Subject: File No. SR-NYSEArca-2014-04
From: Darren Story, CFA
Affiliation: CFA Charterholder, Analayst and Sales Trader

January 29, 2014

This rule change will allow market participants to IMPROVE fills for customers without creating any disadvantage for other market participants.

It will allow for price discovery and improvement, but at the same time maintaining protection for customer orders resting on the order book.

This is a simple win-win for all parties involved.