0001225208-12-002634.txt : 20120131 0001225208-12-002634.hdr.sgml : 20120131 20120131162034 ACCESSION NUMBER: 0001225208-12-002634 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20120127 FILED AS OF DATE: 20120131 DATE AS OF CHANGE: 20120131 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: FLAHERTY MARK J CENTRAL INDEX KEY: 0001200442 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-33145 FILM NUMBER: 12559491 MAIL ADDRESS: STREET 1: 3001 COLORADO BLVD. CITY: DENTON STATE: TX ZIP: 76210 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Sally Beauty Holdings, Inc. CENTRAL INDEX KEY: 0001368458 STANDARD INDUSTRIAL CLASSIFICATION: RETAIL-RETAIL STORES, NEC [5990] IRS NUMBER: 362257936 FISCAL YEAR END: 0930 BUSINESS ADDRESS: STREET 1: 3001 COLORADO BOULEVARD CITY: DENTON STATE: TX ZIP: 76210 BUSINESS PHONE: (940) 898-7500 MAIL ADDRESS: STREET 1: 3001 COLORADO BOULEVARD CITY: DENTON STATE: TX ZIP: 76210 FORMER COMPANY: FORMER CONFORMED NAME: New Sally Holdings, Inc. DATE OF NAME CHANGE: 20060707 4 1 doc4.xml X0304 4 2012-01-27 0001368458 Sally Beauty Holdings, Inc. SBH 0001200442 FLAHERTY MARK J C/O SALLY BEAUTY HOLDINGS, INC. 3001 COLORADO BLVD. DENTON TX 76210 1 SVP and CFO Common Stock 2012-01-27 4 M 0 14911.0000 5.2400 A 48752.0000 D Common Stock 2012-01-27 4 S 0 14911.0000 20.7500 D 33841.0000 D Employee Stock Option (Right to Buy) 5.2400 2012-01-27 4 M 0 14911.0000 0.0000 D 2018-10-22 Common Stock 14911.0000 60076.0000 D The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 sales plan adopted by the reporting person on August 8, 2011. The options vest in four equal annual installments beginning on October 22, 2009. Matt Haltom, Attorney-in-fact 2012-01-31