0000905729-15-000055.txt : 20150220 0000905729-15-000055.hdr.sgml : 20150220 20150220140019 ACCESSION NUMBER: 0000905729-15-000055 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20141231 FILED AS OF DATE: 20150220 DATE AS OF CHANGE: 20150220 EFFECTIVENESS DATE: 20150220 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Diversified Portfolios, Inc. CENTRAL INDEX KEY: 0001634212 IRS NUMBER: 383143481 STATE OF INCORPORATION: MI FISCAL YEAR END: 1215 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-16822 FILM NUMBER: 15634985 BUSINESS ADDRESS: STREET 1: 39520 WOODWARD AVE, STE 200 CITY: BLOOMFIELD HILLS STATE: MI ZIP: 48304 BUSINESS PHONE: 248-644-3030 MAIL ADDRESS: STREET 1: 39520 WOODWARD AVE, STE 200 CITY: BLOOMFIELD HILLS STATE: MI ZIP: 48304 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001634212 XXXXXXXX 12-31-2014 12-31-2014 false Diversified Portfolios, Inc.

39520 Woodward Ave, Ste 200 Bloomfield Hills MI 48304

13F HOLDINGS REPORT 028-16822 N Robert E. Toal 248-644-3030 /s/ Robert E. Toal Bloomfield Hills MI 02-20-2015 0 77 168483 INFORMATION TABLE 2 infotable.xml Berkshire Hathaway B New COM 084670702 236 1571 SH SOLE 0 0 0 Verizon Communications COM 362320103 315 6743 SH SOLE 0 0 0 BGI i Shares/TIPS ETF 464287176 371 3310 SH SOLE 0 0 0 iShares MSCI Emrg Mkt ETF 464287234 754 19180 SH SOLE 0 0 0 iShares S&P 500 Growth ETF 464287309 3249 29117 SH SOLE 0 0 0 iShares S&P 500 Value ETF 464287408 899 9586 SH SOLE 0 0 0 iShares Tr Barclays Bond ETF 464287440 252 2376 SH SOLE 0 0 0 iShares Tr Barclays Bond ETF 464287457 4381 51879 SH SOLE 0 0 0 iShares S&P Sm Cap Value ETF 464287879 485 4112 SH SOLE 0 0 0 Ishares TRUST ETF 464288273 312 6678 SH SOLE 0 0 0 Northrop Grumman Corp COM 666807102 566 3842 SH SOLE 0 0 0 Vanguard Total Intl Etf ETF 921909768 217 4488 SH SOLE 0 0 0 Vanguard Mega Cap Growth ETF 921910816 423 5200 SH SOLE 0 0 0 Vanguard Interm Bond Index ETF ETF 921937819 19603 231491 SH SOLE 0 0 0 Vanguard ST Bond Idx ETF ETF 921937827 12812 160246 SH SOLE 0 0 0 Vanguard High Dividend ETF ETF 921946406 636 9250 SH SOLE 0 0 0 Vanguard Emerging Market ETF 922042858 289 7233 SH SOLE 0 0 0 Vanguard Reit ETF 922908553 2427 29960 SH SOLE 0 0 0 Vanguard Small Cap Value ETF 922908611 247 2331 SH SOLE 0 0 0 Vanguard Growth ETF 922908736 2163 20724 SH SOLE 0 0 0 Vanguard Value ETF 922908744 5576 65996 SH SOLE 0 0 0 Vanguard Total Stock Mkt ETF 922908769 39237 370158 SH SOLE 0 0 0 Pepsico Incorporated COM 713448108 212 2237 SH SOLE 0 0 0 Detroit Edison Co COM 233331602 212 2458 SH SOLE 0 0 0 Pfizer Incorporated COM 717081103 223 7161 SH SOLE 0 0 0 Starbucks Corp COM 855244109 233 2834 SH SOLE 0 0 0 Industrial SPDR COM 81369Y704 234 4133 SH SOLE 0 0 0 Costco Whsl Corp New COM 22160K105 235 1656 SH SOLE 0 0 0 Taubman Centers Inc COM 876664103 238 3110 SH SOLE 0 0 0 Hewlett-Packard Company COM 428236103 245 6095 SH SOLE 0 0 0 Du Pont E I De Nemour&Co COM 263534109 248 3360 SH SOLE 0 0 0 Kinder Morgan Inc Kans Com COM 49456B101 249 5876 SH SOLE 0 0 0 Oracle Corporation COM 68389X105 268 5967 SH SOLE 0 0 0 Monsanto Co New Del COM 61166W101 294 2463 SH SOLE 0 0 0 Schlumberger Ltd COM 806857108 299 3500 SH SOLE 0 0 0 Celgene Corp COM 151020104 304 2720 SH SOLE 0 0 0 Russell 2000/ Small Growth ETF 464287648 328 2305 SH SOLE 0 0 0 Bank of America COM 060505104 337 18837 SH SOLE 0 0 0 E M C Corp Mass COM 268648102 357 11988 SH SOLE 0 0 0 Int'l Business Mach COM 459200101 366 2283 SH SOLE 0 0 0 Chevrontexaco Corp COM 166764100 367 3272 SH SOLE 0 0 0 Auto Data Processing COM 053015103 372 4465 SH SOLE 0 0 0 Morgan J P & Co Inc COM 46625H100 394 6294 SH SOLE 0 0 0 Intel Corp COM 458140100 397 10929 SH SOLE 0 0 0 United Technologies Corp COM 913017109 406 3530 SH SOLE 0 0 0 Russell 2000/ Small Value ETF 464287630 417 4101 SH SOLE 0 0 0 Wells Fargo & Co New COM 949746101 437 7967 SH SOLE 0 0 0 Abbott Laboratories COM 002824100 480 10654 SH SOLE 0 0 0 Google Inc. Class A COM 38259P508 522 984 SH SOLE 0 0 0 Home Depot Inc COM 437076102 525 4998 SH SOLE 0 0 0 Nike Inc Class B COM 654106103 525 5459 SH SOLE 0 0 0 Ishares Tr Gs Corp Bd Fd ETF 464287242 532 4451 SH SOLE 0 0 0 Comcast Corp New Cl A COM 20030N101 540 9312 SH SOLE 0 0 0 Procter & Gamble Co COM 742718109 541 5934 SH SOLE 0 0 0 General Electric Company COM 369604103 542 21439 SH SOLE 0 0 0 Powershares QQQ Trust ETF 73935A104 637 6165 SH SOLE 0 0 0 C V S Corp Del COM 126650100 705 7315 SH SOLE 0 0 0 Bristol-Myers Squibb Co COM 110122108 737 12479 SH SOLE 0 0 0 Exxon Mobil Corporation COM 30231G102 885 9571 SH SOLE 0 0 0 Johnson & Johnson COM 478160104 945 9032 SH SOLE 0 0 0 Apple Computer Inc COM 037833100 976 8838 SH SOLE 0 0 0 iShares Russell 1000 ETF 464287622 1000 8724 SH SOLE 0 0 0 iShares C&S Real Estate ETF 464287564 1090 11255 SH SOLE 0 0 0 iShares S&P 500 Index ETF 464287200 1263 6105 SH SOLE 0 0 0 Russell 3000 ETF 464287689 3182 26020 SH SOLE 0 0 0 Russell 1000/ Lrg. Growth ETF 464287614 3615 37805 SH SOLE 0 0 0 iShares MSCI/EAFE Index ETF 464287465 4034 66302 SH SOLE 0 0 0 Russell 1000/ Lrg. Value ETF 464287598 4936 47284 SH SOLE 0 0 0 Mid Cap S P D R TRUST ETF 595635103 6840 25911 SH SOLE 0 0 0 iShares Aggregate Bond Fd ETF 464287226 7361 66849 SH SOLE 0 0 0 Russell 2000/Small Blend ETF 464287655 7967 66601 SH SOLE 0 0 0 SPDR Trust (S&P 500) ETF 78462F103 12802 62283 SH SOLE 0 0 0 Abbvie Inc COM 00287Y109 728 11118 SH SOLE 0 0 0 Blackrock Inc COM 09247X101 333 932 SH SOLE 0 0 0 Blackstone Group Lp COM 09253U108 457 13500 SH SOLE 0 0 0 Mastercard Inc COM 57636Q104 309 3585 SH SOLE 0 0 0 SPDR Gold ETF ETF 78463V107 361 3174 SH SOLE 0 0 0