0001310929-17-000010.txt : 20171113 0001310929-17-000010.hdr.sgml : 20171113 20171113091813 ACCESSION NUMBER: 0001310929-17-000010 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20170930 FILED AS OF DATE: 20171113 DATE AS OF CHANGE: 20171113 EFFECTIVENESS DATE: 20171113 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Willis Investment Counsel CENTRAL INDEX KEY: 0001310929 IRS NUMBER: 581396624 STATE OF INCORPORATION: GA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-11914 FILM NUMBER: 171193553 BUSINESS ADDRESS: STREET 1: 710 GREEN STREET CITY: GAINESVILLE STATE: GA ZIP: 30501 BUSINESS PHONE: 770-718-0706 MAIL ADDRESS: STREET 1: 710 GREEN STREET CITY: GAINESVILLE STATE: GA ZIP: 30501 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001310929 XXXXXXXX 09-30-2017 09-30-2017 false Willis Investment Counsel

710 Green Street Gainesville GA 30501

13F HOLDINGS REPORT 028-11914 N Robert T. Willis Jr. 770-718-0706 Robert T. Willis, Jr. Gainesville GA 11-10-2017 0 122 1386531 INFORMATION TABLE 2 infotable.xml 3m Company COM 88579y101 8901 42405 SH SOLE 4100 0 38305 ABB LTD COM 000375204 10742 434000 SH SOLE 37900 0 396100 Advance Auto Parts Inc COM 00751y106 4089 41220 SH SOLE 18260 0 22960 Aflac Inc COM 001055102 22215 272951 SH SOLE 71375 0 201576 Air Products & Chemicals COM 009158106 16634 110000 SH SOLE 10700 0 99300 Amcon Distributing COM 02341Q205 1542 18143 SH SOLE 0 0 18143 Amdocs Limited COM g02602103 10020 155791 SH SOLE 69115 0 86676 American Electric Power Co COM 025537101 16380 233200 SH SOLE 25600 0 207600 American Express COM 025816109 8888 98255 SH SOLE 43275 0 54980 Apache Corp COM 037411105 6244 136340 SH SOLE 59115 0 77225 Apple Computer COM 037833100 14503 94100 SH SOLE 8900 0 85200 Ashmore Group Ltd COM g0609c101 1895 416307 SH SOLE 0 0 416307 AT&T Corp COM 00206r102 18222 465196 SH SOLE 55700 0 409496 Automatic Data Proc COM 053015103 6297 57600 SH SOLE 2700 0 54900 BB&T Corporation COM 054937107 20974 446832 SH SOLE 43900 0 402932 BHP Billiton Ltd COM 088606108 4227 104305 SH SOLE 44605 0 59700 Blue Bird Corp COM 095306106 2548 123667 SH SOLE 0 0 123667 Boeing Company COM 097023105 12075 47500 SH SOLE 4800 0 42700 Bp Plc Spon Adr COM 055622104 12355 321490 SH SOLE 75160 0 246330 Bristol-Myers Squibb Co COM 110122108 11366 178313 SH SOLE 17300 0 161013 CA INC COM 12673p105 16062 481200 SH SOLE 48300 0 432900 Campbell Soup Co COM 134429109 8381 179000 SH SOLE 18700 0 160300 Caterpillar Inc Del COM 149123101 17852 143145 SH SOLE 33140 0 110005 Chevron Corp COM 166764100 17469 148675 SH SOLE 14400 0 134275 CHUBB LTD COM h1467j104 16895 118522 SH SOLE 35363 0 83159 Cisco Systems Inc COM 17275R102 32459 965172 SH SOLE 195930 0 769242 Civeo Corp COM 17878y108 49 17050 SH SOLE 0 0 17050 Clorox Co Del Com COM 189054109 7482 56720 SH SOLE 5500 0 51220 Coca Cola Company COM 191216100 20128 447200 SH SOLE 43000 0 404200 Conocophillips COM 20825c104 5686 113615 SH SOLE 43435 0 70180 Conrad Industries COM 208305102 1099 59734 SH SOLE 0 0 59734 Cracker Barrel COM 22410j106 14980 98800 SH SOLE 9800 0 89000 Darden Restaurants Inc COM 237194105 13460 170850 SH SOLE 17200 0 153650 Dolby Laboratories, Inc CL A COM 25659T107 12126 210815 SH SOLE 75995 0 134820 Dollar General Corp COM 256677105 10179 125585 SH SOLE 55295 0 70290 Duke Energy Corp New COM 26441c204 16078 191583 SH SOLE 19000 0 172583 Eaton Corp COM g29183103 15419 200800 SH SOLE 19800 0 181000 Echelon Financial Holdings Inc. COM 27876N103 1811 169128 SH SOLE 0 0 169128 Eli Lilly & Co COM 532457108 22561 263750 SH SOLE 25600 0 238150 Emerson Elec Co COM 291011104 15121 240625 SH SOLE 22500 0 218125 Ensco PLC SHS CL A COM g3157s106 3616 605709 SH SOLE 241156 0 364553 Exxon Mobil Corp COM 30231G102 28190 343865 SH SOLE 55375 0 288490 Facebook Inc COM 30303m102 4112 24065 SH SOLE 0 0 24065 Fastenal Co COM 311900104 12671 278000 SH SOLE 27200 0 250800 First Energy Corp COM 337932107 11860 384700 SH SOLE 38000 0 346700 Flowers Foods, Inc COM 343498101 261 13882 SH SOLE 13882 0 0 General Electric COM 369604103 20588 851453 SH SOLE 83000 0 768453 General Mills Inc COM 370334104 13649 263700 SH SOLE 25800 0 237900 Genuine Parts Co COM 372460105 22267 232800 SH SOLE 22800 0 210000 Gildan Activewear Inc COM 375916103 950 30380 SH SOLE 0 0 30380 Glaxosmithkline PLC COM 37733w105 20917 515200 SH SOLE 49900 0 465300 Hasbro Inc COM 418056107 13127 134400 SH SOLE 11800 0 122600 Healthcare Realty TR REIT COM 421946104 4528 140000 SH SOLE 0 0 140000 Hilton Food Group PLC COM g4586w106 1890 194075 SH SOLE 0 0 194075 Homeserve PLC COM G4639X119 2193 196446 SH SOLE 0 0 196446 Howden Joinery COM G4647J102 1010 174730 SH SOLE 0 0 174730 Intel Corp COM 458140100 31297 821884 SH SOLE 149900 0 671984 Intl Business Machines Corp Ibm COM 459200101 14972 103200 SH SOLE 10100 0 93100 Intl Flavors & Fragrance COM 459506101 8189 57303 SH SOLE 25720 0 31583 IShares S&P 100 COM 464287101 203 1822 SH SOLE 0 0 1822 Johnson And Johnson COM 478160104 33583 258313 SH SOLE 52045 0 206268 JP Morgan Chase & Co COM 46625h100 20002 209425 SH SOLE 20100 0 189325 Kellogg COM 487836108 7318 117325 SH SOLE 11600 0 105725 Kimberly Clark Corp COM 494368103 19570 166300 SH SOLE 16900 0 149400 Kraft Heinz Company COM 500754106 7130 91942 SH SOLE 8800 0 83142 Kroger Co COM 501044101 4743 236420 SH SOLE 103748 0 132672 Lab Corp Of Amer COM 50540r409 4770 31595 SH SOLE 13680 0 17915 Leucadia Natl Corp COM 527288104 2085 82590 SH SOLE 0 0 82590 Lockheed Martin Corp COM 539830109 14677 47300 SH SOLE 4600 0 42700 Maxim Integrated Prods COM 57772k101 17853 374200 SH SOLE 35400 0 338800 Mcdonalds Corp Com COM 580135101 19422 123960 SH SOLE 12100 0 111860 Medtronic Inc COM g5960l103 7589 97582 SH SOLE 43525 0 54057 Merck & Company, Inc COM 58933y105 21559 336700 SH SOLE 31600 0 305100 Microsoft Corp COM 594918104 32410 435086 SH SOLE 89220 0 345866 Mosaic Company COM 61945C103 6507 301385 SH SOLE 94565 0 206820 MSC Industrial COM 553530106 4785 63315 SH SOLE 27805 0 35510 Murphy Oil Corp COM 626717102 5865 220820 SH SOLE 90115 0 130705 Murphy Oil Corp USA COM 626755102 5122 74232 SH SOLE 32762 0 41470 Mycelx Technologies Corp COM 62847T202 14 10360 SH SOLE 0 0 10360 Natl Research Corp A COM 637372202 691 18340 SH SOLE 0 0 18340 Natl Research Corp B COM 637372301 1601 29617 SH SOLE 0 0 29617 Nordstrom Inc COM 655664100 6700 142100 SH SOLE 20200 0 121900 Occidental Petroleum Corp COM 674599105 24727 385100 SH SOLE 62010 0 323090 Patriot Transportation COM 70338W105 1985 99556 SH SOLE 0 0 99556 Paychex Inc COM 704326107 22864 381325 SH SOLE 37400 0 343925 Pepsico Inc COM 713448108 17249 154800 SH SOLE 37570 0 117230 Pfizer Inc COM 717081103 31432 880457 SH SOLE 148740 0 731717 Philip Morris Intl Inc COM 718172109 13228 119160 SH SOLE 11300 0 107860 PPL Corp COM 69351t106 12835 338200 SH SOLE 36300 0 301900 Price T Rowe Group Inc COM 74144t108 12392 136700 SH SOLE 12600 0 124100 Procter & Gamble Co COM 742718109 21762 239197 SH SOLE 24200 0 214997 Pulse Seismic Inc COM 74586Q109 2149 889895 SH SOLE 0 0 889895 Puresafe Water Systems Inc COM 74624h103 0 14000 SH SOLE 0 0 14000 Quest Diagnostics, Inc. COM 74834l100 2547 27200 SH SOLE 2700 0 24500 Ralph Lauren Corp COM 751212101 2645 29956 SH SOLE 13580 0 16376 Reinsurance Group America COM 759351604 9511 68167 SH SOLE 30110 0 38057 Rogers Communications COM 775109200 8346 161930 SH SOLE 72970 0 88960 Royal Bank of Canada COM 780087102 15818 204500 SH SOLE 20100 0 184400 Royal Dutch Shell COM 780259206 21409 353400 SH SOLE 75250 0 278150 Sanofi-Aventis COM 80105n105 453 9100 SH SOLE 0 0 9100 Seaboard Corp COM 811543107 2171 482 SH SOLE 0 0 482 Southern Company COM 842587107 9574 194840 SH SOLE 21200 0 173640 Sterling Construction COM 859241101 2553 167624 SH SOLE 0 0 167624 Sysco Corporation COM 871829107 10871 201500 SH SOLE 20000 0 181500 Target Corp Com COM 87612E106 12079 204700 SH SOLE 20400 0 184300 Texas Instruments Inc COM 882508104 11186 124787 SH SOLE 13100 0 111687 Torchmark Corp COM 891027104 10449 130468 SH SOLE 57923 0 72545 Total SA COM 89151e109 8464 158150 SH SOLE 15800 0 142350 Travelers Cos Inc COM 89417e109 10868 88700 SH SOLE 7300 0 81400 United Parcel Service COM 911312106 21220 176700 SH SOLE 17500 0 159200 Us Bancorp (new) COM 902973304 16265 303500 SH SOLE 28900 0 274600 Valero Energy Corp COM 91913y100 13117 170500 SH SOLE 16500 0 154000 Varian Medical Systems COM 92220p105 7801 77965 SH SOLE 34095 0 43870 Verizon Communications Com COM 92343v104 17263 348810 SH SOLE 27300 0 321510 Vodafone Group COM 92857W308 12764 448500 SH SOLE 56500 0 392000 VSE Corp COM 918284100 1397 24577 SH SOLE 0 0 24577 Wal-Mart Stores Inc COM 931142103 19529 249922 SH SOLE 24300 0 225622 Waste Management Inc New COM 94106l109 8390 107195 SH SOLE 10800 0 96395 Wells Fargo & Co New Del COM 949746101 23060 418124 SH SOLE 40200 0 377924 Wiley John & Sons Cl A COM 968223206 7299 136435 SH SOLE 60745 0 75690 Wisdomtree Total Div Fund COM 97717w109 319 3638 SH SOLE 0 0 3638 Xcel Energy Inc COM 98389b100 2640 55800 SH SOLE 5400 0 50400