DESCRIPTION OF BUSINESS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) (USD $)			6 Months Ended
	Jun. 30, 2013	Dec. 31, 2012	Jun. 30, 2013 Chargebacks	Jun. 30, 2012 Chargebacks	Jun. 30, 2013 Returns	Jun. 30, 2012 Returns	Jun. 30, 2013 Administrative Fees And Other Rebates	Jun. 30, 2012 Administrative Fees And Other Rebates	Jun. 30, 2013 Prompt Payment Discounts	Jun. 30, 2012 Prompt Payment Discounts
Valuation and Qualifying Accounts Disclosure
Balance, Beginning balance	$ 5,583,826	$ 6,124,109	$ 5,661,974	$ 3,680,838	$ 410,992	$ 252,045	$ 230,575	$ 238,195	$ 241,840	$ 166,439
Accruals/Adjustments			12,182,822	9,708,956	853,307	291,602	850,616	493,945	430,549	323,914
Credits Taken Against Reserve			(13,002,416)	(8,767,115)	(914,536)	(245,057)	(552,937)	(473,674)	(449,197)	(247,665)
Balance, Ending balance	$ 5,583,826	$ 6,124,109	$ 4,842,380	$ 4,622,679	$ 349,763	$ 298,590	$ 528,254	$ 258,466	$ 223,192	$ 242,688