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Consolidated Balance Sheets (Parentheticals) (USD $)
In Millions, except Per Share data, unless otherwise specified
Sep. 28, 2013
Sep. 29, 2012
Treasury Stock, shares 48 33
Class A [Member]
   
Common stock, par value $ 0.10 $ 0.10
Common stock, shares authorized 900 900
Common stock, shares issued 322 322
Convertible Class B [Member]
   
Common stock, par value $ 0.10 $ 0.10
Common stock, shares authorized 900 900
Common stock, shares issued 70 70