XML 28 R40.htm IDEA: XBRL DOCUMENT v2.4.0.6
2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative 1) (USD $)
12 Months Ended
Oct. 31, 2012
Oct. 31, 2011
Summary Of Significant Accounting Policies Details Narrative 1    
Advertising expense $ 85,382 $ 87,537
Shipping and handling expense $ 1,464,000 $ 1,390,000