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Acquisitions, Goodwill, and Acquired Intangible Assets - Summary of Goodwill Activity by Segment (Details) - USD ($)
$ in Millions
6 Months Ended
Jun. 30, 2018
Dec. 31, 2017
Goodwill [Line Items]    
Goodwill $ 13,944 $ 13,350
Goodwill, Acquired During Period 607  
Goodwill, Translation and Purchase Accounting Adjustments (13)  
North America    
Goodwill [Line Items]    
Goodwill 11,571 11,165
Goodwill, Acquired During Period 409  
Goodwill, Translation and Purchase Accounting Adjustments (3)  
International    
Goodwill [Line Items]    
Goodwill 1,288 1,108
Goodwill, Acquired During Period 183  
Goodwill, Translation and Purchase Accounting Adjustments (3)  
AWS    
Goodwill [Line Items]    
Goodwill 1,085 $ 1,077
Goodwill, Acquired During Period 15  
Goodwill, Translation and Purchase Accounting Adjustments $ (7)