0001085146-20-000583.txt : 20200211
0001085146-20-000583.hdr.sgml : 20200211
20200211171628
ACCESSION NUMBER: 0001085146-20-000583
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20191231
FILED AS OF DATE: 20200211
DATE AS OF CHANGE: 20200211
EFFECTIVENESS DATE: 20200211
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: Professional Financial Advisors, LLC
CENTRAL INDEX KEY: 0001798221
IRS NUMBER: 470901141
STATE OF INCORPORATION: NE
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-19857
FILM NUMBER: 20598101
BUSINESS ADDRESS:
STREET 1: 501 S. JEFFERS
CITY: NORTH PLATTE
STATE: NE
ZIP: 69101
BUSINESS PHONE: 3085366494
MAIL ADDRESS:
STREET 1: 501 S. JEFFERS
CITY: NORTH PLATTE
STATE: NE
ZIP: 69101
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
false
false
0001798221
XXXXXXXX
12-31-2019
12-31-2019
false
Professional Financial Advisors, LLC
501 S. JEFFERS
NORTH PLATTE
NE
69101
13F HOLDINGS REPORT
028-19857
N
Ashley Smith-Roos
Regulatory Consultant
310-275-7300
/s/ Ashley Smith-Roos
Beverly Hills
NE
02-07-2020
0
76
105417
INFORMATION TABLE
2
form13fInfoTable.xml
DESCRIPTION FOR INFORMATION TABLE
ALPHABET INC
CAP STK CL C
02079K107
586
438
SH
SOLE
15
0
423
ALPS ETF TR
RIVRFRNT STR INC
00162Q783
396
15940
SH
SOLE
0
0
15940
AMAZON COM INC
COM
023135106
634
343
SH
SOLE
12
0
331
AMERICAN TOWER CORP NEW
COM
03027X100
565
2459
SH
SOLE
85
0
2374
APPLE INC
COM
037833100
644
2194
SH
SOLE
0
0
2194
AT&T INC
COM
00206R102
398
10193
SH
SOLE
0
0
10193
BERKSHIRE HATHAWAY INC DEL
CL B NEW
084670702
1482
6543
SH
SOLE
102
0
6441
CAMBRIA ETF TR
GLB ASSET ALLO
132061607
1620
58672
SH
SOLE
1067
0
57605
CAMBRIA ETF TR
GLB MOMENT ETF
132061508
442
17263
SH
SOLE
0
0
17263
CARMAX INC
COM
143130102
560
6383
SH
SOLE
218
0
6165
DIREXION SHS ETF TR
DLY S&P500 2XS
25459Y165
1410
21242
SH
SOLE
276
0
20966
DOLLAR TREE INC
COM
256746108
488
5191
SH
SOLE
192
0
4999
ETF SER SOLUTIONS
PRMSE CP DIVRSFD
26922A768
1319
40710
SH
SOLE
318
0
40392
FACEBOOK INC
CL A
30303M102
620
3021
SH
SOLE
104
0
2917
FIRST TR EXCHANGE TRADED FD
DORSEY WRIGHT
33738R878
458
16577
SH
SOLE
425
0
16152
FIRST TR EXCHANGE TRADED FD
DORSEY WRT 5 ETF
33738R605
1634
51788
SH
SOLE
0
0
51788
INVESCO EXCHANGE TRADED FD T
S&P 500 GARP ETF
46137V431
883
13994
SH
SOLE
0
0
13994
INVESCO EXCHANGE TRADED FD T
S&P500 EQL WGT
46137V357
380
3283
SH
SOLE
49
0
3234
INVESCO EXCHNG TRADED FD TR
1 30 LADER TRE
46138E107
693
20099
SH
SOLE
175
0
19924
INVESCO EXCHNG TRADED FD TR
EMRNG MKT SVRG
46138E784
842
28457
SH
SOLE
228
0
28229
INVESCO EXCHNG TRADED FD TR
RUSEL 1000 EQL
46138E420
1669
48838
SH
SOLE
388
0
48450
INVESCO EXCHNG TRADED FD TR
S&P 500 ENHNCD
46138E396
391
10097
SH
SOLE
0
0
10097
INVESCO EXCHNG TRADED FD TR
S&P 500 MOMNTM
46138E339
3169
75608
SH
SOLE
1057
0
74551
INVESCO QQQ TR
UNIT SER 1
46090E103
3762
17693
SH
SOLE
100
0
17593
ISHARES INC
MIN VOL GBL ETF
464286525
3804
39692
SH
SOLE
849
0
38843
ISHARES INC
MSCI JPN ETF NEW
46434G822
261
4408
SH
SOLE
0
0
4408
ISHARES TR
1 3 YR TREAS BD
464287457
268
3162
SH
SOLE
0
0
3162
ISHARES TR
20 YR TR BD ETF
464287432
319
2357
SH
SOLE
0
0
2357
ISHARES TR
AGGRES ALLOC ETF
464289859
1325
22837
SH
SOLE
423
0
22414
ISHARES TR
CORE DIV GRWTH
46434V621
2252
53542
SH
SOLE
515
0
53027
ISHARES TR
CORE INTL AGGR
46435G672
3541
64628
SH
SOLE
673
0
63955
ISHARES TR
CORE S&P SCP ETF
464287804
1853
22095
SH
SOLE
203
0
21892
ISHARES TR
CORE S&P500 ETF
464287200
674
2085
SH
SOLE
36
0
2049
ISHARES TR
GLOBAL REIT ETF
46434V647
1390
50311
SH
SOLE
524
0
49786
ISHARES TR
GRWT ALLOCAT ETF
464289867
213
4453
SH
SOLE
0
0
4453
ISHARES TR
IBOXX INV CP ETF
464287242
781
6101
SH
SOLE
55
0
6046
ISHARES TR
MSCI ACWI ETF
464288257
1285
16214
SH
SOLE
553
0
15661
ISHARES TR
MSCI MIN VOL ETF
46429B697
1932
29456
SH
SOLE
234
0
29222
ISHARES TR
USA MOMENTUM FCT
46432F396
4365
34765
SH
SOLE
574
0
34191
MARKEL CORP
COM
570535104
455
398
SH
SOLE
15
0
383
MASTERCARD INC
CL A
57636Q104
528
1768
SH
SOLE
65
0
1703
MICROSOFT CORP
COM
594918104
884
5606
SH
SOLE
181
0
5425
NORTHERN LTS FD TR IV
FRMLAFLIO TACT
66538H575
730
26741
SH
SOLE
0
0
26741
NORTHERN LTS FD TR IV
FRMLAFOLIOS TATL
66538H666
835
33505
SH
SOLE
277
0
33228
PIMCO ETF TR
ACTIVE BD ETF
72201R775
373
3457
SH
SOLE
0
0
3457
PROCTER & GAMBLE CO
COM
742718109
418
3343
SH
SOLE
0
0
3343
SPDR INDEX SHS FDS
PORTFLI MSCI GBL
78463X475
887
20656
SH
SOLE
459
0
20197
SPDR INDEX SHS FDS
PORTFOLIO DEVLPD
78463X889
2868
91489
SH
SOLE
1726
0
89763
SPDR INDEX SHS FDS
PORTFOLIO EMG MK
78463X509
1104
29360
SH
SOLE
226
0
29135
SPDR S&P 500 ETF TR
TR UNIT
78462F103
3745
11637
SH
SOLE
64
0
11573
SPDR SERIES TRUST
PORTFOLIO AGRGTE
78464A649
4289
145998
SH
SOLE
1177
0
144821
SPDR SERIES TRUST
PORTFOLIO LR ETF
78464A854
911
24083
SH
SOLE
660
0
23423
SPDR SERIES TRUST
PORTFOLIO SM ETF
78468R853
694
21276
SH
SOLE
567
0
20708
SPDR SERIES TRUST
PORTFOLIO TL STK
78464A805
7042
176667
SH
SOLE
2046
0
174621
SPDR SERIES TRUST
PRTFLO S&P500 GW
78464A409
271
6457
SH
SOLE
0
0
6457
SPDR SERIES TRUST
S&P1500MOMTILT
78468R705
278
2018
SH
SOLE
47
0
1971
SPDR SERIES TRUST
SPDR S&P1500VL
78464A128
276
2442
SH
SOLE
58
0
2384
UNION PACIFIC CORP
COM
907818108
4145
22929
SH
SOLE
0
0
22929
VANGUARD BD INDEX FD INC
INTERMED TERM
921937819
319
3654
SH
SOLE
58
0
3596
VANGUARD INDEX FDS
GROWTH ETF
922908736
1137
6241
SH
SOLE
53
0
6188
VANGUARD INDEX FDS
MCAP VL IDXVIP
922908512
396
3319
SH
SOLE
37
0
3282
VANGUARD INDEX FDS
REAL ESTATE ETF
922908553
1187
12791
SH
SOLE
90
0
12701
VANGUARD INDEX FDS
S&P 500 ETF SHS
922908363
10878
36775
SH
SOLE
675
0
36100
VANGUARD INDEX FDS
TOTAL STK MKT
922908769
296
1807
SH
SOLE
0
0
1807
VANGUARD INTL EQUITY INDEX F
FTSE EUROPE ETF
922042874
271
4620
SH
SOLE
0
0
4620
VANGUARD INTL EQUITY INDEX F
TT WRLD ST ETF
922042742
966
11926
SH
SOLE
0
0
11926
VANGUARD SCOTTSDALE FDS
TOTAL WLD BD ETF
92206C565
3529
44885
SH
SOLE
816
0
44069
VANGUARD STAR FD
VG TL INTL STK F
921909768
2345
42112
SH
SOLE
638
0
41474
VANGUARD WELLINGTON FD
US MINIMUM
921935409
303
3298
SH
SOLE
0
0
3298
VANGUARD WHITEHALL FDS INC
INTL HIGH ETF
921946794
300
4704
SH
SOLE
0
0
4704
VICTORY PORTFOLIOS II
VICTORYSHS INTL
92647N550
1437
31157
SH
SOLE
305
0
30852
VISA INC
COM CL A
92826C839
582
3097
SH
SOLE
112
0
2985
WALMART INC
COM
931142103
514
4322
SH
SOLE
0
0
4322
WELLS FARGO CO NEW
COM
949746101
234
4352
SH
SOLE
0
0
4352
WISDOMTREE TR
YIELD ENHND FD
97717Y741
362
13662
SH
SOLE
0
0
13662
WORLD GOLD TR
SPDR GLD MINIS
98149E204
320
21146
SH
SOLE
0
0
21146