0001443037-12-000002.txt : 20120210 0001443037-12-000002.hdr.sgml : 20120210 20120210170506 ACCESSION NUMBER: 0001443037-12-000002 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20111231 FILED AS OF DATE: 20120210 DATE AS OF CHANGE: 20120210 EFFECTIVENESS DATE: 20120210 FILER: COMPANY DATA: COMPANY CONFORMED NAME: RUSHMORE INVESTMENT ADVISORS, INC. CENTRAL INDEX KEY: 0001443037 IRS NUMBER: 752659537 STATE OF INCORPORATION: TX FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-13314 FILM NUMBER: 12593899 BUSINESS ADDRESS: STREET 1: 4965 PRESTON PARK BLVD STREET 2: SUITE 350 CITY: PLANO STATE: TX ZIP: 75093 BUSINESS PHONE: 972-599-9550 MAIL ADDRESS: STREET 1: 4965 PRESTON PARK BLVD STREET 2: SUITE 350 CITY: PLANO STATE: TX ZIP: 75093 13F-HR 1 rushq411.txt Q4 2011 FORM 13F-HR UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 13F Form 13F COVER PAGE Report for the Calendar Year or Quarter Ended: 12-31-11 Check here if Amendment [ ]; Amendment Number: This Amendment (Check only one.): [ ] is a restatement. [ ] adds new holdings entries. Institutional Investment Manager Filing this Report: Name: Rushmroe Investment Advisors, Inc Address: 4965 Preston Prk Blvd Ste 350 Plano, Texas 75093 13F File Number: 028-13314 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form. Person Signing this Report on Behalf of Reporting Manager: Name: Briton M Chamberlain Title: Chief Compliance Officer Phone: 972-599-9550 Signature, Place, and Date of Signing: Briton M Chamberlain Plano, Tx February 10, 2012 Report Type (Check only one.): [ X] 13F HOLDINGS REPORT. [ ] 13F NOTICE. [ ] 13F COMBINATION REPORT. FORM 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 0 Form 13F Information Table Entry Total: 170 Form 13F Information Table Value Total: $556,919 (thousands) List of Other Included Managers: Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional managers with respect to which this report is filed, other than the manager filing this report. NONE FORM 13F INFORMATION TABLE VALUE SHARES/ SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE ------------------------------ ---------------- --------- -------- -------- --- ---- ------- ------------ -------- -------- -------- 3M CO COM 88579Y101 504 6163 SH Sole 6163 ABB LTD SPONSORED ADR 000375204 609 32342 SH Sole 32342 ABBOTT LABS COM 002824100 7980 141918 SH Sole 132401 9517 ACCENTURE PLC IRELAND SHS CLASS A G1151C101 7160 134510 SH Sole 125147 9363 AGRIUM INC COM 008916108 665 9912 SH Sole 9912 AMERICAN ELEC PWR INC COM 025537101 346 8376 SH Sole 8376 AMERICAN EXPRESS CO COM 025816109 425 9000 SH Sole 9000 AMETEK INC NEW COM 031100100 7723 183451 SH Sole 169574 13877 ANALOG DEVICES INC COM 032654105 1552 43364 SH Sole 43364 ANGLOGOLD ASHANTI LTD SPONSORED ADR 035128206 626 14737 SH Sole 14737 ANNALY CAP MGMT INC COM 035710409 1149 71972 SH Sole 71972 APPLE INC COM 037833100 14882 36745 SH Sole 34511 2234 AT&T INC COM 00206R102 2054 67919 SH Sole 67919 AUTOZONE INC COM 053332102 4527 13929 SH Sole 12680 1249 BAKER HUGHES INC COM 057224107 2286 46999 SH Sole 43056 3943 BANK NOVA SCOTIA HALIFAX COM 064149107 514 10328 SH Sole 10328 BARCLAYS BANK PLC ETN DJUBS PMET38 06739H248 219 2602 SH Sole 2602 BARRICK GOLD CORP COM 067901108 4152 91759 SH Sole 86253 5506 BAXTER INTL INC COM 071813109 6098 123233 SH Sole 123233 BED BATH & BEYOND INC COM 075896100 6632 114403 SH Sole 105514 8889 BHP BILLITON LTD SPONSORED ADR 088606108 557 7892 SH Sole 7892 BLACKROCK INC COM 09247X101 5939 33322 SH Sole 31615 1707 BP PLC SPONSORED ADR 055622104 665 15566 SH Sole 15566 BRISTOL MYERS SQUIBB CO COM 110122108 2773 78701 SH Sole 78701 BRITISH AMERN TOB PLC SPONSORED ADR 110448107 687 7245 SH Sole 7245 CARBO CERAMICS INC COM 140781105 3571 28955 SH Sole 25837 3118 CATERPILLAR INC DEL COM 149123101 4411 48686 SH Sole 45818 2868 CELGENE CORP COM 151020104 7637 112980 SH Sole 108102 4878 CENTERPOINT ENERGY INC COM 15189T107 241 12000 SH Sole 12000 CENTURYLINK INC COM 156700106 290 7795 SH Sole 7795 CHECK POINT SOFTWARE TECH LT ORD M22465104 7589 144439 SH Sole 135214 9225 CHEVRON CORP NEW COM 166764100 10646 100054 SH Sole 93977 6077 CHICAGO BRIDGE & IRON CO N V N Y REGISTRY SH 167250109 576 15230 SH Sole 15230 CHINA MOBILE LIMITED SPONSORED ADR 16941m109 566 11674 SH Sole 11674 CISCO SYS INC COM 17275R102 1184 65472 SH Sole 65472 COACH INC COM 189754104 8302 136014 SH Sole 126934 9080 COCA COLA CO COM 191216100 8461 120930 SH Sole 113564 7366 COGNIZANT TECHNOLOGY SOLUTIO CL A 192446102 264 4104 SH Sole 4104 COLGATE PALMOLIVE CO COM 194162103 365 3950 SH Sole 3950 COMPANHIA DE BEBIDAS DAS AME SPON ADR PFD 20441w203 841 23308 SH Sole 23308 CONCHO RES INC COM 20605P101 4597 49039 SH Sole 45561 3478 CONSOLIDATED EDISON INC COM 209115104 292 4700 SH Sole 4700 COSTCO WHSL CORP NEW COM 22160K105 611 7338 SH Sole 7338 CREDIT SUISSE NASSAU BRH ETN LKD 30MLP 22542d852 6047 241200 SH Sole 241200 CSX CORP COM 126408103 8711 413605 SH Sole 387166 26439 CUMMINS INC COM 231021106 6404 72757 SH Sole 67178 5579 DANAHER CORP DEL COM 235851102 9559 203200 SH Sole 188743 14457 DEERE & CO COM 244199105 2078 26865 SH Sole 26865 DEUTSCHE BK AG LDN BRH PS GOLD DS ETN 25154h756 327 60000 SH Sole 60000 DIAGEO P L C SPON ADR NEW 25243Q205 8257 94453 SH Sole 88609 5844 DIRECTV COM CL A 25490A101 7295 170608 SH Sole 159043 11565 DIREXION SHS ETF TR DLY FIN BEAR NEW 25459w144 306 8200 SH Sole 8200 DOLLAR GEN CORP NEW COM 256677105 4624 112397 SH Sole 104480 7917 DOMINION RES INC VA NEW COM 25746U109 820 15450 SH Sole 15450 DU PONT E I DE NEMOURS & CO COM 263534109 2251 49180 SH Sole 49180 E M C CORP MASS COM 268648102 7189 333737 SH Sole 308211 25526 EL PASO PIPELINE PARTNERS L COM UNIT LPI 283702108 433 12500 SH Sole 12500 ENBRIDGE INC COM 29250n105 1211 32384 SH Sole 32384 ENSCO PLC SPONSORED ADR 29358Q109 1895 40386 SH Sole 40386 ENTERPRISE PRODS PARTNERS L COM 293792107 348 7500 SH Sole 7500 EXXON MOBIL CORP COM 30231G102 4542 53582 SH Sole 53582 FOMENTO ECONOMICO MEXICANO S SPON ADR UNITS 344419106 1095 15713 SH Sole 15713 FOOT LOCKER INC COM 344849104 7028 294805 SH Sole 273632 21173 FREEPORT-MCMORAN COPPER & GO COM 35671D857 1619 44009 SH Sole 44009 GENERAL ELECTRIC CO COM 369604103 853 47625 SH Sole 47625 GENERAL MLS INC COM 370334104 1456 36025 SH Sole 36025 GOOGLE INC CL A 38259P508 7505 11619 SH Sole 10835 784 HALLIBURTON CO COM 406216101 5966 172884 SH Sole 172884 HEALTH MGMT ASSOC INC NEW CL A 421933102 99 13372 SH Sole 13372 HEINZ H J CO COM 423074103 289 5350 SH Sole 5350 HERBALIFE LTD COM USD SHS g4412g101 341 6603 SH Sole 6603 HITACHI LIMITED ADR 10 COM 433578507 588 11276 SH Sole 11276 HOME DEPOT INC COM 437076102 487 11595 SH Sole 11595 HSBC HLDGS PLC SPON ADR NEW 404280406 385 10114 SH Sole 10114 ILLUMINA INC COM 452327109 255 8379 SH Sole 8379 INTEL CORP COM 458140100 9619 396642 SH Sole 375387 21255 INTERNATIONAL BUSINESS MACHS COM 459200101 13550 73687 SH Sole 69987 3700 INTUITIVE SURGICAL INC COM NEW 46120E602 4669 10083 SH Sole 9381 702 ISHARES INC MSCI AUSTRALIA 464286103 634 29569 SH Sole 29569 ISHARES INC MSCI CDA INDEX 464286509 764 28740 SH Sole 28740 ISHARES INC MSCI SINGAPORE 464286673 686 63300 SH Sole 63300 ISHARES INC MSCI UTD KINGD 464286699 1557 96368 SH Sole 96368 ISHARES INC MSCI TAIWAN 464286731 656 56029 SH Sole 56029 ISHARES INC MSCI SWITZERLD 464286749 705 31173 SH Sole 31173 ISHARES INC MSCI SWEDEN 464286756 546 21705 SH Sole 21705 ISHARES INC MSCI S KOREA 464286772 1145 21913 SH Sole 21913 ISHARES INC MSCI STH AFRCA 464286780 629 10294 SH Sole 10294 ISHARES INC MSCI GERMAN 464286806 1478 76902 SH Sole 76902 ISHARES INC MSCI MALAYSIA 464286830 658 49115 SH Sole 49115 ISHARES INC MSCI JAPAN 464286848 1956 214695 SH Sole 214695 ISHARES INC MSCI HONG KONG 464286871 785 50715 SH Sole 50715 ISHARES TR FTSE CHINA25 IDX 464287184 1114 31940 SH Sole 31940 ISHARES TR MSCI EMERG MKT 464287234 1877 49460 SH Sole 49460 ISHARES TR MSCI EAFE INDEX 464287465 278 5613 SH Sole 5613 ISHARES TR RUSSELL MCP VL 464287473 15762 363177 SH Sole 363177 ISHARES TR RUSSELL MCP GR 464287481 23873 433659 SH Sole 433659 ISHARES TR RUSSELL1000VAL 464287598 14344 225956 SH Sole 225956 ISHARES TR RUSSELL1000GRW 464287614 21756 376469 SH Sole 376469 ISHARES TR RUSL 2000 VALU 464287630 15869 241763 SH Sole 241763 ISHARES TR RUSL 2000 GROW 464287648 12243 145352 SH Sole 145352 ISHARES TR RUSSELL 2000 464287655 316 4282 SH Sole 4282 ISHARES TR MSCI ACWI EX 464288240 646 17558 SH Sole 17558 ISHARES TR BARCLYS 1-3YR CR 464288646 544 5221 SH Sole 5221 ISHARES TR MSCI GRW IDX 464288885 8853 170220 SH Sole 170220 ISHARES TR 2012 S&P AMTFR 464289412 507 10000 SH Sole 10000 ITAU UNIBANCO HLDG SA SPON ADR REP PFD 465562106 680 36636 SH Sole 36636 JOHNSON & JOHNSON COM 478160104 1184 18055 SH Sole 18055 JPMORGAN CHASE & CO COM 46625H100 2134 64182 SH Sole 64182 KINDER MORGAN ENERGY PARTNER UT LTD PARTNER 494550106 278 3275 SH Sole 3275 KRAFT FOODS INC CL A 50075N104 588 15752 SH Sole 15752 LOWES COS INC COM 548661107 418 16450 SH Sole 16450 MARATHON PETE CORP COM 56585A102 1345 40402 SH Sole 40402 MASTERCARD INC CL A 57636Q104 4327 11606 SH Sole 10781 825 MATTEL INC COM 577081102 1131 40743 SH Sole 40743 MCDONALDS CORP COM 580135101 3093 30832 SH Sole 30832 MICROSOFT CORP COM 594918104 2382 91746 SH Sole 91746 NEXTERA ENERGY INC COM 65339F101 204 3350 SH Sole 3350 NORDSTROM INC COM 655664100 8655 174114 SH Sole 160863 13251 NORFOLK SOUTHERN CORP COM 655844108 1456 19977 SH Sole 19977 NOVARTIS A G SPONSORED ADR 66987V109 1698 29699 SH Sole 29699 NUCOR CORP COM 670346105 4884 123414 SH Sole 114582 8832 OCCIDENTAL PETE CORP DEL COM 674599105 1083 11559 SH Sole 11559 OIL STS INTL INC COM 678026105 8557 112052 SH Sole 104170 7882 OPEN TEXT CORP COM 683715106 536 10481 SH Sole 10481 ORACLE CORP COM 68389X105 9866 384622 SH Sole 357873 26749 ORIX CORP SPONSORED ADR 686330101 617 15036 SH Sole 15036 PEPSICO INC COM 713448108 963 14513 SH Sole 14513 PFIZER INC COM 717081103 2453 113374 SH Sole 113374 PNC FINL SVCS GROUP INC COM 693475105 1955 33908 SH Sole 33908 POTASH CORP SASK INC COM 73755L107 3143 76141 SH Sole 70623 5518 PROCTER & GAMBLE CO COM 742718109 2196 32925 SH Sole 32925 PROGRESS ENERGY INC COM 743263105 303 5400 SH Sole 5400 PROGRESSIVE WASTE SOLUTIONS COM 74339G101 642 32795 SH Sole 32795 QUALCOMM INC COM 747525103 8507 155530 SH Sole 143452 12078 RAYTHEON CO COM NEW 755111507 1673 34583 SH Sole 34583 REYNOLDS AMERICAN INC COM 761713106 1321 31892 SH Sole 31892 RF MICRODEVICES INC COM 749941100 99 18304 SH Sole 18304 ROBERT HALF INTL INC COM 770323103 5697 200192 SH Sole 180699 19493 RYDEX ETF TRUST S&P 500 EQ TRD 78355W106 15694 339107 SH Sole 339107 SALLY BEAUTY HLDGS INC COM 79546E104 4609 218119 SH Sole 202198 15921 SANOFI SPONSORED ADR 80105N105 692 18951 SH Sole 18951 SAP AG SPON ADR 803054204 607 11466 SH Sole 11466 SELECT SECTOR SPDR TR SBI INT-ENERGY 81369Y506 242 3498 SH Sole 3498 SOUTHERN CO COM 842587107 816 17625 SH Sole 17625 SPDR S&P 500 ETF TR TR UNIT 78462F103 8614 68635 SH Sole 68635 SPDR SERIES TRUST INTR TRM CORP BD 78464a375 1698 51120 SH Sole 51120 SPDR SERIES TRUST BARC CAPTL ETF 78464a474 1680 55785 SH Sole 55785 TEVA PHARMACEUTICAL INDS LTD ADR 881624209 828 20524 SH Sole 20524 TIM HORTONS INC COM 88706M103 747 15423 SH Sole 15423 TIMKEN CO COM 887389104 1500 38751 SH Sole 38751 TORONTO DOMINION BK ONT COM NEW 891160509 2130 28467 SH Sole 28467 TRW AUTOMOTIVE HLDGS CORP COM 87264S106 230 7049 SH Sole 7049 UNILEVER PLC SPON ADR NEW 904767704 1007 30042 SH Sole 30042 UNITED TECHNOLOGIES CORP COM 913017109 297 4070 SH Sole 4070 US BANCORP DEL COM NEW 902973304 2057 76058 SH Sole 76058 VALE S A ADR 91912E105 299 13937 SH Sole 13937 VALERO ENERGY CORP NEW COM 91913Y100 3257 154744 SH Sole 143350 11394 VANGUARD BD INDEX FD INC INTERMED TERM 921937819 4480 51509 SH Sole 51509 VANGUARD BD INDEX FD INC SHORT TRM BOND 921937827 3041 37621 SH Sole 37621 VANGUARD BD INDEX FD INC TOTAL BND MRKT 921937835 3432 41078 SH Sole 41078 VANGUARD INTL EQUITY INDEX F MSCI EMR MKT ETF 922042858 699 18299 SH Sole 18299 VANGUARD SCOTTSDALE FDS SHRT-TERM CORP 92206c409 234 3010 SH Sole 3010 VANGUARD TAX MANAGED INTL FD MSCI EAFE ETF 921943858 686 22385 SH Sole 22385 VERIZON COMMUNICATIONS INC COM 92343V104 1147 28580 SH Sole 28580 VISA INC COM CL A 92826C839 371 3650 SH Sole 3650 VODAFONE GROUP PLC NEW SPONS ADR NEW 92857W209 1536 54793 SH Sole 54793 WAL MART STORES INC COM 931142103 1859 31101 SH Sole 31101 WHOLE FOODS MKT INC COM 966837106 7233 103947 SH Sole 96651 7296 WISCONSIN ENERGY CORP COM 976657106 1040 29740 SH Sole 29740 YUM BRANDS INC COM 988498101 639 10827 SH Sole 10827