0001843867-21-000006.txt : 20210519
0001843867-21-000006.hdr.sgml : 20210519
20210519123149
ACCESSION NUMBER: 0001843867-21-000006
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20210331
FILED AS OF DATE: 20210519
DATE AS OF CHANGE: 20210519
EFFECTIVENESS DATE: 20210519
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: ATLANTA FINANCIAL ASSOCIATES LLC /ADV
CENTRAL INDEX KEY: 0000909103
IRS NUMBER: 582000523
STATE OF INCORPORATION: GA
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-20232
FILM NUMBER: 21939553
BUSINESS ADDRESS:
STREET 1: 5901-B PEACHTREE DUNWOODY RD.
STREET 2: STE 275
CITY: ATLANTA
STATE: GA
ZIP: 30328
BUSINESS PHONE: 7702615380
MAIL ADDRESS:
STREET 1: 5901-B PEACHTREE DUNWOODY RD.
STREET 2: STE 275
CITY: ATLANTA
STATE: GA
ZIP: 30328
FORMER COMPANY:
FORMER CONFORMED NAME: AFA FINANCIAL SERVICES INC /ADV
DATE OF NAME CHANGE: 19930714
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
false
false
0000909103
XXXXXXXX
03-31-2021
03-31-2021
ATLANTA FINANCIAL ASSOCIATES LLC /ADV
5901-B PEACHTREE DUNWOODY RD.
STE 275
ATLANTA
GA
30328
13F HOLDINGS REPORT
028-20232
N
Jim Cullen
Chief Compliance Officer
401-466-6010
Jim Cullen
East Providence
RI
05-19-2021
0
78
213711
false
INFORMATION TABLE
2
AFA.13F.2021Q1.xml
AT&T INC
COM
00206R102
239
8310
SH
SOLE
0
0
0
8310
ALPHABET INC
CAP STK CL C
02079K107
359
205
SH
SOLE
0
0
0
205
ALPHABET INC
CAP STK CL A
02079K305
284
162
SH
SOLE
0
0
0
162
AMAZON COM INC
COM
023135106
440
135
SH
SOLE
0
0
0
135
APPLE INC
COM
037833100
3549
26747
SH
SOLE
0
0
0
26747
BK OF AMERICA CORP
COM
060505104
299
9873
SH
SOLE
0
0
0
9873
BERKSHIRE HATHAWAY INC DEL
CL B NEW
084670702
800
3452
SH
SOLE
0
0
0
3452
BLACKLINE INC
COM
09239B109
220
1650
SH
SOLE
0
0
0
1650
CSP INC
COM
126389105
227
29389
SH
SOLE
0
0
0
29389
CSX CORP
COM
126408103
246
2709
SH
SOLE
0
0
0
2709
CHEVRON CORP NEW
COM
166764100
208
2457
SH
SOLE
0
0
0
2457
CHIPOTLE MEXICAN GRILL INC
COM
169656105
808
583
SH
SOLE
0
0
0
583
COCA COLA CO
COM
191216100
794
14483
SH
SOLE
0
0
0
14483
COSTCO WHSL CORP NEW
COM
22160K105
478
1269
SH
SOLE
0
0
0
1269
DANAHER CORPORATION
COM
235851102
212
955
SH
SOLE
0
0
0
955
DISNEY WALT CO
COM
254687106
570
3147
SH
SOLE
0
0
0
3147
FACEBOOK INC
CL A
30303M102
252
922
SH
SOLE
0
0
0
922
FS KKR CAP CORP II
COM
35952V303
311
18970
SH
SOLE
0
0
0
18970
GENERAL ELECTRIC CO
COM
369604103
173
16005
SH
SOLE
0
0
0
16005
HOME DEPOT INC
COM
437076102
2700
10163
SH
SOLE
0
0
0
10163
HONEYWELL INTL INC
COM
438516106
249
1169
SH
SOLE
0
0
0
1169
INVESCO QQQ TR
UNIT SER 1
46090E103
1056
3367
SH
SOLE
0
0
0
3367
ISHARES TR
CORE S&P500 ETF
464287200
36512
97263
SH
SOLE
0
0
0
97263
ISHARES TR
CORE US AGGBD ET
464287226
558
4718
SH
SOLE
0
0
0
4718
ISHARES TR
S&P 500 GRWT ETF
464287309
201
3144
SH
SOLE
0
0
0
3144
ISHARES TR
RUS 1000 GRW ETF
464287614
310
1284
SH
SOLE
0
0
0
1284
ISHARES TR
RUS 2000 VAL ETF
464287630
281
2136
SH
SOLE
0
0
0
2136
ISHARES TR
RUSSELL 2000 ETF
464287655
378
1928
SH
SOLE
0
0
0
1928
ISHARES TR
RUSSELL 3000 ETF
464287689
447
2000
SH
SOLE
0
0
0
2000
ISHARES TR
MSCI ACWI EX US
464288240
1207
22753
SH
SOLE
0
0
0
22753
ISHARES TR
MSCI ACWI ETF
464288257
1737
19144
SH
SOLE
0
0
0
19144
ISHARES TR
MSCI USA MMENTM
46432F396
493
3059
SH
SOLE
0
0
0
3059
JPMORGAN CHASE & CO
COM
46625H100
319
2512
SH
SOLE
0
0
0
2512
JOHNSON & JOHNSON
COM
478160104
291
1850
SH
SOLE
0
0
0
1850
LILLY ELI & CO
COM
532457108
2189
12966
SH
SOLE
0
0
0
12966
MICROSOFT CORP
COM
594918104
2326
10457
SH
SOLE
0
0
0
10457
NETFLIX INC
COM
64110L106
554
1025
SH
SOLE
0
0
0
1025
PEPSICO INC
COM
713448108
390
2629
SH
SOLE
0
0
0
2629
PFIZER INC
COM
717081103
225
6124
SH
SOLE
0
0
0
6124
PROCTER AND GAMBLE CO
COM
742718109
298
2138
SH
SOLE
0
0
0
2138
QUALCOMM INC
COM
747525103
204
1340
SH
SOLE
0
0
0
1340
SPDR S&P 500 ETF TR
TR UNIT
78462F103
386
1032
SH
SOLE
0
0
0
1032
SPDR SER TR
PRTFLO S&P500 GW
78464A409
203
3671
SH
SOLE
0
0
0
3671
SPDR SER TR
PORTFOLI S&P1500
78464A805
327
7099
SH
SOLE
0
0
0
7099
SSGA ACTIVE ETF TR
GLOBL ALLO ETF
78467V400
304
7110
SH
SOLE
0
0
0
7110
SPDR DOW JONES INDL AVERAGE
UT SER 1
78467X109
1001
3272
SH
SOLE
0
0
0
3272
SCHWAB STRATEGIC TR
US BRD MKT ETF
808524102
849
9334
SH
SOLE
0
0
0
9334
SCHWAB STRATEGIC TR
US LRG CAP ETF
808524201
7248
79697
SH
SOLE
0
0
0
79697
SCHWAB STRATEGIC TR
US LCAP GR ETF
808524300
984
7664
SH
SOLE
0
0
0
7664
SCHWAB STRATEGIC TR
US LCAP VA ETF
808524409
515
8653
SH
SOLE
0
0
0
8653
SCHWAB STRATEGIC TR
US MID-CAP ETF
808524508
30782
451483
SH
SOLE
0
0
0
451483
SCHWAB STRATEGIC TR
US SML CAP ETF
808524607
2344
26338
SH
SOLE
0
0
0
26338
SCHWAB STRATEGIC TR
US DIVIDEND EQ
808524797
1390
21672
SH
SOLE
0
0
0
21672
SCHWAB STRATEGIC TR
INTL EQTY ETF
808524805
540
15004
SH
SOLE
0
0
0
15004
SCHWAB STRATEGIC TR
US AGGREGATE B
808524839
66327
1183774
SH
SOLE
0
0
0
1183774
SCHWAB STRATEGIC TR
US REIT ETF
808524847
509
13398
SH
SOLE
0
0
0
13398
SCHWAB STRATEGIC TR
SHT TM US TRES
808524862
591
11492
SH
SOLE
0
0
0
11492
SOUTHERN CO
COM
842587107
257
4180
SH
SOLE
0
0
0
4180
TARGET CORP
COM
87612E106
231
1311
SH
SOLE
0
0
0
1311
TESLA INC
COM
88160R101
1542
2185
SH
SOLE
0
0
0
2185
UNITED PARCEL SERVICE INC
CL B
911312106
323
1919
SH
SOLE
0
0
0
1919
VANGUARD SPECIALIZED FUNDS
DIV APP ETF
921908844
3542
25088
SH
SOLE
0
0
0
25088
VANGUARD TAX-MANAGED INTL FD
FTSE DEV MKT ETF
921943858
251
5323
SH
SOLE
0
0
0
5323
VANGUARD WHITEHALL FDS
HIGH DIV YLD
921946406
2220
24258
SH
SOLE
0
0
0
24258
VANGUARD WHITEHALL FDS
INTL DVD ETF
921946810
754
9264
SH
SOLE
0
0
0
9264
VANGUARD INTL EQUITY INDEX F
FTSE EMR MKT ETF
922042858
260
5183
SH
SOLE
0
0
0
5183
VANGUARD SCOTTSDALE FDS
SHORT TERM TREAS
92206C102
19446
315686
SH
SOLE
0
0
0
315686
VANGUARD INDEX FDS
REAL ESTATE ETF
922908553
287
3384
SH
SOLE
0
0
0
3384
VANGUARD INDEX FDS
MID CAP ETF
922908629
1666
8058
SH
SOLE
0
0
0
8058
VANGUARD INDEX FDS
GROWTH ETF
922908736
886
3497
SH
SOLE
0
0
0
3497
VANGUARD INDEX FDS
VALUE ETF
922908744
235
1972
SH
SOLE
0
0
0
1972
VANGUARD INDEX FDS
SMALL CP ETF
922908751
862
4427
SH
SOLE
0
0
0
4427
VANGUARD INDEX FDS
TOTAL STK MKT
922908769
683
3510
SH
SOLE
0
0
0
3510
VERIZON COMMUNICATIONS INC
COM
92343V104
249
4232
SH
SOLE
0
0
0
4232
VISA INC
COM CL A
92826C839
344
1572
SH
SOLE
0
0
0
1572
WP CAREY INC
COM
92936U109
797
11298
SH
SOLE
0
0
0
11298
WISDOMTREE TR
US MIDCAP DIVID
97717W505
766
21994
SH
SOLE
0
0
0
21994
WISDOMTREE TR
US QTLY DIV GRT
97717X669
416
7703
SH
SOLE
0
0
0
7703