10-Q 1 v240056_10q.htm FORM 10-Q Unassociated Document

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C.
 

 FORM 10-Q
 

 
(Mark One)
x
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended September 30, 2011
 
¨
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the transition period from              to             
 
Commission file number: 001-34785
 

 
VRINGO, INC.
(Exact Name of Registrant as Specified in its Charter)
 

 
Delaware
 
20-4988129
(State or other jurisdiction of
Incorporation or Organization)
 
(I.R.S. Employer
Identification No.)
     
44 W. 28th Street New York, New York
 
10001
j(Address of Principal Executive Offices)
 
(Zip Code)
 
(646) 525-4319
(Registrant's Telephone Number, Including Area Code)
 
18 East 16th Street, 7th Floor, New York, New York 10003
(Former name or former address, if changed since last report)
 
Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.    Yes x    No ¨
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).    Yes x     No ¨
 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See definitions of "large accelerated filer," "accelerated filer" and "smaller reporting company" in Rule 12b-2 of the Exchange Act. (Check one):
 
Large accelerated filer
¨
Accelerated filer
¨
       
Non-accelerated filer
¨  (Do not check if a smaller reporting company)
Smaller reporting company
x
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).    Yes ¨    No x
 
As of November 14, 2011, 6,229,362 shares of the registrant's common stock were outstanding.
 
 
 

 
 
VRINGO, INC.
 
Table of Contents
 
   
Page
   
PART I. FINANCIAL INFORMATION
3
     
Item 1.
Financial Statements
3
Item 2.
Management's Discussion and Analysis of Financial Condition and Results of Operations
20
Item 3.
Quantitative and Qualitative Disclosures About Market Risk
36
Item 4T.
Controls and Procedures
36
   
PART II. OTHER INFORMATION
37
     
Item 1.
Legal Proceedings
37
Item 1A.
Risk Factors
37
Item 2.
Unregistered Sales of Equity Securities and Use of Proceeds
42
Item 3.
Defaults Upon Senior Securities
42
Item 5.
Other Information
42
Item 6.
Exhibits
42
 
 
2

 
 
Part I — FINANCIAL INFORMATION
 
Item 1.         Financial Statements.
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
CONSOLIDATED BALANCE SHEETS
(Unaudited)
(in thousands except share and per share data)
  
   
September
30,
2011
   
December 31,
2010
 
   
U.S.$
   
U.S.$
 
Current assets
           
Cash and cash equivalents
    1,713       5,407  
Short-term deposit (restricted)
          20  
Accounts receivable
    279       80  
Prepaid expenses and other current assets
    92       168  
                 
Total current assets
    2,084       5,675  
                 
Long-term deposit
    8       9  
Property and equipment, at cost, net of $449 and $393 accumulated depreciation and amortization, as of September 30, 2011 and December 31, 2010, respectively
    154       178  
Deferred tax assets—long-term
    26       27  
Total assets
    2,272       5,889  
 
The accompanying notes form an integral part of these consolidated financial statements.
  
 
3

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
CONSOLIDATED BALANCE SHEETS
(Unaudited)
(in thousands except share and per share data)
 
         
September 30,
2011
   
December 31,
2010
 
   
Note
   
U.S.$
   
U.S.$
 
Current liabilities
                 
Deferred short-term tax liabilities, net
          55       50  
Accounts payable and accrued expenses*
          567       421  
Accrued employee compensation
          270       358  
Convertible notes
    4       2,447        
Accrued short-term severance pay
                  178  
Current maturities of venture loan
    5             1,262  
Total current liabilities
            3,339       2,269  
Long-term liabilities
                       
Accrued severance pay
            170       178  
Venture loan
    5             1,911  
Derivative liabilities on account of warrants
    3       2,156       1,770  
Total long-term liabilities
            2,326       3,859  
Commitments and contingencies
    7                  
Deficit in stockholders' equity
    6                  
Preferred stock, $0.01 par value per share; 5,000,000 authorized; none issued and outstanding as of September 30, 2011 and December 31, 2010
                   
Common stock, $0.01 par value per share 28,000,000 authorized; 6,163,196 and 5,405,080 issued and outstanding as of September 30, 2011 and December 31, 2010 respectively
            62       54  
Additional paid-in capital
            31,275       29,774  
Deficit accumulated during the development stage
            (34,730 )     (30,067 )
Total deficit in stockholders' equity
            (3,393 )     (239 )
Total liabilities and deficit in stockholders' equity
            2,272       5,889  
 
*
Amounts recorded as of September 30, 2011 and December 31, 2010, include $2 and $20 to a related party, respectively.
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
4

 
 
 Vringo, Inc. and Subsidiary
(a Development Stage Company)
CONSOLIDATED STATEMENTS OF OPERATIONS
(Unaudited)
(in thousands except share and per share data)
   
   
Three months ended September 30,
   
Nine months ended September 30,
   
Cumulative
from inception
to
September 30,
 
   
2011
   
2010
   
2011
   
2010
   
2011
 
   
U.S.$
   
U.S.$
   
U.S.$
   
U.S.$
   
U.S.$
 
Revenue
    182       54       556       128       787  
                                         
Costs and Expenses*
                                       
Cost of revenue
    35       64       105       131       316  
Research and development
    480       668       1,459       1,848       12,825  
Marketing
    463       517       1,769       1,624       11,079  
General and administrative
    721       478       2,076       1,192       7,264  
Total operating expenses
    1,699       1, 727       5,409       4,795       31,484  
Operating loss
    (1,517 )     (1, 673 )     (4,853 )     (4,667 )     (30,697 )
                                         
Non-operating income
    4       3       8       12       475  
Non-operating expenses
    (26 )     (27 )     (44 )     (52 )     (204 )
Interest and amortization of debt discount expense
    (40 )     (155 )     (267 )     (4,164 )     (5,399 )
Gain (loss) on revaluation of warrants
    (431 )     (966 )     (386 )     (518 )     566  
Gain on restructuring of venture loan
                963             963  
Loss on extinguishment of debt
                            (321 )
                                         
Loss before taxes on income
    (2,010 )     (2,818 )     (4,579 )     (9,389 )     (34,617 )
Income tax expense
    (40 )     (14 )     (84 )     (52 )     (113 )
                                         
Net loss
    (2,050 )     (2,832 )     (4,663 )     (9,441 )     (34,730 )
Basic and diluted net loss per common share
    (0.32 )     (0.51 )     (0.78 )     (4.15 )     (25.27 )
                                         
Weighted average number of shares used in computing basic and dilutive net loss per common share
    6,362,046       5,574,992       5,969,225       2,276,447       1,374,461  
 

*
The amount recorded for the three and nine months ending September 30, 2011 and 2010 and the cumulative period from inception include $49, $211, $154, $325 and $1,262, respectively, to related parties.
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
5

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
STATEMENT OF CHANGES IN STOCKHOLDERS' EQUITY (DEFICIT)
 (in thousands)
 
   
Common stock
   
Series A
convertible
preferred
stock
   
Additional
paid-in capital
   
Deficit
accumulated
during the
development
stage
   
Total
 
   
U.S.$
   
U.S.$
   
U.S.$
   
U.S.$
   
U.S.$
 
Balance as of January 9, 2006 (inception)
                             
Issuance of common stock
    *—                         *—  
Issuance of series A convertible preferred stock, net of issuance costs of $33
          *—       2,321             2,321  
Stock dividend
    20       24       (44 )            
Grants of stock options, net of forfeitures—employees
                7             7  
Grants of stock options, net of forfeitures—non employees
                4             4  
Net loss for the period
                      (1,481 )     (1,481 )
Balance as of December 31, 2006 (Audited)
    20       24       2,288       (1,481 )     851  
Issuance of common stock as part of conversion of convertible loan
    2             138             140  
Discounts to temporary equity
                43             43  
Amortization of discounts to temporary equity
                (4 )           (4 )
Grants of stock options, net of forfeitures—employees
                98             98  
Grants of stock options, net of forfeitures—non employees
                15             15  
Net loss for the year
                      (5,163 )     (5,163 )
Balance as of December 31, 2007 (Audited)
    22       24       2,578       (6,644 )     (4,020 )
Issuance of warrants
                360             360  
Amortization of discounts to temporary equity
                (7 )           (7 )
Grants of stock options, net of forfeitures—employees
                18             18  
Grants of stock options, net of forfeitures—non employees
                11             11  
Net loss for the year
                      (7,332 )     (7,332 )
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
6

 

 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
STATEMENT OF CHANGES IN STOCKHOLDERS' EQUITY (DEFICIT)
(in thousands)
 
   
Common stock
   
Series A
convertible
preferred
stock
   
Additional
paid-in capital
   
Deficit
accumulated
during the
development
stage
   
Total
 
   
U.S.$
   
U.S.$
   
U.S.$
   
U.S.$
   
U.S.$
 
Balance as of December 31, 2008 (Audited)
    22       24       2,960       (13,976 )     (10,970 )
Issuance of warrants
                60             60  
Loan modification
                500             500  
Amortization of discounts to temporary equity
                (7 )           (7 )
Grants of stock options, net of forfeitures—employees
                178             178  
Grants of stock options, net of forfeiture—non employees
                10             10  
Net loss for the year
                      (6,149 )     (6,149 )
Balance as of December 31, 2009 (Audited)
    22       24       3,701       (20,125 )     (16,378 )
Issuance of common stock, net of issuance costs of $1,768
    24             9,239             9,263  
Exchange of series A convertible preferred stock for common stock
    24       (24 )                  
Conversion of Bridge notes
    9             2,536             2,545  
Amortization of discounts to temporary equity
                (3 )           (3 )
Grants of stock options, net of forfeitures—employees
                883             883  
Grants of stock options, net of forfeitures—non employees
                29             29  
Exercise of warrants to charity
    *—             11             11  
Grants of warrants to lead investors
                1,342             1,342  
Grants of warrants to charity
                37             37  
Exercise of stock options
    1                         1  
Exercise of warrants
    2                         2  
Stock dividend
    19             (19 )            
Reverse stock split
    (93 )           93              
Exchange of series B convertible preferred stock for common stock
    46             11,925             11,971  
Cashless exercise of warrants to charity
    *—             *—               *—  
Net loss for the year
                      (9,942 )     (9,942 )
Balance as of December 31, 2010 (Audited)
    54             29,774       (30,067 )     (239 )
Grants of stock options, net of forfeitures—employees
                1,042             1,042  
Grants of stock options, net of forfeitures—non employees
                47             47  
Exercise of warrants
    3                         3  
Issuance of shares to a consultant
    *—             70             70  
Issuance of shares in connection with restructuring of venture loan
    3             210             213  
Grants of warrants to charity
    *             43             43  
Exercise of stock options
    2                         2  
Beneficial conversion feature recorded in connection with convertible notes payable
                89             89  
Net loss for the period
                      (4,663 )     (4,663 )
Balance as of September 30, 2011 (Unaudited)
    62             31,275       (34,730 )     (3,393 )
 
*    Consideration for less than $1.
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
7

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
CONSOLIDATED STATEMENTS OF CASH FLOWS
(Unaudited)
(in thousands)
 
         
Cumulative
 
         
from inception
 
   
Nine months ended September 30,
   
to September 30,
 
   
2011
   
2010
   
2011
 
   
U.S.$
   
U.S.$
   
U.S.$
 
Cash flows from operating activities
                 
Net loss
    (4,663 )     (9,441 )     (34,730 )
Adjustments to reconcile net cash flows used in operating activities:
                       
Items not affecting cash flows
                       
Depreciation and amortization
    56       66       449  
Change in deferred tax assets and liabilities
    6       (3 )     34  
Increase (decrease) in accrued severance pay
    (179 )           148  
Share-based payment expenses
    1,202       2,108       3,895  
Accrued interest expense
    98       2,457       2,855  
Loss (gain) on revaluation of warrants
    386       518       (566 )
Gain on restructuring of venture loan
    (963 )           (963 )
Loss on extinguishment of debt
                321  
Amortization of discount in connection with convertible notes
    36             36  
Exchange rate (gains) losses
    6       (26 )     58  
Changes in current assets and liabilities
                       
Increase in receivables, prepaid expenses and other current assets
    (122 )     (116 )     (371 )
Increase (decrease) in payables and accruals
    43       (297 )     817  
Net cash used in operating activities
    (4,094 )     (4,734 )     (28,017 )
Cash flows from investing activities
                       
Acquisition of property and equipment
    (32 )     (68 )     (603 )
Decrease (increase) in lease deposits
    1       3       (8 )
Proceeds from (investment in) restricted short-term deposits
          2,582       (20 )
Net cash provided by (used in) investing activities
    (31 )     2,517       (631 )
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
8

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
CONSOLIDATED STATEMENTS OF CASH FLOWS
(Unaudited)
(in thousands)
 
         
Cumulative
 
         
from inception
 
   
Nine months ended September 30,
   
to September 30,
 
   
2011
   
2010
   
2011
 
   
U.S.$
   
U.S.$
   
U.S.$
 
Cash flows from financing activities
                 
Receipt of venture loan
                5,000  
Receipt of  convertible notes
    2,500             2,500  
Repayment on account of venture loan
    (2,085 )     (418 )     (3,641 )
Issuance of common stock and warrants, net
          9,263       9,263  
Issuance of warrants
                1,070  
Receipt of convertible loans
                3,976  
Issuance of convertible preferred stock
                12,195  
Exercise of common stock options and warrants
    5       11       19  
Net cash provided by financing activities
    420       8,856       30,382  
Effect of exchange rate changes on cash and cash equivalents
    11       11       (21 )
Increase (decrease) in cash and cash equivalents
    (3,694 )     6,650       1,713  
Cash and cash equivalents at beginning of period
    5,407       744        
Cash and cash equivalents at end of period
    1,713       7,394       1,713  
Supplemental disclosure of cash flows information
                       
Interest paid
    151       348       1,137  
Non-cash investing and financing transactions
                       
Conversion of convertible loan into convertible preferred stock
                1,964  
Extinguishment of debt
                  321  
Discount to the series B convertible preferred stock
                43  
Allocation of fair value of loan warrants
                334  
Allocation of fair value of conversion warrants
          1,564       1,564  
Exchange of series B convertible preferred stock for common stock
          11,971       11,971  
Exchange of series A convertible preferred stock for common stock
          24       24  
Conversion of bridge notes into common stock
          2,545       2,545  
Amortization of discounts to temporary equity
          3       21  
Issuance of shares in consideration of restructuring of venture loan
    213             213  
Beneficial conversion feature recorded in connection with convertible notes
    89             89  
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
9

 
  
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(Unaudited)
 
Note 1—General
 
Vringo, Inc. (a Development Stage Company) (the "Parent") was incorporated in Delaware on January 9, 2006 and commenced operations during the first quarter of 2006. The Parent formed a wholly-owned subsidiary, Vringo (Israel) Ltd. (the "Subsidiary") in March 2006, primarily for the purpose of providing research and development services, as detailed in the intercompany service agreement. The Parent and the Subsidiary are collectively referred to herein as the "Company".
 
The Company is engaged in developing software platforms and applications for mobile phones. The Company provides a variety of mobile video services including a comprehensive platform that allows users to create, download and share video ringtones. The Company's proprietary ringtone platform includes social networking capability and integration with web systems.
 
The Company is still in the development stage. There is no certainty regarding the Company's ability to complete the development of its products and ensure the success of its marketing. The continuation of the stages of development and the realization of assets related to the planned activities depend on future events, including future financings and achieving operational profitability.
 
In June 2010, the Company completed an initial public offering (the "IPO") of 2,392,000 units, each containing one share of common stock and two warrants, at an issue price of $4.60 per unit. Each warrant in the IPO unit is exercisable for five years after the IPO at an exercise price of $5.06. Gross proceeds of the IPO totaled approximately $11 million, of which the Company received approximately $9.3 million in net proceeds after deducting underwriting discounts and other offering costs. Immediately prior to the closing of the offering, the Company's outstanding shares of preferred stock were exchanged for shares of common stock and the Company effected a 1 for 6 reverse stock split of its common stock. The Company issued a stock dividend to holders of the preferred stock prior to the split and exchange. All share and per-share information in these consolidated financial statements have been adjusted to give effect to the reverse stock split. On July 27, 2010, the units were separated into their components and the shares and warrants began to trade separately. Upon separation of the units into shares and warrants, the units ceased trading.
 
There is still significant doubt as to the ability of the Company to continue operating as a "going concern". The Company has incurred significant losses since its inception and expects that it will continue to operate at a net loss in the foreseeable future. For the three and nine month periods ended September 30, 2011 and for the cumulative period from inception until September 30, 2011, the Company incurred net losses of $2.0 million, $4.7 million and $34.7 million, respectively. The Company's deficit in stockholders' equity as of September 30, 2011 was $3.4 million.
 
In July 2011, the Company raised an aggregate amount of $2.5 million through the issuance of convertible notes (“Convertible Notes”) in a private placement and intends to seek additional financing (see Note 4). In November 2011, the Company filed a preliminary proxy statement to obtain stockholder approval of the shares issuable in the private placement and the additional financing pursuant to section 713 of the NYSE Amex rules, since such shares in the aggregate are in excess of 19.99% of the Company’s outstanding common stock (see Note 9b). There is no assurance that the subsequent financing will be consummated. Should the subsequent financing be consummated and the Convertible Notes be converted, the Company believes it would have sufficient funds to meet planned operating needs at least into the second quarter of 2012. Should the subsequent financing not be consummated by January 1, 2012 and the Convertible Notes are voluntarily converted before such date, the Company believes it would then have sufficient funds to meet planned operating needs only into the first quarter of 2012. Should the subsequent financing not be consummated by January 1, 2012 and the Convertible Notes have not been voluntarily converted before such date, the Convertible Notes and the accrued interest thereon will become due and payable. The Company does not currently have sufficient funds to repay the Convertible Notes and the accrued interest due upon maturity. The Company is exploring further opportunities, including acquisitions, to raise funds necessary to ensure that the Company is a going concern. There can be no assurance, however, that any such opportunities will materialize.
 
These financial statements were prepared using principles applicable to a going concern, which contemplates the realization of assets and liquidation of liabilities in the normal course of business for the foreseeable future, and do not include any adjustments to reflect the possible effects on the recoverability and classification of assets, or the amounts and classification of liabilities that may result should the Company not be able to continue as a going concern.
 
The high-tech industry in which the Company operates is highly competitive and is characterized by the risks of rapidly changing technologies. Penetration into global markets requires investment of considerable resources and continuous development efforts. The Company's future success depends upon several factors including the technological quality, price and performance of its product relative to those of its competitors.
 
As of September 30, 2011, approximately $397 thousand of the Company's net assets were located outside of the United States.
 
 
10

 
  
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 2—Significant Accounting and Reporting Policies
 
(a) Basis of presentation
 
The accompanying consolidated financial statements include the accounts of the Parent and the Subsidiary and are presented in accordance with generally accepted accounting principles in the United States of America ("U.S. GAAP"). All significant intercompany balances and transactions have been eliminated in consolidation.
 
The accompanying unaudited consolidated financial statements were prepared in accordance with U.S. GAAP and instructions to Form 10-Q and, therefore, do not include all disclosures necessary for a complete presentation of financial position, results of operations, and cash flows in conformity with generally accepted accounting principles. These financial statements should be read in conjunction with the consolidated financial statements and related notes for the year ended December 31, 2010. The results of operations for the three and nine month period ended September 30, 2011 are not necessarily indicative of the results that may be expected for the entire fiscal year or for any other interim period.
 
(b) Development stage enterprise
 
The Company's principal activities to date have been the research and development of its products and the Company has not generated significant revenues from its planned, principal operations. Accordingly, the Company's financial statements are presented as those of a development stage enterprise.
 
(c) Translation into U.S. dollars
 
The currency of the primary economic environment in which the operations of the Company are conducted is the U.S. dollar ("dollar"). Therefore, the dollar has been determined to be the Company's functional currency.
 
Transactions in foreign currency (primarily in New Israeli Shekels or "NIS") are recorded at the exchange rate as of the transaction date. All exchange gains and losses from re-measurement of monetary balance sheet items denominated in non-dollar currencies are reflected as finance expense in the statement of operations, as they arise.
 
At September 30, 2011, the exchange rate was U.S. $1 = NIS 3.712 (December 31, 2010—U.S. $1 = NIS 3.549). The average exchange rate for the three and nine months ended September 30, 2011 was U.S. $1 = 3.548 NIS and U.S. $1 = 3.530 NIS, respectively (three and nine months ended September 30, 2010— U.S. $1 = NIS 3.794 and U.S. $1 = NIS 3.778, respectively).
 
 
11

 
  
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 2—Significant Accounting and Reporting Policies—(cont'd)
 
(d) Use of estimates
 
The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities as at the date of the financial statements and the reported amounts of revenues and expenses during the reported period. Actual results may differ from such estimates. Significant items subject to such estimates and assumptions include the useful lives of property and equipment, deferred tax assets and liabilities, valuation of warrants, valuation of common stock share-based compensation, income tax uncertainties and other contingencies. The current economic environment has increased the degree of uncertainty inherent in those estimates and assumptions.
 
(e) Accounting for share-based compensation
 
Share-based compensation is recognized as an expense in the financial statements and such cost is measured at the grant-date fair value of the equity-settled award. The expense is recognized using the straight-line method, over the requisite service period, and is reduced for estimated forfeitures.
 
The fair value of stock options granted to management, employees and directors (except for the $5.50 options granted in 2010 and in 2011) is estimated at the date of grant using the Black-Scholes-Merton option-pricing model, which takes into consideration the share price at the date of grant, the exercise price of the option, the expected life of the option, risk-free interest rate, expected dividend and the expected volatility. The fair value of the stock options granted to management, employees and directors at an exercise price of $5.50 was valued using the Lattice model, which takes into consideration the share price at the date of grant, the exercise price of the option, the expected life of the option, risk free interest rate, expected dividend, and the expected volatility. The Company uses the Lattice option pricing model for the valuation of options that are not plain vanilla that are issued to management, employees and directors.
 
The fair value of stock options granted to consultants is estimated at the date of grant using the Black-Scholes-Merton option-pricing model. In cases where no measurement date has been reached nor is there a counter-party performance commitment, the options are revalued at the reporting date. The options are valued using the share price, the exercise price of the option, the expected life of the option, risk-free interest rates and the expected volatility, at the reporting period date.
 
(f) Impact of new accounting standards not yet adopted
 
In May 2011, the FASB issued guidance to amend the accounting and disclosure requirements on fair value measurements (ASU 2011-04). The new guidance limits the highest-and-best-use measure to nonfinancial assets, permits certain financial assets and liabilities with offsetting positions in market or counterparty credit risks to be measured at a net basis, and provides guidance on the applicability of premiums and discounts. Additionally, the new guidance expands the disclosures on Level 3 inputs by requiring quantitative disclosure of the unobservable inputs and assumptions, as well as description of the valuation processes and the sensitivity of the fair value to changes in unobservable inputs. The new guidance will be effective beginning January 1, 2012. The Company does not anticipate a material impact on its financial statements upon adoption of the new requirements.
 
 
12

 
  
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
(g) Net loss per share data
 
Basic net loss per share is computed by dividing the net loss for the period by the weighted-average number of shares of common stock outstanding during the period. Diluted net loss per share is computed by dividing the net loss for the period by the weighted-average number of shares of common stock plus dilutive potential common stock considered outstanding during the period. However, as the Company generated net losses in all periods presented, potentially dilutive securities, comprised mainly of warrants and stock options, are not reflected in diluted net loss per share because such shares are anti-dilutive.
 
The table below presents the computation of basic and diluted net losses per common share:
  
               
Cumulative
 
               
from
inception
 
   
Three months ended September
30,
   
Nine months ended September
30,
   
to
September
30,
 
   
2011
   
2010
   
2011
   
2010
   
2011
 
Numerator:
 
(in thousands, except share and per share data)
 
                               
Net loss attributable to common stock shares (basic and diluted)
    (2,050 )     (2,832 )     (4,663 )     (9,441 )     (34,730 )
Denominator:
                                       
Weighted average number of common stock shares outstanding during the period (basic and diluted)
    6,133,530       5,092,278       5,816,215       2,099,464       1,319,796  
Weighted average number of penny stock options and warrants (basic and diluted)
    228,516       482,714       153,010       176,983       54,665  
Basic and diluted common stock share outstanding
    6,362,046       5,574,992       5,969,225       2,276,447       1,374,461  
Basic and diluted net losses per common stock share
    (0.32 )     (0.51 )     (0.78 )     (4.15 )     (25.27 )
 
(h) Reclassification

Certain balances have been reclassified to conform to current year presentation.
 
13

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 3—Fair Value Measurements
 
The Company measures fair value in accordance with ASC 820-10, "Fair Value Measurements and Disclosures" (formerly SFAS 157, Fair Value Measurements). ASC 820-10 clarifies that fair value is an exit price, representing the amount that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants. As such, fair value is a market-based measurement that should be determined based on assumptions that market participants would use in pricing an asset or a liability. As a basis for considering such assumptions, ASC 820-10 establishes a three-tier value hierarchy, which prioritizes the inputs used in the valuation methodologies in measuring fair value:
 
Level 1 Inputs: Unadjusted quoted prices in active markets for identical assets or liabilities accessible to the reporting entity at the measurement date.
 
Level 2 Inputs: Other than quoted prices included in Level 1 inputs that are observable for the asset or liability, either directly or indirectly, for substantially the full term of the asset or liability.
 
Level 3 Inputs: Unobservable inputs for the asset or liability used to measure fair value to the extent that observable inputs are not available. The fair value hierarchy also requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair value.
 
The Company measures its cash equivalents, Special Bridge Warrants and Conversion Warrants at fair value. Cash equivalents are classified within Level 1 because they are valued using quoted active market prices. The Special Bridge Warrants and Conversion Warrants are classified within Level 3 because they are valued using the Black-Scholes-Merton and the Monte-Carlo  models (as these warrants include a down-round protection clause, see Note 4) which utilize significant inputs that are unobservable in the market such as the expected stock price volatility, dividend yield, probability and timing of the down-round being triggered and the remaining period of time the warrants will be outstanding before they expire.
 
The following table presents the Company's assets and liabilities measured at fair value on a recurring basis as of September 30, 2011 and December 31, 2010, aggregated by the level in the fair-value hierarchy within which those measurements fall:
 
 
  
   
  
Fair value measurement at reporting date using
 
 
  
September 30,
2011
 
  
Quoted prices in
active markets
for identical
assets (Level 1)
 
  
Significant other
observable
inputs (Level 2)
 
  
Significant
unobservable
inputs (Level 3)
 
Description
  
U.S.$ thousands
 
Liabilities
  
     
  
     
  
     
  
     
Derivative liabilities on account of warrants
  
 
2,156
  
  
 
  
  
 
  
  
 
2,156
  
Total liabilities
  
 
2,156
  
  
 
  
  
 
  
  
 
2,156
  
 
 
14

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 3—Fair Value Measurements—(cont'd)
 
 
  
   
  
Fair value measurement at reporting date using
 
 
  
December 31,
2010
 
  
Quoted prices in
active markets
for identical
assets (Level 1)
 
  
Significant other
observable
inputs (Level 2)
 
  
Significant
unobservable
inputs (Level 3)
 
Description
  
U.S.$ thousands
 
Assets
  
     
  
     
  
     
  
     
Cash equivalents
  
 
4,542
  
  
 
4,542
  
  
 
  
  
 
  
Total assets
  
 
4,542
  
  
 
4,542
  
  
 
  
  
 
  
Liabilities
  
     
  
     
  
     
  
     
Derivative liability on account of warrants
  
 
1,770
  
  
 
  
  
 
  
  
 
1,770
  
Total liabilities
  
 
1,770
  
  
 
  
  
 
  
  
 
1,770
  
 
In addition to the above, the Company's financial instruments at September 30, 2011 and December 31, 2010, consisted of cash, accounts receivable, long-term deposits, accrued expenses, Convertible Notes (September 30, 2011, only) and the venture loan (December 31, 2010, only). The carrying amounts of all the aforementioned financial instruments, approximate fair value, except the venture loan (see below).
 
The following table summarizes the changes in the Company's liabilities measured at fair value using significant unobservable inputs (Level 3) during the nine months ended September 30, 2011:
 
 
  
Level 3
 
 
  
Special Bridge
Warrants
   
Conversion
Warrants
   
Total
 
 
  
U.S.$ thousands
 
Original allocated amount
  
 
1,070
  
   
  
   
1,070
  
Additional allocated amount (upon IPO)
  
 
88
  
   
1,564
  
   
1,652
  
Fair value adjustment included in statement of operations
  
 
(382
   
(570
   
(952
Balance at December 31, 2010
  
 
776
  
   
994
  
   
1,770
  
Fair value adjustment included in statement of operations
  
 
556
     
(170
   
386
 
Balance at September 30, 2011
  
 
1,332
  
   
824
  
   
2,156
  
  
 
15

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 3—Fair Value Measurements—(cont'd)
 
Carrying amounts and the related estimated fair value of the venture loan are as follows (see also Note 5):
 
   
September 30, 2011
   
December 31, 2010
 
   
Carrying
Amount
   
Fair Value
   
Carrying
Amount
   
Fair Value
 
   
U.S.$ thousands
   
U.S.$ thousands
 
Venture loan
                3,173       3,317  
 
Note 4—Convertible Notes
 
In July, 2011, the Company entered into agreements (“Securities Purchase Agreements”) with selected accredited investors (the “Purchasers”) to sell and issue Convertible Notes in the aggregate amount of $2.5 million.  The Convertible Notes mature on January 1, 2012 (the “Maturity Date”) unless earlier converted, and bear interest at a rate of 1.25% per annum. Interest on the Convertible Notes is due on the Maturity Date unless earlier converted. The Company’s obligations under the Convertible Notes are secured by a security interest in all of the Company’s assets, including a pledge over the shares of its wholly-owned subsidiary, pursuant to the Security Purchase Agreements.
 
The Convertible Notes are convertible into shares of common stock at a conversion price equal to the lower of (i) the closing price of the Company’s common stock on the announcement date of the note offering, (ii) the closing price of the Company’s common stock on the closing date of the note offering and (iii) a ten percent (10%) discount to the price at which the securities are sold in the new stock offering (see Note 9b).
 
Should the Company consummate a future stock offering, such as the one described in Note 9b, the Convertible Notes and any accrued interest would automatically convert into the same securities and contain the same terms (other than the conversion price, which is set forth above) as in the subsequent stock offering. In addition, the holders of the Convertible Notes may voluntarily convert the Convertible Notes and any accrued interest into shares of our common stock at any time at a conversion price equal to the lower of (i) and (ii) above.
 
The conversion of the Convertible Notes would trigger anti-dilution provisions in certain of our outstanding warrants, which would decrease the exercise price of these warrants to the conversion price of the Convertible Notes and require that the Company increase the number of shares issuable under certain of the warrants. Specifically, the exercise prices of the outstanding Special Bridge Warrants to purchase 864,332 shares of common stock at an exercise price of $2.75 per share and Conversion Warrants to purchase 1,728,664 shares of common stock at an exercise price of $5.06 per share would be reduced to the conversion price of the Convertible Notes. In addition, the Company would be required to issue additional Special Bridge Warrants at the reduced exercise price. The issuances would have a dilutive impact on the Company’s earnings (losses) per share in future periods and could result in a decline in the market price of the Company’s common stock.
 
The Convertible Notes contain certain covenants and restrictions, including, among others, that, for so long as the Convertible Notes are outstanding, the Company will not pay any dividends or distributions, permit any liens on its property or assets or enter into merger or acquisition or sell all or substantially all of its assets, subject to certain exceptions. Events of default under the Convertible Notes include, among others, payment defaults, transfer of a substantial portion of the Company’s assets and certain bankruptcy-type events involving the Company or its subsidiary. Upon an event of default, all obligations under the Convertible Notes would become due and payable and the interest rate would increase to 4.25%.
 
As of the date of the issuance of the Convertible Notes, an amount of $89 thousand was allocated to additional paid-in capital in respect of the beneficial conversion feature, with a corresponding discount to the Convertible Notes, to be amortized as interest expense over the repayment period of the Convertible Notes. Amortization expenses for the three and nine months ended September 30, 2011 amounted to $36 thousand.

 
 
  
Convertible
Notes
   
Discount
   
Total
 
 
  
U.S.$ thousands
 
Original allocated amount
  
 
2,500
  
   
(89
)
   
2,411
  
Amortization of discount, included in statement of operations
  
 
     
36
     
36
 
Balance at September 30, 2011
  
 
2,500
  
   
(53
   
2,447
  
 
Note 5—Venture Loan 

On June 8, 2011, the Company entered into a Settlement Agreement (the “Agreement”) with the lenders of the venture loan (the "Lenders"), pursuant to which the Lenders agreed to accept less than the full amount owed to them by the Company. As part of the Agreement, the Company immediately repaid $331 thousand, and placed an additional $1,051 thousand as collateral into a restricted account. In addition, the Company issued the Lenders 250,000 shares of its common stock, in exchange for 250,000 Senior Lender Warrants, which were cancelled. In July 2011, the Company repaid the outstanding $1,051 thousand balance of its venture loan, using the funds set aside in the restricted account.
 
On the date of the Agreement, subsequent to the repayment of the $331 thousand, the loan balance was recorded down to $1,051 thousand.  The difference between the fair market value of the shares of common stock issued and the fair market value of the cancelled Senior Lender Warrants, amounting to $231 thousand, was recorded in the statement of stockholders’ equity. In addition, the difference between the carrying value of the loan and the total sum of future payments on the loan, including the above mentioned $231 thousand, net of legal fees, resulted in a gain on restructuring of debt, in the total amount of $963 thousand, recorded in the statements of operations. Basic and diluted per share gain on restructuring of venture loan is $0.16.

 
16

 
 
Note 6—Stockholders' Equity
 
Stock Options
 
On January 31, 2011, the Company granted 480 thousand options to purchase shares of common stock to its employees, management and consultants (see below).

During the three and nine month period ended September 30, 2011, 78 thousand and 314 thousand stock options were forfeited and 200 thousand and 220 thousand stock options were exercised, respectively. In addition, during the three and nine month period ended September 30, 2011, the Company issued 24 thousand and 51 thousand shares of common stock to its consultants, respectively, as a result, compensation expense in the total amount of approximately $24 and $70 thousand was recorded.
 
In January 2011, the Company granted warrants to purchase 40 thousand shares of common stock as a charitable donation. 20 thousand of these warrants were granted at an exercise price of $5.50 per share and the remaining 20 thousand at an exercise price of $0.01 per share. The total fair value of approximately $43 thousand was calculated using the Black-Scholes-Merton model, using the following assumptions: stock price of $1.68, expected life of 6 years, risk-free interest rate of 2.38%, expected volatility of 56.41% and no dividend yield. The total fair value of the grant was recorded as an additional share-based payment expense in the nine month period ended September 30, 2011. In April 2011, the Company issued 19,862 shares of common stock upon exercise of 20 thousand charitable warrants with an exercise price of $0.01 per share.
 
As of September 30, 2011, there was approximately $2.1 million of total unrecognized share-based payment costs related to non-vested share-based compensation arrangements granted under the Company’s incentive plans. That cost is expected to be recognized over an estimated 3 years period.
 
 
17

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 6—Stockholders' Equity—(cont'd)
 
On January 31, 2011, the Company's Board of Directors (the "Board") approved the granting of 216 thousand options to management, employees and consultants at an exercise price of $0.01 per share. These options will vest yearly over three and four year periods (according to the applicable schedule of each optionee). The Board also approved the granting of 264 thousand options at an exercise price of $5.50 to its management, employees and consultants. These options will vest over three and four years (according to the applicable schedule of each optionee).
 
As of September 30, 2011, there were approximately 11 million shares of common stock available for future grants.

The following table summarizes the option activity for the year 2011 to balance sheet date, by grant date:
 
 
  
No. of options granted
to
Employees
  
  
No. of options granted
to
Non-Employees
  
  
Exercise
price
  
  
Average
fair value of
granted option
  
  
  
    
  
    
  
U.S.$
 
  
U.S.$
 
January 31, 2011
  
 
194,000
  
  
 
22,000
  
  
 
0.01
  
  
 
1.67
  
January 31, 2011
  
 
252,500
  
  
 
12,000
  
  
 
5.50
  
  
 
0.42
  
June 16, 2011
   
     
14,000
     
0.01
     
1.53
 
September 1, 2011
   
     
10,000
     
0.01
     
1.38
 
 
The fair value of the $0.01 options granted January 31, 2011, to management employees and directors was calculated using the Black-Scholes-Merton model with an expected life of 4-4.25 years, a risk-free interest rate of 1.44%-1.55% and an expected volatility of 47.9%-52.2% and no dividend yield. The fair value of the common stock used for this calculation was $1.68.
 
The fair value of the $5.50 options granted January 31, 2011, to employees and directors was calculated using the Lattice model with an expected life of 6 years, a risk-free interest rate of 2.38% and an expected volatility of 56.41% and no dividend yield. The fair value of the common stock used for this calculation was $1.68.
 
The total fair value of all options granted to non-employees, is calculated using the Black-Scholes-Merton model with an expected life of 2.25-6.00 years, stock price of $1.42, a risk free interest rate of 0.31%-1.94% and an expected volatility of 49.73%-57.38% and no dividend yield.
 
18

 
 
Vringo, Inc. and Subsidiary
(a Development Stage Company)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(Unaudited)
 
Note 7—Commitments and Contingencies
 
Future minimum lease payments under non-cancelable operating leases for office space and cars, as of September 30, 2011, are as follows:
 
   
U.S.$
 
   
thousands
 
Year ending December 31,
     
2011 (three months ending December 31, 2011)
   
26
 
2012
   
55
 
2013
   
8
 
     
89
 
 
Rental expense for operating leases for both office space and cars for the nine months ended September 30, 2011 and 2010 was $128 thousand, and $122 thousand, respectively. Rental expense for operating leases for both office space and cars for the three months ended September 30, 2011 and 2010 was $38 thousand, and $37 thousand, respectively.
 
Note 8—Risks and Uncertainties

 
(a)
In order to continue operating as a going concern, the Company needs to raise capital through further debt or equity transactions. The Company is thus exposed to a market risk that it will not be able to raise this capital, as disclosed in Note 1.

 
(b)
In order for the Company to raise capital through equity or equity-linked transactions, stockholder approval is required to enable the Company to issue more than 19.99% of its outstanding shares of common stock pursuant to the rules and regulations of the NYSE Amex. Should stockholders not approve such issuances, the Company’s sole means to raise capital would be through debt, which could have a material adverse effect on the Company’s balance sheet and overall financial condition. The Company’s inability to issue adequate shares for full conversion of the Convertible Notes (see Note 4) may require the Company to utilize cash to repay the $2.5 million of principal and accrued interest due under the note offering by January 1, 2012, which would reduce the amount of cash available to the Company to operate its business. The Company does not currently have sufficient funds in cash to repay the Convertible Notes. In addition, without stockholder’s approval, the Company would not be able to consummate the new stock offering (see Note 9b) and will be required to return all related funds deposited by investors.

 
(c)
The wireless industry in which the Company conducts its business is characterized by rapid technological changes, frequent new product innovations, changes in customer requirements and expectations and evolving industry standards.
 
 
(d)
The Company's video ringtone data is hosted at a remote location. Although the Company has full alternative site data backed up, it does not have data hosting redundancy and are thus exposed to the business risk of significant service interruptions to its video ringtone service.
 
 
(e)
The Company’s Facetones™ application creates automated video slideshow using friends' photos from social media web sites, primarily from Facebook®, the world's leading social media site. In the event Facebook® prohibits or restricts the ability of the Company’s application to access photos on its site, the Company’s revenue from this application and projected growth could be harmed.
 
 
(f)
A significant portion of the Company's expenses are denominated in NIS. The Company expects this level of NIS expenses to continue for the foreseeable future. If the value of the U.S. dollar weakens against the value of NIS, there will be a negative impact on the Company's operating costs. In addition, to the extent the Company holds monetary assets and liabilities that are denominated in currencies other than the U.S. dollar, the Company will be subject to the risk of exchange rate fluctuations.
 
Note 9—Subsequent Events

 
(a)  
On October 4, 2011, the Company announced a Cooperation Agreement with Zlango Ltd., a mobile messaging company ("Zlango"). Under the terms of the Cooperation Agreement, the parties agreed to cooperate on projects while retaining their respective intellectual property and independent operations.  The Cooperation Agreement supersedes prior arrangements and proposed transactions between the companies, including the non-binding Letter of Intent ("LOI") entered into between the parties announced on July 25, 2011, pursuant to which the Company agreed to acquire and merge operations with Zlango, subject to certain conditions, which the parties have agreed to terminate.
 
 
(b)  
On November 1, 2011, the Company filed a preliminary proxy statement with the SEC to commence a new stock offering with selected accredited investors to purchase shares of the Company’s common stock at an offering price equal to 80% of the price of the Company’s common stock on the date offering amounts are funded. The funds for the new stock offering will remain in an escrow account, pending stockholder approval (see Note 8b) to issue shares of common stock in excess of 19.99% of current shares outstanding  in connection with this new stock offering and in connection with the conversion of the Convertible Notes (see Note 4). In the event stockholders fail to approve the issuance of common stock, the funds will be returned to their owners.
 
 
(c)  
On November 11, 2011 the Company announced an agreement with ZTE Corporation, the largest handset maker in China and fourth-largest globally, to preload Facetones™ application on Android handsets, manufactured by ZTE.  These handsets will be sold via mobile phone operators and through various OEM contracts to brand name handset manufacturers.
  
19

 
  
Item 2.
Management's Discussion and Analysis of Financial Condition and Results of Operations
 
This Quarterly Report on Form 10-Q contains forward-looking statements that involve risks and uncertainties, as well as assumptions that, if they never materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The statements contained herein that are not purely historical are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"). Forward-looking statements are often identified by the use of words such as, but not limited to, "anticipate," "believe," "can," "continue," "could," "estimate," "expect," "intend," "may," "will," "plan," "project," "seek," "should," "target," "will," "would," and similar expressions or variations intended to identify forward-looking statements. These statements are based on the beliefs and assumptions of our management based on information currently available to management. Such forward-looking statements are subject to risks, uncertainties and other important factors that could cause actual results and the timing of certain events to differ materially from future results expressed or implied by such forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, those identified below, and those discussed in the section titled "Risk Factors" included herein and in our Annual Report on Form 10-K filed on March 31, 2011. The forward-looking statements set forth herein speak only as of the date of this report. Except as required by law, we undertake no obligation to update any forward-looking statements to reflect events or circumstances after the date of such statements.
 
Overview
 
We provide a range of software products for mobile video entertainment, personalization and mobile social applications. Our comprehensive software platforms include applications that allows users to: (i) create, download and share mobile video entertainment content in the form of video ringtones for mobile phones, (ii) create social picture ringtone and ringback content in the form of animated slideshows sourced from friends’ social networks, (iii) create ReMixed video clips from artists and branded content, and (iv) utilize Fan Loyalty mobile applications for contestant based reality TV shows. We believe that our services represent the next stage in the evolution of the mobile content and mobile social applications market. We anticipate that the mobile content and service market will begin to migrate from standard audio ringtones and content to high-quality video services, with social networking capability and integration with web systems. We also believe that social network information and updates will be shared regularly when friends regularly communicate by voice and by text. Our video ringtone solutions and other mobile social and video applications, which encompasses a suite of mobile and PC-based tools, enables users to create, download and share video and other social content with ease as part of the normal communication process, and provides our business partners with a consumer-friendly and easy-to-integrate monetization platform.
 
To date, we have developed four different mobile video, personalization and mobile social application platforms:
 
 
·
Video Ringtones - our original product platform that allows users to create, download and share mobile entertainment content in the form of video ringtones for mobile phones;
 
 
·
Facetones™ - a visual ringtone experience based on social network pictures from a user’s friends;
 
 
·
Video ReMix - an application that allows a user to create his or her own music video by tapping on a smartphone or tablet, in partnership with music artists and brands; and
 
 
·
Fan Loyalty - a platform that allows users to obtain video and video ringtones, view information on certain reality television series and stars and vote for contestants.
 
Over the past year, Vringo developed the three new product platforms in addition to our core Video Ringtone platform.  To develop these new platforms, we have leveraged our existing technology, intellectual property and our extensive experience with mobile video, personalization and social applications. We believe that these new platforms will represent a major component of our business going forward.
 
We were incorporated in January 2006 and are still a development stage company. Our principal executive offices are located in New York, New York and we have a subsidiary, Vringo (Israel) Ltd., located in Bet-Shemesh, Israel.
 
On July 21, 2011, the NYSE Amex (the "Exchange") accepted our plan for regaining compliance with the Exchange's listing standards (the "Plan"). The Plan was submitted on September 23, 2011, in response to a notice received on May 24, 2011 from the Exchange regarding our non-compliance with certain continued listing standards. While we are not yet in compliance with the Exchange's listing standards, with the Exchange's acceptance of the Plan, our listing is now continued under an extension with a target completion date of December 31, 2011. We continue to provide the Exchange staff with updates relating to the initiatives detailed in the Plan. While the NYSE has not initiated delisting proceedings, there is no assurance that it will not do so in the future.

The continuation of our business is dependent upon us raising additional funding. We believe that current cash levels will be sufficient to support our activity into the first quarter of 2012. Should the planned subsequent financing be consummated, we believe cash levels will be sufficient to support our activities at least into the second quarter of 2012.  However, if we are required to repay our Convertible Notes in full on January 1, 2012, we do not currently  have sufficient funds to repay the Convertible Notes.  We are exploring further opportunities, including acquisitions, to raise funds necessary to ensure that we are a going concern. There can be no assurance, however, that any such opportunities will materialize.  The issuance of additional equity securities by us could result in a substantial dilution to our current stockholders. Obtaining commercial loans, assuming those loans would be available, will increase our liabilities and future cash commitments.

Business Overview
 
Since inception through the close of the third quarter 2011, we have generated only $787 thousand in revenues, which includes: $497 thousand from revenue-share subscription services, $109 thousand from one-time setup fees, $98 thousand from Facetones™, $45 thousand from Fan Loyalty application formats, and $30 thousand from Video ReMix platform. From inception and until September 30, 2011, we recorded losses of $34.7 million and net cash outflow from operations of $28 million. We believe that current cash levels will be sufficient to support our activities into the first quarter of 2012. Should the planned subsequent financing be consummated, we believe cash levels will be sufficient to support our activities at least into the second quarter of 2012. Should the subsequent financing not be consummated by January 1, 2012 and the Convertible Notes have not been voluntarily converted before such date, the Convertible Notes and the accrued interest thereon will become due and payable. We do not currently have sufficient funds to repay the Convertible Notes and the accrued interest due upon maturity (see Liquidity and Capital Resources section below). We are exploring further opportunities, including acquisitions, to raise funds necessary to ensure that we are a going concern. There can be no assurance, however, that any such opportunities will materialize.  The continuation of our business is dependent upon us raising additional financing. The issuance of additional equity securities by us is subject to shareholder approval, and could result in a substantial dilution to our current stockholders. All of our audited consolidated financial statements since inception have contained a going concern reference by our auditors, which means that our auditors have substantial doubt about our ability to continue as a going concern.

 
20

 
 
Our video ringtone platform was our initial product focus since inception. We believe that our comprehensive video ringtone service represents the next stage in the evolution of the ringtone market from standard audio ringtones to high-quality video ringtones, with social networking capability and integration with web systems. Our solution, which encompasses a suite of mobile and PC-based tools, enables users to create, download and share video ringtones with ease. Our solution, furthermore, provides our business partners with a consumer-friendly and easy-to-integrate monetization platform. This platform combines a downloadable mobile application which works on multiple operating systems and over 400 mobile handsets, a WAP site, which is a simplified website accessible by a user on a mobile phone, and a website, together with a robust content integration, management and distribution system. As part of providing a complete end-to-end video ringtone platform, we have amassed a library of over 12,000 video ringtones that we provide for our users in various territories. Certain portions of this library are geographically restricted. We also have developed substantial tools for users to create their own video ringtones and for mobile carriers and other partners to include their own content and deliver it exclusively to their customers. Our VringFoward™ video ringtone technology allows users to enjoy a rich social experience by sharing video ringtones from our library or which they created.
 
Until the end of 2009, our video ringtone service was offered to consumers for free. We have been moving to a paid service model together with mobile carriers and other partners around the world. The initial revenue model for our video ringtone service offered through the carriers is generally a subscription-based model where users pay a monthly fee for access to our service and additional fees for premium content. Our free version is still available in markets where we have not entered into commercial arrangements with carriers or other partners. We have built our video ringtone platform with a flexible back-end and front-end that is easy to integrate with the back-end systems of mobile carriers and easy to co-brand with mobile carriers. To date, we have filed 24 patent applications for our platform, three of which have been issued to date, and we continue to create new intellectual property.
 
As of November 14, 2011, we have commercial video ringtone services with the following seven partners:
 
 
·
Celcom Axiata Berhad, or Celcom, a mobile carrier in Malaysia, with 11.0 million subscribers. Celcom is one of the largest mobile telecommunications operators in Malaysia with the widest national 2G and 3G coverage in the country. Celcom is a Vodafone partner and is part of the Axiata Group of Companies, one of the world’s largest telecommunications companies with more than 160 million customers across 10 Asian markets (launched in October 2011).
 
 
·
Maxis Mobile Services SDN BHD, or Maxis, a mobile carrier in Malaysia with 11.4 million subscribers, of which there are 272 thousand subscribers to our paid service and an additional 15 thousand subscribers on a free trial basis (launched in September 2009);
 
 
·
Emirates Telecommunications Corporation, or Etisalat, a mobile carrier with 7.3 million subscribers in the United Arab Emirates, where we have launched our products and services and have 23 thousand subscribers to our paid service, and which has more than 94.0 million subscribers worldwide (launched in January 2010);
 
 
·
Everything Everywhere Limited (EEL), a mobile carrier with almost 30.0 million subscribers in the United Kingdom. Our video ringtone platform launched was with Orange UK, a large mobile communications company and subsidiary of EEL, with 16.0 million subscribers and we have 15 thousand subscribers to our paid service (launched in February 2011);
 
 
·
Starhub, a mobile carrier with 2.0 million subscribers in Singapore (initially launched in February 2011 and anticipated to be relaunched in the fourth quarter 2011);
 
 
·
RTL in Belgium, part of the Bertelsman RTL Television network, has offered together with us, a subscription service on all three Belgian mobile operators (with a combined subscriber base of 1 million) that includes RTL content (launched in June 2010 with limited subscribers due to regulatory limitations introduced on mobile services); and
 
 
·
Hungama a content and mobile services aggregator in India. The service with Hungama is being offered to customers of 15 different mobile carriers in India, and we have 23 thousand subscribers to our paid service.  Our paid service is on temporary hold pending clarification of regional legalities in India.

We are currently in discussions with several other mobile carriers and we will be pursuing additional agreements with mobile carriers over the next 12 to 24 months.

According to a recent study by the United Nations, there were 5 billion global mobile subscribers in 2010.  As of November 14, 2011, our partners have an aggregate of approximately 700 million subscribers, of which 340 thousand are paid subscribers to our service, and another 25 thousand subscribers have enrolled on a free-trial basis.  This compares to 86 thousand paid subscribers across all of our launches as of September 30, 2010, an increase of over 295%.

We have recently launched our new Facetones™ social ringtone platform. This platform generates social visual ringtone content automatically by aggregating and displaying your friends’ pictures from social networks and then displaying as a video ringtone, as well as a video ringback tone. These ringtones do not replace, but rather enhance, standard ringtone and ringback tones with relevant, current social content that is visually displayed.  The Facetones™ product is available for mobile phones with Android and the Symbian S3 operating systems. We are working on an iPhone version of this product as well as planning for other versions for other operating systems such as Windows Phone and feature phones such as the S40 Nokia platform.
 
Facetones™ is experiencing fast growth both in consumer downloads and in the number of commercial deals with major partners already announced. The product is being made available to consumers in several different configurations and with a variety of distribution and monetization methods. As of November 4, 2011, the Facetones™ free ad-supported version had more than 200 thousand downloads and is generating 15.3 million requests in mobile ad inventory on a weekly basis. These results have been achieved in approximately ten weeks of active promotion of the product.
 
Facetones™ is offered direct to consumers via leading mobile application stores and download sites where both for purchase versions (at prices ranging from a few to several dollars) as well as ad-supported free versions are available. We have announced placement deals for the app with GetJar, the world’s largest independent app store, and with Mobango. In July 2011, we launched Facetones™ with BlueVia, the new global software developer platform of Telefonica, the largest mobile operator in the Spanish speaking world and fourth largest globally. Facetones™ will be initially available on Telefonica's application store (Mstore) in several global markets. In August 2011, we launched Facetones™ in Japan for Android users through the DOCOMO market, a mobile internet portal operated by NTT DOCOMO, INC., the largest mobile phone operator in Japan, with more than 50 million users.  In October 2011, Verizon, the largest mobile operator in the US, announced the launch of Facetones™ as a subscription service for Verizon subscribers for $0.99 a month.  We continue to pursue business for Facetones™ together with handset manufacturers. A preliminary deal with Nokia was concluded to support development services of the Facetones™ application for the S3 platform and was recently launched on the Ovi Store.

 
21

 
In the first quarter of 2011, we launched our new Video Remix platform that allows users to download an application for iOS (iPhone, iPad, iPod) or Android phones and create their own music video by tapping on a variety of music beats and video files. Essentially, the user is able to “Remix” this music video content and add his own user generated video to the mix and then view this content or share it with friends via Facebook® or other social networks This application turns the smartphone or tablet into a virtual video Remix sound/video board where this “mixing” is accomplished by simple tapping on the touch screen interface. The Video Remix applications are branded with an artist or sponsor and then monetized via advertising, sponsorship, a-la carte sales or in app store purchases.
 
The initial Video Remix application “Booty Symphony” was developed with Nappy Boy Enterprises, the music production company of the artist T-Pain. Booty Symphony was released in an ad-supported free Android version as well as paid versions for iOS and Android. Our newest application on our Video ReMix platform was delivered in the second quarter of 2011 to partner Corso Communications and its client Heineken. This sponsored version highlighted music and video of the group Dirty Vegas, and was used by Heineken “brand ambassadors” at the Coachella Music festival. Vringo continues to seek new business for this platform with other recording artists and sponsored by additional major brands.

In the second quarter of 2011, we launched our Fan Loyalty platform by co-branding our fan-loyalty application with Star Academy 8, the largest music competition in the Middle East and Nokia, the world’s largest handset maker. This platform enables users to obtain video content from the show as well as from behind the scenes, retrieve information regarding the show and vote for their favorite contestants. The free app was launched in partnership with Rotana, a diversified media company and the world's largest producer of music and music television in the Middle East, and sponsored by Nokia. The application features exclusive content and fully integrated live voting capabilities for the blockbuster "Star Academy" reality music show, which reaches over 300 million viewers and is available in over 10 countries in the region.
 
The Fan Loyalty application for Star Academy was made available exclusively for download on the Ovi Store, and had more than 200 thousand downloads during the season. Vringo is in discussions with several other entertainment groups regarding potential deals for this Fan Loyalty platform.
 
In November 2011, we announced an agreement with ZTE Corporation, the largest handset maker in China and fourth-largest globally, to preload the Facetones™ application on Android handsets, manufactured by ZTE.  These handsets will be sold via mobile phone operators and through various OEM contracts to brand name handset manufacturers.
 
 
22

 
  
Finance Overview
 
We are a development stage company. From inception through September 30, 2011, we have raised approximately $28.5 million. These amounts have been used to finance our operations, as until now, we have not yet generated any significant revenues. From inception and until September 30, 2011, we recorded losses of $34.7 million and net cash outflow from operations of $28 million.

During July 2011, we raised an aggregate amount of $2.5 million through the issuance of Convertible Notes in a private placement and intend to seek additional financing. On November 1, 2011, we filed a preliminary proxy statement to obtain stockholder approval of the shares issuable in the private placement and the additional financing pursuant to section 713 of the NYSE Amex rules, since such shares in the aggregate are in excess of 19.99% of our outstanding common stock. There is no assurance that the subsequent financing will be consummated. Should the subsequent financing be consummated and the Convertible Notes be converted, we believe we would have sufficient funds to meet planned operating needs at least into the second quarter of 2012. Should the subsequent financing not be consummated by January 1, 2012 and the Convertible Notes are voluntarily converted before such date, we believe we would then have sufficient funds to meet planned operating needs only into the first quarter of 2012. Should the subsequent financing not be consummated by January 1, 2012 and the Convertible Notes have not been voluntarily converted before such date, the Covertible Notes and the accrued interest thereon will become due and payable. We do not currently have sufficient funds to repay the Convertible Notes and the accrued interest due upon maturity. We are exploring further opportunities, including acquisitions, to raise funds necessary to ensure that we are a going concern. There can be no assurance, however, that any such opportunities will materialize.
 
Our financial statements were prepared using principles applicable to a going concern, which contemplate the realizations of assets and liquidation of liabilities in the normal course of business for the foreseeable future, and do not include any adjustments to reflect the possible effects on the recoverability and classification of assets, or the amounts and classification of liabilities that may result if we are not able to continue as a going concern. As of September 30, 2011, we had approximately $1.7 million in cash and cash equivalents. Our average monthly burn rate from operations for the nine month period ended September 30, 2011, was approximately $0.45 million. In order to conserve funds we underwent resource reductions in the first half of 2011.
 
A substantial portion of our revenues and anticipated revenues are in dollars and euros, while a significant portion of our expenses, principally salaries and related personnel expenses, are paid in Israeli currency by our subsidiary. As a result, we are exposed to an exchange rate risk if the value of the dollar or euro significantly depreciates vis-à-vis the value of the New Israeli Shekel.
 
Revenue
 
We recognize revenue from monthly subscription from carriers, development projects and content sales when all the conditions for revenue recognition are met: (i) persuasive evidence of an arrangement exists, (ii) collection of the fee is probable, (iii) the sales price is fixed and determinable and (iv) delivery has occurred or services have been rendered. Our subscription service arrangements are evidenced by a written document signed by both parties. Our revenues from monthly subscription fees, content purchases and advertisement revenues are recognized when we have received confirmation that the amount is due to us, which provides proof that the services have been rendered, and making collection probable. We recognize revenue from non-refundable up-front fees relating to set-up and billing integration across the period of the contract for the subscription service as these fees are part of hosting solution that we provide to the carrier. The hosting is provided on our servers for the entire period of the arrangement with this carrier, and the revenues relating to the monthly subscription, set-up fees and billing integration have been recognized over the period in the agreement.
 
 
23

 
 
Cost of revenue
 
Cost of revenue consists primarily of expenses directly related to providing our service in launched markets. These expenses include the costs associated with production servers serving the end-users, royalty fees for content sales, amortization of prepaid content licenses, the direct costs of billing services and text messaging providers. In addition, cost of revenue includes certain set-up and other direct costs incurred in connection with adjustments made to our products for each individual client.
 
Research and development expenses
 
Research and development expenses consist primarily of salary expenses of our development and quality assurance engineers in our research and development facility in Israel, outsourcing of certain development activities, preparation of patent filings, and server and support functions for our development environment.
 
Marketing expenses
 
Marketing expenses include the salary of all business development and marketing personnel, travel expenses relating to business development activity and tradeshows, as well as public relations, advertising and customer acquisition expenses. As we increase our sales, certain commissions to agents will also be included in sales and marketing expenses.
 
General and administrative expenses
 
General and administrative expenses include the salary of our finance and administrative personnel, rental costs, legal and accounting fees, insurance, telephone and other office expenses including depreciation and amortization. Following the consummation of our IPO, general and administrative expenses increased significantly as we incurred additional costs of being a public company. These costs include increased legal and accounting costs, additional insurance costs, director compensation and increased share based compensation expenses.
 
Non-operating income (expenses)
 
Non-operating income (expenses) includes transaction gains (losses) from foreign exchange rate differences, interest on deposits, bank charges and interest and discount amortization expenses on venture loan and Convertible Notes. In addition, non-operating income (expenses) includes a gain on restructuring of venture loan in light of the settlement agreement signed June 8, 2011. Fair value adjustments of derivative liabilities on account of the Special Bridge Warrants and the Conversion Warrants, which are highly influenced by our stock price at the period end (revaluation date), are recorded in non-operating income (expenses).
 
Income taxes
 
Our effective tax rate differs from the statutory federal rate primarily due to differences between income and expense recognition prescribed by income tax regulations and generally accepted accounting principles. We utilize different methods and useful lives for depreciating and amortizing property and equipment and different methods and timing for certain expenses. Furthermore, permanent differences arise from certain income and expense items recorded for financial reporting purposes but not recognizable for income tax purposes. In addition, our income tax expense has been adjusted for the effect of foreign income from our wholly owned subsidiary. At September 30, 2011, our deferred tax assets generated from our U.S. activities were entirely offset by a valuation allowance because realization depends on generating future taxable income, which, in our estimation, is not more likely than not to be realized. The deferred tax assets and liabilities generated from our subsidiary's operations are not offset by an allowance, as in our estimation, it is more likely than not to be realized.
 
Our subsidiary generates net taxable income from services it provides to us. The subsidiary charges us for research and development and certain management services provided to us, plus a profit margin on such costs, which is currently 8%. However, the subsidiary is a "Beneficiary Enterprise" as defined in amendment No. 60 to the Israeli Law for the Encouragement of Capital Investment, 1959, which means that income arising from its approved research and development activities is subject to zero percent tax for a period of two years and a reduced tax rate for the subsequent five years. The subsidiary elected to receive the zero percent tax benefits for the fiscal years of 2007 and 2008. In January 2011, new legislation amending the Investment Law was enacted. According to the amendment, the uniform tax rate applicable to the zone where the production facilities of the subsidiary are located would be 15% in 2011 and 2012, 12.5% in 2013 and 2014, and 12% in 2015 and thereafter. Under the transitory provisions of the new legislation, the subsidiary irrevocably implemented the new law while waiving benefits provided under the current law.
 
During February 2011, the Israeli tax authorities commenced an audit of the subsidiary's Israeli tax returns for the 2007 through 2009 tax years. To date, the subsidiary has not yet received any findings from the audit by the Israeli tax authorities.
 
 
24

 
 
Results of Operations
 
Three and Nine months ended September 30, 2011 and 2010 and the development stage period (cumulative from inception through September 30, 2011)
 
Revenue
 
   
Three months Ended September 30,
   
Nine months Ended September 30,
   
Cumulative
from inception to
September 30,
 
  
 
2011
   
2010
   
Change
   
2011
   
2010
   
Change
   
2011
 
  
       
($ - in thousands)
               
($ - in thousands)
         
($ - in thousands)
 
                                           
Revenue
   
182
     
54
     
128
     
556
     
128
     
428
     
787
 
 
Three Months Ended September 30, 2011, Compared to Three Months Ended September 30, 2010
 
During the three month period ended September 30, 2011, we recorded revenues of $182 thousand, which represents an increase of $128 thousand (or 237%) from revenues recorded for the three month period ended September 30, 2010. The increase was mainly due to increased revenue in Malaysia ($84 thousand in the third quarter of 2011, compared to the $26 thousand recorded in the third quarter of 2010) and completion of Facetones™ development projects ($45 thousand recognized in the third quarter of 2011).
 
Nine Months Ended September 30, 2011, Compared to Nine Months Ended September 30, 2010
 
During the nine month period ended September 30, 2011, we recorded revenues of $556 thousand, which represents an increase of $428 thousand (or 334%) from revenues recorded for the nine month period ended September 30, 2010. The increase was mainly due to increased revenue in Malaysia ($239 thousand in the first nine months of 2011, compared to the $52 thousand in the first nine months of 2010), development of Facetones™ ($95 thousand recognized in the first nine months of 2011), development of Fan Loyalty application ($45 thousand recognized in the first nine months of 2011), delivery of Video ReMix platform ($30 thousand recognized in the first nine months of 2011), and revenue recorded in connection with set-up fees for the agreement in Singapore ($28 thousand recognized in the first nine months of 2011).
 
From Inception Through September 30, 2011
 
From inception through September 30, 2011, we recorded revenues of $787 thousand, which includes $497 thousand from revenue share subscription services, $109 thousand from one-time setup fees, $98 thousand from Facetones™, $45 thousand from Fan Loyalty application formats, $30 thousand from Video ReMix platform and $8 thousand from applications sold.
 
We expect to continue to generate a substantial portion of our revenues for the remainder of the year from: (i) Facetones™, Video Remix, and Fan Loyalty application platforms, (ii) revenue-sharing agreements in Malaysia, (iii) services provided in the United Arab Emirates, (iv) agreement with Everything Everywhere Limited in the UK.
 
 
25

 
 
Cost of Revenue
 
   
Three months Ended September 30,
   
Nine months Ended September 30,
   
Cumulative
from inception to
September 30,
 
  
 
2011
   
2010
   
Change
   
2011
   
2010
   
Change
   
2011
 
  
       
($ - in thousands)
               
($ - in thousands)
         
($ - in thousands)
 
                                           
Cost of revenue
   
35
     
64
     
(29)
     
105
     
131
     
(26
)
   
316
 
 
Our cost of revenue is mainly comprised of cost of services related to the provision of content to end-users and cost of hosted servers needed to support our service in markets where we have launched our product. The decrease in cost of revenue recorded during three and nine month period ended September 30, 2011, compared with three and nine month period ended September 30, 2010, is mainly related to a decrease in content purchases and related amortization expenses.
 
We expect that cost of revenue will increase, as we diversify the portfolio of our products. As some of these costs are fixed irrespective of our revenues, we expect our gross margin to increase, as our revenues increase. From inception through September 30, 2011, our total cost of revenue was $316 thousand.
 
 
26

 
 
Research and Development
 
   
Three months Ended September 30,
   
Nine months Ended September 30,
   
Cumulative
from inception to
September 30,
 
  
 
2011
   
2010
   
Change
   
2011
   
2010
   
Change
   
2011
 
  
       
($ - in thousands)
               
($ - in thousands)
         
($ - in thousands)
 
                                           
Research and development
   
480
     
668
     
(188
)
   
1,459
     
1,848
     
(389
)
   
12,825
 
 
Three Months Ended September 30, 2011, Compared to Three Months Ended September 30, 2010
 
Research and development expenses decreased from $668 thousand to $480 thousand (-28%) during the three month period ended September 30, 2011, compared to the three month period ended September 30, 2010. The decrease was mainly due to lower salary and compensation expenses (a decrease of $106 thousand compared to the third quarter of 2010), and a decrease in development services provided by subcontractors (a decrease of $70 thousand compared to the third quarter of 2010), all as part of the cost saving plan implemented by us earlier in the year.
 
Nine Months Ended September 30, 2011, Compared to Nine Months Ended September 30, 2010
 
Research and development expenses decreased from $1,848 thousand to $1,459 thousand (-21%) during the nine month period ended September 30, 2011, compared to the nine month period ended September 30, 2010. The decrease is mainly due to lower salary and compensation expenses (a decrease of $276 thousand compared to the first nine months of 2010) in connection with a separation agreement signed with one of our officers, as part of the cost saving plan implemented by us.
 
From Inception Through September 30, 2011
 
From inception through September 30, 2011, research and development expenses amounted to approximately $12.8 million. Of this amount, approximately $8.7 million was attributed to salaries and related expenses, $1.9 million was attributed to sub-contracting and consulting services, $0.8 million was attributed to operating expenses, $0.6 was attributed to overhead and $0.8 million was attributed to patent expenses.
 
 
27

 
 
Marketing
 
   
Three months Ended September 30,
   
Nine months Ended September 30,
   
Cumulative
from inception to
September 30,
 
  
 
2011
   
2010
   
Change
   
2011
   
2010
   
Change
   
2011
 
  
       
($ - in thousands)
               
($ - in thousands)
         
($ - in thousands)
 
                                           
Marketing
   
463
     
517
     
(54)
     
1,769
     
1,624
     
145
     
11,079
 
 
Three Months Ended September 30, 2011, Compared to Three Months Ended September 30, 2010
 
Marketing expenses decreased from $517 thousand to $463 thousand (-10%) during the three month period ended September 30, 2011, compared to the three month period ended September 30, 2010. The decrease was mainly due to lower salary and compensation expenses (a decrease of $118 thousand compared to the third quarter 2010), due to reduction in workforce, all as part of cost saving plan implemented by us. In addition, we incurred higher advertising costs in connection with Facetones™ launch ($62 thousand compared to the third quarter 2010).
 
Nine Months Ended September 30, 2011, Compared to Nine Months Ended September 30, 2010
 
Marketing expenses increased from $1,624 thousand to $1,769 thousand (9%) during the nine month period ended September 30, 2011, compared to the nine month period ended September 30, 2010. The increase is mainly due to higher share based compensation expenses (an increase of $119 thousand compared to the first nine months of 2010), which was offset by lower salary expenses ($42 thousand compared to the first nine months of 2010), due to reduction in workforce (offset by an increase in salary related to hiring of our President in the US), all as part of the cost saving plan implemented by us. In addition, we incurred higher advertising costs in connection with Facetones™ launch ($62 thousand compared to the first nine months of 2010).
 
From Inception Through September 30, 2011
 
From inception through September 30, 2011, marketing expenses amounted to approximately $11.1 million. Of this amount, approximately $5.7 million was attributed to salaries and related expenses, $2.2 million was attributed to travel and tradeshows, $1.5 million was attributed to sub-contracting and consulting services, $1.0 million was attributed to public relations services and customer acquisition expenses and $0.7 was attributed to overhead expenses.
 
A significant portion of our marketing activity relates to the launching of services with our global partners and building a pipeline for further agreements. In addition, we conduct direct-to-consumer marketing activities in countries where we have launched our services to build on the efforts of our partners. While we do not expect to invest heavily in direct-to-consumer marketing activities in the future, we do expect an increase in marketing expenses as we continue launching our service in different global markets. In certain markets, our marketing efforts may include hiring local personnel to introduce us to the market and purchasing rights to certain local content. As our market reach grows, we expect our marketing expenses to continue to increase our visibility to potential partners.
 
 
28

 
 
General and Administrative
 
   
Three months Ended September 30,
   
Nine months Ended September 30,
   
Cumulative
from inception to
September 30,
 
  
 
2011
   
2010
   
Change
   
2011
   
2010
   
Change
   
2011
 
  
       
($ - in thousands)
               
($ - in thousands)
         
($ - in thousands)
 
                                           
General and administrative
   
721
     
478
     
243
     
2,076
     
1,192
     
884
     
7,264
 
 
Three Months Ended September 30, 2011, Compared to Three Months Ended September 30, 2010
 
General and administrative expenses increased from $478 thousand to $721 thousand (51%) during the three month period ended September 30, 2011, compared to the three month period ended September 30, 2010. The increase was mainly due to higher professional fees connected to merger, acquisition (which did not materialize) and financing activities, (an increase of $190 thousand compared to the third quarter of 2010).
 
Nine Months Ended September 30, 2011, Compared to Nine Months Ended September 30, 2010
 
General and administrative expenses increased from $1,192 thousand to $2,076 thousand (74%) during the nine month period ended September 30, 2011, compared to the nine month period ended September 30, 2010. The increase was mainly due to higher professional fees connected to being a public company and to merger, acquisition and financing activities (an increase of $528 thousand compared to the first nine months of 2010), due to increased share-based compensation (an increase of $183 thousand compared to the first nine months of 2010), and increased cost of labor and expenses incurred in connection with being a public company (an increase of $190 thousand compared to the first nine months of 2010).
 
From Inception Through September 30, 2011
 
From inception through September 30, 2011, general and administrative expenses totaled approximately $7.3 million. Of this amount, approximately $3.5 million was attributed to salaries and related expenses, $1.1 was attributed to various office expenses, $2.1 million was attributed to professional fees and $0.6 million was attributed to depreciation and amortization.