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SEGMENT REPORTING
12 Months Ended
Jan. 30, 2021
Segment Reporting [Abstract]  
SEGMENT REPORTING SEGMENT REPORTING
The Company’s two operating segments are brand-based: Hollister, which includes the Company’s Hollister and Gilly Hicks brands, and Abercrombie, which includes the Company’s Abercrombie & Fitch and abercrombie kids brands. Amounts shown below include net sales from wholesale, franchise and licensing operations, which are not a significant component of total revenue, and are aggregated within their respective operating segment and geographic area.

The Company’s net sales by operating segment for Fiscal 2020, Fiscal 2019 and Fiscal 2018 were as follows:
(in thousands)Fiscal 2020Fiscal 2019Fiscal 2018
Hollister$1,834,349 $2,158,514 $2,152,538 
Abercrombie1,291,035 1,464,559 1,437,571 
Total$3,125,384 $3,623,073 $3,590,109 

Net sales by geographic area are presented by attributing revenues to an individual country on the basis of the country in which the merchandise was sold for in-store purchases and on the basis of the shipping location provided by customers for digital orders. The Company’s net sales by geographic area for Fiscal 2020, Fiscal 2019 and Fiscal 2018 were as follows:
(in thousands)Fiscal 2020Fiscal 2019Fiscal 2018
U.S.$2,127,403 $2,410,802 $2,321,700 
EMEA709,451 822,202 845,889 
APAC176,636 264,895 289,911 
Other111,894 125,174 132,609 
Total international$997,981 $1,212,271 $1,268,409 
Total$3,125,384 $3,623,073 $3,590,109 

The Company’s long-lived assets and intellectual property, which primarily relates to trademark assets associated with the Company’s international operations, by geographic area as of January 30, 2021 and February 1, 2020 were as follows:
(in thousands)January 30, 2021February 1, 2020
U.S.$963,555 $1,211,630 
EMEA350,136 482,449 
APAC120,256 175,519 
Other33,575 50,791 
Total international$503,967 $708,759 
Total$1,467,522 $1,920,389