0001209191-14-026749.txt : 20140409 0001209191-14-026749.hdr.sgml : 20140409 20140409190251 ACCESSION NUMBER: 0001209191-14-026749 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20140407 FILED AS OF DATE: 20140409 DATE AS OF CHANGE: 20140409 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: ServiceNow, Inc. CENTRAL INDEX KEY: 0001373715 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-PREPACKAGED SOFTWARE [7372] IRS NUMBER: 000000000 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 3260 JAY STREET CITY: SANTA CLARA STATE: CA ZIP: 95054 BUSINESS PHONE: 408-501-8550 MAIL ADDRESS: STREET 1: 3260 JAY STREET CITY: SANTA CLARA STATE: CA ZIP: 95054 FORMER COMPANY: FORMER CONFORMED NAME: SERVICE-NOW.COM DATE OF NAME CHANGE: 20060823 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Barber Paul V CENTRAL INDEX KEY: 0001294989 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-35580 FILM NUMBER: 14754377 MAIL ADDRESS: STREET 1: JMI EQUITY STREET 2: 100 INTERNATIONAL DRIVE, STE 19100 CITY: BALTIMORE STATE: MD ZIP: 21202 4 1 doc4.xml FORM 4 SUBMISSION X0306 4 2014-04-07 0 0001373715 ServiceNow, Inc. NOW 0001294989 Barber Paul V 100 INTERNATIONAL DRIVE, SUITE 19100 BALTIMORE MD 21202 1 0 0 0 Common Stock 2014-04-07 4 S 0 15953 51.02 D 698436 D Common Stock 2014-04-07 4 S 0 7060 51.89 D 691376 D Common Stock 2014-04-07 4 S 0 337 52.60 D 691039 D Common Stock 2014-04-07 4 S 0 3025 51.02 D 132431 I See footnote Common Stock 2014-04-07 4 S 0 1339 51.89 D 131092 I See footnote Common Stock 2014-04-07 4 S 0 63 52.60 D 131029 I See footnote The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 27, 2013. The sale prices reported represent the weighted average sale price of the shares sold ranging from $50.56 to $51.55 per share. The Reporting Person hereby undertakes, upon request of the Staff of the U.S. Securities and Exchange Commission, the Issuer or a security holder of the Issuer, to provide full information regarding the number of shares sold at each separate price. The sale prices reported represent the weighted average sale price of the shares sold ranging from $51.56 to $52.52, per share. The Reporting Person hereby undertakes, upon request of the Staff of the U.S. Securities and Exchange Commission, the Issuer or a security holder of the Issuer, to provide full information regarding the number of shares sold at each separate price. The sale prices reported represent the weighted average sale price of the shares sold ranging from $52.60 to $52.61, per share. The Reporting Person hereby undertakes, upon request of the Staff of the U.S. Securities and Exchange Commission, the Issuer or a security holder of the Issuer, to provide full information regarding the number of shares sold at each separate price. Represents shares of Common Stock sold on April 7, 2014 by two family trusts for which Mr. Barber may be deemed to control investment decisions (the "Family Trusts"). Immediately following such sales, the Family Trusts directly held an aggregate of 131,029 shares of Common Stock. The Family Trusts are irrevocable, and one or more beneficiaries of such trusts is an immediate family member of Mr. Barber. Mr. Barber disclaims Section 16 beneficial ownership of the shares held by such trusts and this report shall not be deemed an admission that such reporting person is the beneficial owner of such shares held by such trusts, except to the extent of his pecuniary interest, if any, in the shares held by such trusts by virtue of his position with such trusts. /s/ Paul V. Barber 2014-04-09