0001144204-19-038965.txt : 20190812 0001144204-19-038965.hdr.sgml : 20190812 20190809175539 ACCESSION NUMBER: 0001144204-19-038965 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20190630 FILED AS OF DATE: 20190812 DATE AS OF CHANGE: 20190809 EFFECTIVENESS DATE: 20190812 FILER: COMPANY DATA: COMPANY CONFORMED NAME: SHAKESPEARE WEALTH MANAGEMENT, INC. CENTRAL INDEX KEY: 0001658509 IRS NUMBER: 391944977 STATE OF INCORPORATION: WI FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-18885 FILM NUMBER: 191014021 BUSINESS ADDRESS: STREET 1: N22 W27847 EDGEWATER DR. CITY: PEWAUKEE STATE: WI ZIP: 53072 BUSINESS PHONE: 262-814-1600 MAIL ADDRESS: STREET 1: N22 W27847 EDGEWATER DR. CITY: PEWAUKEE STATE: WI ZIP: 53072 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001658509 XXXXXXXX 06-30-2019 06-30-2019 false SHAKESPEARE WEALTH MANAGEMENT, INC.

N22 W27847 Edgewater Dr. Pewaukee WI 53072

13F HOLDINGS REPORT 028-18885 N Kevin Reardon 615-340-0801 /s/ Kevin Reardon Pewaukee WI 08-09-2019 0 69 154999 INFORMATION TABLE 2 infotable.xml Apple Inc COM 037833100 378 1910 SH SOLE 0 0 1910 Auto Data Processing COM 053015103 303 1835 SH SOLE 0 0 1835 Amer Electric Pwr Co Inc COM 025537101 283 3221 SH SOLE 0 0 3221 Ishares TR AGGRES ALLOC ETF 464289859 1306 23672 SH SOLE 0 0 23672 Associated Banc Corp COM 045487105 2649 125327 SH SOLE 0 0 125327 Invesco Bulletshares BULSHS 2020 HY 46138J601 465 19283 SH SOLE 0 0 19283 Invesco Bulletshares BULSHS 2021 HY 46138J809 470 19015 SH SOLE 0 0 19015 Invesco Bulletshares BULSHS 2022 HY 46138J874 410 16701 SH SOLE 0 0 16701 Chemical Finl COM 163731102 400 9732 SH SOLE 0 0 9732 Comerica Incorporated COM 200340107 1160 15968 SH SOLE 0 0 15968 Cantel Medical Corp COM 138098108 384 4767 SH SOLE 0 0 4767 Carlisle Co COM 142339100 290 2067 SH SOLE 0 0 2067 Disney Walt Hldg Co COM DISNEY 254687106 210 1501 SH SOLE 0 0 1501 Wisdomtree SC Value INTL SMCAP DIV 97717W760 6651 102284 SH SOLE 0 0 102284 Wisdomtree LC Value INTL EQUITY FD 97717W703 8132 159419 SH SOLE 0 0 159419 iShares Emerging Markets MIN VOL EMRG MKT 464286533 6246 106117 SH SOLE 0 0 106117 iShares MSCI EAFE Growth EAFE GRWTH ETF 464288885 6568 81322 SH SOLE 0 0 81322 Fidelity Total Bond ETF TOTAL BD ETF 316188309 11529 225843 SH SOLE 0 0 225843 First Defiance Finl 0050 COM 32006W106 203 7092 SH SOLE 0 0 7092 Fidelity Natl Info Svcs COM 31620M106 233 1902 SH SOLE 0 0 1902 Fifth Third Bancorp COM 316773100 352 12606 SH SOLE 0 0 12606 Schwab Fundamental Intl SCHWB FDT INT SC 808524748 3155 101063 SH SOLE 0 0 101063 Schwab Fundamental US SCHWAB FDT US LG 808524771 2676 68411 SH SOLE 0 0 68411 First Trust Value Line Di SHS 33734H106 777 23027 SH SOLE 0 0 23027 Huntington Bancshs COM 446150104 2214 160184 SH SOLE 0 0 160184 Honeywell International COM 438516106 438 2508 SH SOLE 0 0 2508 Heska Corp New COM RESTRC NEW 42805E108 283 3320 SH SOLE 0 0 3320 I-shares ibond 2020 IBONDS DEC20 ETF 46434VAQ3 347 13690 SH SOLE 0 0 13690 I-shares ibond 2021 IBONDS DEC21 ETF 46434VBK5 349 14003 SH SOLE 0 0 14003 Ishares Ibonds Dec 2022 IBONDS DEC22 ETF 46434VBA7 417 16545 SH SOLE 0 0 16545 Invesco Intl Developed Lo S&P INTL LOW 46138E230 3121 92198 SH SOLE 0 0 92198 Ishares Core Msci CORE MSCI EMKT 46434G103 897 17431 SH SOLE 0 0 17431 S&P Midcap I Value S&P MC 400VL ETF 464287705 1855 11632 SH SOLE 0 0 11632 iShares S&P 500 CORE S&P500 ETF 464287200 295 1000 SH SOLE 0 0 1000 iShares Russell 2000 Valu RUS 2000 VAL ETF 464287630 1599 13273 SH SOLE 0 0 13273 iShares Russell 3000 RUSSELL 3000 ETF 464287689 238 1382 SH SOLE 0 0 1382 Johnson & Johnson COM 478160104 463 3326 SH SOLE 0 0 3326 J P Morgan Chase & Co COM 018802108 2638 23597 SH SOLE 0 0 23597 Keycorp Inc New COM 493267108 344 19391 SH SOLE 0 0 19391 Marriott Intl Inc Cl A CL A 571903202 625 4455 SH SOLE 0 0 4455 Mercantile Bank Corp CL A NEW 58734F305 842 25834 SH SOLE 0 0 25834 Spdr S&P 400 Mid Cap S&P 400 MDCP GRW 78464A821 3881 71504 SH SOLE 0 0 71504 Magna Intl Inc Cl A Vtgf COM 559222401 220 4426 SH SOLE 0 0 4426 Minnesota Mining & Mfg COM 88579Y101 246 1420 SH SOLE 0 0 1420 Microsoft Corp COM 594918104 307 2295 SH SOLE 0 0 2295 Pepsico Incorporated COM 713448108 2662 20301 SH SOLE 0 0 20301 Procter & Gamble Co COM 742718109 562 5121 SH SOLE 0 0 5121 Parker-Hannifin Corp COM 701094104 241 1416 SH SOLE 0 0 1416 Small & MidCap Fund FTSE RAFI 1500 46137V597 1470 11511 SH SOLE 0 0 11511 Invesco FTSE RAFI Dvlpd M FTSE RAFI DEV 46138E743 3562 87672 SH SOLE 0 0 87672 Nasdaq 100 Equal Weight SHS 337344105 3062 45947 SH SOLE 0 0 45947 Invesco MC Pure Growth S&P MDCP400 PR 46137V217 2542 17142 SH SOLE 0 0 17142 Invesco S&P 500 Pure Grow S&P500 PUR GWT 46137V266 13613 113963 SH SOLE 0 0 113963 Invesco S&P 500 Pure Valu S&P500 PUR VAL 46137V258 14291 219855 SH SOLE 0 0 219855 Spdr DJ Global Real Estat DJ GLB RL ES ETF 78463X749 1106 22164 SH SOLE 0 0 22164 Invesco SC Pure Growth S&P SML600 GWT 46137V175 4448 40001 SH SOLE 0 0 40001 Schwab Internatnal Small INTL SCEQT ETF 808524888 1658 50807 SH SOLE 0 0 50807 iShares MSCI EAFE Small-C EAFE SML CP ETF 464288273 7833 136472 SH SOLE 0 0 136472 Sherwin Williams Co COM 824348106 352 768 SH SOLE 0 0 768 Spdr S&P 600 Small Cap S&P 600 SMCP GRW 78464A201 670 11006 SH SOLE 0 0 11006 A T & T Corp COM 00206R102 588 17536 SH SOLE 0 0 17536 United Technologies Corp COM 913017109 1079 8285 SH SOLE 0 0 8285 Vanguard SC Value SM CP VAL ETF 922908611 5881 45054 SH SOLE 0 0 45054 Vanguard Mid Cap Value MCAP VL IDXVIP 922908512 8053 72324 SH SOLE 0 0 72324 Vanguard Total Stock TOTAL STK MKT 922908769 1928 12848 SH SOLE 0 0 12848 Wells Fargo & Co New COM 949746101 1218 25743 SH SOLE 0 0 25743 Tricon Global Restr Inc COM 988498101 797 7205 SH SOLE 0 0 7205 Yum China Holdings I COM 98850P109 329 7131 SH SOLE 0 0 7131 Zillow Group Inc CL A 98954M101 205 4414 SH SOLE 0 0 4414