8-K

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT
Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): June 29, 2011

United Fire & Casualty Company

(Exact name of registrant as specified in its charter)

Iowa	001-34257	42-0644327
(State or other jurisdiction of incorporation)	(Commission File Number)	(IRS Employer Identification No.)

118 Second Avenue, S.E., Cedar Rapids, Iowa	52407
(Address of principal executive offices)	(Zip Code)

Registrant’s telephone number, including area code: (319) 399-5700

(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

þ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Item 7.01. Regulation FD Disclosure

United Fire & Casualty Company (aka “United Fire Group”) will give investor presentations on June 29, 2011.

Exhibit 99.1 is a copy of the booklet presented at, and posted in the Investor Relations section of our website (www.unitedfiregroup.com) under Reports, for a period of 14 days, in connection with the presentation. The booklet is being furnished pursuant to Item 7.01, and the information contained therein shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, or otherwise subject to the liabilities under that Section. Furthermore, the information contained in Exhibit 99.1 shall not be deemed to be incorporated by reference into our filings under the Securities Act of 1933.

Additional Information and Where to Find It

United Fire & Casualty Company and United Fire Group, Inc. have filed a registration statement that includes a preliminary proxy statement/prospectus and other relevant documents in connection with the proposed Reorganization. UF&C SHAREHOLDERS ARE URGED TO READ CAREFULLY THESE DOCUMENTS AND THE DEFINITIVE PROXY STATEMENT/PROSPECTUS, WHEN FILED AND MAILED, BECAUSE THEY CONTAIN AND WILL CONTAIN IMPORTANT INFORMATION ABOUT THE PROPOSED REORGANIZATION. Investors may obtain a free copy of the preliminary proxy statement/prospectus and other filings containing information about UF&C, United Fire Group and the proposed Reorganization, from the SEC at the SEC’s website at http://www.sec.gov. In addition, copies of the preliminary proxy statement/prospectus and other filings containing information about UF&C, United Fire Group and the proposed Reorganization can be obtained without charge by directing a request to United Fire & Casualty Company, 118 Second Ave. SE, Cedar Rapids, IA 52401, Attention: Investor Relations Department (Telephone: (319) 399-5700) or accessing them on UF&C’s corporate web site at www.unitedfiregroup.com.

UF&C, its directors, executive officers, certain other members of management and employees may be deemed to be participants in the solicitation of proxies from the shareholders of UF&C in favor of the proposed Reorganization. Additional information regarding the interests of potential participants in the proxy solicitation is included in the preliminary proxy statement/prospectus and will be included in the definitive proxy statement/prospectus and other relevant documents that United Fire & Casualty Company and United Fire Group, Inc. have filed and intend to file with the SEC in connection with the Special Meeting.

Disclosure of forward-looking statements

This release may contain forward-looking statements about our operations, anticipated performance and other similar matters. The Private Securities Litigation Reform Act of 1995 provides a safe harbor under the Securities Act of 1933 and the Securities Exchange Act of 1934 for forward-looking statements. The forward-looking statements are not historical facts and involve risks and uncertainties that could cause actual results to differ materially from those expected and/or projected. Such forward-looking statements are based on current expectations, estimates, forecasts and projections about our company, the industry in which we operate, and beliefs and assumptions made by management. Words such as “expect(s),” “anticipate(s),” “intend(s),” “plan(s),” “believe(s),” “continue(s),” “seek(s),” “estimate(s),” “goal(s),” “target(s),” “forecast(s),” “project(s),” “predict(s),” “should,” “could,” “may,” “will continue,” “might,” “hope,” “can” and other words and terms of similar meaning or expression in connection with a discussion of future operating, financial performance or financial condition, are intended to identify forward-looking statements. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed in such forward-looking statements. Information concerning factors that could cause actual results to differ materially from those in the forward-looking statements is contained in Part I Item 1A “Risk Factors” of our annual report on Form 10-K for the year ended December, 31, 2010, filed with the SEC on March 1, 2011 and in our report on Form 10-Q for the quarter ended March 31, 2011, filed with the SEC on May 10, 2011. The risks identified on Form 10-K are representative of the risks, uncertainties, and assumptions that could cause actual outcomes and results to differ materially from what is expressed in forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release or as of the date they are made.

Item 8.01. Other Events

United Fire & Casualty Company (aka “United Fire Group”) will give investor presentations on June 29, 2011.

Exhibit 99.1 is a copy of the booklet presented at, and posted in the Investor Relations section of our website (www.unitedfiregroup.com) under Reports, for a period of 14 days, in connection with the presentation. The booklet is being furnished pursuant to Item 7.01, and the information contained therein shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, or otherwise subject to the liabilities under that Section. Furthermore, the information contained in Exhibit 99.1 shall not be deemed to be incorporated by reference into our filings under the Securities Act of 1933.

Item 9.01. Financial Statements and Exhibits.

(a)	Not applicable.
(b)	Not applicable.
(c)	Not applicable.
(d)	Exhibits.

Exhibit
Number		Description of Exhibit
	99.1	Investor presentation booklet of United Fire Group, dated June 29, 2011.

Signatures

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	United Fire & Casualty Company (Registrant)
Date: June 29, 2011	/s/ Randy A. Ramlo Randy A. Ramlo, President and Chief Executive Officer

EXHIBIT INDEX

Exhibit
Number		Description of Exhibit
	99.1	Investor presentation booklet of United Fire Group, dated June 29, 2011.

EX-99.1

Exhibit 99.1

protecting dreams United Fire Group^® INVESTOR PRESENTATION June 29, 2011

UNITED FIRE GROUP: A SOLID INVESTMENT

Reasons supporting United Fire Group as a compelling investment include:

1. Emphasizing heavy commercial lines writings, where pricing is the softest

— Our price reductions are less than when compared to the overall industry — Use of CATography™ and predictive analytics tools — Personal lines writings increasing to 15% — Overall increases for Q1 claimed by other companies — Quote opportunities up 16% over last year — Our hit ratio, as a group, is the highest to date — Rate gains are under $25k — Improvement seen in CAT exposed property areas

2. Exposure to catastrophes — Katrina 1. Total demand of remaining claims is $28 million 2. $17 million in reserves — 2nd Q CATs 1. $30-$35 million after reinsurance

2. adequately reserved with a high level of confi dence

— Purchase reinsurance 1. 1-in-250-year-event level

2. consider realistic disaster scenarios — PMLs (Probable Maximum Losses) have been reduced

1. $285 million in 2006
2. $107 million at December 31, 2010

3. Uncertainty related to the Mercer Insurance Group acquisition and ongoing integration

— Deal closed March 28; integration efforts are proceeding as expected — Merger expenses have been less than budgeted so far

— Substantial opportunity for expense reductions in IT, reinsurance, public company expenses

4. Daily Trading Volume—liquidity

— Looking for long term owners of stock — Establishing a strong fi nancial position — Refl ecting low debt to writings and to capitalization; traditionally debt free

5. Low ROEs (Return on Equity) over last 5 years

— Katrina strained earnings during last 5 years; development has signifi cantly diminished

— Combined ratio, excluding Katrina 2006: 82.9% 2007: 80.8% 2008: 111.1% 2009: 105.5% 2010: 97.9%

— Average of 2.2% paid in dividends over the last 10 years — Excess capital pre-merger strained returns continued on next page

UNITED FIRE GROUP: A SOLID INVESTMENT

— Repurchase of common stock; 323,597 in the 2nd Q of 2011 1. Average price of $ 18.80 2. Total cost of $6 million — Niche products acquired in Mercer Insurance Group purchase — Implementation of 5-year organic growth plan — Life company emphasis on life products versus annuities — Increasing property writings — Coastal exposure reduction since 2006 — Use of CATtography™ and predictive modeling for better pricing decisions — Implementation of economic capital model — Expanding of service center unit — Increased workers compensation writings using predictive modeling — New urban agency appointments — Expanded BOP program 6. Interest Rate risk — Short duration will allow us to take advantage should interest rates increase — Str  _____  ess tested our investment portfolio against a wide array of potential interest rate scenarios, included a 400-basis-point interest rate spike 7. Concern related to municipal bond holdings — 25% municipal bonds — 93% of holdings are rated “A” or better — No California bonds — Most holdings are general obligation bonds — V  _____  ery few municipals were added to our portfolio during 2010 — Exposure limited to any one issuer 8. Concerns of dwindling industry reserve releases — Consistent reserving practices — Historically reported loss redundancies

Deep discount to book not supported by business fundamentals

3 Concern about Hurricane Katrina development

3 Prolonged length of the soft market

3 Fear of rising interest rates

3 We engage in active catastrophe management, purchasing our catastrophe coverage based upon a 1-in-100 year event, and within PMLs of several Realistic Disaster Scenarios

3 We are able to manage the underwriting cycle by implementing lower price swings between market shifts, helping retain good accounts across the cycles

COMPANY OVERVIEW & OPERATING PHILOSOPHY

Founded by Scott McIntyre Sr. in 1946, United Fire Group provides protection to individuals, businesses and organizations through several regional insurance companies. We are represented by professional independent insurance agents throughout the country, predominantly in the Midwest, West and South. We offer a complete line of products, including commercial insurance, personal insurance, life insurance and surety bonds. Over 870 individuals are employed throughout our offi ces in Cedar Rapids, Iowa (company headquarters); Rocklin, California; Denver, Colorado; Pennington, New Jersey; Lock Haven, Pennsylvania; and Galveston, Texas. We also maintain a claims offi ce in New Orleans, Louisiana.

Since our inception over 60 years ago, United Fire Group has grown into a publicly traded multibillion-dollar company that has the added distinction of being the largest locally headquartered fi nancial institution in Cedar Rapids. We maintain a conservative approach to the management of our business operations, focusing on writing good business at an adequate price and preferring quality to volume.

During 2010, we not only remained fi rmly committed to the core principles that have always guided us in the past, but we also took the opportunity to build toward the future with our acquisition of Mercer Insurance Group. Mercer Insurance presented a very attractive opportunity for us: the company had a long track record of operating profi tably in six states—New Jersey and Pennsylvania on the east coast, and Arizona, California, Nevada and Oregon in the west—with no overlap between our two agency networks. The combined entity will market through more than 1,200 independent agencies in 43 states, plus the District of Columbia, diversifying exposure to weather and other catastrophe risks across its geographic markets.

Over the past six months, our management team and Board of Directors have been working to form a holding company, like many of our peers. Creation of a holding company will make it easier and less expensive to raise capital, as well as easier to allocate capital among companies as needed. We will be asking for Board and shareholder approval later this summer.

Our company stock is listed on the Nasdaq Stock Market LLC under UFCS. For more information about United Fire Group, visit us online at www.unitedfi regroup.com.

3 Iowa Corporation: P&C and life insurance

3 2010 premiums earned: $605 million

3 6 regional offi ces:

3 Cedar Rapids, Iowa (home offi ce)

3 Rocklin, California 3 Denver, Colorado 3 Pennington, New Jersey

3 Lock Haven, Pennsylvania

3 Galveston, Texas

3 Over 870 people employed

3 Nasdaq symbol: UFCS

CONSOLIDATED HIGHLIGHTS As of March 31, 2011 Total Assets $3.5 billion P&C Reserves $913 million Statutory Capital and Surplus $603 million

COMPANY OVERVIEW & OPERATING PHILOSOPHY

GEOGRAPHIC PRESENCE
Property and casualty insurance

3 More than 1,200 independent agencies, including Mercer Insurance Companies (as of 3/31/2011)

3 Licensed in 43 states (and D.C.), primarily Midwest, West and South

3 Active in 33 states (including Mercer Insurance Companies)

3 Primarily commercial business

Life insurance

3 964 independent agencies (as of 3/31/2011) 3 Licensed in 29 states, primarily Midwest and West 3 Provides stable net income fl ow 3 Provides product diversifi cation for agents 3 Market fi xed annuites only—no variable rate products

ACQUISITIONS 3 1979 Lafayette  _____  DIRECT PREMIUM BREAKDOWN Insurance Company (As of 12/31/2010) CEDAR RAPIDS HOME OFFICE 3 1981 Protective Fire

& Casualty Midwest Underwriting $133 million Company Great Lakes Underwriting $111 million

3 1990 State Auto book of business Personal Lines Underwriting $44 million

3 1990 Addison Farmer’s Surety $20 million Insurance Company GULF COAST REGIONAL OFFICE $91 million

3 1999 American DENVER REGIONAL OFFICE $37 million Indemnity Group of Companies EAST COAST REGIONAL OFFICE $60 million WEST COAST REGIONAL OFFICE $88 million

3 2011 Mercer

Insurance Group TOTAL (pro forma) $584 million

COMPANY OVERVIEW & OPERATING PHILOSOPHY

2010 DIRECT PREMIUM BY STATE (In THOUSANDS) PROPERTY & CASUALTY  _____  LIFE INSURANCE CA $ 77,057 13.2% IA $45,336 32.6% TX $ 68,655 11.8% WI $13,942 10.0% IA $ 68,373 11.7% IL $13,629 9.8% NJ $ 44,760 7.7% MN $11,875 8.5% MO $ 40,350 6.9% NE $11,317 8.1% 2010 DIRECT STATUTORY WRITTEN PREMIUM BY PRODUCT LINE (In THOUSANDS)

PROPERTY & CASUALTY  _____  LIFE INSURANCE

Fire & Allied Lines $ 246,798 42.2% Annuities $ 92,380 67.6% Other Liability $ 116,616 20.0% Automobile $ 142,639 24.4% Traditional Life $ 27,669 20.2% Workers Comp $ 52,170 8.9% Universal Life $ 14,951 10.9% Surety $ 21,730 3.7% Miscellaneous $ 1,794 1.3% Miscellaneous $ 4,262 0.8% TOTAL $ 584,215 100% TOTAL $ 136,794 100% PROPERTY & CASUALTY COMPETITORS Acuity  _____  WR Berkley Companies Nationwide  _____  Employers Mutual Auto Owners  _____  General Casualty/QBE Cincinnati Insurance  _____  Travelers C N A  _____  Westfi eld Companies Liberty Mutual Insurance  _____  West Bend LIFE COMPETITORS Western Catholic  _____  State Farm Pekin  _____  Country Companies Auto Owners  _____  Cincinnati Life Amerus  _____  Motorists Metropolitan  _____  Erie Companies Prudential  _____  New York Life Illinois Mutual  _____  EMC

INSURANCE RATINGS A.M. Best Property and casualty “pooled” companies “A” United Life Insurance Company “A-” Mercer Insurance Group “A”

COMPANY OVERVIEW & OPERATING PHILOSOPHY

TOP 15 CLASSES (in force as of 12/13/2009) WRITTEN PREMIUM DESCRIPTION  _____  ALL LINES COMBINED (IN THOUSANDS) %

Concrete Construction $ 38,243 8% Carpentry (Residential) $ 33,292 7% Excavation $ 30,231 7% Building or Premises (Lessors Risk) $ 29,080 6% Carpentry (Not Otherwise Classifi ed) $ 20,276 4% Grading of Land $ 18,287 4% Automobile Repair or Service Shops $ 17,506 4% Electrical Work $ 16,600 4% Metal Goods Manufacturing/Machine Shops $ 15,879 4% Plumbing (Commercial) $ 14,484 3% Plumbing (Residential) $ 14,450 3% Roofi ng (Commercial) $ 12,111 3% Landscaping $ 11,648 3% Heating and Air Conditioning $ 11,315 2% Restaurants $ 10,153 2% TOTALS $293,555 65%

HISTORICAL PERFORMANCE

STATUTORY SURPLUS
(IN THOUSANDS)

Note: this table does not include Mercer Insurance Companies.

10-YEAR RETURN ON EQUITY

3333333333333333333333 33333

3333333333333333333333333333333333333333333

RESERVE REDUNDANCY (DEFICIENCY)

BOOK VALUE
(Adjusted for Splits)

COMPETITIVE ADVANTAGES

RATE CHANGE COMPARISON

3 Disciplined underwriting

3 Exceptional customer service

3 Superior loss control services

3 Fair and ethical claims handling

3 Effi cient and effective technology

3 Strong agency relationships

UNDERWRITING EXPERIENCE UNDERWRITING LEVEL  _____  NUMBER OF EMPLOYEES AT EACH LEVEL

Associate Underwriter 13

Underwriter 45

Senior Underwriter 35

Supervisor 10

Manager 6

AVERAGE EXPERIENCE UFG  _____  AVERAGE TOTAL EXPERIENCE  _____  EXPERIENCE

7 7

13 15

15 25

16 22

14 25

13 19

Note: this table does not include employees of Mercer Insurance Companies.

AGENCY RELATIONSHIPS

3 We provide coverage our customers need at a reasonable price, preferring quality over volume

3 Continually monitor agencies for compatibility 3 Criteria: loss ratio, volume, relationship 3 Seek “Top Three” position (as measured by direct premiums written) 3 Competitive performance-based compensation

AGENCY FORCE

3 Average agency size: $0.5 million 3 Size of largest agency: $6.7 million 3 Premium from top 20: $82.7 million 3 Premium from top 100: $199.5 million

ENTERPRISE RISK MANAGEMENT ACTIVITIES

3 Established executive ERM committee and Board subcommittee
3 Detailed internal control structure

3 Employment of a number of practices and committees, at both the Board of Directors and management levels, that foster communication across groups, to enhance the coordination of risk management strategies

3 Continuously identify current issues and emerging risks 3 Cyber liability 3 Mercer Insurance Group integration risks

CLAIMS PHILOSOPHY

3 FAIR claims service
3 FAST claims service

3 Use of outside adjusters is infrequent, allowing us to more closely control the adjusting function

3 Conservative reserving practices lead to consistent loss reserve redundancies

COMPETITIVE ADVANTAGES

BOND PORTFOLIO BREAKDOWN

333333333#33$333333

TOP 10 EQUITIES Market Value at 12/31/10

(IN THOUSANDS) US Bancorp 12.9% Cincinnati Financial Corporation 6.8% Abbott Laboratories 6.6% Cummins Inc. 5.7% Wells Fargo & Company 5.2% Wintrust Financial Corporation 5.1% Dow Chemical Company 3.9% General Electric Company 3.4% Boeing Company 3.3% Procter & Gamble Company 3.3%

PORTFOLIO Conservative investing practices INVESTMENT  _____  %

Bonds 92% Equity securities 6% Other 2% INVESTMENT WRITE-DOWNS (IN THOUSANDS) 2005 2006 2007 2008 2009 2010

$1,208 $ 406 $ 105 $9,904 $18,306 $ 459

CAPITAL MANAGEMENT 3 Strong economic capital position (BCAR) 3 Prudent reinsurance programs 3 Modest debt to capital ratio 3 Conservative investments 3 History of consistently conservative reserves 3 Use of capital—Mercer Insurance companies purchase 3 Share repurchase 3 Extension of existing share repurchase approved by Board

3 Authorizing purchase of an additional 1 million shares of common company stock

3 Extending program expiration date to August, 2013 3 Repurchased 323,597 shares of common stock as of 2nd Q of 2011

3 Average price: $18.80 3 Total cost: $6 million

3 Replacement of current short-term fi nancing balances by debt issuance later in 2011

2008-2009 UNDERPERFORMANCE

REINSURANCE PROGRAM 3 2011 Catastrophe program 3 $20M retention 3 95% excess of $20M, up to $200M 3 2011 Core program 3 $2M retention 3 $15M per risk coverage 3 $40M per occurrence coverage

EVENTS IN 2008-2009 3 Hurricane Katrina development of $65 million due to unfavorable court rulings 3 Record number of catastrophe events in 2008 contributed $76 million to our losses 3 A fl ood in 2008 forced us from our home offi ce to a temporary location for 11 weeks

3 Hurricanes Ike and Gustav in 2008 forced temporary closings of our Galveston and New Orleans offi ces

3 Financial downturn in 2008-2009 required investment write-downs of $28 million

CATASTROPHES (Figures shown net of reinsurance, as of March 31, 2011, except Spring Storms) 1992 Hurricane Andrew $28.1 million assumed 1994 Northridge earthquake $5.6 million assumed 2000 New Orleans hailstorm $25.5 million 2001 9/11 events $11.6 million assumed 2002 Hurricane Lili $9.3 million 2004 Hurricanes Charley, Frances and Jeanne $13.9 million 2005 Hurricanes Katrina and Rita $312.6 million 2008 Hurricanes Gustav and Ike $35.2 million 2011 Global CAT losses $10 million assumed 2011 Spring storms (Tuscaloosa & Joplin) $30-35 million

CAT MANAGEMENT

REALISTIC DISASTER SCENARIOS*
BASED ON APRIL 2010 DATA; $ IN MILLIONS

UFG  _____  UFG RETURN  _____  INDUSTRY  _____  INDUSTRY SCENARIO  _____  GROSS LOSS  _____  PERIOD  _____  GROSS LOSS  _____  RETURN PERIOD

RDS 1. Katrina-type event impacting the New Orleans area 187.2 241 40,679.0 18

HURRICANE

2. Strong CAT 4 storm impacting

Galveston/Harris County 169.4 201 126,790.2 115

3. Moderate CAT 3 storm impacting

UFG’S Tampa/St. Petersburg, FL 50.8 33 51,563.0 25

4. Two-landfall event on central FL and

| then Lake Charles, LA/Beaumont, TX 27.7 16 13,711.3 5 RDS 5. Miami-Dade windstorm: HURRICANE FL-SE_Cat5, LA_Cat3 5.5 5 137,797.8 136

6. Pinellas windstorm:

FL-SW_Cat4, SC_Cat4 113.3 109 122,986.6 108 LLOYD’S 7. Gulf of Mexico windstorm Onshore: TX-N_Cat5 129.5 134 115,950.0 97

INITIATIVES & STRATEGIES MOVING FORWARD

UTILIZE NEW UNDERWRITING TOOLS

3 Use CATography™ to 3 Improve risk selection process 3 Improve exposure management

3 Use predictive analytics for risk selection and improved profi tability

Using CATography™ By simply entering the address or clicking on a location, underwriters can view a property and evaluate the potential catastrophe exposure. This example reveals that the property owner has a hockey rink—undeclared in the insured’s application—a hazard that warrants underwriter review. In addition to standard location views, underwriters can access high-resolution satellite and aerial imagery of properties.

NATIONAL RECOGNITION 3 Super Regional Property/Casualty Insurer™ by Insurance Journal 3 Top 10 Ease of Doing Business Performer by Deep Customer Connections Inc.

3 Named one of the most trustworthy publicly traded companies by Forbes and Audit Integrity

ACQUISITION OF MERCER INSURANCE GROUP
GEOGRAPHIC DIVERSIFICATION

3 Provides expansion of core commercial business outside of Midwest into Mid-Atlantic and West Coast states

3 Diversifi es risk profi le of the company and adds a signifi cant amount of premium
3 (20%+) in states where United Fire does not currently operate

3 Achieves a better spread of catastrophe risk as Mercer Insurance Group’s book of business would not contribute at all to United Fire’s Gulf exposure

ECONOMIES OF SCALE

3 Increased scale of combined company provides some protection against competition and enhances leverage with agents, reinsurers, and vendors

3 The combined company would be a top 100 P&C writer in the U.S. based on DPW with $600 million, over $3.5 billion in assets and approximately $650 million in statutory surplus (depending on fi nancing structure)

PRODUCT DIVERSIFICATION

3 Mercer Insurance Group offers a waste haulers program and religious institutions program

3 Ability to export United Fire products (Signature Premier, surety and life) and underwriting expertise (predictive modeling and CATography™) across Mercer Insurance Group operation

SIMILAR CULTURES 3 Shared conservative underwriting and investment philosophy 3 Focus on professional independent insurance agents 3 Shared commitment to customer service and fair claims handling

OTHER

3 Geographic and product diversifi cation should lead to less volatility in the combined group’s earnings

3 Our generalist approach to business, combined with Mercer Insurance Group’s niche programs will also create diversifi cation

KEY INVESTMENT CONSIDERATIONS

3 Experienced senior management

3 Proactive capital management

3 Financial strength

3 Consistent reserving practices and historically reported loss redundancies

3 Conservative investment philosophy

3 Renewed focus on organic growth

3 Local market knowledge, with decentralized underwriting and marketing, while

claims, and back-offi ce functions are effi ciently centralized

RANDY A. RAMLO
President/Chief Executive Offi cer Years at UFG: 27 Years in industry: 27

3 Directs and monitors the business operations of all our offi ces and business segments 3 Oversees the implementation of corporate policies on a day-to-day basis 3 1984: joined company as an underwriter 3 1996 to 2001: commercial underwriter 3 2001: named VP, Surety 3 2004: appointed EVP, United Fire Group 3 2007: appointed president and CEO 3 BA from University of Northern Iowa 3 Professional designations: ARM, CPCU, AIM and AFSB 3 Board member: Cedar Rapids Museum of Art 3 Board member: Iowa College Fund 3 Board member: Priority One, an economic development group 3 Executive Advisory Board: University of Northern Iowa College of Business 3 Board member: Cedar Rapids Bank & Trust 3 Member: CPCU Society and Surety Assoc. of Iowa

MICHAEL T. WILKINS
Executive Vice President Years at UFG: 25 Years in industry: 25

3 Responsible for Mercer Insurance Group integration

3 Responsible for development of information technology

3 Directs company’s reinsurance and personal lines segments

3 1985: joined UFG as computer programmer 3 1990 to 1998: Product support manager 3 1998: named VP of Central Plains regional offi ce 3 2002: named VP of administration 3 2007: appointed EVP 3 BS and MBA from University of Iowa 3 Professional designations: ARP, CPCU

3 Board member: United Way of East Central Iowa and Four Oaks

3 Member: CPCU Society

DIANNE M. LYONS
Vice President/Chief Financial Offi cer Years at UFG: 27 Years in industry: 27

3 Directs the company’s fi nancial goals, objectives and budgets

3 Oversees investor relations 3 Oversees regulatory fi lings 3 1983: joined UFG as records librarian 3 1984 to 1985: accounting general clerk 3 1986 to 2000: accountant 3 2000: promoted to controller and accounting manager 3 2003: named vice president of United Fire 3 2006: appointed chief fi nancial offi cer 3 BA from Coe College

3 Professional designations: AIAF, AAM, CPCU, LOMA LEVEL 1

3 Member: CPCU Society

MICHAEL J. SHEELEY VP/COO UNITED LIFE INSURANCE COMPANY Years at UFG: 25 Years in industry: 25

NEAL R. SCHARMER VP/General Counsel Years at UFG: 15 Years in industry: 21

BARRIE W. ERNST VP/CIO
Years at UFG: 8 Years in industry: 31

DAVID E. CONNER VP/CCO
Years at UFG: 12 Years in industry: 28

UNITED FIRE GROUP^®

118 Second Avenue SE Cedar Rapids, Iowa 52401 www.ufgAgent.com 1-800-332-7977