SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
LIVEK WILLIAM PAUL

(Last) (First) (Middle)
7700 NE AMBASSADOR PLACE

(Street)
PORTLAND OR 97220

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
RENTRAK CORP [ RENT ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Executive Officer
3. Date of Earliest Transaction (Month/Day/Year)
12/02/2014
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 12/02/2014 M 155,000 A $13.29 616,979 D
Common Stock 12/02/2014 S 155,000 D $79.75 461,979 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (Right to Buy) $13.29 12/02/2014 M 155,000 (1) 11/06/2021 Common Stock 155,000 $0.0000 89,000 D
Explanation of Responses:
1. The option vests in three equal installments on November 6, 2013, 2014 and 2015.
Remarks:
Livek's sale of shares purchased upon exercise of vested options is for estate planning purposes. It represents approximately 14% of all of his outstanding shares, including all outstanding options and RSUs. Since joining the company in 2009, Livek has purchased approximately $1.2 million of Rentrak common stock (which amount represents most of his after tax income from Rentrak in that five plus year period) and has sold none. Under Rentrak's compensation policy, in effect for over five years, Livek, as well as several senior officers, accepted significantly reduced levels of base salaries, some by as much as 50 percent, in favor of increased equity awards, to better align management's interests with those of its shareholders. The company's share price has appreciately approximately 500% since Livek joined Rentrak. Livek now owns approximately 202,000 shares of Rentrak common stock and 389,000 vested options, equaling a 4.0% stake in Rentrak. Livek has no plans to sell any further stock in the next year.
/s/ Barbara A. Peachey, Attorney-in-Fact 12/04/2014
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
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