EX-99.3 4 tm2524105d1_ex99-3.htm EXHIBIT 99.3

 

Exhibit 99.3

 

Hong Kong Exchanges and Clearing Limited and The Stock Exchange of Hong Kong Limited take no responsibility for the contents of this announcement, make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this announcement.

 

MINISO Group Holding Limited 

名創優品集團控股有限公司 

(A company incorporated in the Cayman Islands with limited liability) 

(Stock Code: 9896)

 

INTERIM RESULTS ANNOUNCEMENT 

FOR THE SIX MONTHS ENDED JUNE 30, 2025

 

The board (the “Board”) of directors (the “Directors”) of MINISO Group Holding Limited (the “Company”) is pleased to announce the interim consolidated results of the Company and its subsidiaries (the “Group”) for the six months ended June 30, 2025 (the “Reporting Period”), together with the comparative figures for the corresponding period in 2024. These interim results have been reviewed by the audit committee of the Board (the “Audit Committee”).

 

In this announcement, “we”, “us”, “our” and “MINISO” refer to the Company and where the context otherwise requires, the Group.

 

FINANCIAL PERFORMANCE HIGHLIGHTS

 

   For the six months ended    Year-over- 
   June 30,   Year (“YoY”) 
   2024   2025   Change (%) 
             
   (Renminbi (“RMB”) in thousands,
except percentages and per share data)
 
Revenue   7,758,743    9,393,112    21.1%
Gross profit   3,389,786    4,156,918    22.6%
Operating profit   1,494,809    1,545,949    3.4%
Profit before taxation   1,529,121    1,194,191    (21.9)%
Profit for the period   1,177,379    905,990    (23.1)%
Profit for the period attributable to:               
– Equity shareholders of the Company   1,170,102    906,030    (22.6)%
– Non-controlling interests   7,277    (40)   (100.5)%
Earnings per ordinary share (the “Share(s)”):               
–Basic (RMB)   0.94    0.74    (21.3)%
–Diluted (RMB)   0.94    0.73    (22.3)%
Adjusted net profit (a non-IFRS measure)   1,241,886    1,278,674    3.0%
Adjusted net earnings per Share  (a non-IFRS measure)               
–Basic (RMB)   0.99    1.04    5.1%
–Diluted (RMB)   0.99    1.03    4.0%
Adjusted EBITDA (a non-IFRS measure)   1,967,354    2,186,776    11.2%

 

1

 

 

NON-IFRS FINANCIAL MEASURES

 

In evaluating the business, MINISO considers and uses adjusted net profit, adjusted EBITDA and adjusted basic and diluted net earnings per Share as supplemental measures to review and assess its operating performance. The presentation of these non-IFRS financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with IFRS. MINISO defines adjusted net profit as profit for the period excluding equity-settled share-based payment expenses, gain or loss from fair value change of derivatives, issuance cost of derivatives and interest expenses related to the Equity Linked Securities (as defined below) and interest expenses related to the bank loans used for acquisition of the equity interest in Yonghui Superstores Co., Ltd (永輝超市股份有限公司) (“Yonghui”), and share of loss of Yonghui, net of tax. MINISO defines adjusted EBITDA as adjusted net profit plus depreciation and amortization, finance costs excluding interest expenses related to the Equity Linked Securities and interest expenses related to the bank loans used for acquisition of the equity interest in Yonghui and income tax expense. MINISO computes adjusted basic and diluted net earnings per Share by dividing adjusted net profit attributable to the equity shareholders of the Company by the number of Shares used in the basic and diluted earnings per Share calculation on an IFRS basis. MINISO computes adjusted basic and diluted net earnings per Share in the same way as it calculates adjusted basic and diluted net earnings per ADS (as defined below), except that it uses the number of Shares used in the basic and diluted earnings per Share calculation on an IFRS basis as the denominator instead of the number of ADSs represented by these Shares.

 

MINISO presents these non-IFRS financial measures because they are used by the management to evaluate its operating performance and formulate business plans. These non-IFRS financial measures enable the management to assess its operating results without considering the impacts of the aforementioned non-cash and other adjustment items that MINISO does not consider to be indicative of its operating performance in the future. Accordingly, MINISO believes that the use of these non-IFRS financial measures provides useful information to investors and others in understanding and evaluating its operating results in the same manner as the management and the Board.

 

These non-IFRS financial measures are not defined under IFRS and are not presented in accordance with IFRS. These non-IFRS financial measures have limitations as analytical tools. One of the key limitations of using these non-IFRS financial measures is that they do not reflect all items of income and expense that affect MINISO’s operations. Further, these non-IFRS financial measures may differ from the non-IFRS information used by other companies, including peer companies, and therefore their comparability may be limited.

 

These non-IFRS financial measures should not be considered in isolation or construed as alternatives to profit, basic and diluted earnings per Share, as applicable, or any other measures of performance or as indicators of MINISO’s operating performance. Investors are encouraged to review MINISO’s historical non-IFRS financial measures in light of the most directly comparable IFRS measures, as shown below. The non-IFRS financial measures presented here may not be comparable to similarly titled measures presented by other companies. Other companies may calculate similarly titled measures differently, limiting the usefulness of such measures when analyzing MINISO’s data comparatively. MINISO encourages you to review its financial information in its entirety and not rely on a single financial measure.

 

2

 

 

The following table reconciles our adjusted net profit and adjusted EBITDA, both non-IFRS measures, for the six months ended June 30, 2024 and 2025 to the most directly comparable financial measure calculated and presented in accordance with IFRS, which is profit for the period.

 

   For the six months ended
June 30,
 
   2024   2025 
         
   (RMB in thousands) 
Profit for the period  1,177,379   905,990 
Add back:        
Equity-settled share-based payment expenses  64,507   40,586 
Loss from fair value change of derivatives(1)     39,748 
Issuance cost of derivatives(2)     44,664 
Interest expenses related to the Equity Linked Securities and the bank loans used for acquisition of the equity interest in Yonghui     128,351 
 –Interest expenses related to the Equity Linked Securities(3)     89,885 
 – Interest expenses related to the bank loans used for acquisition of the equity interest in Yonghui     38,466 
Share of loss of Yonghui, net of tax     119,335 
         
Adjusted net profit (a non-IFRS measure)  1,241,886   1,278,674 
         
Add back:        
Depreciation and amortization  333,131   554,016 
Finance costs excluding interest expenses related to the Equity Linked Securities and the bank loans used for acquisition of the equity interest in Yonghui  40,595   65,885 
Income tax expense  351,742   288,201 
         
Adjusted EBITDA (a non-IFRS measure)  1,967,354   2,186,776 

 

Notes:

 

(1)The RMB39,748,000 loss from fair value change of derivatives was a non-cash expense that was related to the fair value of the Equity Linked Securities and call spread. It was determined solely by movements in the underlying share price.

 

(2)The RMB44,664,000 issuance cost of derivatives was a one-off expense that was related to the Equity Linked Securities.

 

(3)The RMB89,885,000 interest expenses related to the Equity Linked Securities included RMB80,815,000 non-cash portion and RMB9,070,000 cash expense.

 

3

 

 

BUSINESS REVIEW AND OUTLOOK 

 

Business Review for the Reporting Period

 

We are a global value retailer offering a variety of trendy lifestyle products featuring IP design. Since we opened our first store in China in 2013, we have successfully incubated two brands – “MINISO” and “TOP TOY”. We have built our flagship brand “MINISO” as a globally recognized retail brand and established a store network worldwide. Our flagship brand “MINISO” offers a frequently-refreshed assortment of lifestyle products covering diverse consumer needs, and consumers are attracted to our products’ trendiness, creativeness, high quality and affordability.

 

During the six months ended June 30, 2025, the total number of MINISO stores in mainland China and overseas markets increased from 7,504 as of December 31, 2024 to 7,612 as of June 30, 2025. The number of TOP TOY stores increased from 276 as of December 31, 2024 to 293 as of June 30, 2025. For the six months ended June 30, 2025, the aggregate GMV of the Group reached approximately RMB16.7 billion.

 

Brands and Products

 

For the six months ended June 30, 2025, we launched an average of around 1,800 SKUs in “MINISO” channels per month, and we offered consumers a wide selection of SKUs, the vast majority of which are under the “MINISO” brand. Our MINISO product offering spans across 11 major categories, including home decor, small electronics, textile, accessories, beauty tools, toys, cosmetics, personal care, snacks, fragrance and perfumes, stationery and gifts.

 

Under the “TOP TOY” brand, we offered more than 11,000 SKUs as of June 30, 2025 across major pop toy categories such as model figures, 3D building blocks, vinyl plush toys, and other pop toys.

 

Store Network

 

As of June 30, 2025, we served consumers primarily through a network of over 7,600 MINISO stores, including over 4,300 MINISO stores in mainland China and over 3,300 MINISO stores in overseas markets. The following table shows the number of MINISO stores in mainland China and overseas as of the dates presented:

 

   As of June 30, 
   2024   2025 
Number of MINISO stores        
         
Mainland China  4,115   4,305 
 Directly operated stores  29   20 
 Stores operated under MINISO Retail Partner model  4,063   4,258 
 Stores operated under distributor model  23   27 
         
Overseas  2,753   3,307 
 Directly operated stores  343   579 
 Stores operated under MINISO Retail Partner model  338   425 
 Stores operated under distributor model  2,072   2,303 
         
Total  6,868   7,612 

 

4

 

 

We have expanded our TOP TOY store network in mainland China since 2020. TOP TOY has also begun to expand to overseas markets since 2024. This strategic move aligns with the Company’s plan to expand globally and strengthen its brand presence. As of June 30, 2025, we had a total of 293 TOP TOY stores, 283 of which are located in mainland China. The following table shows the number of TOP TOY stores worldwide as of the dates presented:

 

   As of June 30, 
   2024   2025 
Number of TOP TOY stores        
Directly operated stores  21   38 
Stores operated under MINISO Retail Partner model  174   250 
Stores operated under distributor model     5 
         
Total  195   293 

 

Store operations in mainland China

 

As of June 30, 2025, apart from 20 directly operated MINISO stores, 27 distributor MINISO stores and 33 directly operated TOP TOY stores, all of our other MINISO and TOP TOY stores in mainland China were operated under the MINISO Retail Partner model.

 

The following table shows the aggregate numbers of MINISO stores in mainland China for the periods indicated:

 

   For the six months ended
June 30,
 
   2024   2025 
Directly operated stores        
 Number of stores at the beginning of the period  26   25 
 Net increase/(decrease) in number of stores during the period  3   (5)
 Number of stores at the end of the period  29   20 
         
Stores operated under MINISO Retail Partner model        
 Number of stores at the beginning of the period  3,878   4,335 
 Net increase/(decrease) in number of stores during the period  185   (77)
 Number of stores at the end of the period  4,063   4,258 
         
Stores operated under distributor model        
 Number of stores at the beginning of the period  22   26 
 Net increase in number of stores during the period  1   1 
 Number of stores at the end of the period  23   27 

 

5

 

 

The following table shows the aggregate numbers of MINISO stores in mainland China by city-tiers as of the dates presented:

 

   As of June 30, 
   2024   2025 
Number of MINISO stores in mainland China        
First-tier cities  541   572 
Second-tier cities  1,705   1,774 
Third- or lower-tier cities  1,869   1,959 
         
Total  4,115   4,305 

 

The MINISO Retail Partner model represents a mutually beneficial relationship between us and the MINISO Retail Partners, where we achieve rapid store network expansion with consistent brand image and consumer experience in an asset-light manner, and our MINISO Retail Partners attain attractive investment opportunities. Our MINISO Retail Partners are also motivated to maintain a loyal relationship with us. As of June 30, 2025, there were 1,079 MINISO Retail Partners that invested in MINISO stores in mainland China, and 677 of them had invested for over three years.

 

The following table shows the number of our MINISO Retail Partners that invested in MINISO stores in mainland China for the period indicated:

 

   For the six months ended
June 30,
 
   2024   2025 
Number of MINISO Retail Partners at the beginning of the period(1)  1,049   1,071 
Net (decrease)/increase in number of MINISO Retail Partners during the period  (4)  8 
Number of MINISO Retail Partners at the end of the period  1,045   1,079 

 

Note:

 

(1)Number of MINISO Retail Partners at a given date is calculated based on the number of individuals and entities with effective contractual relationships with us at that date.

 

We had 1 distributor for the MINISO brand in Tibet, China during the six months ended June 30, 2025. As of the date of this announcement, there has been no conversion of our franchisees in mainland China from a MINISO Retail Partner to a distributor, or vice versa.

 

The majority of our TOP TOY stores in mainland China are operated under the MINISO Retail Partner model as well. As of June 30, 2024 and 2025, we had 47 and 70 Retail Partners operating TOP TOY stores, respectively. Some Retail Partners in mainland China may invest in both MINISO and TOP TOY stores.

 

6

 

 

Store operations in overseas markets

 

We have adopted flexible store operation models, including direct operation, MINISO Retail Partner model and the distributor model, as we expand our global networks, depending on the growth potential, local regulation and other factors in the markets. In consideration of the evolving local regulatory requirements, market conditions and their operational needs, our overseas franchisees may sometimes convert from a MINISO Retail Partner to a distributor, or vice versa.

 

As of June 30, 2025, in overseas markets, there were 579 stores directly operated by us, and 425 and 2,303 stores operated under the MINISO Retail Partner model and distributor model, respectively.

 

The following table shows the aggregate number of MINISO stores in overseas markets for the periods indicated:

 

   For the six months ended
June 30,
 
   2024   2025 
Directly operated stores        
 Number of stores at the beginning of the period  238   503 
 Net increase in number of stores during the period  105   76 
 Number of stores at the end of the period  343   579 
Stores operated under MINISO Retail Partner model        
 Number of stores at the beginning of the period  283   404 
 Net increase in number of stores during the period  55   21 
 Number of stores at the end of the period  338   425 
Stores operated under distributor model        
 Number of stores at the beginning of the period  1,966   2,211 
 Net increase in number of stores during the period  106   92 
 Number of stores at the end of the period  2,072   2,303 

 

The following table shows the number of the distribution of MINISO stores in overseas markets by region as of the dates presented:

 

   As of June 30, 
   2024   2025 
Number of MINISO stores in overseas markets        
Asia excluding China  1,484   1,695 
North America  234   394 
Latin America  584   661 
Europe  244   319 
Others  207   238 
         
Total  2,753   3,307 

 

7

 

 

In the majority of overseas markets, we expand our store network by collaborating with local distributors with abundant local resources and retail experiences. The following table shows the number of our distributors in MINISO overseas markets for the period indicated:

 

   For the six months ended
June 30,
 
   2024   2025 
Number of distributors at the beginning of the period(1)  230   252 
Net (decrease)/increase in number of distributors during the period(2)  (1)  17 
Number of distributors at the end of the period(1)  229   269 

 

Notes:

 

(1)Number of distributors at a given date is calculated based on the number of individuals and entities with effective contractual relationships with us at that date.

 

(2)Change of contracting entities by the same distributor is not taken into account in the calculation of numbers of new or terminated distributors.

 

As of June 30, 2024 and 2025, we had 101 and 117 MINISO Retail Partners in overseas markets, respectively. The increase in the number of MINISO Retail Partners for the six months ended June 30, 2025 was primarily due to increase in the number of MINISO Retail Partners in Indonesia and Vietnam.

 

Other Key Operating Data

 

The following tables set forth certain of key operating data of MINISO stores in mainland China and overseas markets, respectively:

 

   For the six months ended
June 30,
 
   2024   2025 
MINISO stores in mainland China        
MINISO stores’ GMV(1) (RMB in millions)  7,097   7,800 
Total number of transactions (in millions)  184.3   198.9 
Total sales volume of SKUs (in millions)  486.4   527.4 
Average spending per transaction (RMB)  38.5   39.2 
Average selling price (RMB)  14.6   14.8 
         
Same-store(2) GMV Growth (%)  Down low-single digit   Down low-single digit 

 

Notes:

 

(1)Includes GMV generated through MINISO offline stores and Online to Offline (“O2O”) platforms.

 

(2)Includes stores that opened prior to the beginning of the comparative periods and remained open as of the end of the comparative periods and closed for less than 30 days during both comparative periods.

 

8

 

 

   For the six months ended
June 30,
 
   2024   2025 
MINISO stores in overseas markets        
MINISO stores’ GMV (RMB in millions)  6,401   7,330 
 Asia excluding China  2,353   2,567 
North America  844   1,414 
Latin America  2,383   2,257 
Europe  527   744 
Others  294   348 
         
Same-store(1) GMV Growth (%)  Up mid-teens   Down mid-single digit 
Asia excluding China  Up mid-teens   Down mid-single digit 
North America  Up low-teens   Down mid-single digit 
Latin America  20%~25%   Down high-single digit 
Europe  Up low-teens   Down low-single digit 
Others  Down low-single digit   Up high-single digit 

 

Note:

 

(1)Includes stores that (i) were opened prior to the beginning of the comparative periods, (ii) were remained open as of the end of the comparative periods, and (iii) were closed for less than 30 days during both comparative periods. The impact of foreign exchange is excluded by adopting a constant currency exchange rate in both comparative periods.

 

The following table sets forth the GMV of MINISO brand worldwide through online channels for the periods indicated:

 

   For the six months ended
June 30,
 
   2024   2025 
         
   (RMB in millions) 
MINISO brand worldwide        
Total GMV through online channels(1)  395   558 

 

Note:

 

(1)Excludes GMV through O2O platforms in mainland China which is accounted for in GMV through offline channels.

 

9

 

 

Our TOP TOY brand started operating in December 2020 in mainland China. For the six months ended June 30, 2025, our TOP TOY brand achieved a total GMV of RMB1,048.0 million through multi-channels: (1) RMB794.9 million from TOP TOY stores in mainland China; (2) RMB126.6 million through online channels; (3) RMB126.5 million of GMV from other channels.

 

The following table sets forth certain of our key operating data of TOP TOY stores in mainland China:

 

   For the six months ended
June 30,
 
   2024   2025 
TOP TOY stores in mainland China        
TOP TOY stores’ GMV (RMB in millions)  521   795 
Total number of transactions (in millions)  4.7   7.2 
Total sales volume of SKUs (in millions)  8.9   14.2 
Average spending per transaction (RMB)  111.2   109.8 
Average selling price (RMB)  58.8   56.1 
         
Same-store(1) GMV Growth (%)  Up mid-teens   Down low-single digit 

 

Note:

 

(1)Includes stores that opened prior to the beginning of the comparative periods and remained open as of the end of the comparative periods and closed for less than 30 days during both comparative periods.

 

Recent Developments after the Reporting Period

 

Update on TOP TOY

 

TOP TOY recently has completed a round of strategic financing led by Temasek, a global investment company headquartered in Singapore. The post-transaction valuation of TOP TOY reached approximately HK$10 billion, demonstrating the market recognition of TOP TOY’s business model, brand equity, and global expansion roadmap on a rapid growth trajectory of its pop toy business.

 

Business Outlook

 

Confronting the ever-evolving macroeconomic and geopolitical environment, the Group demonstrates its significant risk resilience and agility through years of accumulated overseas expansion experience, diversified global footprint and global operational capabilities. Looking into the second half of 2025, we will continue to uphold our core philosophy for delivering long-term value by solid execution of our strategy: focusing on affordability, globalization and product innovation.

 

10

 

 

 

For our MINISO brand in mainland China, we will remain focused on achieving high quality growth by expanding and upgrading our store network to promote a relaxing, immersive and engaging shopping experience full of delightful surprises with treasure-hunting elements to our customers, unlocking the sales potential via different innovative themed store at the same time. We will also continue to innovate, introducing new product offerings with aesthetically pleasant designs, high product quality and high affordability, optimizing product-market fit, thereby fully leveraging on our multi-sales channels to create synergy with our diversified product offerings.

 

For our MINISO brand in the overseas markets, we will firmly pursue globalization strategy by expanding our overseas store footprint, adopting diversified yet localized tactics adaptive to different overseas markets, and further strengthening our cooperation with overseas business partners to capture every local market trend globally. Meanwhile, through execution of IP cooperation and the strategic roll-out of stellar products in different markets, we will continue to enhance MINISO brand awareness through product differentiation and adaptation as well as the refinement of store model. As our globalization process progresses, we will further facilitate our robust development in overseas markets through enhancing the efficiency of localized operations in each and every geographical region.

 

For our TOP TOY, we were pleased to see that it has embarked on globalization since the December quarter in 2024. Moving forward, we will continue to optimize TOP TOY’s product offerings and enhance operational efficiency to increase its market share and strengthen its brand image.

 

11

 

 

MANAGEMENT DISCUSSION AND ANALYSIS

 

    For the six months ended
June 30,
 
    2024     2025  
             
    (RMB in thousands)  
Revenue     7,758,743       9,393,112  
Cost of sales     (4,368,957 )     (5,236,194 )
                 
Gross profit     3,389,786       4,156,918  
Other income     12,698       5,370  
Selling and distribution expenses     (1,522,088 )     (2,181,022 )
General and administrative expenses     (418,573 )     (503,656 )
Other net income     41,696       98,239  
Credit loss on trade and other receivables     (3,606 )     (13,450 )
Impairment loss on non-current assets     (5,104 )     (16,450 )
                 
Operating profit     1,494,809       1,545,949  
Finance income     74,606       65,836  
Finance costs     (40,595 )     (194,236 )
                 
Net finance income/(costs)     34,011       (128,400 )
                 
Share of profit/(loss) of equity-accounted investees, net of tax     301       (138,946 )
Other expenses           (84,412 )
                 
Profit before taxation     1,529,121       1,194,191  
Income tax expense     (351,742 )     (288,201 )
                 
Profit for the period     1,177,379       905,990  
                 
Profit for the period attributable to:                
– Equity shareholders of the Company     1,170,102       906,030  
– Non-controlling interests     7,277       (40 )

 

12

 

 

Revenues

 

Our total revenue was RMB9,393.1 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB7,758.7 million), representing an increase of 21.1% year over year, which was driven by the following factors: (i) an increase of 11.4% in revenue from MINISO brand in mainland China, (ii) an increase of 29.4% in revenue from MINISO brand in overseas markets, and (iii) an increase of 73% in revenue from TOP TOY brand.

 

Cost of Sales

 

Our cost of sales was RMB5,236.2 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB4,369.0 million), representing an increase of 19.8% year over year.

 

Gross Profit and Gross Margin

 

Our gross profit was RMB4,156.9 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB3,389.8 million), and gross margin was 44.3% for the six months ended June 30, 2025 (for the six months ended June 30, 2024: 43.7%), representing an increase of 0.6 percentage point. The increase in gross margin was mainly attributable to (i) higher revenue contribution from overseas markets, and (ii) higher gross margin of TOP TOY due to a shift in product mix towards more profitable products.

 

Selling and Distribution Expenses

 

Our selling and distribution expenses were RMB2,181.0 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,522.1 million), increased by 43.3% year over year. Excluding equity-based compensation expenses, our selling and distribution expenses were RMB2,167.1 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,480.6 million). The year-over-year increase was mainly attributable to our investments into directly operated stores to pursue the future success of our business, especially in strategic overseas markets such as the U.S. market. As of June 30, 2025, total number of directly operated stores on the group level was 637, compared to 393 as of June 30, 2024. For the six months ended June 30, 2025, the revenue from directly operated stores increased 81.7%, while related expenses including rental and related expenses, depreciation and amortization expenses together with payroll excluding share-based compensation expenses increased 63.4%. Licensing expenses increased 31.5%, as a percentage of revenue ranging from 2% to 3% in both comparative periods. Promotion and advertising expenses increased 6.2%, as a percentage of revenue stabilizing at around 3% in both comparative periods. Logistics expenses increased 25.5% year over year.

 

General and Administrative Expenses

 

Our general and administrative expenses were RMB503.7 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB418.6 million), increased by 20.3% year over year. Excluding equity-settled share-based payment expenses, our general and administrative expenses were RMB477.0 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB395.6 million), increased by 20.6% year over year. The year-over-year increase was primarily due to the increase of personnel-related expenses in relation to the development of our business.

 

13

 

 

Other Net Income

 

Our other net income was RMB98.2 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB41.7 million). The year-over-year increase was mainly due to an increase in investment income in wealth management products, and a net foreign exchange gain compared with a net foreign exchange loss in the same period last year.

 

Operating Profit

 

As a result of the foregoing, we recorded operating profit of RMB1,545.9 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,494.8 million), increased by 3.4% year over year.

 

Net Finance Income/(Costs)

 

Our net finance costs was RMB128.4 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: net finance income RMB34.0 million). The year-over-year increase in net finance costs was due to (i) increased interest expenses in relation to the Equity Linked Securities and the bank loans used for acquisition of the equity interest of Yonghui, both of which have been excluded in non-IFRS financial measures, and (ii) increased interest expenses on lease liabilities corresponding to our investment in directly operated stores.

 

Income Tax Expense

 

We recorded income tax expense of RMB288.2 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB351.7 million).

 

Share of Profit/(Loss) of Equity-Accounted Investees, Net of Tax

 

Our share of loss of equity-accounted investees, net of tax was 138.9 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: share of profit of RMB0.3 million). The year-over-year change was mainly attributable to share of loss in Yonghui, which has been excluded in non-IFRS financial measures.

 

Other Expenses

 

Our other expenses were RMB84.4 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: nil), mainly attributable to loss from a fair value change of derivatives under mark-to-market impact, which is in relation to the Equity Linked Securities and has been excluded in non-IFRS financial measures.

 

Profit for the Period

 

As a result of the foregoing, we recorded a profit of RMB906.0 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,177.4 million).

 

14

 

 

Adjusted Net Profit (a non-IFRS measure)

 

We recorded an adjusted net profit of RMB1,278.7 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,241.9 million), which represents profit for the period excluding equity-settled share-based payment expenses, loss from fair value change of derivatives, issuance cost of derivatives and interest expenses related to the Equity Linked Securities and interest expenses related to the bank loans used for acquisition of the equity interest in Yonghui, and share of loss of Yonghui, net of tax.

 

Adjusted EBITDA (a non-IFRS measure)

 

We recorded an adjusted EBITDA of RMB2,186.8 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,967.4 million), which represents adjusted net profit plus depreciation and amortization, finance costs excluding interest expenses related to the Equity Linked Securities and interest expenses related to the bank loans used for acquisition of the equity interest in Yonghui and income tax expense.

 

Net Cash from Operating Activities and Free Cash Flow

 

Our net cash from operating activities was RMB1,014.2 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB1,293.8 million). Our capital expenditure was RMB434.8 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB302.8 million), and free cash flow was RMB579.4 million for the six months ended June 30, 2025 (for the six months ended June 30, 2024: RMB991.0 million).

 

Current Ratio

 

Our current ratio decreased from 2.4 as of June 30, 2024 to 1.9 as of June 30, 2025, primarily due to increase in short-term loans and borrowings, lease liabilities relating to directly operated stores, and trade payables related to our inventories.

 

15

 

 

OTHER INFORMATION ABOUT OUR FINANCIAL PERFORMANCE

 

Liquidity and Source of Funding

 

During the six months ended June 30, 2025, we funded our cash requirements principally through cash generated from our operations. As of June 30, 2025, our cash, cash equivalents, restricted cash, term deposits, and other investments recorded in current assets were RMB7,466.1 million (as of December 31, 2024: RMB6,698.1 million).

 

Issue of the Equity Linked Securities and Entry into the Call Spread

 

In January 2025, we entered into a subscription agreement with UBS AG Hong Kong Branch and The Hongkong and Shanghai Banking Corporation Limited for the issuance of equity linked securities by us, which were convertible debt securities that shall be settled wholly in cash, with an aggregate principal amount of US$550,000,000 and an expected maturity date on January 14, 2032 (the “Equity Linked Securities”). The Equity Linked Securities have been approved by the Singapore Exchange Securities Trading Limited (the “SGX-ST”) to be listed and quoted on the Official List of the SGX-ST. The initial exercise price of the Equity Linked Securities was US$8.2822 per Share, subject to adjustment upon the occurrence of certain customary prescribed corporate actions. As a result of the distribution of the final cash dividend for the fiscal year ended December 31, 2024 (the “2024 Final Dividend”), the Equity Linked Securities exercise price was adjusted from US$8.2822 per Share, to US$8.1516 per Share, with effect from April 9, 2025, being the date immediately after the record date of the 2024 Final Dividend.

 

Further, we and UBS AG, London Branch and The Hongkong and Shanghai Banking Corporation Limited (the “Call Spread Counterparties”) entered into a call spread (the “Call Spread”), which is separate from, but is part and parcel of, the Equity Linked Securities, and comprise:

 

(a)Lower Strike Call: a call option transaction granted by the Call Spread Counterparties to the Company, exercisable at the discretion of the Company, entitling the Company to (a) the difference, settled in cash, between the exercise price of the lower strike call, which is equivalent to the exercise price of the Securities, and the volume weighted average price per Share over a specified period of trading days, converted to U.S. dollars at the prevailing exchange rate, and multiplied by (b) the number of Shares underlying the lower strike call being exercised; and

 

(b)Upper Strike Warrant: a call option transaction with an expected exercise price (the “Upper Strike Exercise Price”) of HK$102.1 per Share, representing a premium of 110.0% over the Delta Reference Price (for reference and illustration only) and a premium of 99.9% over the Stock Reference Price, granted by the Company to the Call Spread Counterparties, exercisable at the discretion of the Call Spread Counterparties, which would entitle the Call Spread Counterparties to receive newly allotted and issued Shares (the “Upper Strike Shares”), the maximum number of which was subject to adjustment upon the occurrence of certain customary prescribed corporate actions. As at January 7, 2025, the maximum number of Upper Strike Shares that may be issued was 66,407,407 Shares (representing approximately 5.31% of the then total issued and outstanding Shares), which did not exceed and was issued under the general mandate granted by the Shareholders to the Directors on June 20, 2024 to allot and issue new Shares. Following the distribution of the 2024 Final Dividend, the Upper Strike Exercise Price was adjusted to HK$100.5 per Share, and the maximum number of the Upper Strike Shares was adjusted to 67,471,717 Shares. We has received approval from the Listing Committee of The Stock Exchange of Hong Kong Limited (the “Hong Kong Stock Exchange” or “HKEX”) for the listing of, and permission to deal in, the Upper Strike Shares issuable under the Upper Strike Warrant.

 

16

 

 

The Call Spread was structured such that the timing, size and economics of the exercises under the Call Spread was able to match the exercises under the Equity Linked Securities. This overall structure will enable us to raise funds in a form similar to convertible debt securities, whilst deferring potential dilution to a higher effective exercise price.

 

We raised total net proceeds of US$457,079,647 (equivalent to HK$3,553,839,963) from the offering and sale of the Equity Linked Securities and the Call Spread. We planned to use the net proceeds for overseas store network expansion, supply chain optimization and development, brand building and promotion, additional overseas working capital and other general corporate purposes, and to purchase its Shares and/or ADSs (American Depositary Shares (the “ADS(s)”)(each representing four Shares)) from time to time pursuant to its share repurchase programs.

 

For further details, please refer to the announcements of us dated January 7, 2025, January 14, 2025 and April 24, 2025 in relation to the issue of the Equity Linked Securities and entry into the Call Spread by our Company.

 

Material Acquisitions and Disposals

 

Very Substantial Acquisition of Shares in Yonghui Superstores Co., Ltd

 

On September 23, 2024, our Company through our wholly-owned subsidiary, entered into share purchase agreements with independent third parties, respectively, to acquire an aggregate of 2,668,135,376 shares in Yonghui (representing approximately 29.4% of its entire issued share capital), at the consideration in the amount of RMB6,270,118,134 (equivalent to approximately HK$6,916,461,457, converted at the exchange rate of RMB0.90655 to HK$1.0000 for illustrative purpose only) (the “Yonghui Acquisition”). Yonghui, a listed company on the Shanghai Stock Exchange (stock code: 601933), is a retail chain operator featuring fresh produce management, mainly operates hypermarkets, supermarkets and community supermarkets, and has approximately 775 outlets spanning across about 29 provinces and municipalities across the mainland China as of December 31, 2024.

 

The Yonghui Acquisition was approved by our shareholders at the extraordinary general meeting of us held on January 17, 2025, and has already been completed in the first quarter of 2025.

 

As one or more of the applicable percentage ratios (as defined under Rule 14.07 of the Rules Governing the listing of Securities on the Hong Kong Stock Exchange (the “Listing Rules”)) in respect of the Yonghui Acquisition exceeds 100% on an aggregated basis pursuant to Rule 14.22 of the Listing Rules, the Yonghui Acquisition constitutes a very substantial acquisition under Chapter 14 of the Listing Rules. For details, please refer to our announcement dated September 23, 2024 and our circular dated November 22, 2024.

 

Save as disclosed above, we did not have any other material acquisitions or disposals of subsidiaries, consolidated affiliated entities or associated companies during the six months ended June 30, 2025.

 

17

 

 

Significant Investments

 

The Yonghui Acquisition was completed in the first quarter of 2025. Our equity interests in Yonghui has been accounted for as investments in associates using the equity method in our consolidated financial statements since its completion. As of June 30, 2025, we continued to hold approximately 29.4% of the issued share capital of Yonghui. For the six months ended June 30, 2025, we recorded a loss of RMB119.3 million for the investment in Yonghui. As we continue to be optimistic about the development of the offline retail industry in mainland China, we believe that the investment in Yonghui is in line with the Group’s investment strategy.

 

Save as disclosed above, we did not make or hold any other significant investments during the six months ended June 30, 2025.

 

Future Plans for Material Investments or Capital Assets

 

As of June 30, 2025, we did not have detailed future plans for material investments or capital assets.

 

Pledge of Assets

 

As of June 30, 2025, our equity interests in equity-accounted investees of approximately RMB4,308.2 million were pledged as securities for obtaining banking borrowings, an industry common practice for borrowings used for acquisitions.

 

Cash Management Policy

 

We believe we can make better use of our cash by making appropriate investments in short-term investment products, which generate income without interfering with our business operation or capital expenditures. Our investment decisions with respect to financial products are made on a case-by-case basis and after due and careful consideration of a number of factors, including, but not limited to, the market conditions, the economic developments, the anticipated investment conditions, the investment cost, the duration of the investment and the expected benefit and potential loss of the investment. We have established a set of internal control measures which allow us to achieve reasonable returns on our investment while mitigating our exposure to high investment risks. These policies and measures were formulated by our senior management.

 

In order to make full use of idle funds, enhance the utilization rate of surplus funds, and increase our income, under the premise of not affecting our normal business activities, subject to approval from our chief financial officer, we may purchase a certain amount of wealth management products from financial institutions. According to our internal policies, the manager of our treasury department should make proposals to invest in wealth management products to our chief financial officer and such proposals must be reviewed and approved by our chief financial officer. In assessing a proposal to invest in wealth management products, a number of criteria must be met, including but not limited to the following:

 

·the purchase of wealth management products is limited to low-risk products such as term deposits, principal-guaranteed and interest-paying products, treasury notes issued by banks, and wealth management products with risk level below R2. The purchase of high-risk financial instruments such as securities and futures is strictly prohibited.

 

18

 

 

·the expected return of the purchased wealth management products should be not lower than bank’s deposit interest rate for term deposits of the same period, the product structure should be relatively simple, and the purchases should be made from financial institutions with large operation scale, overall strength and good credit standing.

 

·the treasury department is responsible for setting up a detailed ledger for wealth management products, the manager of the treasury department manages the financial products, and tracks the progress and safety of wealth management products. In the event of an abnormal situation, the manager of the treasury department should report the situation to the chief financial officer in a timely manner so that we can take effective measures immediately to reduce potential losses.

 

Gearing Ratio

 

As of June 30, 2025, our gearing ratio was 66.9%, calculated as loans and borrowings divided by total equity as of the end of the period and multiplied by 100%.

 

Foreign Exchange Risk

 

Our financial reporting currency is RMB and changes in foreign exchange rates can significantly affect our reported results and consolidated trends. In addition, our results of operations, including margins, are affected by the fluctuation in foreign exchange rates. Our international operations generate revenues primarily in U.S. dollars. Generally, a weakening of RMB against U.S. dollar has a positive effect on our results of operations, while a strengthening of RMB against U.S. dollar has the opposite effect. We have not used any derivative financial instruments to hedge exposure to such risk. To the extent that we need to convert U.S. dollars into RMB for our operations, appreciation of RMB against U.S. dollar would have an adverse effect on RMB amount we receive from the conversion. Conversely, if we decide to convert RMB into U.S. dollars for the purpose of making payments for dividends on our ordinary shares or ADSs or for other business purposes, appreciation of U.S. dollar against RMB would have a negative effect on U.S. dollar amounts available to us.

 

Contingent Liabilities

 

Commitment of Tax Payments

 

In connection with the acquisition of land use right and the construction of the headquarters building in Guangzhou, we entered into a letter of intent on November 26, 2020 with the local government of the district where our new headquarters building is located and committed to pay an aggregate amount of tax levies of no less than RMB965.0 million to the local government in Guangzhou for a five-year period starting from January 1, 2021, with RMB160.0 million in 2021, RMB175.0 million in 2022, RMB190.0 million in 2023, RMB210.0 million in 2024 and RMB230.0 million in 2025. If we fail to meet the committed amount for any of the five calendar years, we will have to compensate for the shortfall.

 

19

 

 

We had met the commitments for the calendar years of 2021, 2022, 2023 and 2024, and therefore, we were not required to make any compensation to the local government. In March 2025, we provided a performance guarantee of RMB230.0 million issued by a commercial bank to this local government in respect of the commitment of tax payments for the calendar year of 2025, which is valid from April 1, 2025 to March 31, 2026. The Directors have assessed that, based on the projection of and actual relevant taxes and surcharges paid and payable during the calendar year of 2025, we will be able to meet the commitment for the calendar year of 2025, and thus, it is not probable that we need to make any compensation to the local government under the above performance guarantee. As such, no provision has been made in respect of this matter as of June 30, 2025.

 

Securities class action

 

In August 2022, a putative federal securities class action was filed against us and certain of its officers and Directors (“Defendants”), alleging that Defendants made misleading misstatements or omissions regarding our business operations and financials in violation of the Securities Act of 1933 and the Securities Exchange Act of 1934. The action is captioned In re MINISO Group Holding Limited Securities Litigation, 1:22-cv-09864 (S.D.N.Y.). We and other defendants filed a motion to dismiss the operative complaint, and the motion was granted by the court in February 2024, with leave to amend. Plaintiffs subsequently filed a motion for reconsideration of the court’s decision, which was denied by the court. Plaintiffs then filed a further amended complaint and the parties are now engaging in another round of motion-to-dismiss briefing, which is expected to be complete by late September 2025. As of June 30, 2025, the Directors were unable to assess the outcome of the action or reliably estimate the potential losses, if any.

 

Capital Commitment

 

As of June 30, 2025, our capital commitment was RMB630.9 million, compared to RMB633.5 million as of December 31, 2024, which is mainly attributable to the construction of the headquarters building.

 

Employees and Remuneration

 

We had a total of 7,204 full-time employees as of June 30, 2025, including 2,824 in mainland China and 4,380 in certain overseas countries and regions, up from 5,245 full-time employees one year ago. The following table sets forth the number of our employees categorized by function as of June 30, 2025.

 

Function   Number of
Employees
 
Product Development and Supply Chain Management     1,183  
General and Administrative     565  
Operations     4,699  
Sales and Marketing     184  
Technology     216  
Business Development     204  
Logistics     153  
         
Total     7,204  

 

20

 

 

Our total remuneration cost incurred for the six months ended June 30, 2025 was RMB929.9 million, while it was RMB685.5 million for the six months ended June 30, 2024.

 

The number of employees employed by us varies from time to time depending on needs and employees are remunerated based on industry practice. The remuneration policy and package of the Group’s employees are periodically reviewed. Apart from pension funds and in-house training programs, discretionary bonuses, share awards and share options from our share incentive plan may be awarded to employees according to the assessment of individual performance.

 

21

 

 

CORPORATE GOVERNANCE

 

The Board is committed to achieving high corporate governance standards. The Board believes that high corporate governance standards are essential in providing a framework for us to safeguard the interests of its shareholders and to enhance corporate value and accountability.

 

Compliance with the Corporate Governance Code

 

We have complied with all the applicable code provisions of the Corporate Governance Code (the “Corporate Governance Code”) set forth in Part 2 of Appendix C1 to the Listing Rules for the six months ended June 30, 2025, save for the following.

 

Code provision C.2.1 of the Corporate Governance Code recommends, but does not require, that the roles of chairman of the Board and chief executive officer should be separate and should not be performed by the same individual.

 

We deviate from this code provision as we do not have a separate chairman and chief executive officer and Mr. Ye Guofu (“Mr. Ye”) currently performs these two roles of us. Mr. Ye is our founder and has extensive experience in our business operations and management. The Board believes that vesting the roles of both chairperson and chief executive officer in the same person has the benefit of ensuring consistent leadership within our Group and enables more effective and efficient overall strategic planning for our Group. The Board considers that the balance of power and authority for the present arrangement will not be impaired and this structure will enable our Company to make and implement decisions promptly and effectively. The Board will continue to review and consider splitting the roles of chairman of the Board and the chief executive officer of our Company if and when it is appropriate taking into account the circumstances of the Group as a whole.

 

Compliance with the Model Code for Securities Transactions by Directors

 

We have adopted the Management Trading of Securities Policy (the “Code”), with terms no less exacting that the Model Code for Securities Transactions by Directors of Listed Issuers as set out in Appendix C3 to the Listing Rules, as its own securities dealing code to regulate all dealings by Directors and relevant employees of securities in the Company and other matters covered by the Code.

 

Specific enquiry has been made of all the Directors and each of the Directors has confirmed that he/she has complied with the Code during the six months ended June 30, 2025.

 

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Audit Committee

 

We have established an Audit Committee in compliance with Rule 3.21 of the Listing Rules and the Corporate Governance Code.

 

The Audit Committee comprises three independent non-executive Directors, namely Ms. XU Lili, Mr. ZHU Yonghua and Mr. WANG Yongping. Ms. XU Lili, being the chairwoman of the Audit Committee, is appropriately qualified as required under Rule 3.10(2) of the Listing Rules.

 

The primary duties of the Audit Committee are:

 

(a)to monitor the integrity of our financial statements and our compliance with legal and regulatory requirements as they relate to our financial statements and accounting matters;

 

(b)to review the adequacy of our internal control over financial reporting; and

 

(c)to review all related party transactions for potential conflict of interest situations and approving all such transactions.

 

The Audit Committee has reviewed our unaudited interim financial information for the six months ended June 30, 2025. The Audit Committee has also discussed matters with respect to the accounting policies and practices adopted by us and internal control and financial reporting matters with senior management members of us.

 

In addition, our independent auditor, Ernst & Young, has reviewed our unaudited interim financial information for the six months ended June 30, 2025 in accordance with Hong Kong Standard on Review Engagements 2410 “Review of Interim Financial Information Performed by the Independent Auditor of the Entity” as issued by the Hong Kong Institute of Certified Public Accountants.

 

23

 

 

OTHER INFORMATION

 

Purchase, Sale or Redemption of our Listed Securities

 

During the six months ended June 30, 2025, the Company repurchased a total of 8,167,600 Shares of our Company at an aggregate consideration (including all the relevant expenses) of HK$262.7 million on the HKEX and a total of 824,961 ADSs at an aggregate consideration (including all the relevant expenses) of US$14.1 million on the New York Stock Exchange (the “NYSE”). As of the date of this announcement, the repurchased Shares and ADSs are pending cancellation, and would not receive any interim dividend.

 

Particulars of the repurchases made by us during the six months ended June 30, 2025 are as follows:

 

HKEX

 

               Aggregate 
               consideration 
               paid (including) 
   No. of Shares   Price paid per Share   all the relevant 
Trading Month  repurchased   Highest price   Lowest price   expenses 
       (HK$)   (HK$)   (HK$’000) 
March 2025   1,266,600    38.00    34.85    47,037 
April 2025   5,163,200    38.00    27.05    154,897 
May 2025   554,600    38.00    33.10    19,421 
June 2025   1,183,200    36.90    32.75    41,322 

 

NYSE

 

               Aggregate 
               consideration 
               paid (including) 
   No. of Shares   Price paid per Share   all the relevant 
Trading Month  repurchased   Highest price   Lowest price   expenses 
       (US$)   (US$)   (US$’000) 
March 2025   52,600    4.63    4.59    242 
April 2025   1,621,224    4.88    3.51    6,613 
May 2025   585,652    4.71    4.19    2,625 
June 2025   1,040,368    4.73    4.20    4,666 

 

Save as disclosed above, neither our Company nor any of our subsidiaries purchased, sold, or redeemed any of the Company’s securities listed on the HKEX or on the NYSE during the six months ended June 30, 2025. Our Company did not hold any treasury shares (as defined under the Listing Rules) as of June 30, 2025.

 

24

 

 

Use of Proceeds from the Global Offering

 

On July 13, 2022, the Shares of the Company were listed on the Main Board of the HKEX. The net proceeds from the global offering were HK$482.1 million. As of December 31, 2024, we have fully utilized the net proceeds in accordance with such intended purposes within 48 months from the listing of its Shares on the HKEX as expected.

 

Interim Dividend

 

On March 21, 2025, the Board approved the distribution of a final cash dividend in the amount of US$0.3268 per ADS or US$0.0817 per Share, which has been paid on April 17, 2025 for holders of Shares and April 23, 2025 for holders of ADSs. The aggregate amount of cash dividend paid was approximately US$101.3 million (RMB726.9 million at an exchange rate of RMB7.1760 to US$1.0000).

 

On August 21, 2025, the Board approved the distribution of an interim cash dividend in the amount of US$0.2896 per ADS or US$0.0724 per Share, to holders of ADSs and Shares of record as of the close of business on September 5, 2025, New York Time and Beijing/Hong Kong Time, respectively. The ex-dividend date for holders of Shares in Hong Kong will be September 4, 2025; and the ex-dividend date for holders of ADSs will be September 5, 2025. The payment date is expected to be on September 16, 2025 for holders of Shares and around September 19, 2025 for holders of ADSs. The aggregate amount of cash dividend to be paid is approximately US$89.3 million (RMB639.5 million at an exchange rate of RMB7.1636 to US$1.0000), which is approximately 50% of our adjusted net profit for the six months ended June 30, 2025 and will be distributed from additional paid-in capital and settled by a cash distribution.

 

For holders of Shares, in order to qualify for the interim dividend, all valid documents for the transfer of Shares accompanied by the relevant share certificates must be lodged for registration with our Hong Kong share registrar, Computershare Hong Kong Investor Services Limited, at Shops 1712-1716, 17th Floor, Hopewell Centre, 183 Queen’s Road East, Wanchai, Hong Kong no later than 4:30 P.M. on September 5, 2025 (Beijing/Hong Kong Time).

 

25

 

 

 

Unaudited consolidated statement of profit or loss

(Expressed in thousands of Renminbi, except for per share data)

 

       For the six months ended
June 30,
 
   Notes   2024   2025 
        RMB’000    RMB’000 
Revenue  4    7,758,743    9,393,112 
Cost of sales  5    (4,368,957)   (5,236,194)
               
Gross profit       3,389,786    4,156,918 
Other income       12,698    5,370 
Selling and distribution expenses  5    (1,522,088)   (2,181,022)
General and administrative expenses  5    (418,573)   (503,656)
Other net income  6    41,696    98,239 
Credit loss on trade and other receivables       (3,606)   (13,450)
Impairment loss on non-current assets       (5,104)   (16,450)
               
Operating profit       1,494,809    1,545,949 
Finance income       74,606    65,836 
Finance costs       (40,595)   (194,236)
               
Net finance income/(costs)  7    34,011    (128,400)
               
Share of profit/(loss) of equity-accounted investees, net of tax       301    (138,946)
Other expenses           (84,412)
               
Profit before taxation       1,529,121    1,194,191 
Income tax expense  8    (351,742)   (288,201)
               
Profit for the period       1,177,379    905,990 
               
Attributable to:              
Equity shareholders of the Company       1,170,102    906,030 
Non-controlling interests       7,277    (40)
               
Profit for the period       1,177,379    905,990 
               
Earnings per Share              
Basic earnings per Share (RMB)  9    0.94    0.74 
Diluted earnings per Share (RMB)  9    0.94    0.73 

 

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Unaudited consolidated statement of profit or loss and other comprehensive income

(Expressed in thousands of Renminbi)

 

   For the six months ended
June 30,
 
   2024   2025 
   RMB’000   RMB’000 
Profit for the period   1,177,379    905,990 
           
Items that may be reclassified subsequently to profit or loss:          
Exchange differences on translation of financial statements of foreign operations   6,845    11,675 
           
Other comprehensive income for the period   6,845    11,675 
           
Total comprehensive income for the period   1,184,224    917,665 
           
Attributable to:          
Equity shareholders of the Company   1,178,043    917,401 
Non-controlling interests   6,181    264 
           
Total comprehensive income for the period   1,184,224    917,665 

 

27

 

 

Unaudited consolidated statement of financial position

(Expressed in thousands of Renminbi)

 

   Notes   As of
December 31,
2024
   As of
June 30,
2025
 
       RMB’000   RMB’000 
ASSETS              
Non-current assets              
Property, plant and equipment       1,436,939    1,702,062 
Right-of-use assets       4,172,083    4,635,139 
Intangible assets       8,802    7,545 
Goodwill       21,418    46,030 
Deferred tax assets       181,948    217,963 
Other Investments  10    123,399    122,570 
Trade and other Receivables  12    341,288    212,750 
Term deposits       140,183     
Financial derivative assets           799,751 
Interests in equity-accounted investees       38,567    6,171,304 
               
        6,464,627    13,915,114 
               
Current assets              
Other investments  10    100,000     
Inventories  11    2,750,389    2,836,348 
Trade and other receivables  12    2,207,013    2,430,263 
Cash and cash equivalents  13    6,328,121    7,115,183 
Restricted cash       1,026    5,527 
Term deposits       268,952    345,353 
               
        11,655,501    12,732,674 
               
Total assets       18,120,128    26,647,788 

 

28

 

 

Unaudited consolidated statement of financial position (continued)

(Expressed in thousands of Renminbi)

 

   Notes   As of
December 31,
2024
   As of
June 30,
2025
 
       RMB’000   RMB’000 
EQUITY              
Share capital  15(a)   94    94 
Additional paid-in capital       4,683,577    3,956,803 
Other reserves       1,329,126    1,687,003 
Retained earnings       4,302,177    5,208,207 
               
Equity attributable to equity shareholders of the Company       10,314,974    10,852,107 
Non-controlling interests       40,548    46,812 
               
Total equity       10,355,522    10,898,919 
               
LIABILITIES              
Non-current liabilities              
Contract liabilities       35,145    27,758 
Loans and borrowings       4,310    5,589,413 
Other payables  14    59,842    73,586 
Lease liabilities       1,903,137    2,177,289 
Financial derivative liabilities           1,230,927 
Deferred income       34,983    34,501 
               
        2,037,417    9,133,474 
               
Current liabilities              
Contract liabilities       323,292    290,706 
Loans and borrowings       566,955    1,707,170 
Trade and other payables  14    3,943,988    3,561,523 
Lease liabilities       635,357    883,423 
Deferred income       5,376    2,024 
Current taxation       252,221    170,549 
               
        5,727,189    6,615,395 
               
Total liabilities       7,764,606    15,748,869 
               
Total equity and liabilities       18,120,128    26,647,788 

 

29

 

 

Unaudited consolidated statement of changes in equity

(Expressed in thousands of Renminbi)

 

   Attributable to equity shareholders of the Company         
   Share
capital
   Additional
paid-in
capital
   Merger
reserve
   Treasury
shares
   Call option
on equity
   Share-based
payment
reserve
   Translation
reserve
   PRC
statutory
reserve
   Retained
earnings
   Total   Non-
controlling
interests
   Total
equity
 
   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000 
Balance at January 1, 2024   95    6,331,375    117,912    (157,610)       959,906    23,761    170,599    1,722,157    9,168,195    23,022    9,191,217 
                                                             
Changes in equity for the six months ended June 30, 2024                                                            
Profit for the period                                   1,170,102    1,170,102    7,277    1,177,379 
Other comprehensive income for the period                           7,941            7,941    (1,096)   6,845 
                                                             
Total comprehensive income for the period                           7,941        1,170,102    1,178,043    6,181    1,184,224 
                                                             
Dividend declared and paid to equity shareholders of the Company       (643,176)                               (643,176)       (643,176)
Dividend declared and paid to non-controlling interests                                           (1,612)   (1,612)
Exercise of share options and subscription of restricted share units   *   468                                468        468 
Repurchase of Shares               (70,847)                       (70,847)       (70,847)
Cancellation of Shares   *   (144,407)       144,407                                 
Equity settled share-based transactions                       64,507                64,507        64,507 
Acquisition of non-controlling interests       (415)                               (415)   415     
                                                             
Balance at June 30, 2024   95    5,543,845    117,912    (84,050)       1,024,413    31,702    170,599    2,892,259    9,696,775    28,006    9,724,781 

 

*            The amount was less than RMB1,000

 

30

 

 

Unaudited consolidated statement of changes in equity (continued)

(Expressed in thousands of Renminbi)

 

   Attributable to equity shareholders of the Company         
   Share
capital
   Additional
paid-in
capital
   Merger
reserve
   Treasury
shares
   Call option
on equity
   Share-based
payment
reserve
   Translation
reserve
   PRC
statutory
reserve
   Retained
earnings
   Total   Non-
controlling
interests
   Total
equity
 
    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000    RMB’000 
Balance at January 1, 2025   94    4,683,577    117,912    (84,049)       1,045,090    42,034    208,139    4,302,177    10,314,974    40,548    10,355,522 
                                                             
Changes in equity for the six months ended June 30, 2025                                                            
Profit for the period                                   906,030    906,030    (40)   905,990 
Other comprehensive income for the period                           11,371            11,371    304    11,675 
                                                             
Total comprehensive income for the period                           11,371        906,030    917,401    264    917,665 
                                                             
Dividend declared and paid to equity shareholders of the Company       (726,875)                               (726,875)       (726,875)
Repurchase of Shares               (344,490)                       (344,490)       (344,490)
Equity settled share-based transactions                       40,586                40,586        40,586 
Issuance of Shares in respect of vesting of restricted share units   *                                   *       *
Exercise of share options and subscription of restricted share units   *   101                                101        101 
Recognition of upper-strike call option                   650,711                    650,711        650,711 
Capital contribution from non-controlling interests                                           6,000    6,000 
Deregistration of a subsidiary                               (301)       (301)       (301)
                                                             
Balance at June 30, 2025   94    3,956,803    117,912    (428,539)   650,711    1,085,676    53,405    207,838    5,208,207    10,852,107    46,812    10,898,919 

 

*            The amount was less than RMB1,000

 

31

 

 

Unaudited consolidated statement of cash flows

(Expressed in thousands of Renminbi)

 

   For the six months ended June 30, 
   2024   2025 
   RMB’000   RMB’000 
Cash flows from operating activities          
Cash generated from operations   1,649,204    1,375,599 
Income tax paid   (355,448)   (361,376)
           
Net cash from operating activities   1,293,756    1,014,223 
           
Cash flows from investing activities          
Payment for purchases of property, plant, equipment and intangible assets   (302,784)   (434,774)
Proceeds from disposal of property, plant and equipment and intangible assets   3,166    18,301 
Payment for purchases of other investments   (4,176,438)   (4,934,017)
Proceeds from disposal of other investments   4,077,046    5,039,690 
Placement of term deposits   (256,855)   (84,028)
Maturity of term deposits   181,299    151,814 
Interest income   68,249    62,538 
Investment income from other investments   18,360    44,007 
Acquisition of a subsidiary       4,323 
Payments for investments in equity-accounted investees       (6,277,893)
           
Net cash used in investing activities   (387,957)   (6,410,039)
           
Cash flows from financing activities          
Proceeds from subscription of restricted share units and exercise of share options   468    101 
Proceeds from loans and borrowings       4,354,718 
Repayment of loans and borrowings       (43,467)
Payment of capital element and interest element of lease liabilities   (414,592)   (395,762)
Payment for repurchase of Shares   (36,914)   (303,091)
Dividends paid to equity shareholders of the Company   (643,176)   (726,875)
Dividends paid to non-controlling interests   (1,612)    
Payment for purchases of options       (1,207,782)
Proceeds from issue of options       650,711 
Proceeds from issue of the Equity Linked Securities, net of issuance costs       3,842,864 
Capital injection from non-controlling interests       6,000 
           
Net cash (used in)/from financing activities   (1,095,826)   6,177,417 
           
Net (decrease)/increase in cash and cash equivalents   (190,027)   781,601 
Cash and cash equivalents at the beginning of the period   6,415,441    6,328,121 
Effect of movements in exchange rates on cash held   1,318    5,461 
           
Cash and cash equivalents at the end of the period   6,226,732    7,115,183 

 

32

 

 

Notes to the unaudited interim financial information

(Expressed in thousands of Renminbi, unless otherwise indicated)

 

1              Basis of preparation

 

This interim financial report for the six months ended June 30, 2025 has been prepared in accordance with the applicable disclosure provisions of the Rules Governing the Listing of Securities on the HKEX, including compliance with International Accounting Standard (“IAS”) 34, Interim financial reporting, issued by the International Accounting Standards Board (“IASB”). It was authorized for issue on August 21, 2025.

 

The interim financial report has been prepared in accordance with the same accounting policies adopted in the consolidated financial statements for the year ended December 31, 2024, except for the accounting policy changes that are expected to be reflected in the 2025 annual financial statements. Details of any changes in accounting policies are set out in Note 2.

 

The preparation of an interim financial report in conformity with IAS 34 requires management to make judgements, estimates and assumptions that affect the application of policies and reported amounts of assets and liabilities, income and expenses on a year to date basis. Actual results may differ from these estimates.

 

This interim financial report contains condensed consolidated financial statements and selected explanatory notes. The notes include an explanation of events and transactions that are significant to an understanding of the changes in financial position and performance of the Group since the consolidated financial statements for the year ended December 31, 2024. The condensed consolidated interim financial statements and notes thereon do not include all of the information required for a full set of financial statements prepared in accordance with IFRS Accounting Standards.

 

The interim financial report is unaudited, but has been reviewed by Ernst & Young in accordance with Hong Kong Standard on Review Engagements 2410, Review of interim financial information performed by the independent auditor of the entity, issued by the Hong Kong Institute of Certified Public Accountants.

 

2              Basis of preparation

 

The accounting policies adopted in the preparation of the interim financial report are consistent with those applied in the preparation of the Group’s annual consolidated financial statements for the year ended December 31, 2024, except for the adoption of the following amended IFRS Accounting Standard for the first time for the current period’s financial information.

 

·Amendments to IAS 21, Lack of Exchangeability

 

The revised standards have had no significant financial effect on these financial statements.

 

33

 

 

 

 

3Segment reporting

 

The Group manages its businesses by divisions, which are organized by a mixture of both brands and geography. In a manner consistent with the way in which information is reported internally to the Group’s most senior executive management for the purposes of resource allocation and performance assessment. On January 1, 2025, the Group changed its segment disclosure to separate MINISO brand into MINISO brand – Mainland China and MINISO brand – Overseas. As a result, the Group has presented three reportable segments of MINISO brand-Mainland China, MINISO brand-Overseas and TOP TOY brand for the six months ended June 30, 2024 and 2025. The Group retrospectively revised prior period segment information to conform to current period presentation.

 

Reportable segments   Operations
     
MINISO brand – Mainland China   Design, buying and sale of lifestyle products
MINISO brand – Overseas   Design, buying and sale of lifestyle products
TOP TOY brand   Design, buying and sale of pop toys

 

(i)Segment results and other material items

 

Information related to each reportable segment is set out below. Segment profit before taxation is used to measure performance because management believes that this information is the most relevant in evaluating the results of the respective segments.

 

   For the six months ended 30 June 2024 
   MINISO brand             
   Mainland
China
   Overseas   Sub-total   TOP TOY
brand
   Unallocated
amounts 
   Total 
   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000 
External revenue  4,592,799   2,731,866   7,324,665   428,920   5,158   7,758,743 
Intersegment revenue  1,391,138   1,624   1,392,762   5,648   278,467   1,676,877 
                         
Segment revenue  5,983,937   2,733,490   8,717,427   434,568   283,625   9,435,620 
                         
Elimination of intersegment revenue                      (1,676,877)
                         
Consolidated revenue                      7,758,743 
                         
Operating profit  939,584   526,810   1,466,394   34,119   (5,704)  1,494,809 
Finance income  38,352   33,590   71,942   702   1,962   74,606 
Finance costs  (10,776)  (27,567)  (38,343)  (2,252)     (40,595)
Share of profit/(loss) of equity-accounted investees, net of tax     301   301         301 
                         
Profit before taxation  967,160   533,134   1,500,294   32,569   (3,742)  1,529,121 
                         
Income tax expenses                      (351,742)
                         
Profit for the period                      1,177,379 
                         
Other material items                        
Depreciation and amortization  (94,323)  (198,479)  (292,802)  (33,053)  (7,276)  (333,131)
Credit loss on trade and other receivables  (3,247)  92   (3,155)  (432)  (19)  (3,606)
Impairment loss on non-current assets     (3,752)  (3,752)  (1,352)     (5,104)
Additions to non-current assets during the period*  136,777   1,176,388   1,313,165   58,473   111,119   1,482,757 

 

34 

 

 

   For the six months ended 30 June 2025 
   MINISO brand             
   Mainland
China
   Overseas   Sub-total   TOP TOY
brand
   Unallocated
amounts
   Total 
   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000 
External revenue  5,114,987   3,534,017   8,649,004   742,058   2,050   9,393,112 
Intersegment revenue  1,442,983   2,683   1,445,666   22,986   226,329   1,694,981 
                         
Segment revenue  6,557,970   3,536,700   10,094,670   765,044   228,379   11,088,093 
                         
Elimination of intersegment revenue                      (1,694,981)
                         
Consolidated revenue                      9,393,112 
                         
Operating profit  927,721   583,991   1,511,712   51,027   (16,790)  1,545,949 
Finance income  49,352   14,472   63,824   532   1,480   65,836 
Finance costs  (15,391)  (46,383)  (61,774)  (4,092)  (128,370)  (194,236)
Other expenses              (84,412)  (84,412)
Share of profit/(loss) of equity-accounted investees, net of tax     (19,611)  (19,611)     (119,335)  (138,946)
                         
Profit before taxation  961,682   532,469   1,494,151   47,467   (347,427)  1,194,191 
                         
Income tax expenses                      (288,201)
                         
Profit for the period                      905,990 
                         
Other material items                        
Depreciation and amortization  (128,713)  (344,443)  (473,156)  (64,988)  (15,872)  (554,016)
Credit loss on trade and other receivables  (10,231)  (2,618)  (12,849)  (601)     (13,450)
Impairment loss on non-current assets  (204)  (16,246)  (16,450)        (16,450)
Additions to non-current assets during the period*  317,345   762,393   1,079,738   220,875   155,079   1,455,692 

 

Note:
  
*The additions to non-current assets include additions to property, plant and equipment, right-of-use assets and intangible assets.

 

35 

 

 

(ii)Segment assets and liabilities

 

   As of December 31, 2024 
   MINISO brand             
   Mainland
China
   Overseas   Sub-total   TOP TOY
brand
   Unallocated
amounts
   Total 
   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000 
Segment assets  6,540,003   5,575,856   12,115,859   939,552      13,055,411 
Assets relating to construction of headquarters building              2,275,477   2,275,477 
Assets relating to an investment holding company              2,508,145   2,508,145 
Apartments for use as staff quarters              229,252   229,252 
Other unallocated assets              51,843   51,843 
                         
Consolidated total assets                      18,120,128 
                         
Segment liabilities  3,738,723   3,186,945   6,925,668   681,475      7,607,143 
Liabilities relating to construction of headquarters building              118,507   118,507 
Other unallocated liabilities              38,956   38,956 
                         
Consolidated total liabilities                      7,764,606 

 

   As of June 30, 2025 
   MINISO brand             
   Mainland
China
   Overseas   Sub-total   TOP TOY
brand
   Unallocated
amounts
   Total 
   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000   RMB’000 
Segment assets  9,152,135   6,784,685   15,936,820   891,207      16,828,027 
Assets relating to construction of headquarters building              2,415,236   2,415,236 
Assets relating to an investment holding company              6,155,052   6,155,052 
Apartments for use as staff quarters              208,010   208,010 
Financial derivative assets              799,751   799,751 
Other unallocated assets              241,712   241,712 
                         
Consolidated total assets                      26,647,788 
                         
Segment liabilities  4,313,716   3,634,299   7,948,015   601,266      8,549,281 
Liabilities relating to construction of headquarters building              109,139   109,139 
Liabilities relating to an investment holding company              3,457,000   3,457,000 
Liabilities relating to the Equity Linked Securities              2,366,934   2,366,934 
Financial derivative liabilities              1,230,927   1,230,927 
Other unallocated liabilities              35,588   35,588 
                         
Consolidated total liabilities                      15,748,869 

 

36 

 

 

(iii)Geographic information

 

The geographic information analyses the Group’s revenue and non-current assets by the Group’s country of domicile and other regions. In presenting the geographic information, segment revenue has been based on the geographic locations of customers and segment assets are based on the geographic locations of the assets.

 

   For the six months ended June 30, 
   2024   2025 
    RMB’000    RMB’000 
i.      Revenue          
Mainland China   5,026,729    5,827,157 
Asia excluding China   1,116,364    1,227,907 
North America   763,281    1,295,324 
Latin America   600,038    589,936 
Europe   140,334    273,564 
Others   111,997    179,224 
           
    7,758,743    9,393,112 

 

   As of December 31,
2024
   As of June 30,
2025
 
    RMB’000    RMB’000 
ii.    Non-current assets          
Mainland China   3,626,187    3,829,216 
Asia excluding China   413,285    506,108 
North America   1,725,032    1,939,106 
Europe   72,168    131,891 
Others   143,858    197,205 
           
    5,980,530    6,603,526 

 

Non-current assets exclude deferred tax assets, financial derivative assets, non-current other investments, non-current term deposits and interests in equity-accounted investees.

 

37 

 

 

4Revenue

 

The Group’s revenue is primarily derived from the sale of lifestyle and pop toy products through self-operated stores, franchised stores, offline distributors in the PRC and overseas and online sales conducted through the Group’s self-operated online stores on third-party e-commerce platforms and through online distributors. Other sources of revenue mainly include license fees, sales-based royalties and sales-based management and consultation service fees from franchisees and distributors.

 

(i)Disaggregation of revenue

 

In the following table, revenue from contracts with customers is disaggregated by major products and service lines and timing of revenue recognition.

 

   For the six months ended June 30, 
   2024   2025 
   RMB’000   RMB’000 
Major products/service lines        
– Sales of lifestyle and pop toy products        
– Retail sales in self-operated stores  1,205,709   2,190,668 
– Product sales to franchisees  3,995,768   4,298,817 
– Sales to offline distributors  1,395,170   1,512,084 
– Online sales  402,688   573,208 
– Other sales channels  29,745   61,813 
         
Sub-total  7,029,080   8,636,590 
         
– License fees, sales-based royalties, and sales-based
 management and consultation service fees
        
– License fees  34,215   63,869 
– Sales-based royalties  75,098   80,536 
– Sales-based management and consultation service fees  328,704   363,280 
         
Sub-total  438,017   507,685 
         
– Others*  291,646   248,837 
         
   7,758,743   9,393,112 
         
Timing of revenue recognition        
– Point in time  7,314,994   8,873,311 
– Over time  443,749   519,801 
         
Revenue from contracts with customers  7,758,743   9,393,112 

 

Note:

 

*Others mainly represented sales of fixtures to franchisees and distributors and membership fee income.

 

For the six months ended June 30, 2025, the Group did not have any customers with revenue exceeding 10% of the Group’s total revenue (six months ended June 30, 2024: none).

 

38 

 

 

(ii)Seasonality of operations

 

The Group’s business is subject to seasonal fluctuation, typically with relatively stronger performance in the quarters ended September 30 and December 31, which is mainly due to the higher retail demand in holiday seasons in certain regions. As a result, the Group typically reports lower revenues for the six months ended June 30 than the six months ended December 31.

 

5            Expenses by nature

 

   For the six months ended June 30, 
   2024   2025 
    RMB’000    RMB’000 
Cost of inventories (Note 11)   4,256,426    5,081,747 
Payroll and employee benefits   685,492    929,882 
Rental and related expenses   113,395    185,788 
Depreciation and amortization   333,131    554,016 
Licensing expenses   183,158    240,795 
Promotion and advertising expenses   247,158    262,544 
Logistics expenses   225,974    292,963 
Travelling expenses   55,950    61,964 
Other expenses   208,934    311,173 
           
Total cost of sales, selling and distribution and general and administrative expenses   6,309,618    7,920,872 

 

6            Other net income

 

   For the six months ended June 30, 
   2024   2025 
    RMB’000    RMB’000 
Net foreign exchange (losses)/gains   (12,392)   36,570 
(Losses)/gains on disposal of property, plant and equipment and intangible assets   (892)   2,719 
Investment income from other investments   18,360    43,809 
Gains on revaluation of the previously held equity-accounted investees       8,600 
Scrap income   5,352    5,189 
Net change in fair value of other investments   14,154    (829)
Reversal of litigation compensation   300     
Gains relating to cancellation and modification of lease contracts   9,578    4,607 
Gain on disposal of a subsidiary   8,759     
Others   (1,523)   (2,426)
           
    41,696    98,239 

 

39 

 

 

7            Net finance income/(costs)

 

   For the six months ended June 30, 
   2024   2025 
    RMB’000    RMB’000 
Finance income          
– Interest income   74,606    65,836 
           
Finance costs          
– Interest on loans and borrowings   (120)   (47,032)
– Interest on the Equity Linked Securities       (89,885)
– Interest on lease liabilities   (40,475)   (57,319)
           
    (40,595)   (194,236)
           
Net finance income/(costs)   34,011    (128,400)

 

8            Income taxes

 

(a)Taxation recognized in consolidated profit or loss:

 

   For the six months ended June 30, 
   2024   2025 
    RMB’000    RMB’000 
Amounts recognized in consolidated profit or loss          
Current tax          
Provision for the period   364,138    324,216 
Deferred tax          
Origination and reversal of temporary differences   (12,396)   (36,015)
           
Tax expense   351,742    288,201 

 

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(b)Reconciliation between actual tax expense and accounting profit at applicable tax rates:

 

   For the six months ended June 30, 
   2024   2025 
    RMB’000    RMB’000 
Profit before taxation   1,529,121    1,194,191 
           
Notional tax on profit before taxation, calculated at the rates applicable to profits in the jurisdictions concerned   390,545    330,783 
Tax effect of share-based payment expenses   15,126    (4,562)
Tax effect of other non-deductible expenses   9,677    557 
Effect of preferential tax treatments on assessable profits of certain subsidiaries   (50,670)   (55,001)
Tax effect of additional deduction on research and development costs       (5,478)
Tax effect of exempted and non-taxable income   (5,957)   (1,162)
Effect of unused tax losses being utilized       (12,678)
Effect of deductible temporary differences and unused tax losses (utilized)/not recognized   (1,171)   42,909 
Others   (5,808)   (7,167)
           
Actual tax expenses   351,742    288,201 

 

9            Earnings per Share

 

(a)Basic earnings per Share

 

For the six months ended June 30, 2025, the calculation of basic earnings per Share has been based on the profit attributable to ordinary equity shareholders of the Company of RMB906,030,000 (six months ended June 30, 2024: RMB1,170,102,000) and the weighted average number of Shares outstanding of 1,230,765,469 Shares (six months ended June 30, 2024: 1,242,154,721 Shares), which were calculated as follows:

 

    For the six months ended June 30,  
    2024     2025  
    Number of
Shares
    Number of
Shares
 
Issued Shares at January 1, 2025 and 2024     1,243,332,789       1,233,993,805  
Effect of Shares released from the exercise of share options and subscription of restricted share units     769,834       990,027  
Effect of repurchase of Shares (Note 15(b))     (1,947,902 )     (4,218,363 )
                 
Weighted average number of Shares     1,242,154,721       1,230,765,469  

 

41 

 

 

 

 

 

 

(b)Diluted earnings per Share

 

Diluted earnings per Share is calculated by adjusting the weighted average number of Shares outstanding to assume conversion of all potential dilutive ordinary shares.

 

For the six months ended June 30, 2025, the calculation of diluted earnings per Share was based on the profit attributable to ordinary equity shareholders of the Company of RMB906,030,000 (six months ended June 30, 2024: RMB1,170,102,000) and the weighted average number of Shares of 1,236,003,168 Shares (six months ended June 30, 2024: 1,247,504,123 Shares), after adjusting by the dilutive effect of share incentive plan, calculated as follows:

 

   For the six months ended June 30, 
   2024  2025 
  

Number of

Shares

 

Number of

Shares

 
Weighted average number of Shares, basic  1,242,154,721  1,230,765,469 
Dilutive effect of share incentive plan  5,349,402  5,237,699 
Weighted average number of Shares, diluted  1,247,504,123  1,236,003,168 

 

10Other investment

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Financial assets measured at FVTPL:       
Non-current       
– Investment in an unlisted limited partnership enterprise  123,399  122,570 
        
Current       
– Investment in structured deposit  100,000   

 

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11Inventories

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Finished goods  2,742,092  2,828,637 
Low-value consumables  8,297  7,711 
   2,750,389  2,836,348 

 

The analysis of the amount of inventories recognized as an expense and included in profit or loss is as follows:

 

   For the six months ended June 30, 
   2024  2025 
   RMB’000  RMB’000 
Carrying amount of inventories sold  4,226,389  5,035,082 
Write-down of inventories  30,037  46,665 
Cost of inventories recognized in consolidated statements of profit or loss  4,256,426  5,081,747 

 

43

 

 

12Trade and other receivables

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Non-current       
Trade receivables  14,653  8,262 
Less: loss allowance  (18) (10)
        
Trade receivables, net of loss allowance (ii)  14,635  8,252 
Amounts due from related parties  16,708  16,490 
Deposits  193,810  110,858 
Prepayments for lease  72,000  20,000 
Value-added tax (“VAT”) recoverable  44,135  57,150 
   341,288  212,750 
        
Current (i)       
Trade receivables  742,622  828,391 
Less: loss allowance  (67,699) (71,991)
        
Trade receivables, net of loss allowance  674,923  756,400 
Amounts due from related parties  45,424  28,848 
Miscellaneous expenses paid on behalf of franchisees  642,073  702,088 
VAT recoverable  208,221  233,975 
Rental deposits  71,001  162,419 
Receivables due from online payment platforms and banks (iii)  77,990  108,024 
Prepayments for inventories  73,538  90,079 
Prepayments for licensing expenses  65,040  69,213 
Prepayments for promotion and advertising expenses  30,349  21,940 
Prepayments for repurchase of Shares  70,518  29,118 
Others  247,936  228,159 
   2,207,013  2,430,263 

 

Notes:

 

(i)All of trade and other receivables classified as current portion are expected to be recovered or recognized as expense within one year.

 

(ii)Trade receivables relating to certain sales of fixtures to franchisees are collected by installments within the periods ranging from 29 to 34 months and the portion which is expected to be recovered after one year is classified as non-current. All other trade debtors are due within 30 to 180 days from the date of revenue recognition for domestic and overseas customers respectively.

 

(iii)Receivables due from banks and online payment platforms mainly represent the amounts due from banks for offline sales made through customer credit/debit cards and other online payment platforms that require overnight processing by the collection banks. The amounts also include the proceeds of online sales through e-commerce platforms collected by and retained in third-party online payment platforms. Withdrawal of the balances retained in online payment platforms could be made anytime upon the Group’s instructions.

 

44

 

 

Aging analysis

 

As of the end of each reporting period, the aging analysis of trade receivables, based on the invoice date and net of loss allowance, is as follows:

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Non-current portion       
Within 90 days  1,093  329 
91 to 180 days  3,536  646 
181 to 360 days  4,779  3,558 
361 to 540 days  5,076  3,474 
Over 540 days  151  245 
   14,635  8,252 
        
Current portion       
Within 90 days  508,247  530,308 
91 to 180 days  119,343  152,826 
181 to 360 days  34,987  65,250 
361 to 540 days  10,837  6,959 
Over 540 days  1,509  1,057 
   674,923  756,400 

 

13Cash and cash equivalents

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Cash on hand  4,465  3,941 
Cash at bank  6,323,656  7,111,242 
        
Cash and cash equivalents as presented in the consolidated statements of financial position and in the consolidated statements of cash flows  6,328,121  7,115,183 

 

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14Trade and other payables

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Non-current       
Payable relating to construction projects  59,842  73,586 
        
Current       
Trade payables (i)  1,278,535  967,491 
Payroll payable  148,352  132,089 
Accrued expenses  375,588  288,906 
Other taxes payable  58,899  95,379 
Deposits  1,839,844  1,831,627 
Payable relating to leasehold improvements  93,514  70,474 
Payable relating to construction projects  25,579  733 
Amounts due to related parties  8,123  8,709 
Others  115,554  166,115 
   3,943,988  3,561,523 

 

The credit period granted by suppliers is 30 to 90 days.

 

Deposits received from suppliers, distributors and franchisees may be repayable to suppliers, distributors and franchisees after more than one year. All of the other trade payables, other payables, accruals and amounts due to related parties or franchisees are expected to be settled within one year or are repayable on demand.

 

Note:

 

(i)Aging analysis

 

As of the end of reporting period, the aging analysis of trade payables, based on the invoice date, is as follows:

 

   As of December 31,  As of June 30, 
   2024  2025 
   RMB’000  RMB’000 
Within 1 month  1,203,435  827,309 
1 to 3 months  54,490  65,417 
3 months to 1 year  14,210  60,925 
Over 1 year  6,400  13,840 
   1,278,535  967,491 

 

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15Capital and reserves

 

(a)Share capital and additional paid-in capital

 

As of June 30, 2025, analysis of the Company’s issued Shares including treasury shares reserved for the share incentive plan, was as follows:

 

   Number of Shares     
   Outstanding Shares  Treasury shares  Total issued Shares   Share capital 
             RMB’000 
As of January 1, 2025  1,233,993,805  15,878,028  1,249,871,833   94 
Issuance of Shares in respect of vesting of restricted share units (i)  1,465,524    1,465,524   *
Exercise of share options and subscription of restricted share units (ii)  442,056  (442,056)    *
Repurchase of Shares (Note 15(b))  (11,467,444 )11,467,444      
               
As of June 30, 2025  1,224,433,941  26,903,416  1,251,337,357   94 

 

*            The amount was less than RMB1,000.

 

Notes:

 

(i)During the six months ended June 30, 2025, the Company issued 1,465,524 Shares in respect of vesting of restricted shares units.

 

(ii)During the six months ended June 30, 2025, 442,056 of restricted shares units and share options were vested and exercised, and were released from treasury shares into Shares.

 

(b)Repurchase and cancellation of shares

 

On August 30, 2024, the board of directors authorized a new share repurchase program under which the Company may repurchase up to HKD2 billion of its shares within a period of 12 months starting from August 30, 2024 (the “2024 Share Repurchase Program”). The validity of the 2024 Share Repurchase Program was subsequently extended to June 30, 2026, as announced on March 21, 2025.

 

During the six months ended June 30, 2025, the Company repurchased ordinary shares under the 2024 Share Repurchase Program as follows, and the cost of these shares held by the Group was recorded in treasury shares:

 

   Shares repurchased on the NYSE  Shares repurchased on the HKEX 
   Number of  Highest     Lowest    Aggregate  Number of  Highest  Lowest  Aggregate 
   Shares  price paid     price paid    purchase  Shares  price paid  price paid  purchase 
Month  repurchased  per Share     per Share    price paid  repurchased  per Share  per Share  price paid 
      USD     USD    USD’000     HKD  HKD  HKD’000 
March 2025  52,600  4.63     4.59    242  1,266,600  38.00  34.85  47,037 
April 2025  1,621,224  4.88     3.51    6,613  5,163,200  38.00  27.05  154,897 
May 2025  585,652  4.71     4.19    2,625  554,600  38.00  33.10  19,421 
June 2025  1,040,368  4.73     4.20    4,666  1,183,200  36.90  32.75  41,322 
                               
Total  3,299,844             14,146  8,167,600        262,677 
                               
Equivalent to RMB’000                101,745           242,745 

 

47

 

 

(c)Dividends

 

During the six months ended June 30, 2025, special cash dividends of USD0.0817 per Share, amounting to USD101,292,000 (equivalent to RMB726,875,000), were declared and paid by the Company. The dividends were distributed from additional paid-in capital.

 

Special cash dividends of USD0.0724 per Share, amounting to USD89.3 million, were proposed and approved by the board of directors of the Company on August 21, 2025. The dividends will be distributed from additional paid-in capital and have not been recognized as liabilities as of June 30, 2025.

 

16Events after the reporting period

 

(i)Dividend declaration

 

On August 21, 2025, special cash dividends of USD0.0724 per Share, amounting to USD89.3 million (equivalent to RMB639.5 million), were proposed and approved by the board of directors of the Company. The dividends will be distributed from additional paid-in capital and settled by a cash distribution.

 

(ii)Update on TOP TOY

 

TOP TOY recently has completed a round of strategic financing led by Temasek, a global investment company headquartered in Singapore. The post-transaction valuation of TOP TOY reached approximately HK$10 billion.

 

48

 

 

PUBLICATION OF THE INTERIM RESULTS ANNOUNCEMENT AND INTERIM REPORT

 

This interim results announcement is published on the websites of the HKEX at http://www.hkexnews.hk and the Company at ir.miniso.com. The interim report of the Company for the six months ended June 30, 2025 will be made available for review on the above websites in due course.

 

  By order of the Board
  MINISO Group Holding Limited
  Mr. YE Guofu
  Executive Director and Chairman

 

Hong Kong, August 21, 2025

 

As of the date of this announcement, the Board comprises Mr. YE Guofu as executive Director, Ms. XU Lili, Mr. ZHU Yonghua and Mr. WANG Yongping as independent non-executive Directors.

 

49