EXHIBIT 99.1

iDNA HELPS DISPERSED KATRINA VICTIMS SPEAK WITH A UNIFIED VOICE

Katrina Survivors in 4 Cities use iDNA Information Systems to Help Define
Recovery and Rebuilding Priorities for the Unified New Orleans Plan

NEW YORK, NEW YORK - January 9, 2007 iDNA (OTCBB: IDAI.OB), a leading strategic
communications and technology company is deploying its innovative audience
response technology for use at a groundbreaking multi-site electronic town hall
meeting, to be held on Saturday, January 20. Community Congress III, the third
in a series of unique interactive assemblies, will connect participants in New
Orleans with those in the cities with the largest number of Hurricane Katrina
evacuees - Atlanta, Dallas and Houston. The technology is proving to be
invaluable for collecting data from evacuees in far flung locations.

In partnership with AmericaSpeaks, a not-for-profit organization that seeks to
engage citizens in key decision-making, iDNA Information Systems is supplying
OptionFinder IQ keypads to all participants at every site, connected via
broadband. Using iDNA proprietary software and technology, attendees will be
able to see and respond to critical polling questions live during the event, and
have results tabulated and displayed during the broadcast. The information can
be disseminated immediately and discussed during the meeting offering
unparalleled value to the process.

At Community Congress II, held on December 2, 2006 involving more than 2,500
displaced New Orleans residents, the technology contributed greatly to what was
deemed an incredibly productive event. "This was the most democratic process
I've seen for having our people heard," said volunteer Glenda Harris, an evacuee
in Houston.

Based on the data collected by iDNA during Community Congress II, many of the
350 evacuees who participated in the conference from Houston said they're ready
to return home, but cited affordable housing as their biggest roadblock.

According to Mike Smith, technical director of AmericaSpeaks, "iDNA graciously
offered to provide keypads for Community Congress III at cost, to accommodate
our budget constraint, acknowledging how essential the technology is to the
process. They are a great partner, both from a service and humanitarian
perspective and AmericaSpeaks is proud to have them on board."

According to iDNA Senior Strategist, Mark Fite, "iDNA is one of the leading
companies in the world providing systems to develop public policy. It is one of
the most important uses of our proprietary technology."

iDNA Information Systems keypads have been used at similar meetings, after 9/11,
Hurricane Charlie and Hurricane Wilma. iDNA Information Systems also provided
insight during the opening general session of the World Economic Forum in Davos,
Switzerland, in 2005.






About iDNA
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iDNA (IDAI.OB) is a leading strategic communications, technology and
entertainment company, headquartered in New York City. The company provides a
broad range of targeted communication services that create, build and connect
businesses with their target audiences and is the only company of its kind that
builds a quantitative ROI system into its communication events. iDNA's depth of
communication services include the design, development and production of media,
collateral content and data collection and market research services for
corporate events, meetings, training and symposiums held at single or multiple
sites worldwide. iDNA has developed a loyal clientele in industries as diverse
as biotechnology, health care, finance, telecommunications, manufacturing and
energy.