0001310929-18-000006.txt : 20180814
0001310929-18-000006.hdr.sgml : 20180814
20180814133054
ACCESSION NUMBER: 0001310929-18-000006
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20180630
FILED AS OF DATE: 20180814
DATE AS OF CHANGE: 20180814
EFFECTIVENESS DATE: 20180814
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: Willis Investment Counsel
CENTRAL INDEX KEY: 0001310929
IRS NUMBER: 581396624
STATE OF INCORPORATION: GA
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-11914
FILM NUMBER: 181016040
BUSINESS ADDRESS:
STREET 1: 710 GREEN STREET
CITY: GAINESVILLE
STATE: GA
ZIP: 30501
BUSINESS PHONE: 770-718-0706
MAIL ADDRESS:
STREET 1: 710 GREEN STREET
CITY: GAINESVILLE
STATE: GA
ZIP: 30501
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
false
false
0001310929
XXXXXXXX
06-30-2018
06-30-2018
false
Willis Investment Counsel
710 Green Street
Gainesville
GA
30501
13F HOLDINGS REPORT
028-11914
N
Robert T. Willis, Jr.
CEO
770-718-0708
Robert T. Willis, Jr.
Gainesville
GA
08-14-2018
0
115
1359940
INFORMATION TABLE
2
infotable.xml
3m Company
COM
88579y101
8446
42933
SH
SOLE
4100
0
38833
ABB LTD
COM
000375204
12061
554000
SH
SOLE
56400
0
497600
Advance Auto Parts Inc
COM
00751y106
7214
53165
SH
SOLE
22260
0
30905
Aflac Inc
COM
001055102
23769
552507
SH
SOLE
108905
0
443602
Air Products & Chemicals
COM
009158106
16211
104100
SH
SOLE
10600
0
93500
Amcon Distributing
COM
02341Q205
1815
20629
SH
SOLE
0
0
20629
Amdocs Limited
COM
g02602103
8339
125988
SH
SOLE
55225
0
70763
American Electric Power Co
COM
025537101
16876
243700
SH
SOLE
25600
0
218100
American Express
COM
025816109
7153
72988
SH
SOLE
31595
0
41393
Apache Corp
COM
037411105
8080
172840
SH
SOLE
62295
0
110545
Apple Computer
COM
037833100
13198
71300
SH
SOLE
7200
0
64100
Ashmore Group Ltd
COM
g0609c101
2237
454172
SH
SOLE
0
0
454172
AT&T Corp
COM
00206r102
18821
586129
SH
SOLE
59200
0
526929
BB&T Corporation
COM
054937107
17217
341332
SH
SOLE
35400
0
305932
BHP Billiton Ltd
COM
088606108
16093
321805
SH
SOLE
67005
0
254800
Blue Bird Corp
COM
095306106
1447
64745
SH
SOLE
0
0
64745
Bp Plc Spon Adr
COM
055622104
13785
301895
SH
SOLE
74500
0
227395
Bristol-Myers Squibb Co
COM
110122108
9320
168407
SH
SOLE
16700
0
151707
CA INC
COM
12673p105
21661
607600
SH
SOLE
62800
0
544800
Caterpillar Inc Del
COM
149123101
13647
100591
SH
SOLE
24410
0
76181
Cerner Corp
COM
156782104
4465
74675
SH
SOLE
31890
0
42785
Chevron Corp
COM
166764100
19315
152769
SH
SOLE
15900
0
136869
CHUBB LTD
COM
h1467j104
16207
127593
SH
SOLE
32788
0
94805
Cisco Systems Inc
COM
17275R102
33277
773348
SH
SOLE
162305
0
611043
Civeo Corp
COM
17878y108
73
16850
SH
SOLE
0
0
16850
Clorox Co Del Com
COM
189054109
9335
69020
SH
SOLE
6900
0
62120
Coca Cola Company
COM
191216100
13399
305500
SH
SOLE
21800
0
283700
Conocophillips
COM
20825c104
7342
105459
SH
SOLE
42035
0
63424
Conrad Industries
COM
208305102
2269
130772
SH
SOLE
0
0
130772
Cracker Barrel
COM
22410j106
16074
102900
SH
SOLE
10500
0
92400
Cytodyn Inc
COM
23283m101
21
45475
SH
SOLE
0
0
45475
Darden Restaurants Inc
COM
237194105
20416
190700
SH
SOLE
19300
0
171400
Dolby Laboratories, Inc CL A
COM
25659T107
9456
153275
SH
SOLE
50805
0
102470
Dollar General Corp
COM
256677105
12421
125975
SH
SOLE
55215
0
70760
Duke Energy Corp New
COM
26441c204
15113
191121
SH
SOLE
19000
0
172121
Eaton Corp
COM
g29183103
14462
193500
SH
SOLE
19500
0
174000
Echelon Financial Holdings Inc.
COM
27876N103
2309
254405
SH
SOLE
0
0
254405
Eli Lilly & Co
COM
532457108
19286
226011
SH
SOLE
22700
0
203311
Ensco PLC SHS CL A
COM
G3157S106
8504
1171385
SH
SOLE
276256
0
895129
Exxon Mobil Corp
COM
30231G102
28457
343976
SH
SOLE
57225
0
286751
Facebook Inc
COM
30303m102
4676
24065
SH
SOLE
0
0
24065
Fastenal Co
COM
311900104
10680
221900
SH
SOLE
21500
0
200400
First Energy Corp
COM
337932107
12073
336200
SH
SOLE
35000
0
301200
Flowers Foods, Inc
COM
343498101
289
13882
SH
SOLE
13882
0
0
General Electric
COM
369604103
4127
303353
SH
SOLE
35700
0
267653
General Mills Inc
COM
370334104
12118
273800
SH
SOLE
29800
0
244000
Genuine Parts Co
COM
372460105
19845
216200
SH
SOLE
21400
0
194800
Gildan Activewear Inc
COM
375916103
1978
70240
SH
SOLE
0
0
70240
Glaxosmithkline PLC
COM
37733w105
24025
596000
SH
SOLE
61200
0
534800
Hasbro Inc
COM
418056107
14216
154000
SH
SOLE
15900
0
138100
Healthcare Realty TR REIT
COM
421946104
4071
140000
SH
SOLE
0
0
140000
Hilton Food Group PLC
COM
g4586w106
2636
200897
SH
SOLE
0
0
200897
Homeserve PLC
COM
G4639X119
1852
156014
SH
SOLE
0
0
156014
Howden Joinery
COM
G4647J102
2052
289840
SH
SOLE
0
0
289840
Intel Corp
COM
458140100
30973
623066
SH
SOLE
132300
0
490766
Intl Business Machines Corp Ibm
COM
459200101
19544
139900
SH
SOLE
14200
0
125700
Intl Flavors & Fragrance
COM
459506101
5811
46878
SH
SOLE
20470
0
26408
IShares S&P 100
S&P 100 ETF
464287101
218
1822
SH
SOLE
0
0
1822
Jefferies Financial Group Inc
COM
47233W109
1589
69865
SH
SOLE
0
0
69865
Johnson And Johnson
COM
478160104
32148
264941
SH
SOLE
52795
0
212146
JP Morgan Chase & Co
COM
46625h100
19236
184603
SH
SOLE
19200
0
165403
Kellogg
COM
487836108
8636
123600
SH
SOLE
14900
0
108700
Kimberly Clark Corp
COM
494368103
16344
155155
SH
SOLE
15600
0
139555
Kraft Heinz Company
COM
500754106
9453
150482
SH
SOLE
16900
0
133582
Kroger Co
COM
501044101
12702
446480
SH
SOLE
123933
0
322547
Lab Corp Of Amer
COM
50540r409
8519
47450
SH
SOLE
19995
0
27455
Lockheed Martin Corp
COM
539830109
14594
49400
SH
SOLE
5100
0
44300
Mcdonalds Corp Com
COM
580135101
19320
123300
SH
SOLE
12500
0
110800
Medtronic Inc
COM
g5960l103
16398
191539
SH
SOLE
52965
0
138574
Merck & Company, Inc
COM
58933y105
22083
363800
SH
SOLE
36500
0
327300
Microsoft Corp
COM
594918104
28653
290570
SH
SOLE
50685
0
239885
Mosaic Company
COM
61945C103
8230
293415
SH
SOLE
94565
0
198850
MSC Industrial
COM
553530106
5411
63775
SH
SOLE
27765
0
36010
Murphy Oil Corp
COM
626717102
8574
253900
SH
SOLE
92840
0
161060
Murphy Oil Corp USA
COM
626755102
5531
74453
SH
SOLE
32712
0
41741
Mycelx Technologies Corp
COM
62847T202
16
10360
SH
SOLE
0
0
10360
National Research Corporation
COM
637372202
2432
65029
SH
SOLE
0
0
65029
Nordstrom Inc
COM
655664100
14390
277900
SH
SOLE
27100
0
250800
Occidental Petroleum Corp
COM
674599105
22805
272525
SH
SOLE
51160
0
221365
Patriot Transportation
COM
70338W105
1530
72838
SH
SOLE
0
0
72838
Paychex Inc
COM
704326107
23079
337665
SH
SOLE
34100
0
303565
Pepsico Inc
COM
713448108
17263
158565
SH
SOLE
39520
0
119045
Pfizer Inc
COM
717081103
29594
815719
SH
SOLE
146270
0
669449
Philip Morris Intl Inc
COM
718172109
13241
164000
SH
SOLE
16000
0
148000
PPL Corp
COM
69351t106
11845
414900
SH
SOLE
42200
0
372700
Price T Rowe Group Inc
COM
74144t108
16949
146000
SH
SOLE
14800
0
131200
Procter & Gamble Co
COM
742718109
18072
231520
SH
SOLE
24000
0
207520
Pulse Seismic Inc
COM
74586Q109
2284
1121175
SH
SOLE
0
0
1121175
Puresafe Water Systems Inc
COM
74624h103
0
14000
SH
SOLE
0
0
14000
Ralph Lauren Corp
COM
751212101
3844
30576
SH
SOLE
13745
0
16831
Reinsurance Group America
COM
759351604
6254
46852
SH
SOLE
19740
0
27112
Rogers Communications
COM
775109200
4959
104495
SH
SOLE
46000
0
58495
Royal Bank of Canada
COM
780087102
18313
243200
SH
SOLE
26300
0
216900
Royal Dutch Shell
COM
780259206
24843
358850
SH
SOLE
75150
0
283700
Sanofi-Aventis
SPONSORED ADR
80105n105
17340
433400
SH
SOLE
45100
0
388300
Seaboard Corp
COM
811543107
2211
558
SH
SOLE
0
0
558
Southern Company
COM
842587107
11699
252620
SH
SOLE
25100
0
227520
Sterling Construction
COM
859241101
2570
197239
SH
SOLE
0
0
197239
SunTrust Bank
COM
867914103
14442
218746
SH
SOLE
21300
0
197446
Target Corp Com
COM
87612E106
13900
182600
SH
SOLE
18300
0
164300
Texas Instruments Inc
COM
882508104
11101
100690
SH
SOLE
10300
0
90390
Torchmark Corp
COM
891027104
7989
98135
SH
SOLE
41668
0
56467
Total SA
SPONSORED ADR
89151e109
10976
181235
SH
SOLE
18700
0
162535
Tractor Supply Co
COM
892356106
6417
83890
SH
SOLE
28430
0
55460
Travelers Cos Inc
COM
89417e109
11826
96664
SH
SOLE
9300
0
87364
United Parcel Service
COM
911312106
19143
180200
SH
SOLE
18100
0
162100
Us Bancorp (new)
COM
902973304
19278
385400
SH
SOLE
39200
0
346200
Varian Medical Systems
COM
92220p105
6264
55080
SH
SOLE
23340
0
31740
Verizon Communications Com
COM
92343v104
21759
432496
SH
SOLE
43700
0
388796
Vodafone Group
COM
92857W308
13886
571200
SH
SOLE
64400
0
506800
VSE Corp
COM
918284100
2227
46599
SH
SOLE
0
0
46599
Waste Management Inc New
COM
94106l109
8126
99900
SH
SOLE
7100
0
92800
Wells Fargo & Co New Del
COM
949746101
20097
362506
SH
SOLE
36600
0
325906
Wiley John & Sons Cl A
COM
968223206
8465
135650
SH
SOLE
60695
0
74955
Wisdomtree Total Div Fund
US TOTAL DIVIDEND
97717w109
315
3453
SH
SOLE
0
0
3453