0001127602-14-008594.txt : 20140226
0001127602-14-008594.hdr.sgml : 20140226
20140226143050
ACCESSION NUMBER: 0001127602-14-008594
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20140224
FILED AS OF DATE: 20140226
DATE AS OF CHANGE: 20140226
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: HERSHEY CO
CENTRAL INDEX KEY: 0000047111
STANDARD INDUSTRIAL CLASSIFICATION: SUGAR & CONFECTIONERY PRODUCTS [2060]
IRS NUMBER: 230691590
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1231
BUSINESS ADDRESS:
STREET 1: 100 CRYSTAL A DRIVE
STREET 2: P O BOX 810-EXTERNAL RPTG & COMPLIANCE
CITY: HERSHEY
STATE: PA
ZIP: 17033-0810
BUSINESS PHONE: 7175344200
MAIL ADDRESS:
STREET 1: P O BOX 810-EXTERNAL RPTG & COMPLIANCE
STREET 2: 100 CRYSTAL A DRIVE
CITY: HERSHEY
STATE: PA
ZIP: 17033-0810
FORMER COMPANY:
FORMER CONFORMED NAME: HERSHEY FOODS CORP
DATE OF NAME CHANGE: 19920703
FORMER COMPANY:
FORMER CONFORMED NAME: HERSHEY CHOCOLATE CORP
DATE OF NAME CHANGE: 19680401
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: WALLING KEVIN R
CENTRAL INDEX KEY: 0001342113
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 001-00183
FILM NUMBER: 14644039
MAIL ADDRESS:
STREET 1: 1600 TECHNOLOGY WAY
STREET 2: P.O. BOX 231
CITY: LATROBE
STATE: PA
ZIP: 15650
FORMER NAME:
FORMER CONFORMED NAME: Walling Kevin R
DATE OF NAME CHANGE: 20051021
4
1
form4.xml
PRIMARY DOCUMENT
X0306
4
2014-02-24
0000047111
HERSHEY CO
HSY
0001342113
WALLING KEVIN R
100 CRYSTAL A DRIVE
HERSHEY
PA
17033
1
SVP Chief HR Officer
Common Stock
2014-02-24
4
M
0
7355
60.68
A
32727
D
Common Stock
2014-02-24
4
S
0
7355
108.022
D
25372
D
Common Stock
2014-02-24
4
M
0
13567
55.12
A
38939
D
Common Stock
2014-02-24
4
S
0
13567
107.383
D
25372
D
Non-qualified Stock Option (Right to Buy)
60.68
2014-02-24
4
M
0
7355
0
D
2022-02-20
Common Stock
7355
22065
D
Non-qualified Stock Option (Right to Buy)
55.12
2014-02-24
4
M
0
13567
0
D
2021-06-13
Common Stock
13567
13568
D
The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2014, as amended.
This reflects the weighted average price for the shares, which were sold in multiple transactions at prices that ranged from $107.58 to $108.34. Upon the request of the SEC staff, the issuer or a security holder of the issuer, the reporting person undertakes to provide information regarding the number of shares sold at each separate price.
This reflects the weighted average price for the shares, which were sold in multiple transactions at prices that ranged from $107.17 to $107.58. Upon the request of the SEC staff, the issuer or a security holder of the issuer, the reporting person undertakes to provide information regarding the number of shares sold at each separate price.
The options vest according to the following schedule: 25% vested on February 21, 2013, 25% vested on February 21, 2014, 25% will vest on February 21, 2015 and 25% will vest on February 21, 2016.
The options vest according to the following schedule: 25% vested on June 14, 2012, 25% vested on June 14, 2013, 25% will vest on June 14, 2014 and 25% will vest on June 14, 2015.
/s/ Kathleen S. Purcell, Agent for Kevin R. Walling
2014-02-25