Subject: File No. 4-606
From: James J Ciprich
Affiliation: Adjunct Professor

August 30, 2010

As a practicing Certified Financial Planner and an instructor of the program at Fairleigh Dickinson University, I ask that the SEC exert its authority and allow investment advisors and brokers to act under the same fiduciary standard. Dual levels of protection confuse investors, advisors and the general public. The only beneficiaries of dual standards are large brokerage houses which have conflicts of interest in providing proprietary products in a sales capacity. Investors deserve to have their interests put ahead of those of those providing investment advice. The fidicuiary standard for all will provide a more honest and transparent investment and financial services industry.


James J. Ciprich, MBA, CFP