0001140361-14-037243.txt : 20141003 0001140361-14-037243.hdr.sgml : 20141003 20141002212305 ACCESSION NUMBER: 0001140361-14-037243 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20140930 FILED AS OF DATE: 20141003 DATE AS OF CHANGE: 20141002 EFFECTIVENESS DATE: 20141003 FILER: COMPANY DATA: COMPANY CONFORMED NAME: PRIVATE ASSET MANAGEMENT INC CENTRAL INDEX KEY: 0001026200 IRS NUMBER: 330524568 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-03581 FILM NUMBER: 141138235 BUSINESS ADDRESS: STREET 1: 5348 CARROLL CANYON RD STREET 2: #200 CITY: SAN DIEGO STATE: CA ZIP: 92121 BUSINESS PHONE: 6197923800 MAIL ADDRESS: STREET 1: 5348 CARROLL CANYON RD STREET 2: #200 CITY: SAN DIEGO STATE: CA ZIP: 92121 13F-HR 1 primary_doc.xml 13F-HR LIVE false true false 0001026200 XXXXXXXX 09-30-2014 09-30-2014 PRIVATE ASSET MANAGEMENT INC

5348 CARROLL CANYON RD #200 SAN DIEGO CA 92121

13F HOLDINGS REPORT 028-03581 N Michael D. Berlin 858-750-4209 /s/ Michael D. Berlin San Diego CA 10-02-2014 0 145 624582 false INFORMATION TABLE 2 form13fInfoTable.xml QUALCOMM INC COMMON STOCK 747525103 57709 771821 SH SOLE None 0 0 771821 CHEVRON CORP COMMON STOCK 166764100 21810 182787 SH SOLE None 0 0 182787 GENERAL ELEC CO COMMON STOCK 369604103 21378 834411 SH SOLE None 0 0 834411 EXXON MOBIL CORP COMMON STOCK 30231G102 17963 190996 SH SOLE None 0 0 190996 JOHNSON & JOHNSON COMMON STOCK 478160104 17547 164620 SH SOLE None 0 0 164620 INTERNATIONAL BUS MACH COMMON STOCK 459200101 17005 89582 SH SOLE None 0 0 89582 PFIZER INC COMMON STOCK 717081103 16788 567741 SH SOLE None 0 0 567741 INTEL CORP COMMON STOCK 458140100 16778 481861 SH SOLE None 0 0 481861 MERCK & CO INC COMMON STOCK 58933Y105 14847 250458 SH SOLE None 0 0 250458 BANK OF AMERICA CORP COMMON STOCK 060505104 14803 868192 SH SOLE None 0 0 868192 KINDER MORGAN INC COMMON STOCK 49456B101 13628 355439 SH SOLE None 0 0 355439 GILEAD SCIENCES INC. COMMON STOCK 375558103 13184 123854 SH SOLE None 0 0 123854 J P MORGAN CHASE & CO INC COMMON STOCK 46625H100 12951 214991 SH SOLE None 0 0 214991 FREEPORT-MCMORAN INC COMMON STOCK 35671D857 12618 386467 SH SOLE None 0 0 386467 APPLE COMPUTER INC COMMON STOCK 037833100 11713 116253 SH SOLE None 0 0 116253 CITIGROUP INC COMMON STOCK 172967424 11538 222657 SH SOLE None 0 0 222657 HOME DEPOT INC COMMON STOCK 437076102 11202 122110 SH SOLE None 0 0 122110 UNITED TECHNOLOGIES CP COMMON STOCK 913017109 10788 102162 SH SOLE None 0 0 102162 SIGMA ALDRICH COMMON STOCK 826552101 10486 77095 SH SOLE None 0 0 77095 COLGATE-PALMOLIVE CO. COMMON STOCK 194162103 10465 160451 SH SOLE None 0 0 160451 TEVA PHARMACEUTICAL ADR COMMON STOCK 881624209 9668 179862 SH SOLE None 0 0 179862 E M C CORP MASS COMMON STOCK 268648102 9370 320240 SH SOLE None 0 0 320240 BRISTOL MYERS SQUIBB COMMON STOCK 110122108 9253 180800 SH SOLE None 0 0 180800 PEPSICO INC COMMON STOCK 713448108 8912 95733 SH SOLE None 0 0 95733 EMERSON ELEC CO COM COMMON STOCK 291011104 8812 140806 SH SOLE None 0 0 140806 AT&T INC COMMON STOCK 00206R102 8563 243002 SH SOLE None 0 0 243002 ORACLE CORPORATION COMMON STOCK 68389X105 8077 210989 SH SOLE None 0 0 210989 NOVARTIS AG-ADR COMMON STOCK 66987V109 7455 79195 SH SOLE None 0 0 79195 VISA INC COMMON STOCK 92826C839 7331 34356 SH SOLE None 0 0 34356 COSTCO WHOLESALE CORP COMMON STOCK 22160K105 7220 57611 SH SOLE None 0 0 57611 SUPERIOR ENERGY SERVICES INC COMMON STOCK 868157108 7103 216100 SH SOLE None 0 0 216100 WELLS FARGO COMPANY COMMON STOCK 949746101 7024 135420 SH SOLE None 0 0 135420 EL PASO PIPELINE PTNRS LP COMMON STOCK 283702108 6954 173150 SH SOLE None 0 0 173150 TRANSOCEAN INC COMMON STOCK 050546683 6934 216879 SH SOLE None 0 0 216879 VALE SA COMMON STOCK 91912E105 6578 597469 SH SOLE None 0 0 597469 SOUTHERN CO COMMON STOCK 842587107 5836 133702 SH SOLE None 0 0 133702 PENTAIR PLC COMMON STOCK 709631105 5790 88405 SH SOLE None 0 0 88405 DUKE ENERGY CORP COMMON STOCK 26441C204 5764 77088 SH SOLE None 0 0 77088 BP PLC-ADR COMMON STOCK 055622104 5688 129413 SH SOLE None 0 0 129413 MICROSOFT CORP COMMON STOCK 594918104 5628 121404 SH SOLE None 0 0 121404 WALT DISNEY COMPANY COMMON STOCK 254687106 5578 62651 SH SOLE None 0 0 62651 MONSANTO CO COMMON STOCK 61166W101 5282 46948 SH SOLE None 0 0 46948 AMERICAN ASSETS TRUST CLOSED END EQUITY FUNDS 024013104 5031 152602 SH SOLE None 0 0 152602 SCHWAB VALUE ADVANTAGE MONEY F OTHER ASSETS 808515605 5026 5026297 SH SOLE None 0 0 5026297 CHINA MOBILE HD ADR F COMMON STOCK 16941M109 4641 78990 SH SOLE None 0 0 78990 ITRON INC COMMON STOCK 465741106 4581 116530 SH SOLE None 0 0 116530 PROCTER & GAMBLE CO COM COMMON STOCK 742718109 4479 53489 SH SOLE None 0 0 53489 PHILIP MORRIS INTL COMMON STOCK 718172109 4379 52501 SH SOLE None 0 0 52501 XYLEM INC COMMON STOCK 98419M100 3995 112557 SH SOLE None 0 0 112557 HEALTH CARE REIT INC COMMON STOCK 42217K106 3910 62697 SH SOLE None 0 0 62697 WALGREEN CO COMMON STOCK 931422109 3790 63950 SH SOLE None 0 0 63950 FLUOR CORP (NEW) COMMON STOCK 343412102 3731 55862 SH SOLE None 0 0 55862 CISCO SYS INC COMMON STOCK 17275R102 3673 145914 SH SOLE None 0 0 145914 BERKSHIRE HATHAWAY INC. - CL B COMMON STOCK 084670702 3648 26410 SH SOLE None 0 0 26410 OCCIDENTAL PETE CP DEL COMMON STOCK 674599105 3594 37380 SH SOLE None 0 0 37380 REALTY INCOME CORP COMMON STOCK 756109104 3418 83805 SH SOLE None 0 0 83805 STARBUCKS CORP COMMON STOCK 855244109 3262 43232 SH SOLE None 0 0 43232 ALLSTATE CORP COMMON STOCK 020002101 3054 49771 SH SOLE None 0 0 49771 NEW YORK COMMUNITY BANK COMMON STOCK 649445103 2834 178575 SH SOLE None 0 0 178575 GOOGLE INC-CL C COMMON STOCK 38259P706 2782 4819 SH SOLE None 0 0 4819 DIAGEO PLC NEW- SPON ADR COMMON STOCK 25243Q205 2553 22123 SH SOLE None 0 0 22123 UNDER ARMOUR INC CL A COMMON STOCK 904311107 2407 34835 SH SOLE None 0 0 34835 YUM BRANDS INC COMMON STOCK 988498101 2374 32981 SH SOLE None 0 0 32981 WAL MART STORES INC COMMON STOCK 931142103 2269 29670 SH SOLE None 0 0 29670 REPUBLIC SERVICES INC-CL A COMMON STOCK 760759100 2012 51565 SH SOLE None 0 0 51565 PENN WEST ENERGY TRUST COMMON STOCK 707887105 1902 281760 SH SOLE None 0 0 281760 WYNN RESORTS LTD COMMON STOCK 983134107 1870 9994 SH SOLE None 0 0 9994 BERKSHIRE HATHAWAY INC (1/100 COMMON STOCK 008499017 1862 900 SH SOLE None 0 0 900 EATON CORP PLC COMMON STOCK 086353296 1740 27450 SH SOLE None 0 0 27450 GOOGLE INC-CL A COMMON STOCK 38259P508 1675 2847 SH SOLE None 0 0 2847 ROYAL DUTCH SHEL ADR A COMMON STOCK 780259206 1594 20932 SH SOLE None 0 0 20932 AMERICAN EXPRESS CO COMMON STOCK 025816109 1479 16893 SH SOLE None 0 0 16893 SCHWAB VALUE ADVANTAGE MONEY F OTHER ASSETS 808515761 1400 1400000 SH SOLE None 0 0 1400000 DEVON ENERGY CORPORATION COMMON STOCK 25179M103 1337 19605 SH SOLE None 0 0 19605 BARCLAYS BK PLC PFD 7.1% PREFERRED STOCK 06739H776 1270 49350 SH SOLE None 0 0 49350 SEMPRA ENERGY COMMON STOCK 816851109 1265 12000 SH SOLE None 0 0 12000 JP MORGAN PFD 5.45% SER P PREFERRED STOCK 46637G124 1262 55600 SH SOLE None 0 0 55600 3D SYSTEMS CORP COMMON STOCK 88554D205 1230 26515 SH SOLE None 0 0 26515 VERIZON COMMUNICATIONS COMMON STOCK 92343V104 1085 21710 SH SOLE None 0 0 21710 CONOCOPHILLIPS COMMON STOCK 20825C104 1067 13949 SH SOLE None 0 0 13949 DB CAP TRUST III 7.6% PFD PREFERRED STOCK 25150L108 1038 37450 SH SOLE None 0 0 37450 KB HOME COMMON STOCK 48666K109 982 65715 SH SOLE None 0 0 65715 BLACKROCK INC COMMON STOCK 09247X101 891 2715 SH SOLE None 0 0 2715 SPX CORP COMMON STOCK 784635104 888 9452 SH SOLE None 0 0 9452 SCHLUMBERGER LTD COMMON STOCK 806857108 867 8529 SH SOLE None 0 0 8529 SCHWAB CA MUNI MONEY FD OTHER ASSETS 808508204 848 847841 SH SOLE None 0 0 847841 RETAIL PROPERTIES OF AMERICA I COMMON STOCK 76131V202 833 56914 SH SOLE None 0 0 56914 SCHWAB TREASURY VALUE ADV MONE OTHER ASSETS 808515621 800 800000 SH SOLE None 0 0 800000 STRYKER CORP COMMON STOCK 863667101 772 9560 SH SOLE None 0 0 9560 EDISON INTERNATIONAL COMMON STOCK 281020107 743 13279 SH SOLE None 0 0 13279 EXPRESS SCRIPTS HOLDING CO COMMON STOCK 30219G108 735 10408 SH SOLE None 0 0 10408 AMAZON.COM INC COMMON STOCK 023135106 696 2157 SH SOLE None 0 0 2157 BARCLAYS BK 8.125% PFD PREFERRED STOCK 06739H362 691 26596 SH SOLE None 0 0 26596 NESTLE S A COMMON STOCK 641069406 679 9222 SH SOLE None 0 0 9222 EQT CORP COMMON STOCK 26884L109 632 6908 SH SOLE None 0 0 6908 PACWEST BANCORP COMMON STOCK 695263103 618 14995 SH SOLE None 0 0 14995 COCA COLA CO COMMON STOCK 191216100 592 13877 SH SOLE None 0 0 13877 3M COMPANY COMMON STOCK 88579Y101 560 3954 SH SOLE None 0 0 3954 SYMANTEC CORP COMMON STOCK 871503108 544 23150 SH SOLE None 0 0 23150 P G & E CORPORATION COMMON STOCK 69331C108 522 11600 SH SOLE None 0 0 11600 CATERPILLAR INC COMMON STOCK 149123101 513 5178 SH SOLE None 0 0 5178 ABBVIE INC COMMON STOCK 00287Y109 462 7996 SH SOLE None 0 0 7996 AIR PRODS & CHEMS INC COMMON STOCK 009158106 456 3500 SH SOLE None 0 0 3500 NIKE INC - CL B COMMON STOCK 654106103 424 4751 SH SOLE None 0 0 4751 TESLA MOTORS INC COMMON STOCK 88160R101 423 1745 SH SOLE None 0 0 1745 REALTY INCOME CORP 6.625% SER PREFERRED STOCK 756109807 412 15750 SH SOLE None 0 0 15750 UNION PACIFIC CORP COMMON STOCK 907818108 410 3780 SH SOLE None 0 0 3780 VF CORP COMMON STOCK 918204108 400 6060 SH SOLE None 0 0 6060 AMERIPRISE FINANCIAL INC. COMMON STOCK 03076C106 394 3190 SH SOLE None 0 0 3190 HONEYWELL INTL INC COMMON STOCK 438516106 391 4200 SH SOLE None 0 0 4200 SOUTHWEST GAS CORP. COMMON STOCK 844895102 379 7800 SH SOLE None 0 0 7800 URBAN OUTFITTERS INC COMMON STOCK 917047102 364 9920 SH SOLE None 0 0 9920 PHILLIPS 66 COMMON STOCK 718546104 362 4455 SH SOLE None 0 0 4455 ENERGY TRANSFER PARTNERS LP COMMON STOCK 29273R109 359 5606 SH SOLE None 0 0 5606 ABBOTT LABS COMMON STOCK 002824100 337 8099 SH SOLE None 0 0 8099 LOWE'S COMPANIES COMMON STOCK 548661107 323 6100 SH SOLE None 0 0 6100 MCDONALDS CORP COMMON STOCK 580135101 320 3378 SH SOLE None 0 0 3378 PLAINS ALL AMER PIPELINE LP COMMON STOCK 726503105 311 5290 SH SOLE None 0 0 5290 PUBLIC SVC ENTERPRISE COMMON STOCK 744573106 305 8197 SH SOLE None 0 0 8197 BOEING CO COMMON STOCK 097023105 300 2354 SH SOLE None 0 0 2354 HSBC USA INC SERIES H 6.50% PF PREFERRED STOCK 40428H862 288 11500 SH SOLE None 0 0 11500 LAACO LTD UNIT PARTNERSHIP COMMON STOCK 505346106 271 208 SH SOLE None 0 0 208 PUBLIC STORAGE INC. COMMON STOCK 74460D109 267 1610 SH SOLE None 0 0 1610 ONEOK PARTNERS LP COMMON STOCK 68268N103 265 4736 SH SOLE None 0 0 4736 SOLAR POWER INC COMMON STOCK 83490A100 261 173000 SH SOLE None 0 0 173000 KIMBERLY-CLARK CORP COMMON STOCK 494368103 246 2285 SH SOLE None 0 0 2285 ONEOK INC COMMON STOCK 682680103 244 3726 SH SOLE None 0 0 3726 ALTRIA GROUP INC COMMON STOCK 02209S103 240 5226 SH SOLE None 0 0 5226 NEXTERA ENERGY INC COMMON STOCK 65339F101 237 2520 SH SOLE None 0 0 2520 KINDER MORGAN ENERGY PTNRS LP COMMON STOCK 494550106 233 2495 SH SOLE None 0 0 2495 BANK OF AMERICA CORP PFD 7.25% PREFERRED STOCK 060505682 229 200 SH SOLE None 0 0 200 FIRSTENERGY CORP COMMON STOCK 337932107 225 6698 SH SOLE None 0 0 6698 KIMCO REALTY CORP COMMON STOCK 49446R109 224 10210 SH SOLE None 0 0 10210 BIOGEN IDEC INC COMMON STOCK 09062X103 219 662 SH SOLE None 0 0 662 DOMINION RES INC VA COMMON STOCK 25746U109 217 3140 SH SOLE None 0 0 3140 BAXTER INTL INC COMMON STOCK 071813109 216 3015 SH SOLE None 0 0 3015 ASHLAND INC. COMMON STOCK 044209104 208 2000 SH SOLE None 0 0 2000 GOGO INC COMMON STOCK 38046C109 199 11798 SH SOLE None 0 0 11798 VALLEY BANKCORP COMMON STOCK 919794107 107 11024 SH SOLE None 0 0 11024 PENNEY J C INC COM COMMON STOCK 708160106 100 10005 SH SOLE None 0 0 10005 MEDICAL MARIJUANA INC COMMON STOCK 58463A105 4 33300 SH SOLE None 0 0 33300 E DIGITAL CORP COMMON STOCK 26841Y103 2 46811 SH SOLE None 0 0 46811 IRELAND INC COMMON STOCK 46267T206 2 11500 SH SOLE None 0 0 11500 VANTEX RESOURCES LTD COMMON STOCK 921945408 0 10400 SH SOLE None 0 0 10400 BIO-MATRIX SCIENTIFIC GROUP COMMON STOCK 09065C106 0 12500 SH SOLE None 0 0 12500