Note 12 - Geographic Data

12 Months Ended

Dec. 31, 2012

Segment Reporting Disclosure [Text Block]

12. Geographic Data

The Company operates in the same single business segment (e.g., merchandising and marketing services) in both its Domestic Merchandising Services Division and its International Merchandising Services Division.  The Company uses those divisions to improve its administration and operational and strategic focuses, and it tracks and reports certain financial information separately for each of those divisions, as described in Item 1 – Business in our Annual Report, above.  The Company measures the performance of its domestic and international divisions and subsidiaries using the same metrics.  The primary measurement utilized by management is operating profits, historically the key indicator of long-term growth and profitability, as the Company is focused on reinvesting the operating profits of each of its international subsidiaries back into its local markets in an effort to improve market share and continued expansion efforts.  Set forth below are summaries (in thousands) of the Company's net revenues from its United States subsidiaries (i.e., the Domestic Merchandising Services Division) and from its international (non-U.S.) subsidiaries (i.e., the International Merchandising Services Division), net revenue from certain international subsidiaries as a percent of consolidated net revenue, operating income for the years ended December 31, 2012 and 2011, respectively, and long lived assets by geographic area at December, 2012 and 2011, respectively (in thousands):

	Year Ended December 31,
	2012		2011		% increase
Net revenues:
United States	$	43,096	$	37,809		14.0	%
International		59,670		35,715		67.0	%
Total net revenues	$	102,766	$	73,524		39.7	%

	Year Ended December 31,
	2012					2011
Net international revenues:			% of consolidated net revenue					% of consolidated net revenue
Mexico	$	14,602		14.2	%	$	4,649		6.3	%
South Africa		9,893		9.7			4,454		6.1
Australia		7,205		7.0			8,232		11.2
Canada		6,949		6.8			6,467		8.8
Japan		6,267		6.1			4,280		5.8
Romania		4,421		4.3			1,049		1.4
China		4,210		4.1			3,890		5.3
All Others		6,123		5.9			2,694		3.7
Total international revenue	$	59,670		58.1	%	$	35,715		48.6	%

	Year Ended December 31,
	2012		2011
Operating income:
United States	$	3,299	$	2,774
International		708		111
Total operating income	$	4,007	$	2,885

	Years Ended December 31
	2012		2011
Long lived assets:
United States	$	3,145	$	2,169
International		2,129		1,385
Total long lived assets	$	5,274	$	3,554