0001932496-23-000001.txt : 20230208 0001932496-23-000001.hdr.sgml : 20230208 20230207180412 ACCESSION NUMBER: 0001932496-23-000001 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20221231 FILED AS OF DATE: 20230208 DATE AS OF CHANGE: 20230207 EFFECTIVENESS DATE: 20230208 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Sanford Advisory Services, LLC CENTRAL INDEX KEY: 0001932496 IRS NUMBER: 270645757 STATE OF INCORPORATION: MI FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-22579 FILM NUMBER: 23596414 BUSINESS ADDRESS: STREET 1: 590 WEST CENTRE AVE. CITY: PORTAGE STATE: MI ZIP: 49024 BUSINESS PHONE: 269-488-6900 MAIL ADDRESS: STREET 1: 590 WEST CENTRE AVE. CITY: PORTAGE STATE: MI ZIP: 49024 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false false false 0001932496 XXXXXXXX 12-31-2022 12-31-2022 Sanford Advisory Services, LLC
590 WEST CENTRE AVE. PORTAGE MI 49024
13F HOLDINGS REPORT 028-22579 000151388 801-119924 N
Lori Bumgart Chief Compliance Officer 269-488-6900 Lori Bumgart Portage MI 02-07-2023 0 119 419889450 false
INFORMATION TABLE 2 sanford4q22.xml ABBVIE INCORPORATED COM 00287Y109 535347 3312 SH SOLE 0 0 3312 ACCENTURE PLC IRELAND SHS CLASS A SHS CLASS A G1151C101 1664548 6238 SH SOLE 0 0 6238 ADVANCED MICRO DEVICES INCORPORATED COM 007903107 1465745 22630 SH SOLE 0 0 22630 ALPHABET INCORPORATED CAP STK CLASS A CAP STK CL A 02079K305 467530 5294 SH SOLE 0 0 5294 AMAZON COM INCORPORATED COM 023135106 1566012 18643 SH SOLE 0 0 18643 AMGEN INCORPORATED COM 031162100 359292 1368 SH SOLE 0 0 1368 APPLE INCORPORATED COM 037833100 24620455 189490 SH SOLE 0 0 189490 BERKSHIRE HATHAWAY INCORPORATED DEL CLASS B CL B NEW 084670702 2161991 6999 SH SOLE 0 0 6999 BLACKSTONE INCORPORATED COM 09260D107 380075 5123 SH SOLE 0 0 5123 CATERPILLAR INCORPORATED COM 149123101 375979 1569 SH SOLE 0 0 1569 CHENIERE ENERGY INCORPORATED COM NEW COM NEW 16411R208 779792 5200 SH SOLE 0 0 5200 CIGNA CORPORATION NEW COM 125523100 402578 1215 SH SOLE 0 0 1215 CISCO SYSTEMS INCORPORATED COM 17275R102 385836 8099 SH SOLE 0 0 8099 CMS ENERGY CORPORATION COM 125896100 439099 6933 SH SOLE 0 0 6933 COSTCO WHOLESALE CORPORATION NEW COM 22160K105 302660 663 SH SOLE 0 0 663 CSX CORPORATION COM 126408103 900589 29070 SH SOLE 0 0 29070 CURE PHARMACEUTICAL HLDG CORPORATION COM 23127P104 9417 60020 SH SOLE 0 0 60020 DEERE & COMPANY COM 244199105 231959 541 SH SOLE 0 0 541 DIMENSIONAL ETF TR DIMENSIONAL US US HIGHT PROFITAB 25434V831 1003954 41814 SH SOLE 0 0 41814 DIMENSIONAL ETF TRUST INTL CORE EQUITY 2 ETF INTL CORE EQUITY 25434V799 914093 40899 SH SOLE 0 0 40899 DIMENSIONAL ETF TRUST INTL HIGH PROFITABILITY ETF INTL HIGH PROFIT 25434V765 566200 25678 SH SOLE 0 0 25678 DIMENSIONAL ETF TRUST INTL VALUE ETF INTERNATIONAL VAL 25434V807 6317084 207798 SH SOLE 0 0 207798 DIMENSIONAL ETF TRUST U S CORE EQUITY 2 ETF US CORE EQUITY 2 25434V708 2318995 95510 SH SOLE 0 0 95510 DIMENSIONAL ETF TRUST US MARKETWIDE VALUE ETF US MKTWIDE VALUE 25434V724 1082174 32323 SH SOLE 0 0 32323 DTE ENERGY COMPANY COM 233331107 331200 2818 SH SOLE 0 0 2818 EATON CORPORATION PLC SHS SHS G29183103 613180 3906 SH SOLE 0 0 3906 ENTERPRISE FINL SVCS CORPORATION COM 293712105 409893 8372 SH SOLE 0 0 8372 ETFMG PRIME MOBILE PAYMENTS ETF PRIME MOBILE PAY 26924G409 271310 6910 SH SOLE 0 0 6910 EXXON MOBIL CORPORATION COM 30231G102 583046 5286 SH SOLE 0 0 5286 FIRST TRUST NASDAQ CEA CYBERSECURITY ETF NASDAQ CYB ETF 33734X846 199661 5157 SH SOLE 0 0 5157 FORD MTR COMPANY DEL COM 345370860 359255 30890 SH SOLE 0 0 30890 GLOBAL X NASDAQ 100 COVERED CALL ETF NASDAQ 100 COVER 37954Y483 397750 25000 SH SOLE 0 0 25000 GOLDMAN SACHS ACTIVEBETA U.S. LARGE CAP EQUITY ETF ACTIVEBETA US LG 381430503 33338277 437897 SH SOLE 0 0 437897 HORMEL FOODS CORPORATION COM 440452100 502624 11034 SH SOLE 0 0 11034 IDEXX LABS INCORPORATED COM 45168D104 955850 2343 SH SOLE 0 0 2343 INTUITIVE SURGICAL INCORPORATED COM NEW COM NEW 46120E602 252083 950 SH SOLE 0 0 950 INVESCO NASDAQ 100 ETF NASDAQ 100 ETF 46138G649 461559 4214 SH SOLE 0 0 4214 INVESCO QQQ UNIT SER 1 46090E103 2105519 7907 SH SOLE 0 0 7907 INVESCO S&P 500 LOW VOLATILITY ETF S&P500 LOW VOL 46138E354 3659741 57272 SH SOLE 0 0 57272 INVESCO S&P MIDCAP LOW VOLATILITY ETF S&P MIDCP LOW 46138E198 10605672 198244 SH SOLE 0 0 198244 INVESCO S&P SMALLCAP LOW VOLATILITY ETF S&P SMLCP LOW 46138G102 4016495 89924 SH SOLE 0 0 89924 ISHARES INCORPORATED MSCI EMERG MKT MSCI EMERG MKT 46434G889 417254 10167 SH SOLE 0 0 10167 ISHARES INCORPORATED MSCI EMERG MRKT MSCI EMERG MRKT 464286533 712915 13431 SH SOLE 0 0 13431 ISHARES INCORPORATED MSCI GBL MIN VOL MSCI GBL MIN VOL 464286525 8546153 89940 SH SOLE 0 0 89940 ISHARES TR 3 7 YR TREAS BD 3 7 YR TREAS BD 464288661 359950 3133 SH SOLE 0 0 3133 ISHARES TR CONV BD ETF CONV BD ETF 46435G102 1894933 27277 SH SOLE 0 0 27277 ISHARES TR CORE DIV GRWTH CORE DIV GRWTH 46434V621 27298541 545970 SH SOLE 0 0 545970 ISHARES TR CORE HIGH DV ETF CORE HIGH DV ETF 46429B663 792127 7599 SH SOLE 0 0 7599 ISHARES TR CORE S&P MCP ETF CORE S&P MCP ETF 464287507 32967093 136286 SH SOLE 0 0 136286 ISHARES TR CORE S&P SCP ETF CORE S&P SCP ETF 464287804 2378776 25135 SH SOLE 0 0 25135 ISHARES TR CORE S&P TTL STK CORE S&P TTL STK 464287150 6687881 78866 SH SOLE 0 0 78866 ISHARES TR CORE S&P US VLU CORE S&P US VLU 464287663 1961496 27771 SH SOLE 0 0 27771 ISHARES TR CORE S&P500 ETF CORE S&P500 ETF 464287200 29453738 76657 SH SOLE 0 0 76657 ISHARES TR CORE US AGGBD ET CORE US AGGBD ETF 464287226 7471936 77038 SH SOLE 0 0 77038 ISHARES TR EXPANDED TECH EXPANDED TECH 464287515 1122457 4387 SH SOLE 0 0 4387 ISHARES TR EXPONENTIAL TECH EXPONENTIAL TECH 46434V381 636534 13446 SH SOLE 0 0 13446 ISHARES TR ISHARES BIOTECH NASDAQ BIOTECH 464287556 388904 2962 SH SOLE 0 0 2962 ISHARES TR ISHARES SEMICDTR PHLX SEMICND ETF 464287523 1044957 3002 SH SOLE 0 0 3002 ISHARES TR ISHS 5-10YR INVT ISHS 5-10YR INVT 464288638 521736 10538 SH SOLE 0 0 10538 ISHARES TR MRGSTR SM CP ETF MRGSTR SM CP ETF 464288505 1204381 26401 SH SOLE 0 0 26401 ISHARES TR MSCI ACWI EX US MSCI ACWI EX US 464288240 783306 17135 SH SOLE 0 0 17135 ISHARES TR MSCI EAFE ETF MSCI EAFE ETF 464287465 235516 3588 SH SOLE 0 0 3588 ISHARES TR MSCI EAFE MIN VL MSCI EAFE MIN VL 46429B689 3706348 58251 SH SOLE 0 0 58251 ISHARES TR MSCI INTL MOMENT MSCI INTL MOMENT 46434V449 588945 19102 SH SOLE 0 0 19102 ISHARES TR MSCI USA ESG SLC MSCI USA ESG SLC 464288802 569654 6920 SH SOLE 0 0 6920 ISHARES TR MSCI USA MIN VOL MSCI USA MIN VOL 46429B697 34051194 472229 SH SOLE 0 0 472229 ISHARES TR MSCI USA SMCP MN MSCI USA SMCP MN 46435G433 1184868 34244 SH SOLE 0 0 34244 ISHARES TR NATIONAL MUN ETF NATIONAL MUN ETF 464288414 4768034 45186 SH SOLE 0 0 45186 ISHARES TR PFD AND INCM SEC PFD AND INCM SEC 464288687 303828 9956 SH SOLE 0 0 9956 ISHARES TR RUS MID CAP ETF RUS MID CAP EF 464287499 1028478 15248 SH SOLE 0 0 15248 ISHARES TR SELECT DIVID ETF SELECT DIVID ETF 464287168 10819661 89715 SH SOLE 0 0 89715 ISHARES TR SHRT NAT MUN ETF SHRT NAT MUN ETF 464288158 3800129 36445 SH SOLE 0 0 36445 ISHARES TR U.S. MED DVC ETF U.S. MED DVC ETF 464288810 388808 7396 SH SOLE 0 0 7396 ISHARES TR U.S. UTILITS ETF U.S. UTILITS ETF 464287697 539032 6228 SH SOLE 0 0 6228 ISHARES TR US HLTHCARE ETF US HLTHCARE ETF 464287762 621325 2190 SH SOLE 0 0 2190 ISHARES TRUST MSCI USA MMENTM MSCI USA MMENTM 46432F396 3747225 25678 SH SOLE 0 0 25678 ISHARES TRUST MSCI USA SMALL CAP MSCI USA SML CP 46434V290 11070976 222935 SH SOLE 0 0 222935 JANUS HENDERSON AAA CLO ETF HENDERSON AAA CL 47103U845 246793 5010 SH SOLE 0 0 5010 JANUS HENDERSON SHORT DURATION INCOME ETF HENDRSN SHRT ETF 47103U886 1015613 21426 SH SOLE 0 0 21426 JOHNSON & JOHNSON COM 478160104 906744 5133 SH SOLE 0 0 5133 JPMORGAN CHASE & COMPANY COM 46625H100 425902 3176 SH SOLE 0 0 3176 JPMORGAN ULTRA-SHORT INCOME ETF ULTRA SHRT INC 46641Q837 4836222 96473 SH SOLE 0 0 96473 KELLOGG COMPANY COM 487836108 621925 8730 SH SOLE 0 0 8730 LILLY ELI & COMPANY COM 532457108 364011 995 SH SOLE 0 0 995 MERCANTILE BK CORPORATION COM 587376104 2900733 86640 SH SOLE 0 0 86640 MICROSOFT CORPORATION COM 594918104 497387 2074 SH SOLE 0 0 2074 NVIDIA CORPORATION COM 67066G104 1105988 7568 SH SOLE 0 0 7568 OREILLY AUTOMOTIVE INCORPORATED COM 67103H107 573096 679 SH SOLE 0 0 679 PEPSICO INCORPORATED COM 713448108 639717 3541 SH SOLE 0 0 3541 PFIZER INCORPORATED COM 717081103 769196 15011 SH SOLE 0 0 15011 PROCTER AND GAMBLE COMPANY COM 742718109 374761 2472 SH SOLE 0 0 2472 RAYMOND JAMES FINL INCORPORATED COM 754730109 2816673 26361 SH SOLE 0 0 26361 RAYTHEON TECHNOLOGIES CORPORATION COM 75513E101 331018 3280 SH SOLE 0 0 3280 SCHWAB INTERNATIONAL EQUITY ETF INTL EQTY ETF 808524805 337335 10473 SH SOLE 0 0 10473 SCHWAB U.S. LARGE-CAP ETF US LRG CAP ETF 808524201 7792929 172600 SH SOLE 0 0 172600 SPDR BLOOMBERG 1-3 MONTH T-BILL ETF SPDR SER TR 78468R663 2956251 32319 SH SOLE 0 0 32319 SPDR BLOOMBERG CONVERTIBLE SECURITIES ET BLMBRG BRC CNVRT 78464A359 1050011 16319 SH SOLE 0 0 16319 SPDR HEALTH CARE SELECT SBI HEALTHCARE 81369Y209 276591 2036 SH SOLE 0 0 2036 SPDR MATERIALS SELECT SECTOR FUND SBI MATERIALS 81369Y100 586584 7551 SH SOLE 0 0 7551 SPDR S&P 500 ETF TR UNIT 78462F103 1331239 3481 SH SOLE 0 0 3481 SPDR S&P DIVIDEND ETF S&P DIVID ETF 78464A763 3269375 26132 SH SOLE 0 0 26132 SPDR S&P HEALTH CARE EQUIPMENT ETF HLTH CR EQUIP 78464A581 627882 6985 SH SOLE 0 0 6985 STRYKER CORPORATION COM 863667101 28479530 116485 SH SOLE 0 0 116485 TESLA INCORPORATED COM 88160R101 1373950 11154 SH SOLE 0 0 11154 TJX COMPANIES INCORPORATED NEW COM 872540109 392508 4931 SH SOLE 0 0 4931 VANGUARD FTSE DEVELOPED MARKETS ETF VAN FTSE DEV MKT 921943858 2569673 61226 SH SOLE 0 0 61226 VANGUARD FTSE EMERGING MARKETS ETF FTSE EMR MKT ETF 922042858 694191 17808 SH SOLE 0 0 17808 VANGUARD INDEX FUNDS S&P 500 ETF SHS NEW S&P 500 ETF SHS 922908363 7865710 22385 SH SOLE 0 0 22385 VANGUARD MID-CAP ETF MID CAP ETF 922908629 1403639 6887 SH SOLE 0 0 6887 VANGUARD SHORT-TERM BOND ETF SHORT TRM BOND 921937827 9301426 123557 SH SOLE 0 0 123557 VANGUARD SMALL-CAP ETF SMALL CP ETF 922908751 1959306 10675 SH SOLE 0 0 10675 VANGUARD TAX-EXEMPT BOND ETF TAX EXEMPT BD 922907746 2157674 43598 SH SOLE 0 0 43598 VANGUARD TOTAL BOND MARKET ETF TOTAL BND MRKT 921937835 1374572 19120 SH SOLE 0 0 19120 VANGUARD TOTAL INTERNATIONAL BOND ETF TOTAL INT BD ETF 92203J407 3469641 73152 SH SOLE 0 0 73152 VANGUARD TOTAL STOCK MARKET ETF TOTAL STK MKT 922908769 1885133 9860 SH SOLE 0 0 9860 WELLS FARGO COMPANY NEW COM 949746101 286140 6930 SH SOLE 0 0 6930 WIALAN TECHNOLOGIES INCORPORATED COM 96685A107 5250 750000 SH SOLE 0 0 750000 WISDOMTREE U.S. MIDCAP DIVIDEND FUND US MIDCAP DIVID 97717W505 5942710 144450 SH SOLE 0 0 144450 ZOETIS INCORPORATED CLASS A CL A 98978V103 1690813 11537 SH SOLE 0 0 11537