SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
BOOTH SCOTT

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Bazaarvoice Inc [ BV ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director X 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
02/23/2012
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
Form filed by One Reporting Person
X Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 02/23/2012 P 48,567 A $12 48,567 I(1)(2)(8) By EAPE Holdings II, LP(1)(2)(8)
Common Stock 02/23/2012 P 51,433 A $12 51,433 I(1)(3)(8) By EAPEQ Holdings II, LP(1)(3)(8)
Common Stock 474,588 I(1)(4)(8) By EA Private Investments, LLC Liquidating Trust, Eastern Advisors Capital Group, LLC, Trustee(1)(4)(8)
Common Stock 31,643 I(1)(5)(8) By Eastern Advisors Private Equity Fund, LP(1)(5)(8)
Common Stock 52,060 I(1)(6)(8) By Eastern Advisors Private Equity Fund QP, LP(1)(6)(8)
Common Stock 2,618,631 I(1)(7)(8) By EA Private Investments, LLC(1)(7)(8)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
1. Name and Address of Reporting Person*
BOOTH SCOTT

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
Eastern Advisors Capital Group LLC

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
EA Private Investments, LLC Liquidating Trust

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
EA Private Investments, LLC

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
EAGP Advisors, LLC

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
EA Private Fund GP, LP

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
Eastern Advisors Private Equity Fund, LP

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
Eastern Advisors Private Equity Fund QP, LP

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
EAPE Holdings, LLC

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
EAPEQ Holdings, LLC

(Last) (First) (Middle)
C/O EASTERN ADVISORS
101 PARK AVENUE, 33RD FLOOR

(Street)
NEW YORK NY 10178

(City) (State) (Zip)

Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
Explanation of Responses:
1. Each of Scott Booth, EAGP Advisors LLC, EA Private Fund GP, LP, Eastern Advisors Private Equity Fund, LP, Eastern Advisors Private Equity Fund QP, LP, EAPE Holdings, LLC, EAPEQ Holdings, LLC, Eastern Advisors Capital Group, LLC, EA Private Investments, LLC Liquidating Trust, and EA Private Investments, LLC (collectively, the "Reporting Persons") disclaims beneficial ownership of the reported securities except to the extent of any pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission that such Reporting Person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose.
2. The reported securities are directly owned by EAPE Holdings II, LP ("EAPE II"). EA Private Fund GP, LP, as general partner of EAPE II, EAGP Advisors LLC, as the general partner of EA Private Fund GP, LP, and Scott Booth may be deemed to have an indirect pecuniary interest in such securities due to the performance-based allocation from EAPE II and any direct or indirect partnership interests in EAPE II. Eastern Advisors Capital Group, LLC, as investment manager to EAPE II, receives an asset-based management fee from EAPE II and, therefore, has no pecuniary interest therein other than any direct or indirect partner interests in EAPE II. Scott Booth is the managing member of each of Eastern Advisors Capital Group, LLC and EAGP Advisors LLC and has voting and dispositive power over the shares held by EAPE II.
3. The reported securities are directly owned by EAPEQ Holdings II, LP ("EAPEQ II"). EA Private Fund GP, LP, as general partner of EAPEQ II, EAGP Advisors LLC, as the general partner of EA Private Fund GP, LP, and Scott Booth may be deemed to have an indirect pecuniary interest in such securities due to the performance-based allocation from EAPEQ II and any direct or indirect partnership interests in EAPEQ II. Eastern Advisors Capital Group, LLC, as investment manager to EAPEQ II, receives an asset-based management fee from EAPEQ II and, therefore, has no pecuniary interest therein other than any direct or indirect partner interests in EAPEQ II. Scott Booth is the managing member of each of Eastern Advisors Capital Group, LLC and EAGP Advisors LLC and has voting and dispositive power over the shares held by EAPEQ II.
4. The reported securities are directly owned by EA Private Investments, LLC Liquidating Trust ("EA Trust"). Eastern Advisors Capital Group, LLC is the trustee of EA Trust. Scott Booth is the managing member of Eastern Advisors Capital Group, LLC and has voting and dispositive power over the shares held by EA Trust. Eastern Advisors Capital Group, LLC and Scott Booth receive no compensation from EA Trust and, therefore, have no pecuniary interest in such securities other than any direct or indirect investments in EA Trust.
5. The reported securities are directly owned by Eastern Advisors Private Equity Fund, LP ("LP Fund"). EA Private Fund GP, LP, as general partner of LP Fund, EAGP Advisors LLC, as the general partner of EA Private Fund GP, LP, and Scott Booth may be deemed to have an indirect pecuniary interest in such securities due to the performance-based allocation from LP Fund and any direct or indirect partnership interests in LP Fund. Eastern Advisors Capital Group, LLC, as investment manager to LP Fund, receives an asset-based management fee from LP Fund and, therefore, has no pecuniary interest therein other than any direct or indirect partner interests in LP Fund. Scott Booth is the managing member of each of Eastern Advisors Capital Group, LLC and EAGP Advisors LLC and has voting and dispositive power over the shares held by LP Fund.
6. The reported securities are directly owned by Eastern Advisors Private Equity Fund QP, LP ("QP Fund"). EA Private Fund GP, LP, as general partner of QP Fund, EAGP Advisors LLC, as the general partner of EA Private Fund GP, LP, and Scott Booth may be deemed to have an indirect pecuniary interest in such securities due to the performance-based allocation from QP Fund and any direct or indirect partnership interests in QP Fund. Eastern Advisors Capital Group, LLC, as investment manager to QP Fund, receives an asset-based management fee from QP Fund and, therefore, has no pecuniary interest therein other than any direct or indirect partner interests in QP Fund. Scott Booth is the managing member of each of Eastern Advisors Capital Group, LLC and EAGP Advisors LLC and has voting and dispositive power over the shares held by QP Fund.
7. The reported securities are directly owned by EA Private Investments, LLC ("Private Investments"). Eastern Advisors Capital Group, LLC is the manager of Private Investments. Scott Booth is the managing member of Eastern Advisors Capital Group, LLC and has voting and dispositive power over the shares held by Private Investments. Eastern Advisors Capital Group, LLC, as manager to Private Investments, receives an asset-based management fee from Private Investments and, therefore, has no pecuniary interest in the securities held by Private Investments. Scott Booth has no pecuniary interest in the securities held by Private Investments for being the managing member of Eastern Advisors Capital Group, LLC, but has a pecuniary interest in the securities held by Private Investments due to a performance based allocation paid by Private Investments to EAPI Advisors LLC, an entity in which he has an investment and any direct or indirect investment in Private Investments.
8. The Reporting Persons may be deemed, together with EAPE Holdings II, LP and EAPEQ Holdings II, LP (collectively, the "New Group Members"), to be a Rule 13d-5 group with beneficial ownership of more than 10% of a class of equity securities of Bazaarvoice, Inc. (the "Issuer") registered under Section 12 of the Exchange Act. The New Group Members have previously filed a Form 3 with respect to their holdings of the Issuer's securities.
Remarks:
The Reporting Persons, together with EAPE Holdings II, LP and EAPEQ Holdings II, LP, may be deemed to be a Rule 13d-5 group with beneficial ownership of more than 10% of a class of the Issuer's equity securities registered under Section 12 of the Exchange Act.
/s/ Scott Booth 02/26/2012
/s/ Scott Booth, managing member of Eastern Advisors Capital Group, LLC 02/26/2012
/s/ Scott Booth, managing member of Eastern Advisors Capital Group, LLC, trustee of EA Private Investments, LLC Liquidating Trust 02/26/2012
/s/ Scott Booth, managing member of Eastern Advisors Capital Group, LLC, manager of EA Private Investments, LLC 02/26/2012
/s/ Scott Booth, managing member of EAGP Advisors LLC 02/26/2012
/s/ Scott Booth, managing member of EAGP Advisors LLC, general partner of EA Private Fund GP, LP 02/26/2012
/s/ Scott Booth, managing member of EAGP Advisors LLC, general partner of EA Private Fund GP, LP, general partner of Eastern Advisors Private Equity Fund, LP 02/26/2012
/s/ Scott Booth, managing member of EAGP Advisors LLC, general partner of EA Private Fund GP, LP, general partner of Eastern Advisors Private Equity Fund QP, LP 02/26/2012
/s/ Scott Booth, managing member of EAGP Advisors LLC, general partner of EA Private Fund GP, LP, general partner of Eastern Advisors Private Equity Fund, LP, managing member of EAPE Holdings, LLC 02/26/2012
/s/ Scott Booth, managing member of EAGP Advisors LLC, general partner of EA Private Fund GP, LP, general partner of Eastern Advisors Private Equity Fund QP, LP, managing member of EAPEQ Holdings, LLC 02/26/2012
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
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