Stockholders' Equity (Details) - USD ($)			1 Months Ended	12 Months Ended
	Aug. 24, 2013	Aug. 13, 2013	Apr. 30, 2014	Jul. 31, 2015	Jul. 31, 2014	Oct. 31, 2014
Stockholders Equity [Line Items]
Other share based compensation					$ 308,000
Common stock, shares authorized				100,000,000	100,000,000	20,256,280
Preferred stock, shares outstanding				0	0
Preferred Stock,Issued				0	0
Stock issued for service					2,033,643
Stock issued for service value				$ 206,000	$ 25,000
Common Stock, Value, Issued				$ 420,000	$ 295,000
Warrants required to be issued each day until filing is completed	100
Dividend yield				0.00%	0.00%
Volatility rate					108.00%
Risk-free interest rate					0.45%
Proceeds from exercise of warrant				$ 4,000	$ 337,000
Aggregate number of exercises				413,332
Expected life (years)					2 years 3 months 26 days
Restructuring Costs					$ 2,754,000
Warrant expense			$23,000
Bibicoff & McInnis [Member]
Stockholders Equity [Line Items]
Common Stock, Value, Issued		$ 210,000
Restructuring Costs		$ 210,000
Wulff Services Incorporated [Member]
Stockholders Equity [Line Items]
Stock issued for service				250,000	250,000
Stock issued for service value				$ 175,000	$ 175,000
Onetime payment related to corporate finance and restructuring efforts				$ 75,000	$ 75,000
Pillar Marketing Group Incorporated [Member]
Stockholders Equity [Line Items]
Service Agreement Period		2 years
Stock issued for service		300,000
Stock issued for service value		$ 210,000
Common Stock, Value, Issued		175,000
Onetime payment related to corporate finance and restructuring efforts		150,000
Gary D. Cohee [Member]
Stockholders Equity [Line Items]
Stock issued for service					415,643
Stock issued for service value					$ 376,000
Onetime payment related to corporate finance and restructuring efforts					160,000
Donna Singer [Member]
Stockholders Equity [Line Items]
Common Stock, Value, Issued		210,000
Restructuring Costs		210,000
Michael L. Krall [Member]
Stockholders Equity [Line Items]
Common Stock, Value, Issued		595,000
Restructuring Costs		$ 595,000
Former Employee [Member]
Stockholders Equity [Line Items]
Common Stock, Value, Issued					20,000
Former Director [Member]
Stockholders Equity [Line Items]
Common Stock, Value, Issued					$ 25,000
Investor Relations Contact [Member]
Stockholders Equity [Line Items]
Shares issued				250,000
Shares issued value				$ 206,000
Employee Stock Option [Member]
Stockholders Equity [Line Items]
Shares available for issuance				136,596
Options exercisable, number				309,218
Weighted-average exercise price				$ 5.14
Weighted-average contractual term				4 years 1 month 6 days
Weighted-average remaining contractual term options				3 years 3 months 26 days
Aggregate intrinsic value				$ 0
Contractural term fair value					$ 0.76
Restricted Stock Units "RSUs" [Member]
Stockholders Equity [Line Items]
Shares issued				1,715,000
Private Placement [Member]
Stockholders Equity [Line Items]
Fair value of warrants				$ 4,397,000
Warrants issued			18,000
Maximum [Member]
Stockholders Equity [Line Items]
Upper Limit of Warrants to be Issued Until Filing	18,000
Warrants issued for services (in shares)					100,000
Maximum [Member] | Employee Stock Option [Member]
Stockholders Equity [Line Items]
Expected life (years)				10 years
Common Stock [Member]
Stockholders Equity [Line Items]
Stock issued for service				250,000	20,000
Stock issued for service value				$ 3,000
Warrant [Member]
Stockholders Equity [Line Items]
Shares issued value					$ 121,000
Dividend yield					0.00%
Volatility rate					154.07%
Proceeds from exercise of warrant					$ 337,000
Number Of Warrant Exercises					122,711