0001512404-18-000001.txt : 20180209
0001512404-18-000001.hdr.sgml : 20180209
20180209111235
ACCESSION NUMBER: 0001512404-18-000001
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20171231
FILED AS OF DATE: 20180209
DATE AS OF CHANGE: 20180209
EFFECTIVENESS DATE: 20180209
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: Gateway Advisory, LLC
CENTRAL INDEX KEY: 0001512404
IRS NUMBER: 271678306
STATE OF INCORPORATION: NJ
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-14125
FILM NUMBER: 18589517
BUSINESS ADDRESS:
STREET 1: 900 SOUTH AVENUE WEST
CITY: WESTFIELD
STATE: NJ
ZIP: 07090
BUSINESS PHONE: 908-233-8100
MAIL ADDRESS:
STREET 1: 900 SOUTH AVENUE WEST
CITY: WESTFIELD
STATE: NJ
ZIP: 07090
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
true
false
0001512404
XXXXXXXX
12-31-2017
12-31-2017
Gateway Advisory, LLC
900 SOUTH AVENUE WEST
WESTFIELD
NJ
07090
13F HOLDINGS REPORT
028-14125
N
Brian J. Power
Principal
982338100
Brian J. Power
Westfield
NJ
02-09-2018
0
94
361177
false
INFORMATION TABLE
2
GATEWAY4Q201713F.xml
ABBVIE INC
COM
00287Y109
2155
22287
SH
SOLE
22287
0
0
AFLAC INC
COM
001055102
205
2337
SH
SOLE
2337
0
0
ALIBABA GROUP HLDG LTD
SPONSORED ADS
01609W102
651
3775
SH
SOLE
3775
0
0
ALLIANCEBERNSTEIN HOLDING LP
UNIT LTD PARTN
01881G106
793
31674
SH
SOLE
31674
0
0
ALPS ETF TR
INTL SEC DV DOG
00162Q718
9589
334697
SH
SOLE
334697
0
0
ALTRIA GROUP INC
COM
02209S103
370
5182
SH
SOLE
5182
0
0
APPLE INC COM
COM
037833100
1135
6704
SH
SOLE
6704
0
0
AT&T INC
COM
00206R102
379
9753
SH
SOLE
9753
0
0
BANK AMER CORP
COM
060505104
310
10495
SH
SOLE
10495
0
0
BECTON DICKINSON & CO
COM
075887109
282
1316
SH
SOLE
1316
0
0
BERKSHIRE HATHAWAY INC DEL
CL B NEW
084670702
351
1771
SH
SOLE
1771
0
0
CELGENE CORP
COM
151020104
1432
13720
SH
SOLE
13720
0
0
CENTERPOINT ENERGY INC
COM
15189T107
1802
63538
SH
SOLE
63538
0
0
CHEVRON CORP NEW
COM
166764100
2494
19922
SH
SOLE
19922
0
0
CHINA LODGING GROUP LTD
SPONSORED ADR
16949N109
549
3800
SH
SOLE
3800
0
0
COCA COLA CO
COM
191216100
316
6885
SH
SOLE
6885
0
0
COMCAST CORP NEW
CL A
20030N101
304
7596
SH
SOLE
7596
0
0
CROWN CASTLE INTL CORP NEW
COM
22822V101
1822
16410
SH
SOLE
16410
0
0
DOWDUPONT INC
COM
26078J100
432
6071
SH
SOLE
6071
0
0
EXTRA SPACE STORAGE INC
COM
30225T102
1549
17714
SH
SOLE
17714
0
0
EXXON MOBIL CORP
COM
30231G102
2120
25351
SH
SOLE
25351
0
0
FACEBOOK INC
CL A
30303M102
623
3530
SH
SOLE
3530
0
0
FIDELITY
MSCI MATLS INDEX
316092881
320
9133
SH
SOLE
9133
0
0
FIRST TR EXCHANGE TRADED FD
DJ INTERNT IDX
33733E302
3998
36381
SH
SOLE
36381
0
0
FIRST TR EXCHANGE TRADED FD
INDLS PROD DUR
33734X150
3940
97070
SH
SOLE
97070
0
0
FIRST TR EXCHANGE TRADED FD
NASDAQ BK ETF
33738R860
3829
130430
SH
SOLE
130430
0
0
FIRST TR NASDAQ100 TECH INDE
SHS
337345102
3902
54244
SH
SOLE
54244
0
0
FIRST TR EXCHANGE TRADED FD
TECH ALPHADEX
33734X176
3435
66928
SH
SOLE
66928
0
0
FORD MTR CO DEL
COM PAR $0.01
345370860
143
11410
SH
SOLE
11410
0
0
GENERAL DYNAMICS CORP
COM
369550108
255
1255
SH
SOLE
1255
0
0
GENERAL ELECTRIC CO
COM
369604103
862
49422
SH
SOLE
49422
0
0
RYDEX ETF TRUST
GUG S&P500 EQ WT
78355W106
2211
21882
SH
SOLE
21882
0
0
HONEYWELL INTL INC
COM
438516106
264
1721
SH
SOLE
1721
0
0
INTREXON CORP
COM
46122T102
179
15570
SH
SOLE
15570
0
0
INDEXIQ ETR TR
IQ REALTRN ETF
45409B602
21547
786403
SH
SOLE
786403
0
0
INDEXIQ ETR TR
IQ HEDGMKT NUT
45409B503
5747
223101
SH
SOLE
223101
0
0
ISHARES TR
1 3 YR CR BD ETF
464288646
35239
337090
SH
SOLE
337090
0
0
ISHARES GOLD TRUST
ISHARES
464285105
140
11218
SH
SOLE
11218
0
0
ISHARES INC
CORE MSCI EMKT
46434G103
377
6626
SH
SOLE
6626
0
0
ISHARES TR
MIN VOL EAFE ETF
46429B689
366
5010
SH
SOLE
5010
0
0
ISHARES TR
IBONDS DEC21 ETF
46434VBK5
5648
227739
SH
SOLE
227739
0
0
ISHARES TR
IBONDS DEC21 ETF
46435G789
5797
228038
SH
SOLE
228038
0
0
ISHARES TR
IBONDS DEC22 ETF
46434VBA7
5670
226964
SH
SOLE
226964
0
0
ISHARES TR
IBONDS DEC22 ETF
46435G755
5808
226208
SH
SOLE
226208
0
0
ISHARES TR
IBONDS DEC 23 ETF
46434VAX8
5607
223652
SH
SOLE
223652
0
0
ISHARES TR
IBONDS DEC 24 ETF
46434VBG4
5631
224810
SH
SOLE
224810
0
0
ISHARES TR
IBONDS DEC25 ETF
46434VBD1
5644
225484
SH
SOLE
225484
0
0
ISHARES TR
IBONDS MAR18 ETF
46432FAW7
5747
224790
SH
SOLE
224790
0
0
ISHARES TR
IBONDS MAR20 ETF
46432FBC0
5751
220505
SH
SOLE
220505
0
0
ISHARES TR
IBONDS SEP18 ETF
46429B580
5967
235024
SH
SOLE
235024
0
0
ISHARES TR
IBONDS SEP19 ETF
46429B564
5951
235015
SH
SOLE
235015
0
0
ISHARES TR
IBONDS SEP20 ETF
46434V571
5946
234461
SH
SOLE
234461
0
0
ISHARES INC
MSCI BELGIUM ETF
464286301
264
12556
SH
SOLE
12556
0
0
JOHNSON & JOHNSON
COM
478160104
2772
19839
SH
SOLE
19839
0
0
JPMORGAN CHASE & CO
COM
46625H100
217
2026
SH
SOLE
2026
0
0
MEDTRONIC PLC
SHS
G5960L103
248
3067
SH
SOLE
3067
0
0
MICROSOFT CORP
COM
594918104
330
3863
SH
SOLE
3863
0
0
NIKE INC
CL B
654106103
380
6076
SH
SOLE
6076
0
0
NORTHFIELD BANCORP INC DEL
COM
66611T108
1206
70625
SH
SOLE
70625
0
0
PAYCHEX INC
COM
704326107
214
3144
SH
SOLE
3144
0
0
PFIZER INC
COM
717081103
334
9217
SH
SOLE
9217
0
0
PHILIP MORRIS INTL INC
COM
718172109
354
3355
SH
SOLE
3355
0
0
PIMCO ETF TR
1-5 US TIP IDX
72201R205
11078
213239
SH
SOLE
213239
0
0
POWERSHARES DB CMDTY IDX TRA
UNIT BEN INT
73935S105
224
13484
SH
SOLE
13484
0
0
POWERSHARES ETF TRUST
DWA MOMENTUM PTF
73935X153
80057
1550600
SH
SOLE
1550600
0
0
POWERSHARES ETF TR II
S&P500 LOW VOL
73937B779
38220
800594
SH
SOLE
800594
0
0
POWERSHARES ETF TR II
S&P400 LOVL PT
73937B647
1894
41739
SH
SOLE
41739
0
0
POWERSHARES ETF TR II
S&P600 LOVL PT
73937B639
1899
41056
SH
SOLE
41056
0
0
PROCTER AND GAMBLE CO
COM
742718109
567
6172
SH
SOLE
6172
0
0
SCHWAB STRATEGIC TR
EMRG MKTEQ ETF
808524706
277
9905
SH
SOLE
9905
0
0
SCHWAB STRATEGIC TR
INTL EQTY ETF
808524805
354
10400
SH
SOLE
10400
0
0
SCHWAB STRATEGIC TR
US BRD MKT ETF
808524102
6420
99510
SH
SOLE
99510
0
0
SCHWAB STRATEGIC TR
US LCAP GR ETF
808524300
324
4585
SH
SOLE
4585
0
0
SCHWAB STRATEGIC TR
US MID-CAP ETF
808524508
771
14465
SH
SOLE
14465
0
0
SCHWAB STRATEGIC TR
US REIT ETF
808524847
1214
29168
SH
SOLE
29168
0
0
SCHWAB STRATEGIC TR
US SML CAP ETF
808524607
1076
15434
SH
SOLE
15434
0
0
SITO MOBILE LTD
COM NEW
82988R203
70
10400
SH
SOLE
10400
0
0
SPDR DOW JONES INDL AVRG ETF
UT SER 1
78467X109
334
1349
SH
SOLE
1349
0
0
SPDR SER TR
NUVEEN BLMBRG SR
78468R739
4373
91283
SH
SOLE
91283
0
0
SPDR S&P 500 ETF TR
TR UNT
78462F103
528
1977
SH
SOLE
1977
0
0
STRYKER CORP
COM
863667101
239
1545
SH
SOLE
1545
0
0
SYSCO CORP
COM
871829107
293
4828
SH
SOLE
4828
0
0
TDH HLDGS INC
SHS
G87084102
102
18000
SH
SOLE
18000
0
0
UNION PAC CORP
COM
907818108
893
6660
SH
SOLE
6660
0
0
VANGUARD ADMIRAL FDS INC
500 GRTH IDX F
921932505
3382
24690
SH
SOLE
24690
0
0
VANGUARD ADMIRAL FDS INC
MIDCP 400 GRTH
921932869
3344
25131
SH
SOLE
25131
0
0
VANGUARD ADMIRAL FDS INC
SMLLCP 600 IDX
921932828
3335
23928
SH
SOLE
23928
0
0
VANGUARD ADMIRAL FDS INC
SMLCP 600 GRTH
921932794
3336
22861
SH
SOLE
22861
0
0
VANGUARD ADMIRAL FDS INC
SMLCP 600 VAL
921932778
3321
25095
SH
SOLE
25095
0
0
VANGUARD INDEX FDS
SML CP GRW ETF
922908595
346
2150
SH
SOLE
2150
0
0
VANGUARD INDEX FDS
SM CP VAL ETF
922908611
349
2629
SH
SOLE
2629
0
0
VERIZON COMMUNICATIONS INC
COM
92343V104
453
8560
SH
SOLE
8560
0
0
WORKHORSE GROUP INC
COM NEW
98138J206
128
50000
SH
SOLE
50000
0
0
ZIOPHARM ONCOLOGY INC
COM
98973P101
73
17562
SH
SOLE
17562
0
0