0001204459-12-000301.txt : 20120214 0001204459-12-000301.hdr.sgml : 20120214 20120214150358 ACCESSION NUMBER: 0001204459-12-000301 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20111231 FILED AS OF DATE: 20120214 DATE AS OF CHANGE: 20120214 EFFECTIVENESS DATE: 20120214 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Bragg Financial Advisors, Inc CENTRAL INDEX KEY: 0001327055 IRS NUMBER: 561790097 FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-11385 FILM NUMBER: 12608308 BUSINESS ADDRESS: STREET 1: 100 QUEENS ROAD CITY: CHARLOTTE STATE: NC ZIP: 28204 BUSINESS PHONE: 704-714-7711 MAIL ADDRESS: STREET 1: 100 QUEENS ROAD CITY: CHARLOTTE STATE: NC ZIP: 28204 13F-HR 1 bragg13f.txt 13F-HR UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 13F FORM 13F COVER PAGE Report for the Calendar Year or Quarter Ended: 12/31/2011 Check here if amendment [ ]; Amendment Number: This Amendment (check only one): [ ] is a restatement. [ ] adds new holdings entries. Institutional Investment Manager Filing this Report: Name Bragg Financial Advisors, Inc. Address 1031 South Caldwell Street, Suite 200 Charlotte, NC 28203 Form 13F File Number: 028-11385 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing this report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists and tables, are considered integral parts of this form. Person Signing this Report on Behalf of Reporting Manager: Name Steven H Scruggs Title Chief Compliance Officer Phone 704-714-7711 Signature, Place, and Date of Signing: Steven H Scruggs Charlotte, NC 2/14/2012 ---------------- ------------- --------- [Signature] [City, State] [Date] Report Type (Check only one.): [X] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.) [ ] 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).) [ ] 13F COMBINATION REPORT (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).) FORM 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 0 Form 13F Information Table Entry Total: 234 Form 13F Information Table Value Total: 294,565 (thousands) List of Other Included Managers: Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report. NONE FORM 13F INFORMATION TABLE
COL 1 COL 2 COL 3 COL 4 COL 5 COL 6 COL 7 COL 8 US $ SHARES VALUE OR SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE ------------------------------ ---------------- --------- -------- --------- --- ---- ------- ---------- --------- -------- -------- Abbott Laboratories Com 002824100 2654 47206 SH SOLE 295 0 46911 Air Products & Chems Com 009158106 2115 24832 SH SOLE 230 24602 Altria Group Inc Com 022095103 339 11421 SH SOLE 0 11421 American Electric Com 025537101 573 13881 SH SOLE 13000 881 American Express Com 025816109 2715 57550 SH SOLE 8470 49080 Ameriprise Financial Com 031897101 1818 36623 SH SOLE 424 36199 Amgen Inc Com 031162100 2375 36990 SH SOLE 460 36530 Apache Corp Ord 037411105 2029 22406 SH SOLE 205 22201 Apple Computer Inc Com 037833100 293 724 SH SOLE 0 724 Applied Materials Com 038222105 606 56610 SH SOLE 1165 55445 Arden Group Inc A CL A 039762109 375 4170 SH SOLE 3317 853 AT&T Inc Com 00206R102 2546 84178 SH SOLE 21550 62628 Atrion Corp Com 049904105 792 3298 SH SOLE 2703 595 Automatic Data Processing Com 053015103 1390 25739 SH SOLE 0 25739 Baker Hughes Inc Com 057224107 923 18976 SH SOLE 320 18656 Ball Corp Com 058498106 953 26680 SH SOLE 430 26250 Bank of America Com 06605F102 151 27209 SH SOLE 0 27209 Bank Of New York Co Com 064058100 1336 67121 SH SOLE 15180 51941 BB&T Corp Com 054937107 1739 69086 SH SOLE 0 69086 Beam Inc Com Com 073730103 364 7105 SH SOLE 6380 725 Becton Dickinson & Com 075887109 3214 43018 SH SOLE 315 42703 Bel Fuse Inc-Cl B CL B 077347300 328 17475 SH SOLE 12850 4625 Berkshire Hath A CL A 084670108 1148 10 SH SOLE 3 7 Berkshire Hath B CL B 084670207 707 9271 SH SOLE 0 9271 Best Buy Company Inc Com 086516101 418 17867 SH SOLE 555 17312 Big Five Sporting Goods Com 08915P101 532 51000 SH SOLE 50000 1000 Boeing Company Com 097023105 545 7430 SH SOLE 0 7430 Books a Million Inc Com 098570104 262 107800 SH SOLE 107800 0 Boston Pptys Inc Com Com 101121101 257 2577 SH SOLE 85 2492 Bristol-Myers Squibb Com 110122108 2808 79679 SH SOLE 5438 74241 Brown Forman Class B CL B 115637209 2662 33070 SH SOLE 237 32833 C. R. Bard, Inc. 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Inds Inc Com 343496105 3082 162364 SH SOLE 0 162364 General Dynamics Com 369550108 335 5040 SH SOLE 4000 1040 General Electric Co Com 369604103 1591 88822 SH SOLE 551 88271 General Mls Inc Com 370334104 440 10888 SH SOLE 0 10888 G-III Apparel Group Ltd Com 36237H101 502 20145 SH SOLE 20000 145 GlaxoSmithKline PLC SPONSORED ADR 37733W105 448 9817 SH SOLE 9000 817 Graco Inc Com 384109104 982 24015 SH SOLE 20875 3140 Grainger WW Inc Com 384802104 1735 9269 SH SOLE 140 9129 Harleysville Group Com 412824104 1163 20550 SH SOLE 20000 550 Hewlett-Packard Ca Com 428236103 1788 69427 SH SOLE 7993 61434 Hilltop HLDGs Inc Com 432748101 615 72773 SH SOLE 66203 6570 Home Depot Inc Com 437076102 1562 37163 SH SOLE 276 36887 Honeywell Intl Inc Com 438516106 1351 24861 SH SOLE 380 24481 Horace Mann Educators Corp New Com 440327104 1175 85685 SH SOLE 82600 3085 Horsehead Holding Corp Com 440694305 420 46610 SH SOLE 29100 17510 HURCO Companies Inc Com 447324104 1016 48402 SH SOLE 43202 5200 IBM Com 459200101 6249 33984 SH SOLE 3690 30294 Imation Corp Com 45245A107 577 100623 SH SOLE 89223 11400 Imperial Sugar Co Com 453096208 94 26280 SH SOLE 25330 950 Ingersoll Rand Co Com G47791101 1614 52965 SH SOLE 10605 42360 Intel Corp Com 458140100 3242 133690 SH SOLE 17290 116400 Inter Parfumes Inc Com 458334109 498 32015 SH SOLE 31700 315 Ishares Barclays 3-7 Yr Treas BARCLYS 3-7 YR 464288661 377 3093 SH SOLE 0 3093 Ishares Barclays Intermed Cr B Barclys 1-3 Cr 464288638 1030 9609 SH SOLE 0 9609 Ishares Comex Gold ISHARES 464285105 486 31915 SH SOLE 30000 1915 Ishares Dow Jones Tech DJ US TECH SEC 464287721 218 3410 SH SOLE 0 3410 Ishares Lehman Agency Bd AGENCY BD FD 464288166 357 3165 SH SOLE 0 3165 Ishares Msci Eafe Idx MSCI EAFE IDX 464287465 507 10242 SH SOLE 0 10242 Ishares S & P 400 Value S&P MIDCP Valu 464287705 514 6765 SH SOLE 0 6765 Ishares S&P 400 S&P MIDCAP 400 464287507 251 2865 SH SOLE 0 2865 Ishares S&P 500 Indx S&P 500 Index 464287200 455 3609 SH SOLE 0 3609 Ishares S&P Interm Natl Muni S&P NTL AMTFREE 464288414 386 3570 SH SOLE 0 3570 Ishares S&P ST Natl Muni Bd S&P SH NTL AMTFR 464288158 3147 29482 SH SOLE 0 29482 Ishares Tr 1 3 Yr Treas Index BARCLYS 1-3 YR 464287457 479 5666 SH SOLE 0 5666 Ishares Tr Lehman 1-3 Yr Cr Bd BARCLYS 1-3YR CR 464288646 1296 12441 SH SOLE 455 11986 Ishares Tr Russell 2000 Russell 2000 464287655 289 3916 SH SOLE 0 3916 Ishares Tr S&P Smallcap 600 In S&P SMLCAP 600 464287804 243 3551 SH SOLE 0 3551 J P Morgan Chase Com 46625H100 427 12842 SH SOLE 9000 3842 Johnson & Johnson Com 478160104 3961 60401 SH SOLE 10444 49957 K Swiss Inc Cl A CL A 482686102 799 273651 SH SOLE 262841 10810 Kimberly Clark Corp Com 494368103 442 6002 SH SOLE 5000 1002 Kinder Morgan Energy UT LTD PARTNER 494550106 567 6679 SH SOLE 0 6679 Kraft Foods Inc Com 50075N104 709 18983 SH SOLE 9000 9983 Leucadia National Com 527288104 998 43885 SH SOLE 29075 14810 Lexmark Intl Group Class A 529771107 527 15935 SH SOLE 0 15935 Lowes Cos Inc Com 548661107 1418 55882 SH SOLE 754 55128 Marathon Oil Corp Com 565849106 621 21200 SH SOLE 685 20515 Maxim Integrated Com 57772K101 579 22230 SH SOLE 740 21490 McDonald's Corp Com 580135101 6556 65343 SH SOLE 4485 60858 Medcohealth Com 58405U102 281 5035 SH SOLE 0 5035 Medtronic Inc Com 585055106 1621 42386 SH SOLE 489 41897 Merck & Co Inc Com 58933Y105 3791 100565 SH SOLE 14403 86162 MGE Energy Inc Com 55277P104 667 14265 SH SOLE 12350 1915 Micrel Inc Com Com 594793101 347 34341 SH SOLE 30000 4341 Microsoft Corp Com 594918104 3237 124690 SH SOLE 12577 112113 Minnesota Mining & Com 88579Y101 2226 27235 SH SOLE 5222 22013 New Jersey Res Corp Com 646025106 1503 30545 SH SOLE 28520 2025 News Corp Ltd Spons CL A 65248E104 2649 148485 SH SOLE 46375 102110 Nucor Corp Com 670346105 952 24046 SH SOLE 110 23936 Oracle Corp Com 68389X105 3528 137537 SH SOLE 10731 126806 Oshkosh Truck Corp Com 688239201 1232 57641 SH SOLE 52626 5015 Owens & Minor Inc Com 690732102 1275 45866 SH SOLE 41080 4786 Park Electrochemical Corp Com 700416209 764 29830 SH SOLE 25400 4430 Pepsico Inc Com 713448108 2380 35874 SH SOLE 280 35594 Pervasive Software Com 715710109 487 83716 SH SOLE 82916 800 Pfizer Inc Com 717081103 2546 117654 SH SOLE 31779 85875 Philip Morris Intl Inc Com Com 718172109 839 10688 SH SOLE 0 10688 Piedmont Nat Gas Inc Com 720186105 1649 48528 SH SOLE 33900 14628 Plantronics Inc New Com 727493108 701 19670 SH SOLE 18400 1270 Prestige Brand Holdings Com 74112D101 1051 93245 SH SOLE 77600 15645 Price T Rowe Group Inc Com 74144T108 3388 59496 SH SOLE 4395 55101 Proassurance Corp Com 74267C106 1080 13530 SH SOLE 12500 1030 Procter & Gamble Co Com 742718109 5476 82094 SH SOLE 9175 72919 Progress Energy Inc Com 743263105 995 17762 SH SOLE 10700 7062 Progressive Corp Of Com 743315103 1806 92563 SH SOLE 22150 70413 Radioshack Corp Com 750438103 786 80925 SH SOLE 73500 7425 Radisys Corporation Com 750459109 450 88900 SH SOLE 88900 0 Raymond James Finl Com 754730109 1382 44640 SH SOLE 805 43835 RLI Corp Com 749607107 1984 27235 SH SOLE 25900 1335 Robbins & Myers Inc Com 770196103 750 15455 SH SOLE 15300 155 Royal Bk Cda Com 780087102 808 15864 SH SOLE 0 15864 Ruddick Corp Com 781258108 309 7255 SH SOLE 0 7255 S & P Large Cap 500 TR UNIT 78462F103 452 3604 SH SOLE 0 3604 Safeway Com 786514208 813 38635 SH SOLE 585 38050 Sanderson Farms Inc Com 800013104 1394 27803 SH SOLE 25000 2803 Scana Corp New Com 80589M102 327 7248 SH SOLE 0 7248 Schlumberger Com 806857108 437 6393 SH SOLE 0 6393 Scholastic Corp Com 807066105 1172 39120 SH SOLE 35545 3575 Simon Ppty Group Com 828806109 261 2021 SH SOLE 0 2021 South Jersey Industries Com 838518108 1147 20190 SH SOLE 20000 190 Southern Co Com 842587107 3876 83730 SH SOLE 8900 74830 SPDR Gold Trust GOLD SHS 78463V107 2367 15572 SH SOLE 160 15412 SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 595635103 235 1472 SH SOLE 0 1472 Spectra Energy Corp Com Com 847560109 321 10454 SH SOLE 0 10454 Staples Inc Com 855030102 625 45000 SH SOLE 45000 0 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IDXVIP 922908538 1760 29568 SH SOLE 1525 28043 Vanguard Consumer Staples ETF CONSUM STP ETF 92204A207 343 4205 SH SOLE 0 4205 Vanguard Emerging Mkt ETF EMR MKT ETF 922042858 424 11094 SH SOLE 0 11094 Vanguard Energy ETF ENERGY ETF 92204A306 214 2120 SH SOLE 0 2120 Vanguard Europe Pacific ETF EUROPE PAC ETF 921943858 384 12545 SH SOLE 0 12545 Vanguard European ETF EUROPE PAC ETF 922042874 508 12250 SH SOLE 0 12250 Vanguard Health ETF HEALTH CAR ETF 92204A504 508 8305 SH SOLE 0 8305 Vanguard Info Tech INF TECH ETF 92204A702 736 11999 SH SOLE 115 11884 Vanguard Interm Corp INT-TERM CORP 92206C870 4355 52875 SH SOLE 1300 51575 Vanguard Interm Gov't Bond INT-TERM GOV 92206C706 999 15208 SH SOLE 3095 12113 Vanguard LC ETF LARGE CAP ETF 922908637 2479 43272 SH SOLE 0 43272 Vanguard LC Growth Index ETF GROWTH ETF 922908736 458 7415 SH SOLE 0 7415 Vanguard Materials ETF MATERIALS ETF 92204A801 386 5273 SH SOLE 0 5273 Vanguard MC ETF MID CAP ETF 922908629 560 7791 SH SOLE 240 7551 Vanguard Pacific ETF PACIFIC ETF 922042866 590 12390 SH SOLE 0 12390 Vanguard REIT ETF REIT ETF 922908553 315 5423 SH SOLE 0 5423 Vanguard Small Cap ETF SMALL CP ETF 922908751 1000 14351 SH SOLE 420 13931 Vanguard Small Cap Growth ETF SML CP GRW ETF 922908595 3240 42426 SH SOLE 1185 41241 Vanguard ST Bond EFT SHORT TRM BOND 921937827 370 4573 SH SOLE 0 4573 Vanguard ST Corp Bond SHRT-TERM CORP 92206C409 2966 38092 SH SOLE 5175 32917 Vanguard ST Gov't Bond SHTRM GVT BD ETF 92206C102 2035 33306 SH SOLE 7060 26246 Vanguard Telecom Svcs TELCOMM ETF 92204A884 359 5778 SH SOLE 106 5672 Verizon Com 92343V104 2399 59798 SH SOLE 10405 49393 Vornado Rlty Tr SH BEN INT 929042109 817 10624 SH SOLE 128 10496 Vulcan Materials Co Com 929160109 298 7561 SH SOLE 180 7381 Wal Mart Stores Inc Com 931142103 2715 45437 SH SOLE 421 45016 Walgreen Stores Com 931422109 1347 40755 SH SOLE 385 40370 Waste Mgmt Inc Com 94106L109 339 10370 SH SOLE 10000 370 Wellpoint Health Com 94973V107 285 4300 SH SOLE 4300 0 Wells 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