0001085146-13-001747.txt : 20131025 0001085146-13-001747.hdr.sgml : 20131025 20131024183642 ACCESSION NUMBER: 0001085146-13-001747 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20130930 FILED AS OF DATE: 20131025 DATE AS OF CHANGE: 20131024 EFFECTIVENESS DATE: 20131025 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Efficient Market Advisors, LLC CENTRAL INDEX KEY: 0001429788 IRS NUMBER: 412143010 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-13603 FILM NUMBER: 131169053 BUSINESS ADDRESS: STREET 1: 12555 HIGH BLUFF DRIVE STREET 2: SUITE 300 CITY: SAN DIEGO STATE: CA ZIP: 92130 BUSINESS PHONE: 888-327-4600 MAIL ADDRESS: STREET 1: 12555 HIGH BLUFF DRIVE STREET 2: SUITE 300 CITY: SAN DIEGO STATE: CA ZIP: 92130 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001429788 XXXXXXXX 09-30-2013 09-30-2013 false Efficient Market Advisors, LLC

12555 High Bluff Drive Suite 300 San Diego CA 92130

13F HOLDINGS REPORT 028-13603 N Herb W. Morgan 858-847-0690 /s/ Herb W. Morgan San Diego CA 10-23-2013 0 137 309038 INFORMATION TABLE 2 form13fInfoTable.xml DESCRIPTION FOR INFORMATION TABLE ABERCROMBIE & FITCH CO CL A 002896207 0 6 SH SOLE 0 0 6 ACADIA PHARMACEUTICALS INC COM 004225108 41 1500 SH SOLE 0 0 1500 ALCO STORES INC COM 001600105 66 4740 SH SOLE 0 0 4740 ALLIED NEVADA GOLD CORP COM 019344100 8 1800 SH SOLE 0 0 1800 ANGLOGOLD ASHANTI LTD SPONSORED ADR 035128206 7 500 SH SOLE 0 0 500 AOL INC COM 00184X105 0 4 SH SOLE 0 0 4 APPLE INC COM 037833100 36 75 SH SOLE 0 0 75 AT&T INC COM 00206R102 129 3809 SH SOLE 0 0 3809 BANK OF AMERICA CORPORATION COM 060505104 14 1000 SH SOLE 0 0 1000 BLACKROCK MUNIHLDNGS CALI QL COM 09254L107 67 4950 SH SOLE 0 0 4950 CARNIVAL CORP PAIRED CTF 143658300 3 100 SH SOLE 0 0 100 CBL & ASSOC PPTYS INC COM 124830100 20 1053 SH SOLE 0 0 1053 CHEVRON CORP NEW COM 166764100 122 1000 SH SOLE 0 0 1000 CITIGROUP INC COM NEW 172967424 10 200 SH SOLE 0 0 200 COCA COLA CO COM 191216100 19 500 SH SOLE 0 0 500 COSTCO WHSL CORP NEW COM 22160K105 208 1810 SH SOLE 0 0 1810 CPI AEROSTRUCTURES INC COM NEW 125919308 117 10100 SH SOLE 0 0 10100 CUTWATER SELECT INCOME FD COM 232229104 150 8442 SH SOLE 0 0 8442 DEERE & CO COM 244199105 16 200 SH SOLE 0 0 200 DISNEY WALT CO COM DISNEY 254687106 5 75 SH SOLE 0 0 75 EATON VANCE CA MUNI INCOME T SH BEN INT 27826F101 13 1107 SH SOLE 0 0 1107 EATON VANCE CALIF MUN BD FD COM 27828C106 11 1000 SH SOLE 0 0 1000 EATON VANCE LTD DUR INCOME F COM 27828H105 10 648 SH SOLE 0 0 648 EXETER RES CORP COM 301835104 2 2800 SH SOLE 0 0 2800 EXXON MOBIL CORP COM 30231G102 110 1276 SH SOLE 0 0 1276 FACEBOOK INC CL A 30303M102 55 1100 SH SOLE 0 0 1100 FORD MTR CO DEL COM PAR $0.01 345370860 84 5000 SH SOLE 0 0 5000 FRONTIER COMMUNICATIONS CORP COM 35906A108 1 288 SH SOLE 0 0 288 GENERAL ELECTRIC CO COM 369604103 90 3786 SH SOLE 0 0 3786 GENERAL MTRS CO *W EXP 07/10/201 37045V118 0 8 SH SOLE 0 0 8 GENERAL MTRS CO *W EXP 07/10/201 37045V126 0 8 SH SOLE 0 0 8 GENERAL MTRS CO COM 37045V100 0 9 SH SOLE 0 0 9 GOLDMAN SACHS GROUP INC COM 38141G104 63 400 SH SOLE 0 0 400 GOOGLE INC CL A 38259P508 35 40 SH SOLE 0 0 40 HOME DEPOT INC COM 437076102 319 4200 SH SOLE 0 0 4200 HUMANA INC COM 444859102 37 400 SH SOLE 0 0 400 INTEL CORP COM 458140100 5 200 SH SOLE 0 0 200 INTERNATIONAL BUSINESS MACHS COM 459200101 6 35 SH SOLE 0 0 35 INVESCO CALIF VALUE MUN INC COM 46132H106 12 1083 SH SOLE 0 0 1083 ISHARES 1-3 YR CR BD ETF 464288646 25453 241772 SH SOLE 0 0 241772 ISHARES 1-3 YR TR BD ETF 464287457 889 10530 SH SOLE 0 0 10530 ISHARES 7-10 Y TR BD ETF 464287440 11 110 SH SOLE 0 0 110 ISHARES COHEN&STEER REIT 464287564 14 188 SH SOLE 0 0 188 ISHARES CORE S&P MCP ETF 464287507 36524 294209 SH SOLE 0 0 294209 ISHARES CORE S&P SCP ETF 464287804 11250 112727 SH SOLE 0 0 112727 ISHARES CORE S&P500 ETF 464287200 20 116 SH SOLE 0 0 116 ISHARES CORE TOTUSBD ETF 464287226 63 587 SH SOLE 0 0 587 ISHARES CREDIT BD ETF 464288620 11 105 SH SOLE 0 0 105 ISHARES DOW JONES US ETF 464287846 2 22 SH SOLE 0 0 22 ISHARES FLTG RATE BD ETF 46429B655 43325 854871 SH SOLE 0 0 854871 ISHARES IBOXX HI YD ETF 464288513 16230 177226 SH SOLE 0 0 177226 ISHARES IBOXX INV CP ETF 464287242 1 11 SH SOLE 0 0 11 ISHARES INTL DEV RE ETF 464288489 106 3152 SH SOLE 0 0 3152 ISHARES MBS ETF 464288588 25 237 SH SOLE 0 0 237 ISHARES MSCI AUST ETF 464286103 44 1752 SH SOLE 0 0 1752 ISHARES MSCI BRZ CAP ETF 464286400 29 610 SH SOLE 0 0 610 ISHARES MSCI EAFE ETF 464287465 6420 100618 SH SOLE 0 0 100618 ISHARES MSCI EMG MKT ETF 464287234 124 3038 SH SOLE 0 0 3038 ISHARES MSCI FRANCE ETF 464286707 23 858 SH SOLE 0 0 858 ISHARES MSCI GERMANY ETF 464286806 42 1503 SH SOLE 0 0 1503 ISHARES MSCI HONG KG ETF 464286871 28 1408 SH SOLE 0 0 1408 ISHARES MSCI JAPAN ETF 464286848 6653 558135 SH SOLE 0 0 558135 ISHARES MSCI SINGAP ETF 464286673 12 912 SH SOLE 0 0 912 ISHARES MSCI SZ CAP ETF 464286749 24 756 SH SOLE 0 0 756 ISHARES MSCI UK ETF 464286699 65 3324 SH SOLE 0 0 3324 ISHARES RUS 3000 VAL ETF 464287663 6 50 SH SOLE 0 0 50 ISHARES RUSSELL 2000 ETF 464287655 15877 148926 SH SOLE 0 0 148926 ISHARES SELECT DIVID ETF 464287168 56 850 SH SOLE 0 0 850 ISHARES U.S. PFD STK ETF 464288687 13216 347792 SH SOLE 0 0 347792 JDS UNIPHASE CORP COM PAR $0.001 46612J507 0 1 SH SOLE 0 0 1 JOHNSON & JOHNSON COM 478160104 35 400 SH SOLE 0 0 400 JPMORGAN CHASE & CO COM 46625H100 16 300 SH SOLE 0 0 300 LINN ENERGY LLC UNIT LTD LIAB 536020100 16 600 SH SOLE 0 0 600 MARKET VECTORS ETF TR COAL ETF 57060U837 10215 537645 SH SOLE 0 0 537645 MCDONALDS CORP COM 580135101 1049 10903 SH SOLE 0 0 10903 MERCK & CO INC NEW COM 58933Y105 14 285 SH SOLE 0 0 285 MICROSOFT CORP COM 594918104 67 2000 SH SOLE 0 0 2000 MILLER INDS INC TENN COM NEW 600551204 51 3000 SH SOLE 0 0 3000 MOTORCAR PTS AMER INC COM 620071100 38 3000 SH SOLE 0 0 3000 NETAPP INC COM 64110D104 916 21500 SH SOLE 0 0 21500 NUVEEN CA DIV ADV MUNI FD 3 COM SH BEN INT 67070Y109 12 1000 SH SOLE 0 0 1000 NUVEEN CA DIVIDEND ADV MUN F COM 67066Y105 13 1000 SH SOLE 0 0 1000 NUVEEN CA SELECT QUALITY MUN COM 670975101 14 1000 SH SOLE 0 0 1000 NUVEEN CA SELECT TAX FREE PR SH BEN INT 67063R103 68 5000 SH SOLE 0 0 5000 NUVEEN CAL AMT-FREE MUN INC COM 670651108 25 2023 SH SOLE 0 0 2023 NUVEEN CALIF MUN VALUE FD COM 67062C107 9 1000 SH SOLE 0 0 1000 NUVEEN CALIF MUNICPAL VALU F COM 6706EB106 59 4000 SH SOLE 0 0 4000 PAYCHEX INC COM 704326107 16 400 SH SOLE 0 0 400 PEPSICO INC COM 713448108 5 58 SH SOLE 0 0 58 PFIZER INC COM 717081103 62 2150 SH SOLE 0 0 2150 PIMCO ETF TR 0-5 HIGH YIELD 72201R783 3 26 SH SOLE 0 0 26 POWERSHARES DB CMDTY IDX TRA UNIT BEN INT 73935S105 13 510 SH SOLE 0 0 510 POWERSHARES ETF TRUST GBL LSTD PVT EQT 73935X195 5712 497534 SH SOLE 0 0 497534 POWERSHARES ETF TRUST II SENIOR LN PORT 73936Q769 8521 345288 SH SOLE 0 0 345288 POWERSHARES GLOBAL ETF TRUST AGG PFD PORT 73936T565 23 1664 SH SOLE 0 0 1664 POWERSHARES GLOBAL ETF TRUST I-30 LAD TREAS 73936T524 0 1 SH SOLE 0 0 1 POWERSHARES GLOBAL ETF TRUST WK VRDO TX FR 73936T433 125 5000 SH SOLE 0 0 5000 PROCTER & GAMBLE CO COM 742718109 76 1000 SH SOLE 0 0 1000 REALTY INCOME CORP COM 756109104 45 1140 SH SOLE 0 0 1140 RETAIL PPTYS AMER INC CL A 76131V202 2 130 SH SOLE 0 0 130 SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 2346 95422 SH SOLE 0 0 95422 SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 211 6957 SH SOLE 0 0 6957 SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 0 2 SH SOLE 0 0 2 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 0 5 SH SOLE 0 0 5 SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 527 13109 SH SOLE 0 0 13109 SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 535 15464 SH SOLE 0 0 15464 SCHWAB STRATEGIC TR US SML CAP ETF 808524607 429 8907 SH SOLE 0 0 8907 SELECT SECTOR SPDR TR SBI INT-FINL 81369Y605 22 1100 SH SOLE 0 0 1100 SENOMYX INC COM 81724Q107 71 20000 SH SOLE 0 0 20000 SPDR INDEX SHS FDS DJ GLB RL ES ETF 78463X749 0 1 SH SOLE 0 0 1 SPDR INDEX SHS FDS EURO STOXX 50 78463X202 120 3132 SH SOLE 0 0 3132 SPDR S&P 500 ETF TR TR UNIT 78462F103 25891 154107 SH SOLE 0 0 154107 SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 78467Y107 62 272 SH SOLE 0 0 272 SPDR SER TR SHT TRM HGH YLD 78468R408 1610 52718 SH SOLE 0 0 52718 SPDR SERIES TRUST BRC HGH YLD BD 78464A417 1457 36567 SH SOLE 0 0 36567 SPDR SERIES TRUST BRCLYS 1-3MT ETF 78464A680 10 218 SH SOLE 0 0 218 SPDR SERIES TRUST NUVN CALI MUNI 78464A441 68 3000 SH SOLE 0 0 3000 SPDR SERIES TRUST WELLS FG PFD ETF 78464A292 1039 25436 SH SOLE 0 0 25436 STARBUCKS CORP COM 855244109 1 11 SH SOLE 0 0 11 TERNIUM SA SPON ADR 880890108 0 9 SH SOLE 0 0 9 TIME WARNER CABLE INC COM 88732J207 1 12 SH SOLE 0 0 12 UNITED STS COMMODITY INDEX F COMM IDX FND 911717106 493 8811 SH SOLE 0 0 8811 VANGUARD BD INDEX FD INC TOTAL BND MRKT 921937835 670 8285 SH SOLE 0 0 8285 VANGUARD INDEX FDS LARGE CAP ETF 922908637 5907 76376 SH SOLE 0 0 76376 VANGUARD INDEX FDS MID CAP ETF 922908629 4529 44195 SH SOLE 0 0 44195 VANGUARD INDEX FDS REIT ETF 922908553 4909 74224 SH SOLE 0 0 74224 VANGUARD INDEX FDS S&P 500 ETF SH 922908413 23168 300875 SH SOLE 0 0 300875 VANGUARD INDEX FDS SMALL CP ETF 922908751 1886 18402 SH SOLE 0 0 18402 VANGUARD INDEX FDS TOTAL STK MKT 922908769 987 11262 SH SOLE 0 0 11262 VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 1651 33973 SH SOLE 0 0 33973 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 12921 321924 SH SOLE 0 0 321924 VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF 922042742 13 227 SH SOLE 0 0 227 VANGUARD SPECIALIZED PORTFOL DIV APP ETF 921908844 2285 32825 SH SOLE 0 0 32825 VANGUARD TAX MANAGED INTL FD FTSE DEV MKT ETF 921943858 9387 237174 SH SOLE 0 0 237174 VERIZON COMMUNICATIONS INC COM 92343V104 56 1200 SH SOLE 0 0 1200 WISDOMTREE TR JAPN HEDGE EQT 97717W851 44 911 SH SOLE 0 0 911 ZIX CORP COM 98974P100 78 16000 SH SOLE 0 0 16000