2765 8005 SH SOLE None 0 0 8005 NXP Semiconductors NV Common Stock N6596X109 2733 30925 SH SOLE None 0 0 30925 Freeport-McMoRan Inc Common Stock 35671D857 2616 202918 SH SOLE None 0 0 202918 Union Pacific Corp Common Stock 907818108 2363 14133 SH SOLE None 0 0 14133 Heron Therapeutics Inc Common Stock 427746102 2260 92455 SH SOLE None 0 0 92455 Duke Energy Corp Common Stock 26441C204 2174 24126 SH SOLE None 0 0 24126 Alphabet Inc A Common Stock 02079K305 2163 1838 SH SOLE None 0 0 1838 Occidental Petroleum Corp Common Stock 674599105 2091 31580 SH SOLE None 0 0 31580 Diageo PLC Common Stock 25243Q205 1972 12055 SH SOLE None 0 0 12055 Realty Income Corp Common Stock 756109104 1938 26345 SH SOLE None 0 0 26345 American Express Co Common Stock 025816109 1757 16078 SH SOLE None 0 0 16078 SPDR EURO STOXX 50 ETF Exchange Traded Funds (ETF) 78463X202 1656 45268 SH SOLE None 0 0 45268 Fluor Corp Common Stock 343412102 1626 44185 SH SOLE None 0 0 44185 BlackRock Inc Common Stock 09247X101 1512 3538 SH SOLE None 0 0 3538 Devon Energy Corp Common Stock 25179M103 1460 46260 SH SOLE None 0 0 46260 Sempra Energy Common Stock 816851109 1434 11391 SH SOLE None 0 0 11391 JP Morgan Chase & Co Preferred Stock 46637G124 1386 54350 SH SOLE None 0 0 54350 Caterpillar Inc Common Stock 149123101 1251 9230 SH SOLE None 0 0 9230 Stryker Corp Common Stock 863667101 1067 5400 SH SOLE None 0 0 5400 iShares Russell 2000 Exchange Traded Funds (ETF) 464287655 1011 6607 SH SOLE None 0 0 6607 Carnival Corp Common Stock 143658300 957 18866 SH SOLE None 0 0 18866 Constellation Brands Inc Common Stock 21036P108 872 4975 SH SOLE None 0 0 4975 Boeing Co Common Stock 097023105 839 2199 SH SOLE None 0 0 2199 Royal Dutch Shell PLC Common Stock 780259206 821 13110 SH SOLE None 0 0 13110 Hillman Group Capital Trust Preferred Stock 43162L206 798 23341 SH SOLE None 0 0 23341 Nike Inc B Common Stock 654106103 775 9202 SH SOLE None 0 0 9202 AbbVie Inc Common Stock 00287Y109 734 9106 SH SOLE None 0 0 9106 Abbott Laboratories Common Stock 002824100 730 9126 SH SOLE None 0 0 9126 Invesco QQQ ETF Exchange Traded Funds (ETF) 46090E103 721 4012 SH SOLE None 0 0 4012 Vanguard S&P 500 Etf Exchange Traded Funds (ETF) 922908363 708 2728 SH SOLE None 0 0 2728 General Electric Co Common Stock 369604103 706 70710 SH SOLE None 0 0 70710 Amgen Inc Common Stock 031162100 621 3269 SH SOLE None 0 0 3269 Becton Dickinson and Co Common Stock 075887109 620 2482 SH SOLE None 0 0 2482 iShares MSCI EAFE Exchange Traded Funds (ETF) 464287465 613 9453 SH SOLE None 0 0 9453 Southwest Gas Holdings Inc Common Stock 844895102 576 7000 SH SOLE None 0 0 7000 Vanguard FTSE Emerging Markets ETF Exchange Traded Funds (ETF) 922042858 574 13501 SH SOLE None 0 0 13501 Invesco S&P 500 Low Volatility ETF Exchange Traded Funds (ETF) 46138E354 553 10502 SH SOLE None 0 0 10502 Financial Select Sector SPDR ETF Exchange Traded Funds (ETF) 81369Y605 546 21220 SH SOLE None 0 0 21220 Honeywell International Inc Common Stock 438516106 475 2990 SH SOLE None 0 0 2990 Vale SA Common Stock 91912E105 461 35300 SH SOLE None 0 0 35300 Nestle SA ADR Common Stock 641069406 443 4647 SH SOLE None 0 0 4647 Public Service Enterprise Group Inc Common Stock 744573106 426 7164 SH SOLE None 0 0 7164 Edison International Common Stock 281020107 420 6788 SH SOLE None 0 0 6788 Technology Select Sector SPDR ETF Exchange Traded Funds (ETF) 81369Y803 396 5345 SH SOLE None 0 0 5345 Wells Fargo & Co Preferred Stock 949746747 395 16200 SH SOLE None 0 0 16200 Adobe Systems Inc Common Stock 00724F101 386 1450 SH SOLE None 0 0 1450 Ameriprise Financial Inc Common Stock 03076C106 385 3007 SH SOLE None 0 0 3007 3M Co Common Stock 88579Y101 379 1823 SH SOLE None 0 0 1823 AXOS FINANCIAL INC Common Stock 05465C100 378 13052 SH SOLE None 0 0 13052 McDonald s Corp Common Stock 580135101 351 1846 SH SOLE None 0 0 1846 Toronto Dominion Bk Ont Com New Common Stock 891160509 349 6424 SH SOLE None 0 0 6424 Coca-Cola Co Common Stock 191216100 348 7437 SH SOLE None 0 0 7437 Select Sector Spdr Trust The Health Care Select Se Exchange Traded Funds (ETF) 81369Y209 332 3617 SH SOLE None 0 0 3617 Enterprise Products Partners LP Common Stock 293792107 328 11260 SH SOLE None 0 0 11260 Square Inc Common Stock 852234103 316 4220 SH SOLE None 0 0 4220 Kimberly-Clark Corp Common Stock 494368103 306 2473 SH SOLE None 0 0 2473 Keycorp New Dep Shs Pfd F Preferred Stock 493267876 306 12400 SH SOLE None 0 0 12400 ConocoPhillips Common Stock 20825C104 302 4518 SH SOLE None 0 0 4518 Dreyfus Strategic Muni Bond Closed End Income Funds Non-Taxable 26202F107 286 37000 SH SOLE None 0 0 37000 Dominion Resources Inc Common Stock 25746U109 279 3640 SH SOLE None 0 0 3640 Public Storage Common Stock 74460D109 242 1110 SH SOLE None 0 0 1110 Waste Management Inc Common Stock 94106L109 235 2266 SH SOLE None 0 0 2266 Wal-Mart Stores Inc Common Stock 931142103 235 2405 SH SOLE None 0 0 2405 UnitedHealth Group Inc Common Stock 91324P102 228 923 SH SOLE None 0 0 923 Phillips 66 Common Stock 718546104 228 2397 SH SOLE None 0 0 2397 Select Sector Spdr Fund Shs Ben Consumer Discretio Exchange Traded Funds (ETF) 81369Y407 224 1965 SH SOLE None 0 0 1965 Mastercard Inc A Common Stock 57636Q104 223 945 SH SOLE None 0 0 945 SPDR Gold Shares Exchange Traded Funds (ETF) 78463V107 219 1792 SH SOLE None 0 0 1792 Schwab US Large-Cap Growth ETF Exchange Traded Funds (ETF) 808524300 209 2630 SH SOLE None 0 0 2630 Magellan Midstream Partners LP Common Stock 559080106 202 3338 SH SOLE None 0 0 3338 ProShares Ultra QQQ Exchange Traded Funds (ETF) 74347R206 202 2250 SH SOLE None 0 0 2250 Iteris Inc Common Stock 46564T107 167 40000 SH SOLE None 0 0 40000 GRIFFIN CAPITAL ESSENTIAL ASSET REIT Common Stock 39818Q102 164 16320 SH SOLE None 0 0 16320 New York Community Bancorp Inc Common Stock 649445103 149 12900 SH SOLE None 0 0 12900 Transocean Ltd Common Stock H8817H100 132 15114 SH SOLE None 0 0 15114 REVA Medical Inc Common Stock U8000C103 14 129000 SH SOLE None 0 0 129000 E Digital Corp Common Stock 26841Y103 0 46811 SH SOLE None 0 0 46811