0000932471-05-000212.txt : 20120703 0000932471-05-000212.hdr.sgml : 20120703 20050202154827 ACCESSION NUMBER: 0000932471-05-000212 CONFORMED SUBMISSION TYPE: SC 13G/A PUBLIC DOCUMENT COUNT: 2 FILED AS OF DATE: 20050202 DATE AS OF CHANGE: 20050202 FILED BY: COMPANY DATA: COMPANY CONFORMED NAME: VANGUARD FIDUCIARY TRUST CO CENTRAL INDEX KEY: 0000933478 IRS NUMBER: 232186884 STATE OF INCORPORATION: PA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13G/A BUSINESS ADDRESS: STREET 1: 500 ADMIRAL NELSON BLVD CITY: MALVERN STATE: PA ZIP: 19355 BUSINESS PHONE: 6106691000 SUBJECT COMPANY: COMPANY DATA: COMPANY CONFORMED NAME: GREY GLOBAL GROUP INC CENTRAL INDEX KEY: 0000043952 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-ADVERTISING AGENCIES [7311] IRS NUMBER: 130802840 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13G/A SEC ACT: 1934 Act SEC FILE NUMBER: 005-19088 FILM NUMBER: 05569401 BUSINESS ADDRESS: STREET 1: 777 THIRD AVE CITY: NEW YORK STATE: NY ZIP: 10017 BUSINESS PHONE: 2125462000 MAIL ADDRESS: STREET 1: 777 THIRD AVE STREET 2: 777 THIRD AVE CITY: NEW YORK STATE: NY ZIP: 10017 FORMER COMPANY: FORMER CONFORMED NAME: GREY ADVERTISING INC /DE/ DATE OF NAME CHANGE: 19920703 SC 13G/A 1 greyglobalgroupinc.htm GREY GLOBAL GROUP, INC.

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

Schedule 13G

Under the Securities Exchange Act of 1934

(Amendment No.: 3)*

Name of Issuer:    Grey Global Group Inc.

Title of Class of Securities:    Class B Common Stock

CUSIP Number:    39787M207

Date of Event Which Requires Filing of this Statement:    December 31, 2004

Check the appropriate box to designate the rule pursuant to which this Schedule is filed:    (X) Rule 13d-1(b) ( ) Rule 13d-1(c)( ) Rule 13d-1(d)

*The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter the disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).

(Continued on the following page(s))

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13G

CUSIP No.:    39787M207

1.    NAME OF REPORTING PERSON
      S.S.OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON

Vanguard Fiduciary Trust Company, in its capacity as trustee for certain employee benefit plan(s). I.R.S. Identification Number 23-2186884.

2.    CHECK THE APPROPRIATE [LINE] IF A MEMBER OF A GROUP

Not Applicable   A.    B.

3.    SEC USE ONLY

4.    CITIZENSHIP OR PLACE OF ORGANIZATION

      Pennsylvania

(For questions 5-8, report the number of shares beneficially owned by each reporting person with:)

5.    SOLE VOTING POWER

      None

6.    SHARED VOTING POWER

      50,944 Shares

7.    SOLE DISPOSITIVE POWER

      None

8.    SHARED DISPOSITIVE POWER

      50,944 Shares

2


13G

CUSIP No.:    39787M207

9.    AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

      50,944 Shares

10.    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES

      Not applicable

11.    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9

      22.845%

12.    TYPE OF REPORTING PERSON

      BK

3


SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

_________________

SCHEDULE 13G

Under the Securities Exchange Act of 1934

_________________

Item 1 (a) — Name of Issuer

      Grey Global Group Inc.

Item 1 (b) — Address of Issuer’s Principal Executive Offices:

      777 Third Avenue
      New York,    NY 10017

Item 2 (a) — Name of Person Filing:

Vanguard Fiduciary Trust Company, in its capacity as trustee for certain employee benefit plan(s).

Item 2 (b) – Address of Principal Business Office or, if none, residence

      500 Admiral Nelson Blvd.,
       Malvern,    PA 19355

Item 2 (c) — Citizenship

Vanguard Fiduciary Trust Company is a trust company organized under the laws of the Commonwealth of Pennsylvania.

Item 2 (d) — Title of Class of Securities

      Class B Common Stock

Item 2 (e) — CUSIP Number

      39787M207

Item 3 — Type of Filing:

If this statement is filed pursuant to Rule 13d-1(b), or 13d-2(b) or (c), check whether the person filing is a:

    (b)        X Bank as defined in Section 3(a)(6) of the Act.

4


Item 4 — Ownership:

    (a)        Amount Beneficially Owned:

          50,944 Shares

    (b)        Percent of Class:

          22.845%

    (c)        Number of shares as to which such person has:

    (i)        sole power to vote or to direct the vote:   None

    (ii)        shared power to vote or to direct the vote:   50,944 Shares*

    (iii)        sole power to dispose or to direct the disposition of:   None

    (iv)        shared power to dispose or to direct the disposition of: 50,944 Shares**

* Vanguard Fiduciary Trust Company is the trustee of an employee benefit plan, which is subject to the Employee Retirement Income Security Act of 1974, as amended (“ERISA”). Shares of the issuer’s Common Stock are held in trust for the benefit of employees in the plan. As of December 31, 2004, the trustee held 50,944 shares of the issuer’s Class B Common Stock on behalf of the plan. Shares in the plan are voted by Vanguard Fiduciary Trust Company at the direction of the committee of the plan.

**Shares of Common Stock are held in the employee benefit plan in various accounts and were allocated by the source of contribution. Shares of Common Stock held by the trustee on behalf of the plan may be disposed of by the plan or the trustee only in accordance with the terms of the plan.

Item 5. Ownership of Five Percent or Less of a Class.

      Not Applicable

Item 6. Ownership of More than Five Percent on Behalf of Another Person.

        All of the securities are beneficially held by Vanguard Fiduciary Trust Company in its fiduciary capacity, as trustee of an employee benefit plan. As a result, participants in the plan are entitled to receive dividends or proceeds from the sale of shares reported in this Schedule 13G in accordance with the terms of the plan.

5


Item 7. Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on By the Parent Holding Company.

      Not Applicable

Item 8. Identification and Classification of Members of the Group.

      Not Applicable

Item 9. Notice of Dissolution of Group.

      Not Applicable

Item 10. Certification.

        By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect.

        Vanguard Fiduciary Trust Company disclaims beneficial ownership of all shares held in trust by the trustee that have been allocated to the individual accounts of participants in the plans for which directions have been received, pursuant to Rule 13d-4 under the Securities Exchange Act of 1934.

Signature

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

          Date: February 2, 2005

          Vanguard Fiduciary Trust Company, Trustee

        
        Name:   Matthew Kogan
        Title:     Assistant Secretary

6

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