Segment Information (Tables)

12 Months Ended

Dec. 31, 2013

Segment Reporting [Abstract]

Schedule of Segment Reporting Information by Segment

Information on reportable segments and reconciliation to consolidated net income (loss) is as follows (in millions):

	Year Ended December 31,
	2013			2012			2011
North America
Net sales	$	44,517		$	34,813		$	26,705
Segment operating expenses (1)	42,631			33,221			25,772
Segment operating income	$	1,886		$	1,592		$	933
International
Net sales	$	29,935		$	26,280		$	21,372
Segment operating expenses (1)	29,828			26,204			20,732
Segment operating income	$	107		$	76		$	640
Consolidated
Net sales	$	74,452		$	61,093		$	48,077
Segment operating expenses (1)	72,459			59,425			46,504
Segment operating income	1,993			1,668			1,573
Stock-based compensation	(1,134		)	(833		)	(557		)
Other operating income (expense), net	(114		)	(159		)	(154		)
Income from operations	745			676			862
Total non-operating income (expense)	(239		)	(132		)	72
Provision for income taxes	(161		)	(428		)	(291		)
Equity-method investment activity, net of tax	(71		)	(155		)	(12		)
Net income (loss)	$	274		$	(39	)	$	631

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(1) Represents operating expenses, excluding stock-based compensation and “Other operating expense (income), net,” which are not allocated to segments.

Revenue from External Customers by Products and Services

Net sales of similar products and services were as follows (in millions):

	Year Ended December 31,
	2013		2012		2011
Net Sales:
Media	$	21,716	$	19,942	$	17,779
Electronics and other general merchandise	48,802		38,628		28,712
Other (1)	3,934		2,523		1,586
	$	74,452	$	61,093	$	48,077

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(1) Includes sales from non-retail activities, such as AWS, advertising services, and our co-branded credit card agreements.

Net Sales Attributed to Foreign Countries

Net sales attributed to foreign countries are as follows (in millions):

	Year Ended December 31,
	2013		2012		2011
Germany	$	10,535	$	8,732	$	7,230
Japan	7,639		7,800		6,576
United Kingdom	7,291		6,478		5,348

Total Assets, Property, Plant, and Equipment And Additions, by Segment

Total assets, property and equipment, net, and total property and equipment additions, by geography, reconciled to consolidated amounts are (in millions):

	December 31,
	2013		2012
North America
Total assets	$	26,108	$	20,703
Property and equipment, net	8,447		5,481
Total property and equipment additions	4,837		3,348
International
Total assets	$	14,051	$	11,852
Property and equipment, net	2,502		1,579
Total property and equipment additions	1,536		969
Consolidated
Total assets	$	40,159	$	32,555
Property and equipment, net	10,949		7,060
Total property and equipment additions	6,373		4,317

Depreciation Expense by Segment

Depreciation expense, by segment, is as follows (in millions):

	Year Ended December 31,
	2013		2012		2011
North America	$	1,863	$	1,229	$	795
International	597		424		239
Consolidated	$	2,460	$	1,653	$	1,034