FORM 4 |
UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940 |
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b). |
1. Name and Address of Reporting Person*
(Street)
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2. Issuer Name and Ticker or Trading Symbol
Trade Desk, Inc. [ TTD ] |
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
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3. Date of Earliest Transaction
(Month/Day/Year) 11/15/2021 | ||||||||||||||||||||||||||
4. If Amendment, Date of Original Filed
(Month/Day/Year) |
6. Individual or Joint/Group Filing (Check Applicable Line)
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Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned | ||||||||||
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1. Title of Security (Instr. 3) | 2. Transaction Date (Month/Day/Year) | 2A. Deemed Execution Date, if any (Month/Day/Year) | 3. Transaction Code (Instr. 8) | 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) | 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) | 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) | 7. Nature of Indirect Beneficial Ownership (Instr. 4) | |||
Code | V | Amount | (A) or (D) | Price | ||||||
Class A Common Stock | 11/15/2021 | F | 1,666(1) | D | $105.45 | 498,115(2) | D | |||
Class A Common Stock | 11/15/2021 | F | 1,111(3) | D | $105.45 | 497,004 | D | |||
Class A Common Stock | 11/16/2021 | M | 52,500 | A | $4.8 | 549,504 | D | |||
Class A Common Stock | 11/16/2021 | S(4) | 52,500 | D | $110 | 497,004 | D | |||
Class A Common Stock | 11/16/2021 | M | 21,900 | A | $14.245 | 518,904 | D | |||
Class A Common Stock | 11/16/2021 | S(4) | 21,900 | D | $110 | 497,004 | D | |||
Class A Common Stock | 11/16/2021 | M | 12,350 | A | $26.334 | 509,354 | D | |||
Class A Common Stock | 11/16/2021 | S(4) | 12,350 | D | $110 | 497,004 | D | |||
Class A Common Stock | 11/16/2021 | M | 10,120 | A | $30.001 | 507,124 | D | |||
Class A Common Stock | 11/16/2021 | S(4) | 10,120 | D | $110 | 497,004 | D |
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities) | |||||||||||||||
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1. Title of Derivative Security (Instr. 3) | 2. Conversion or Exercise Price of Derivative Security | 3. Transaction Date (Month/Day/Year) | 3A. Deemed Execution Date, if any (Month/Day/Year) | 4. Transaction Code (Instr. 8) | 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) | 6. Date Exercisable and Expiration Date (Month/Day/Year) | 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) | 8. Price of Derivative Security (Instr. 5) | 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) | 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) | 11. Nature of Indirect Beneficial Ownership (Instr. 4) | ||||
Code | V | (A) | (D) | Date Exercisable | Expiration Date | Title | Amount or Number of Shares | ||||||||
Employee Stock Option (Right to Buy) | $4.8(5) | 11/16/2021 | M | 52,500 | (6) | 12/01/2027 | Class A Common Stock | 52,500 | $0.00 | 17,620(5) | D | ||||
Employee Stock Option (Right to Buy) | $14.245(7) | 11/16/2021 | M | 21,900 | (8) | 12/01/2028 | Class A Common Stock | 21,900 | $0.00 | 51,250(7) | D | ||||
Employee Stock Option (Right to Buy) | $26.334(9) | 11/16/2021 | M | 12,350 | (10) | 12/01/2029 | Class A Common Stock | 12,350 | $0.00 | 53,500(9) | D | ||||
Employee Stock Option (Right to Buy) | $30.001(11) | 11/16/2021 | M | 10,120 | (12) | 05/15/2030 | Class A Common Stock | 10,120 | $0.00 | 64,750(11) | D |
Explanation of Responses: |
1. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted May 15, 2020. |
2. Includes 8 shares acquired through the Employee Stock Purchase Plan on November 15, 2021. |
3. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted April 28, 2021. |
4. The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. |
5. This option was previously reported as covering 7,012 shares at an exercise price of $48.00 per share, but was adjusted to reflect a 10-for-1 stock split effective June 16, 2021. |
6. The option was granted on December 1, 2017, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. |
7. This option was previously reported as covering 7,315 shares at an exercise price of $142.45 per share, but was adjusted to reflect a 10-for-1 stock split effective June 16, 2021. |
8. The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. |
9. This option was previously reported as covering 6,585 shares at an exercise price of $263.34 per share, but was adjusted to reflect a 10-for-1 stock split effective June 16, 2021. |
10. The option was granted on December 1, 2019, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. |
11. This option was previously reported as covering 7,487 shares at an exercise price of $300.01 per share, but was adjusted to reflect a 10-for-1 stock split effective June 16, 2021. |
12. The option was granted on May 15, 2020, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. |
Remarks: |
/s/ Tahnil Davis, Attorney-in-Fact for David R. Pickles | 11/17/2021 | |
** Signature of Reporting Person | Date | |
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. | ||
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v). | ||
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a). | ||
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure. | ||
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number. |