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Stockholders' Equity (Narrative) (Details) (USD $)
0 Months Ended 3 Months Ended 4 Months Ended 6 Months Ended 9 Months Ended 11 Months Ended 12 Months Ended 24 Months Ended 12 Months Ended 6 Months Ended 11 Months Ended
Apr. 11, 2012
Jul. 31, 2012
contract
Apr. 30, 2012
Oct. 31, 2011
Jul. 31, 2011
Apr. 30, 2011
Jul. 31, 2012
contract
Jul. 31, 2012
contract
Jul. 31, 2012
contract
Jun. 26, 2012
Jul. 31, 2012
contract
Jul. 31, 2012
loan
contract
Jul. 31, 2011
Jul. 31, 2012
contract
Dec. 15, 2011
Dec. 14, 2011
Mar. 23, 2011
Oct. 31, 2010
Jul. 31, 2010
Jul. 31, 2012
Warrant [Member]
Jul. 31, 2012
Bridge Loan Financing [Member]
Jul. 31, 2012
Deferred Compensation, Share-based Payments [Member]
Jul. 31, 2011
Deferred Compensation, Share-based Payments [Member]
Jul. 31, 2012
Share Offering Agreement [Member]
Jul. 31, 2012
Common Stock [Member]
Jul. 31, 2012
Additional Paid In Capital [Member]
Jul. 31, 2012
Accumulated Deficit [Member]
Jul. 31, 2012
Warrant Liability [Member]
Jun. 26, 2012
Warrant Liability [Member]
State Of Reincorporation     Delaware                                                    
Preferred stock, shares authorized   5,000,000         5,000,000 5,000,000 5,000,000   5,000,000 5,000,000   5,000,000     5,000,000                        
Preferred Stock, Par or Stated Value Per Share   $ 0.01         $ 0.01 $ 0.01 $ 0.01   $ 0.01 $ 0.01   $ 0.01                              
Common Stock,Authorized   100,000,000         100,000,000 100,000,000 100,000,000   100,000,000 100,000,000   100,000,000     50,000,000                        
Stock Issued During Period, Shares, Issued for Services 20,000     18,750                                         38,750        
Stock Available For Issuance Under Plan                                           222,300              
Stock Issued During Period, Value, Issued for Services       $ 97,000     $ 45,000         $ 142,000                         $ 0 $ 142,000 $ 0    
Amortization Of Capitalized Expense Shares Issued For Services                       73,000                                  
Aggregate Offering Price Of Common Stock, Authorized           7,000,000                                              
Shares Sold By Arrangement With Third Party   167,136                                                      
Proceeds from Other Equity           949,000     1,719,000                                        
Purchase Agreement With Third Party                             2.5 7.5                          
Stock Shares Issued Third Party Agreement   718,463         718,463 718,463 718,463   718,463 718,463   718,463                              
Restricted Stock, Shares Issued, Third Party Agreement                             19,613 58,838                          
Deferred Offering Costs Expense Recognized                       424,000                       287,000          
Unamortized Fair Value Of Shares Issued                       241,000                                  
Fees Associated With The Third Party Offering                       122,000                       128,000          
Fair Value Associated With Third Party Offering                       296,000                                  
Cash Fee Associated With Third Party Offering, Percentage Of Offering                     6.00% 6.00%                                  
Common Stock Shares To Be Purchase By Third Party In Warrant   25,000         25,000 25,000 25,000   25,000 25,000   25,000                              
Warrant Exercise Price Calculation Percentage                     110.00% 110.00%                                  
Investment Warrants, Exercise Price                                         $ 3.28             $ 3.608  
Fair Value Associated With Warrant   53,000         53,000 53,000 53,000   53,000 53,000   53,000                              
Value Of Common Stock Warrants Issued To Lenders And Placement Agent                   297,000   286,000                                 297,000
Debt Issuance , Number Of Secured Convertible Notes Issued                     9 9                                  
Proceeds from Warrant Exercises                       0 259,000                                
Expected Volatility Rate                                               82.44%          
Share-based Compensation Arrangement by Share-based Payment Award, Fair Value Assumptions, Method Used                     Black-Sholes Black-Sholes                                  
Volatility                                       82.95%                  
Interest Rate                                       0.85%                  
Dividend yield                     0.00% 0.00% 0.00%             0.00%                  
Dividend yield                                               0.00%          
Interest Rate                                               0.24%          
Net Proceeds From Bridge Loan Financing                       1,200,000 0                                
Short Term Debt Principal Due                   1,333,000                                      
Fair Value Of Common Stock Issued For Underwriting Services                       2,000                                  
Common Stock Issued For Underwriting Services                     625 625                                  
Common Stock Shares Held In Escrow For Repayment Of Note, Post Amendment                     500,000 500,000                                  
Sale of Stock, Price Per Share   $ 2.00         $ 2.00 $ 2.00 $ 2.00   $ 2.00 $ 2.00   $ 2.00       $ 17.60           $ 2.00          
Stock Issued For Services Expense Recognized During Period               45,000                                          
Proceeds from (Payments for) Other Financing Activities   5,010,000                   650,000                                  
Stock Issued During Period, Shares, Issued for Cash                     325,125 325,125                       250,000          
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercisable, Weighted Average Remaining Contractual Term                     5 years 10 months 24 days 5 years 10 months 24 days                   5 years 9 months 18 days              
Employee Service Share-based Compensation, Cash Received from Exercise of Stock Options                           278,000                              
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding, Weighted Average Exercise Price   $ 19.26     $ 21.02   $ 19.26 $ 19.26 $ 19.26   $ 19.26 $ 19.26 $ 21.02 $ 19.26         $ 17.01                    
Net Exercise Net Shares Issued To Employees                         27,538                                
Net Exercise Options Exercised                         36,250                                
Issuance Of Common Stock In At The Market Offering Shares Issued                         329,571                                
Issuance Of Common Stock In At The Market Offering Net Proceeds         3,065,000                                                
Options Exercisable Outstanding   272,457         272,457 272,457 272,457   272,457 272,457   272,457                              
Common Stock,Issued   6,644,555     5,004,275   6,644,555 6,644,555 6,644,555   6,644,555 6,644,555 5,004,275 6,644,555                              
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Weighted Average Grant Date Fair Value                       $ 4.11                     $ 4.70            
Common Stock Warrants Issued To Placement Agent                     4,374 4,374                                  
Issuance Of Common Stock Under Purchase Plan Commitment Shares Value                       296,000                         1,000 295,000 0    
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercises in Period, Total Intrinsic Value                         $ 1,089,000