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Stockholders' Equity (Summary Of Stock Option Activity) (Details) - USD ($)
12 Months Ended
Jul. 31, 2015
Jul. 31, 2014
Comprehensive Loss [Abstract]    
Outstanding, Shares, Beginning Balance 462,343 443,755
Granted   300,000
Cancelled (28,125) (281,412)
Outstanding, Shares, Ending Balance 434,218 462,343
Outstanding, Weighted Average Exercise Price, Beginning Balance $ 3.95 $ 9.52
Weighted Average Exercise Price, Granted   1.40
Weighted Average Exercise Price, Cancelled 2.20 10.01
Outstanding, Weighted Average Exercise Price, Ending Balance $ 4.07 $ 3.95
Aggregate Intrinsic Value, Outstanding   $ 22,000